RESEARCH PROJECT REPORT

ON

“ANALYSIS OF CONSUMER BEHAVIOUR AT NEW BEL ROAD MARKET.”

A project report submitted to

Management Marketing for the Mid Term Exam of First Year of

Master of Business Administration

By

AKHILESH PILLAI (20192MBA0012)

MAHINDRAKAR SHUBHAM (20192MBA0117)

SARAN SIVAN (20192MBA0183)

SIVAPRASAD K P (20192MBA0200)

Under the Guidance of

DR. PRATIKA MISHRA

Management Marketing (MGT 217),

PRESIDENCY UNIVERSITY,

Itgalpur Rajanakunte, Yelahanka,

Bengaluru, Karnataka 560064

2019-2021

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Acknowledgement

To list who all had helped us is difficult because they are numerous and the depth is so enormous.

We would like to acknowledge the following as being idealistic channels and fresh dimension in the
completion of this project.

We take this opportunity to thanks the Presidency University for giving us the chance to do this project.

We would like to thanks our faculty, Dr. Pratika Mishra for providing the necessary facilities required for
completion of the project.

We would also like to express our sincere gratitude towards our project guide Dr. Pratika Mishra under
whose guidance and care made the project successful.

Books and Magazines related to our Project.

Lastly, We would like to thanks each and every person who directly or indirectly helped me in the completion
of the project special my parents, sister and peers who supported me throughout my project.