TITLE: CP Activation and role of CP in enhancing sales

AREA: ​Sales and relationship management

OBJECTIVE:
1. To activate channel partners in South Bombay market and motivate them
to increase clients and generate sales for the company
2. To build professional relationships with channel partners and understand
their way of functioning in the market

DESCRIPTION IN BRIEF:
Kalpataru Group Pvt. Ltd. is one of ​leading real estate companies focusing on premium
residential and commercial property developments.Being for over 50 years in the real
estate industry, there are a number of upcoming projects in Mumbai. In the initial week,
I did competition analysis by visiting the sites of various builders. I also met a number of
channel partners in the suburbs and the central market and understood their working
patterns and views about Kalpataru. Later, generated leads via cold calling in the South
Mumbai market and extracted primary data from channel partners in the South Mumbai
market regarding their way of operation and their interests in Kalpataru. By building
professional relationships with them, I will be encouraging the interested channel
partners to bring in clients and motivate them to close deals with Kalpataru.
II. Organizational Details :
Name of the Organization: ​Kalpataru Group Pvt. Ltd.
Address of the Organization:
Kondivita Lane, Next to Hotel Vits (Hotel Lotus Suites),
Off. Andheri Kurla Road, Andheri (East),
Mumbai - 400059,
Maharashtra, India.
Telephone Numbers : ​+91 22 3064 3064
E-mail :​sales@kalpataru.com
Main activity of the Organization:
Kalpataru Group was established in 1969. Since then, it has diversified its
activities in the areas of real estate and property development by buying of land,
constructing buildings and selling their products, marketing their products and
communicating with the channel partners for leads and increasing sales.

Name & Designation of Head of the Organization :

Work Timings: ​10 am-6:30 pm
Facilities available to the student: ​Refreshments(tea, coffee), Reimbursement
of food and travelling cost.

III. Company Guide:

Name : ​Kunal Balsara & Jitendra pathak
Designation : ​D.G.M.
Telephone Numbers : ​9820112331
E-mail: ​kunal.balsara@kalpataru.com

IV. Project Implementation & Schedule:

Schedule: ​22nd February - 27th May
Methodology: Data collection, Data interpretation, cold calling, Competitive
analysis, relationship management.
Any other details:
V. I will submit the following reports as per the schedule given below:

Project Proposal :
Interim Project Report: ​14/03/2019
Final Project Report :

Faculty Guide Name : ​Prof. Priyanka Dhingra