Principles of Management

PREPARED BY

RISHAB PATIL

BBA LLB SEM - 1 2019

ROLL NO - 1006AL0071
BATCH 2019 - 2024

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 DECLARATION

The text reported in the project is the outcome of my own efforts and no part of
this project assignment has been copied in any unauthorized manner and no part of
it has been incorporated without due acknowledgement

RISHAB PATIL

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TABLE OF CONTENTS

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 INTRODUCTION

Telecommunications refers to the exchange of information by electronic and electrical means

over a significant distance. A complete telecommunication arrangement is made up of two or
more stations equipped with transmitter and receiver devices. A single co-arrangement of
transmitters and receivers, called a transceiver, may also be used in many telecommunication
stations.

Telecommunications devices include telephones, telegraph, radio, microwave communication

arrangements, fiber optics, satellites and the Internet. A telecommunication network can be
viewed as a communication network which consists of a transmission subnetwork, a switching
subnetwork, and a signaling subnetwork. These three subnetworks interact and function in a
specific and cooperative way to provide good quality of service for communications.

Telecommunications is also known as telecom.

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 MEANING OF SWOT ANALYSIS

SWOT analysis (strengths, weaknesses, opportunities and threats analysis) is a framework for
identifying and analyzing the internal and external factors that can have an impact on the
viability of a project, product, place or person.

SWOT analysis is most commonly used by business entities, but it is also used by nonprofit
organizations and, to a lesser degree, individuals for personal assessment. Additionally, it can be
used to assess initiatives, products or projects.

The framework is credited to Albert Humphrey, who tested the approach in the 1960s and 1970s
at the Stanford Research Institute. Developed for business and based on data from Fortune 500
companies, the SWOT analysis has been adopted by organizations of all types as an aid to
making decisions.

A SWOT matrix is often used to organize items identified under each of these four elements. A
SWOT matrix is usually a square divided into four quadrants, with each quadrant representing
one of the specific elements. Decision-makers identify and list specific strengths in the first
quadrant, weaknesses in the next, then opportunities and, lastly, threats.

Entities undertaking a SWOT analysis can opt to use any one of the various SWOT analysis
templates in existence; these templates are generally variations of the standard four-quadrant
SWOT matrix.

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 ELEMENTS OF SWOT ANALYSIS

1. Strengths: Internal attributes and resources that support a successful

outcome.

2. Weaknesses: Internal attributes and resources that work against a

successful outcome.

3. Opportunities: External factors that the entity can capitalize on or use

to its advantage.

4. Threats: External factors that could jeopardize the entity's success.

KEY POINT

SWOT Analysis is a simple but useful framework for analyzing your organization's strengths and
weaknesses, and the opportunities and threats that you face. It helps you focus on your strengths,
minimize threats, and take the greatest possible advantage of opportunities available to you.

It can be used to "kick off" strategy formulation, or in a more sophisticated way as a serious
strategy tool. You can also use it to get an understanding of your competitors, which can give
you the insights you need to craft a coherent and successful competitive position.When carrying
out your analysis, be realistic and rigorous. Apply it at the right level, and supplement it with
other option-generation tools where appropriate.

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 ADVANTAGES AND LIMITATIONS OF SWOT ANALYSIS
ADVANTAGES
 IT IS A SOURCE OF
INFORMATION FOR
STRATEGIC PLANNING.
 BUILDS ORGANIZATION
STRENGTHS.
 REVERSE ITS WEAKNESS.
 IT HELPS IN IDENTIFYING
CORE COMPETENCIES OF THE
FIRM.
 IT HELPS IN SETTTING
OBJECTIVES FOR STRATEGIC
PLANNING.
 IT HELPS IN KNOWING THE
PAST PRESENT AND FUTURE
SO THAT BY USING THE PAST
AND CURRENT DATA FUTURE
PLANS CAN BE MADE.
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LIMITATIONS
 PRICE INCREASES.
 GOVERNMENT LEGISLATION.
 SEARCHING A NEW MARKET
FOR THE PRODUCT WHICH IS
NOT HAVING OVERSEAS
MARKET DUE TO IMPORT
RESTRICTIONS.
 INSUFFICIENT RESEARCH AND
DEVELOPMENT FACILITIES.
 LACK OF SKILLED AND
EFFICIENT LABOUR
 POOR INDUSTRIAL RELATION
 FAULTY PRODUCTS DUE TO
POOR QUALITY CONTROL.
SWOT ANALYSIS

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