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ArtE +

NEET
10 steps to create
a crafting bussines

Comanesti, Bacau,Romania
30.03-08.04.2019
is the European Youth Programme for Education and mobility.
It is divided into two parts:
1. Study abroad when you are in college (formal education)
2. Youth exchanges and European Voluntary service (EVS)(non-formal education) Everyone can
participate in an Erasmus+ adventure in many countries.

The programme supports international cooperation and explores the values of youth work and
non-formal learning.
We hope that by participating in Erasmus+, Youth Leaders, Young people and Youth Managers
would be able to find connection to our priorities and objectives, such as:
- Learning mobility activities,
- Increasing quality in young work,
-Innovation and employability,
-Creating strong links between EU Programme and policy.

We hope that together we will create great projects with an impact across the youth sector.
Asociatia Generatia Schimbarii - AGES
E-mail: officegeneratiaschimbarii.ro
Adress:
str. Republici nr. 13city: Comanesti
county: BacauZip Code:605200
Country:ROMANIA www.generatiaschimbarii.ro
One of the most important things to find the right job is to know
There are many ways to do it.

For example:
You can take a test and find some things about you, that you’ve never been aware of before.
It was invented by Briggs Myers and includes four categories. First category defines you as
extravert/introvert, the second one is sensitive/intuitive, the third one is about making
decisions by thinking/by feeling, and the last category shows if you are judging/perceiving
person:
http://www.my-personality-test.com/personality-type/
In the conclusion, you can’t rely completely on the test, but it could be useful for discovering
your personality in wider context.
How to Start a Crafting Business
It’s not unusual to turn a hobby into a business. If you have
ever thought about selling your crafts or turning your crafting
love into a part-time or full-time business, here are things to
consider in how to start a craft business.

Research the Market Demand

If you’re looking to start a craft business, make sure there’s


demand. Are people thrilled to get your crafts as gifts? Have
people offered to buy your creations?

Here are two ways to research a craft business. Go to craft


shows. Or browse craft marketplace websites like Etsy and
Handmade at Amazon. See what’s already out there in your
niche. Look to see if your items fit into an existing product
category (there’s likely demand), but there aren’t a gazillion
sellers selling very similar items.
Differentiate Your Product Line
Differentiate your products from the competition. For example, there’s
probably a lot of handmade kids’ clothes already out there. But you
could “niche down” even further by making kids’ clothes out of
sustainable fabrics, like Conscious Kids Clothing has done. Then you
appeal specifically to that niche. Ways to differentiate include materials,
quality of workmanship and unique designs.
Choose a Name with Strong Brand Potential

Pick a business name that appeals to buyers and


communicates what you sell. Don’t get too obscure. Pick
something with meaning and strong brand potential --
catchy is good. Be sure to check the name’s availability.
An attorney can guide you through the legal process to
secure your business name.
Know Your Customers
Define your ideal customers. In the example
above with sustainable kids’ clothing, the ideal
customers are environmentally conscious parents.
If you hand-turn wooden pens, you might target
those looking for small gifts as well as
professionals who are image-conscious. Defining
your ideal customer will guide you in how to
display your products, create enticing product
descriptions, decide which craft shows to attend,
and more.

Source Quality Materials


Making products is different from crafting for fun. You need a
reliable source for materials -- and a lot of them.
Develop a Selling Strategy
Figure out the selling approach YOU are comfortable with.
If the thought of spending three days at a craft show sounds
like punishment rather than a joy, look at alternatives such
as selling at an online marketplace site.

Practice Your Product Photography

Great photography is essential for many craft businesses


these days, due to the importance of social media and
ecommerce. You’ll likely take your own pictures at first. Get
the best camera you can and put together a clean backdrop
with good lighting.
Arrange Shipping
If any part of your business includes selling online,consider
the shipping. Prompt and reliable shipping plays a huge role
in getting good customer reviews. So compare prices and find a
shipping provider,whether you go with USPS, UPS or FedEx.
Then invest in good packing materials to avoid breakage.
Consumers shop with independent artisans because they want
something unique they can’t find elsewhere. But you can provide even
more “uniqueness” by sharing your personal story.How did you get into
your craft? Are your kids or family members involved? Do you support
any causes with your profits?
How did you get into your craft? Are your kids or family members
involved? Do you support any causes with your profits? Share this on
your website, on social media and elsewhere to create an emotional
appeal to build a loyal community following.
Share Your Story

Consumers shop with independent artisans because they


want something unique they can’t find elsewhere. But you
can provide even more “uniqueness” by sharing your
personal story. How did you get into your craft? Are your
kids or family members involved? Do you support any causes
with your profits? Share this on your website, on social media
and elsewhere to create an emotional appeal to build a
loyal community following.

Croatia – Meraki
Contact person: Katarina Ivišić
E-mail: Ngo.meraki@gmail.com

Czech Republic - Power of Infinity


Contact person: Dominik Zábelka
E-mail: dominik.zabelka@gmail.com
E-mail: prychlikova@gmail.com

ASOCIACIJA APKABINK EUROPA


Contact person: Donatas Verseckas
E-mail: Verseckas89@gmail.com

Poland - Stowarzyszenie Sztukater


Contact person: Hanna Krystyna Pyrkosz
E-mail: info@sztukater.pl

Civic Organization "Development and Initiative"


Contact person: Priazhnikova Kateryna
E-mail: office.development.initiative@gmail.com

Karaman Genclik Kulubun Dernegin


(Karaman Youth Club Association)
Contact person: Ayşe Yağmur SÜZER
E-mail: a.ygmr.szr@hotmail.com

Bulgaria - Bulgarian Youth Association


Contact person: Kristiyan Andreev
E-mail: kristiyan.andreev@bulgarian-youth.eu

Art & Entrepreneurship (ArtE) by AGES

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