The Bishop’s Co-ed School

Kalyaninagar
ECONOMICS
 Topic

A Study Of Two Cooperative Institutions with a

view to compare the Organisational and Financial
Structure of the Organisations Production
Capacity and Output, Marketing Strategies, Sales,
Market Share, etc.
 Personal Details
My name is Aryan Singh, I am a student of class
11A (Commerce). My Computer Code is 191089.
 ACKNOWLEDGEMENT

First of all, I would like to thank my teacher Mrs. Tulika Talukdar

whose valuable guidance has been the one that helped me
patch this project and make it full proof success. Her
suggestions and instructions has served as the major
contributor towards the completion of the project.
Not forgotten my parents for providing everything, such as
money to buy anything related to the project work and their
advice, support which are the most needed for the project.
They also supported and encouraged me to complete this task
so that I will not procrastinate in doing it.

Aryan Singh
11 A (COMMERCE).
 INDEX

1.
 Introduction

In this project the two selected cooperative institutions are:-

1. Amul
2. Karnataka Milk Federation.

Amul (GCMMF)
Amul is an Indian cooperative dairy company, based at Anand in the
state of Gujarat.
Formed in 1956, it is a cooperative brand managed by a cooperative
body, the Gujarat Co-operative Milk Marketing Federation Ltd.
(GCMMF), which today is jointly owned by 3.6 million milk producers in
Gujarat.
Amul spurred India's White Revolution, which made the country the
world's largest producer of milk and milk products.
Amul was spearheaded by Tribhuvandas Patel under the guidance
of Sardar Patel. As a result, Kaira District Milk Union Limited was born
in 1946. Tribhuvandas became the founding chairman of the
organization and led it until his death. He hired Dr. Verghese Kurien in
1949. He convinced Dr. Kurien to stay and help with the mission.
Kurien, founder-chairman of the GCMMF for more than 30 years, is
credited with the success of Amul's marketing. Amul has ventured into
markets overseas.
 Karnataka Milk Federation (KMF)

Karnataka Cooperative Milk Producers' Federation Limited (KMF) is the

Apex Body for the dairy co-operative movement in Karnataka. It is the
second largest dairy co-operative amongst the dairy cooperatives in
the country. In South India it stands first in terms of procurement as
well as sales. One of the core functions of the Federation is marketing
of Milk and Milk Products.
The Brand "Nandini" is the household name for Pure and Fresh milk
and milk products. Karnataka Dairy Development Cooperation(KDDC),
the first ever World Bank/ International Development Agency funded
Dairy Development Program in the country started in Karnataka on co-
operative lines with the organisation of Village Level Dairy Co-
operatives in 1974. The results of effective dairy development by KMF
have made far-reaching and extensive impact on rural landscape in
Karnataka. The best remunerative milk purchase price to farmers,
efficient and timely input services, delivered at the door-steps to
farmers, such as, unfailing veterinary health services to any remote
village, quality artificial insemination for breed improvements, supply
of balance cattle feed at less than the market price, etc., have made
the farmers to increasingly patronize their cooperative. The extent of
patronization by farmers is so complete, that dominant share of
marketable surplus milk of farmers in Karnataka is procured by KMF
dairies and hardly there is any organized private dairy milk
procurement, which is widely prevalent in other parts of the country.
 Turnover of Both the Companies in the Year 2017-2018
Turnover (In Crores)
35,000

30,000
29,225
25,000

20,000

15,000

13,550
10,000

5,000

0
Amul Karnataka Milk Federation

The turnover of Amul in the year 2017-2018 was Rs. 29,225

Crores.
The turnover of Karnataka Milk Foundation in the year 2017-
2018 was Rs. 13,550 Crores.

Member Unions of Amul and KMF

Amul:
1. Kaira District Cooperative Milk Producers’ Union Ltd.
2. Mehsana District Cooperative Milk Producers’ Union Ltd.
3. Sabarkantha District Cooperative Milk Producers’ Union Ltd.
4. Banaskantha District Cooperative Milk Producers’ Union Ltd.
5. Surat District Cooperative Milk Producers’ Union Ltd.
6. Baroda District Cooperative Milk Producers’ Union Ltd.
7. Panchmahal District Cooperative Milk Producers’ Union Ltd.
8. Valsad District Cooperative Milk Producers’ Union Ltd.
9. Bharuch District Cooperative Milk Producers’ Union Ltd.
10. Ahmedabad District Cooperative Milk Producers’ Union Ltd.
11. Rajkot District Cooperative Milk Producers’ Union Ltd.
12. Gandhinagar District Cooperative Milk Producers’ Union Ltd.
 13. Surendranagar District Cooperative Milk Producers’ Union
Ltd.
14. Amreli District Cooperative Milk Producers’ Union Ltd.
15. Bhavnagar District Cooperative Milk Producers’ Union Ltd.
16. Kutch District Cooperative Milk Producers’ Union Ltd.
17. Junagadh District Cooperative Milk Producers’ Union Ltd.
18. Porbandar District Cooperative Milk Producers’ Union Ltd.

KMF:
1. Bengaluru Milk Union.
2. Belagavi Milk Union.
3. Ballari Milk Union.
4. Vijayapura Milk Union.
5. Chamarajanagar Milk Union.
6. D.K Milk Union.
7. Dharwad Milk Union.
8. Hassan Milk Union.
9. Kalaburgi Milk Union.
10. Kolar Milk Union.
11. Mandya Milk Union.
12. Mysuru Milk Union.
13. Shivamogga Milk Union.
14. Tumakuru Milk Union.

Organisational Structure of The Companies

 Amul Organisational Structure

President

Vice President

General Secretary

Treasurer

Directors Of Unions (18)

Mukadam

Workers (5000)

Karnataka Milk Foundation Organisational Structure

Chairman

Managing Director

Directors Of Unions (14)

Manager (5)

Deputy Manager

Workers