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Marketing Mix(4P’s)

Product
 The product is called Gelatini

 It is a soya-flavored gelatin.

 It uses soya milk as a base.

 It has different kinds of syrup flavor which are: pineapple, strawberry and regular
arnibal flavor.

 It can be bought by sizes (small, medium and large).

Price
 Our price depends on the computation of the cost per product.

 Our product is cheaper than other gelatinous desserts.

 We give discounts if bought per bulk.

Place
 Our product is distributed to the restaurants and other food chains in Tagaytay,
Dasma, Imus and Bacoor Cavite.

 The people who are eating in restaurants and food chains are included in target
market.

 Imus is one of the good places because of high density population.

 Dasma, Tagaytay and Baccor is also good location because it has many
commercial areas.

Promotion
 We use tarpaulin/flyers to introduce our product.

 We made a picture and description on it and include it in restaurant’s menu.

 We made a Facebook page for social media advertisement.

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