Environmental assessment template

Group members:
Phạm Minh Thu
Nguyễn Bảo Thi
Nguyễn Thị Thùy Trang
Lương Thị Ái Phương
Hoàng Ngọc Phụng
1 = Least favourable, 10 = Most favourable
1 = Highest risk, 10 = Lowest risk
Vietnam Japan
Political Environment
System of government 5 8
Stability of government 3 7
Level of corruption 3 8
Foreign relations 9 8
State ownership of companies 4 8
Terrorism and public security 8 9

Legal/Regulatory environment
Independence of judiciary/due process 4 3
Contract enforceability 5 2
Tax rates and lows 2 4
Property rights protection 7 4
Environmental protection 7 2
Tariffs 2 3
Other trade restrictions 1 1
Foreign investment policies 6 7

Economic environment
GDP growth projections 7 2
GDP per capita 1 9
Demographics 8 3
Government budgetary policy 5 8
Inflation rates 7 2
Currency stability 8 7
Strength of labour unions 5 8

Technological environment
Infrastructure 6 9
Telecommunications and internet 7 8
Availability of required skills 6 7
Intellectual property protection 6 9
Technology transfer requirement/barriers 7 8
Adherence to international standards 7 8

Total scores
To: Ms. Thao, CEO of Prince Coffee
From: Anna, IBD Manager of Prince Coffee
Date: 1/10/2019
Re: Evaluation and Findings for Japanese market
This memo includes some findings and affects when our company invest in Japan
1.Foreign relations:
First is foreign relations. Though Japan and China maintain trading and investment relationship,
since 2014, relations is strained by disagreements over the sovereignty of a group of uninhabited
islands in the East China Sea. Besides, in 2017, the Defence White Paper had exposed that North
Korea’s nuclear missile is a potential threat to Japan. These unrest in politics could block the flow
of trading activities: The flow of export, import, local worker/employee sources or advertising
activities will be restricted and the manufacturers can be destroyed. These leads to lack of human
resources, infrastructure and loss of revenue.
2.Tax rates and lows:
Tax rates and lows plays an important roles when we consider investing in japan. Because the fact
that business will get higher profits when they can have advantage of low cost. therefore, when
taxes is higher, price of good is higher and customer will buy less, leading to decrease in sale
production and profits .at present ,japan have policy of raising consumption tax beyond 10 percent.
When this happened, it would indirectly cause an impact on export goods' revenue of other country
which exports their products to japan.
3.GDP per capita:
Last Previous Min Max Unit Frequency Range
39,313.457 38,368.161 331.315 48,643.307 USD Yearly 1957-
2018 2017 1957 2012 2018

GDP affects the needs of families, businesses and the State. A country with increased GDP will
lead to an increase in demand, the number of products and services, an increase in categories,
quality, tastes ... leading to increased market size. This in turn requires businesses to respond from
time to time, meaning it affects all aspects of governance such as planning, leadership, organization,
control and decision making. not only about business strategies and policies, but also on specific
activities such as what goods and services to produce, for whom, how much and when.
4.Intellectual property protection:
Japan is well known as a market that respects Intellectual Property. If the protection of the
inventor's rights is not taken seriously, counterfeit products will float in the market. One of the
considerations companies must face is whether they have sufficient protection of their brand
name and logo before attempting to enter overseas markets and launch their product or service
there. If protection is surrendered, then the enthusiasm of the company, of the inventor, of
inventing the product will be compromised, and like waiting for a society to develop is
impossible.
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