Media and& Information Literacy a.

TV, Radio,
print, Internet
(Module 1 Assessment) b. Mass Media Form,
Text, Digital, Video
Long Quiz c. Modality,
Format, Way of Transmitting, Mass
Media Form
Name:________________________________________ d. All of the above
Yr.&Sec.:_______________ ____7. This is the
means of communication. It can also
Date:__________________ be defined as the main
ways that large numbers of
people receive
information and entertainment.
Part-1 Multiple Choice a. Information
Direction: Choose the letter of your choice that best b. Modality
answers the question or statement and put it in the c. Media
space provided before each number. d. Tools
____1. All the statements are correct except for ___? ____8. When you use
media, ______ is referred to as
a. Information is essential in communication. the knowledge of
specific events or situations that has
b. Communication is from the Latin word been gathered or
received by communication,
communis, meaning “to share”. intelligence, or news
reports.
c. According to Bulan and de Leon, “without oral a. Information
communication, societies could not attain levels b. Modality
of civilization…” c. Format
d. Communication is one of those everyday d. Tools
activities that are intertwined with all of human ____9. The ability to
identify, understand, interpret,
life so completely that we sometimes overlook create, communicate,
and compute, using printed and
its pervasiveness, importance, and complexity. written materials
associated with varying context.
____2. This is one of the transmission models which a. Skill
incorporate the concept of noise that refers to b. Inform
anything that interferes with the message. c. Literacy
a. George Gerbner’s Model d. All of the above
b. Harold Laswell’s ____10. Refers to the
ability to recognize when
c. Westley & Maclean Jr. information is needed
and to locate, evaluate,
d. Shannon & Weaver effectively use, and
communicate information in its
____3. TV commercials aggressively convince the various formats.
audience to buy the products that they advertise. a. Media Literacy
What model of communication it best describes? b. Information
Literacy
a. Publicity Model c. Technology
(Digital) Literacy
b. Ritual or expressive model d. Communication
Literacy
c. Reception Model ____11. The ability to
read, analyse, evaluate and
d. Transmission Model produce communication
in a variety of media forms.
____4. Example when you read a sentence you must a. Media Literacy
not only decode the individual words but you also b. Information
Literacy
need to interpret the over-all structure of the sentence c. Technology
(Digital) Literacy
to make sense of the sentence as a whole. This is an d. Communication
Literacy
example of _____? ____12. The ability to
read and interpret media, to
a. Publicity Model reproduce data and
images through digital data and
b. Ritual or expressive model images through digital
manipulation, and to evaluate
c. Reception Model and apply new knowledge
gained from digital
d. Transmission Model environments.
____5. Which among the statements is true? a. Media Literacy
a. One of the functions of communication is to b. Information
Literacy
inform and made possible through media. c. Technology
(Digital) Literacy
b. Without information, communication is d. Communication
Literacy
impossible. ____13. It refers to
automatic response.
c. Media and information are basic elements of a. Automaticity
communication. b. Automatically
d. All of the above c. Automate
____6. The following are the categories of media: d. Automation

Prepared by IMIE B. OMAMALIN, MIL Teacher

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____14. It refers to predictable response. c. Critical
Appreciation
a. Automaticity d. Social
Responsibility
b. Automation ____19. Strongly
motivated to seek out information on
c. Normalization certain topics, is
characteristic of what typology of
d. Normality media literacy?
____15. If you are a media and information literate a. Intensive
Development
individual you are able to do the following except b. Experiential
Exploring
____? c. Critical
Appreciation
a. Deal with dilemmas and ill-formed problems d. Social
Responsibility
that have no fixed or unique solutions ____20. Seeking out
different forms of content and
b. Give and receive criticism constructively narratives, is a
characteristic of what typology of
c. Pose worthwhile questions media literacy?
d. All of the Above a. Intensive
Development
____16. Which 2 factors that can influence you to b. Experiential
Exploring
become a media and information literate individual. c. Critical
Appreciation
a. Extending the line of thought beyond the range d. Social
Responsibility
of first impression; & Articulating a complexion
position Part-2 Essay
b. Clarifying your goals and motivations for Direction: Use separate
whole sheet of paper for your
seeking information; & Acquiring more skills in arguments. Just choose
2 items to answer.
discerning, appreciating, and filtering 1. Who is a media and
information literate individual?
information 2. How is critical
thinking related to media and
c. Agreeing and disagreeing in degrees measured information
literacy?
against the merits of the issue and audience; & 3. What you can
contribute to your community and to
Evaluating the adequacy of an argument your country if you
are a media and information
d. Giving and receiving criticism constructively; & literate individual?
You may use the following to guide
Posing worthwhile questions you in developing
your arguments:
____17. Stage of Media Literacy which characteristic is  Media &
Information literacy as practiced on both
developing understanding of differences between: personal and
professional level
fiction vs. nonfiction, Ads vs. entertainment… also  Media &
Information literacy as expression of
understanding how to connect plot elements by time freedom of
speech/expression
sequencing and by motive-action-consequence.  Media &
Information literacy as tool for civic
a. Acquiring Fundamentals responsibility
and nation-building
b. Language Acquisition
c. Narrative Acquisition
d. Developing Skepticism
____16. Stage of media literacy which characteristics is
recognizing shapes, form, size, color, movement, and
spatial relations
a. Acquiring Fundamentals
b. Language Acquisition
c. Narrative Acquisition
d. Developing Skepticism
____17. Stage of media literacy which characteristic is
sharpening differences between likes and dislikes for
shows, characters, and action
a. Acquiring Fundamentals
b. Language Acquisition
c. Narrative Acquisition
d. Developing Skepticism
____18. Recognizing that one’s own individual
decisions affecting society—no matter how minutely,
is characteristic of what stage of media literacy?
a. Intensive Development
b. Experiential Exploring

Prepared by IMIE B. OMAMALIN, MIL Teacher

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