Professional Documents
Culture Documents
Annual Marketing Budget Template
Annual Marketing Budget Template
Annual Marketing Budget Template
JAN FEB MAR Q1 APR MAY JUN Q2 JUL AUG SEP Q3 OCT NOV DEC Q4 FY
Misc - Department Specific (mktg) $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ -
MARKET RESEARCH & MEMBERSHIPS
Analyst Fees $ -
Analyst Group Membership #1 $ -
Analyst Group Membership #2 $ -
Industry Organization Fees $ -
Industry Org #1 $ -
Industry Org #2 $ -
MARKETING COMMUNICATIONS
Corporate Brand Development $ -
Messaging / Brand Framework $ -
Corporate Identity Standards $ -
Corporate Templates $ -
Corporate PPT / sales presentations $ -
Marketing Agency $ -
Management Fees $ -
Special Projects $ -
Public Relations $ -
Agency Fees (or Consulting Retainer) $ -
Wire Services $ -
Clipping Services (if not included in above) $ -
Analyst Tour $ -
Article reprints/usage rights $ -
PR campaign support $ -
Brand Awareness / Lead Generation $ -
Print advertising $ -
Online advertising $ -
Keyword / SEO Program $ -
Industry Buyers Guides Insertions $ -
Other interactive programs
Website / Interactive $ -
Website development (or redesign) $ -
SEO program maintenance $ -
Website traffic reporting tool $ -
Webinars $ -
Direct / Email Marketing
Events $ -
Month Dates City Event #1 $ -
Event #2 $ -
Event #3 $ -
Event #4 $ -
Event #5 $ -
Event #6 $ -
Event #7 $ -
Event #8 $ -
Event #9 $ -
Event #10 $ -
Event #11 $ -
Event #12 $ -
Event #13 $ -
Event #14 $ -
Event Support $ -
Booth property $ -
Graphics & Signage $ -
Giveaways & Apparel $ -
Sales Support $ -
Collateral $ -
Sales / Customer Videos $ -
Printing and other printed materials $ -
Sales Demo $ -
Miscellaneous Discretionary $ -
Marketing Travel $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ -
Trip #1 $ - $ - $ - $ -
Trip #2 $ - $ - $ - $ - $ -
Trip #3
Trip #4
Trip #5
Trip #6 $ - $ - $ - $ - $ -
Sub-Total ACCOUNTABLE Spending $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ - $ -
YTD ACTUALS $ - $ - $ - $ - $ - $ - $ -
membership fees $ -
consulting $
brand development $ -
advertising $ -
public relations $ -
web/interactive $ -
events $ -
sales support $ -
T&E $ -
misc other $ -
TOTAL $ -