Professional Documents
Culture Documents
Owner Ollies 4.3% Marketer Marys 3.2% Total B2B 3.3% Total B2C 6.0% CMS 2.1% Non-CMS 5.5%
Owner Ollies 4.3% Marketer Marys 3.2% Total B2B 3.3% Total B2C 6.0% CMS 2.1% Non-CMS 5.5%
Owner Ollies 4.3% Marketer Marys 3.2% Total B2B 3.3% Total B2C 6.0% CMS 2.1% Non-CMS 5.5%
CMS 2.1%
Non-CMS 5.5%
Total 4.1%
Percent of
Customers
a
Roughly half of all businesses are B2B, half are B2C.
Exhibit 5 New Customer Acquisitions
Number of Percent of
Customers Customers