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PROJECT

Project Business Opportunities between Colombia and Europe


Type of research Formative research
Academic level Professional
To identify business opportunities between
Colombia and Europe, the most important companies and implicit
Competence to develop positions in the process.
Boost the importance of knowledge and respect for the diverse
cultures of the world when doing international business.
To evaluate concepts about the culture and economy of the region.

Evaluation criteria
Evaluate business opportunities for Colombia in the EU, the most
important companies and negotiation possibilities in the process.
This project has a strong research and analysis component. The
student must investigate three countries of the European Union
(EU) to generate the best characterization. Then, the student
should deepen in the economic, cultural and commercial aspects of
each country.
General project

information
The student will also give answer to the following questions:
- What business opportunities exist with the signing of the Trade
Agreement between Colombia and the EU?
- What are the most important companies and negotiation
possibilities in the process?
1. Characterization of three countries of the European Union (EU)
in economic, cultural and commercial aspects.
2. Analysis of economic indicators. Description of business culture
and balance of trade.
Performance Results
3. Propose three business opportunities between Colombia and the
selected EU countries.
4. Elaboration of a business report with academic quality and
proper use of APA style.
INSTRUCTIONS TO DEVELOP THE PROJECT
This project should be done in groups of three to five students. For each of the deliveries a
business-style report must be submitted specifying: all sources of information that were used
for the research (in APA style), and the results of the investigation and analysis performed by
the group.

1 POLITÉCNICO GRANCOLOMBIANO

Each of the deliveries should not exceed the maximum page limit of 6. Plus one cover page and
the complete list of references. This is part of the grading criteria.

Start by choosing three countries of the European Union (EU). Ensure that the chosen countries
have different economic and development levels.

The project should also give answer to the following questions:
- What business opportunities exist with the signing of the Trade Agreement between Colombia
and the EU?
- What are the most important companies and negotiation possibilities in the process?

It is advisable to consult official information sources such as the OECD, Ministries of commerce
and international trade, Proexport, Doing Business, and the EU website, among others.

DELIVERY INSTRUCTIONS 1 – Week 3
You must select the 3 EU countries your group will work. Give a brief introduction and explain
the reasoning behind your choice (half page).

Present a comparative analysis of the 3 countries including relevant data on aspects such as:
- General information (population, language, currency, development etc.)
- Main economic indicators and their evolution in the last decade
- Overview of the business culture and results of the World Bank's Doing Business report
- Trade balance of each of the 3 countries with the world. Main import and export products.

DELIVERY INSTRUCTIONS 2 – Week 5
- Describe and analyze the history of trade relations between Colombia and the 3 EU countries
chosen by your group.
- Identify and explain the aspects of the Trade Agreement between the EU and Colombia that
are most important for a trade relationship between Colombia and the 3 EU countries chosen
by your group.

DELIVERY INSTRUCTIONS 3 – Week 7
- Evaluate the business opportunities that Colombia would have with these 3 countries. Based
on the outcome of this evaluation your group should propose three business opportunities for
Colombia. One for each of the 3 countries chosen.
- The business opportunities should be real, viable and based on current figures and analysis.
- Demonstrate knowledge of the main trade fairs related to each of the identified business
opportunities.
- Give a conclusion summarizing the main facts and findings of your project.

CULTURAL AND REGIONAL ECONOMY OF EUROPE 2


SCALE OF VALUES OR CRITERIA

3 POLITÉCNICO GRANCOLOMBIANO

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