Year Coke Annual revenue(Million USD $) Advertisement expense(Billion USD $)

2005 23,104 2.47

2006 24,088 2.55
2007 28,857 2.77
2008 31,944 2.99
2009 30,990 2.79
2010 35,119 2.91
2011 46,542 3.25
2012 48,017 3.34
2013 46,854 3.26
2014 45,998 3.49
2015 44,294 3.97
2016 41,863 4.04
2017 35,410 3.96

Correlation of advertisment expenses and revenue

Coke 0.6941745419
Pepsi 0.8018274736
Pepsi Annual revenue(Million USD $) Advertisement expense(Billion USD $)
32,562 1.8
35,137 1.7
39,474 1.8
43,251 1.7 Coke
43,232 1.7 4.5
57,838 1.9 4
66,504 1.9
3.5
65,492 2.2
3
66,415 2.4

Adv expenses
2.5
66,683 2.3
63,056 2.4 2

62,799 2.5 1.5

63,525 2.4 1
0.5
0
Pepsi 20,000 25,000 30,000 35,000
3 Revenu

2.5
Advertismet Expenditure

1.5

0.5

0
30,000 35,000 40,000 45,000 50,000 55,000 60,000 65,000 70,000
Revenue
 Coke

25,000 30,000 35,000 40,000 45,000 50,000

Revenue