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Javits & Sons common stock currently trades at $30 a share.

It is expected to pay an
annual dividend of $3.00 a share at the end of the year (D1= $3.00) and the constant
growth rate is 5% a year.

A) what is the company's cost of common equity if all of its equity comes from retained
earnings?

D1
Re = +g
P0
$3.0
Re = + 0.05
$30

= 0.15

= 15%

B) If the company were to issue new stock, it would incur a 10% flotation cost. What
would the cost of equity from new stock be?

Floatation Costs = $30 × 10% = $3

D1
Re = +g
P0- Floatation Costs

$3
Re = + 0.05
$30-$3

= 0.1611

= 16.11%

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