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  • Soal 1: Regression: Customer Spending Transaction Age Gender Job

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    anugerah islamilenia
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    The document contains data on customer spending, transactions, demographics, and whether they needed technical services from an Indonesian marketing manager. It includes two problems: 1) A regression analysis problem to predict customer spending using other variables and test the model. 2) A forecasting problem for bicycle demand over 12 months using various techniques like exponential smoothing, moving averages, and weighted averages to predict future demand. The problems require determining regression equations, R-squared values, significance tests, reducing the model to only significant variables, and evaluating different forecasting methods.

    Original Description:

    Exercise on Business Analytics (regression, game theory, forecasting)

    Original Title

    Business Analytics Exercise

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    The document contains data on customer spending, transactions, demographics, and whether they needed technical services from an Indonesian marketing manager. It includes two problems: 1) A regression analysis problem to predict customer spending using other variables and test the model. 2) A forecasting problem for bicycle demand over 12 months using various techniques like exponential smoothing, moving averages, and weighted averages to predict future demand. The problems require determining regression equations, R-squared values, significance tests, reducing the model to only significant variables, and evaluating different forecasting methods.

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    © All Rights Reserved
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    6 views2 pages

    Soal 1: Regression: Customer Spending Transaction Age Gender Job

    Uploaded by

    anugerah islamilenia
    The document contains data on customer spending, transactions, demographics, and whether they needed technical services from an Indonesian marketing manager. It includes two problems: 1) A regression analysis problem to predict customer spending using other variables and test the model. 2) A forecasting problem for bicycle demand over 12 months using various techniques like exponential smoothing, moving averages, and weighted averages to predict future demand. The problems require determining regression equations, R-squared values, significance tests, reducing the model to only significant variables, and evaluating different forecasting methods.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    of 2

    SOAL 1: REGRESSION

    Tuan DS adalah manager pemasaran di PT. MDN. Berikut data pelanggan yang dimiliki berdasarkan
    hasil pemilihan sampel secara acak. Data meliputi besarnya pengeluaran pada produk perusahaan,
    banyaknya transakti selama satu bulan, jenis kelamin (1 = laki-laki, 0 = perempuan), dan apakah dalam
    satu bulan terakhir ini pelanggan tersebut memiliki membutuhkan jasa teknik atau tidak (1 = ya, 0 =
    tidak).

    Customer Spending Transaction Age Gender Job


    1 $ 1,769.0 93 42 1 0
    2 $ 1,740.0 104 33 1 0
    3 $ 1,941.0 104 42 1 1
    4 $ 2,367.0 126 57 1 1
    5 $ 2,467.0 98 30 1 1
    6 $ 1,640.0 99 49 1 1
    7 $ 1,756.0 94 35 1 0
    8 $ 1,706.0 96 46 0 1
    9 $ 1,767.0 124 56 0 0
    10 $ 1,200.0 73 23 0 1
    11 $ 1,706.0 110 67 0 1
    12 $ 1,985.0 90 36 0 1
    13 $ 1,555.0 104 53 0 0
    14 $ 1,749.0 81 29 0 0
    15 $ 2,056.0 106 45 1 0
    16 $ 1,729.0 113 55 0 1
    17 $ 2,186.0 129 46 1 1
    18 $ 1,858.0 97 39 0 1
    19 $ 1,819.0 101 43 1 1
    20 $ 1,350.0 91 35 1 1
    21 $ 2,030.0 100 40 1 0
    22 $ 2,550.0 123 59 1 0
    23 $ 1,544.0 88 30 0 0
    24 $ 1,766.0 117 60 1 1
    25 $ 1,937.0 107 45 1 1
    26 $ 1,691.0 105 32 0 1
    27 $ 1,623.0 86 33 0 0
    28 $ 1,791.0 131 56 0 1
    29 $ 2,001.0 95 30 1 1
    30 $ 1,874.0 98 47 1 0

    Diminta:

    1. Tentukan persamaan regresi menggunakan spending sebagai variable dependen!


    2. Berapakah nilai R2? jelaskan.
    3. Lakukan pengujian global atas hipotesis!
    4. Lakukan pengujian individu untuk setiap variabel independen!
    5. Uji kembali persamaan regresi hanya menggunakan variabel independen yang signifikan!
    Analisis hasilnya!

    SOAL 2 FORECAST

    a. Global Bike Inc. manufactured two types of bicycle, deluxe tour bike and professional tour bike.
    The company has accumulated demand data for its deluxe tour bike from the past 12 months.

    Month Demand Month Demand

    January 36 July 39
    February 43 August 44
    March 45 September 50
    April 44 October 58
    May 47 November 52
    June 41 December 55
    Forecast the demand for July until January of the next year using:

    a. Adjusted exponential smoothing with α = 0.4; β = 0.6, January Forecast of 36, and T=0
    b. 3 months and 5 months Moving Average
    c. Weighted average with 0.2, 0.3, and 0.5 weight from oldest to newest data
    d. Determine the better method!

    SOAL 3: GAME THEORY

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