TRENDS, NETWORKS AND CRITICAL THINKING IN

21ST CENTURY

SHANGRI-LA HOTEL AND RESORT

“To treat a strangers as one of our own”

MEMBERS:

Ymbong, Kristoffer Kyle E.

Bahio, Hannah Margarette P.

Mendrez, Glazel Jane C.

Pacquiao, Michelle Y.

Tugap, Alma P.
 S.W.O.T ANALYSIS OF

SHANGRI-LA HOTEL AND RESORT

STRENGTHS WEAKNESS
 Good ambiance  Not affordable to everyone
 Clean and fresh surroundings  High standard of facilities which is
 Well-decorated rooms not everyone can afford.
 Serves different dishes
(Korean,Japanese,Filipino ,etc.)
 Good services
 Well-trained staffs
OPPORTUNITIES THREATS
 Promotion of foods and services  Competitors
 Business launching  Affordable hotels within Lapu-
 Concert holder Lapu area
 Re-funds of products  Location
 Weather
 PESTLE ANALYSIS OF
SHANGRI-LA HOTEL AND RESORT
POLITICAL ECONOMICAL
Opportunity: Opportunity:
 Meeting place  Market growth
 Governing support for  Consumer confidence
Innovation  Taxation
 Employment rates
Threats:
 Terrorism Threats:
 Political certainty  Growing competitors

SOCIAL TECHNOLOGICAL
Opportunity: Opportunity:
 Popularity and income growth  Advertise through social media
 Event holder  Uses of big-data to enhance
 LLC become more popular customer service

Threats: Threats:
 Foreign competitor’s entering the  Terrorist bombing
market

LEGAL ENVIRONMENTAL
Opportunity: Opportunity:
 Health and safety
 Programs to promote sustainable
 Employment laws
environment
Threats:
Threats:
 Over protection
 Abusing of resources
 Adverse weather condition causes
the temporary suspension of some
resources.
 COST-BENEFITS ANALYSIS
How to determine a CBA?
1. Determine Cost
2. Calculate Benefits
SCENARIO: ASAP KAPAMILYA will having their concert in Shangri-La Hotel and
Resort.
Cost
 Provide high standard rooms for
the guest.
 Provide presentable crew in
serving and assessing the guest
 Produce tasty and delicious foods
Benefits
 Newly-produce product will
discover
 New ideas and suggestion
 More upcoming concerts will be
held at Shangri-La
 Profit will increase
 The hotel will become more
popular