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Innovative Ideas to promote tourism in Pakistan:

To promote tourism in Pakistan we should have to follow this sequence:

Bringing Our peaceful face in front of international world

Organizing International Events Consecutively

Making state of the art infrastructure around tourist places

Technology usage, apps using google map for Tourist Guidance

How we cultivate soft image:

To cultivate soft image, we have to first achieve a peaceful environment which support tourism, and
after achieving that, which Alhamdulillah Pakistan achieved to very much extent, we have to held
international events, like sports events, tech events, gaming festivals, seminars, conferences, to tell
outer world that our country is safe to visit. We should have a proper media cell , which present our
positive face to the outer world, we all know, anyone from us, when planning to visit any tourist
place ,the first thing comes in his/her mind is Safety, five to six years back, it’s impossible to visit
swat valley because of presence of militant groups in that area, but now after becoming complete
peace, the no of tourist visiting swat this year is immense .According to "Pakistan today" report, the
no of tourists visiting Swat Valley in Khyber Pakhtunkhwa (KP) this year(2019) are estimated to be
one million.

How we bring national and international tourist back:

Pakistan Alhamdulillah controlled terrorism after immense sacrifices, now the next step is to bring
national and international tourist, So for that, through proper social media and other advertising
channels, we have to present our sports, cultural dishes, dresses, local festivals, exceptional
landscape and beauty of Kashmir, swat, naran kaghan, murree, etc in a very effective manner so
that national and international tourist take deep interest to visit such places and enjoy our dishes,
culture, festivals, hospitality. Constructing state of the art rest houses for local and international
tourist at reasonable package so that they found best accommodation services. There should be a
comprehensive system developed by government to guide national and international tourist, making
tourist excess easy to tourist places, from hotel room booking to travelling means, they should be
completely guided from local representative expert.

Concrete steps to utilize immense tourist potential in Pakistan:

For long lasting fruitful results, the ministry of tourism in Pakistan should have to develop a separate
state of the art department whose main responsibility is to assist local and foreign tourist, in
accommodation, travelling, tickets booking etc.

Well-designed Android iOS mobile apps having complete data of all the famous tourist places,
hotels, guidance portal etc. All the hotels should be registered and all data should be computerized
so that tourist don’t face any difficulty in accessing hotels or finding accommodation. Travelling
facilities should also be easily accessible.

The department should also have the responsibility to portrait beauty of Pakistan through advanced
social media, TV, newspaper advertising, enforcing peoples to think about visiting Pakistan tourist
places, enjoying culture, food, sports, festivals etc.

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