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2018 11 01 Entrepreneur
2018 11 01 Entrepreneur
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FEATURES
FALL 2018
26 34 42 48
P H O T O G R A P H BY D A N I E L B ER M A N
“IF YOU CAN’T GET A INSIDE THE THE FRANCHISE WORKERS’ PARADISE
JOB, YOU’VE GOT TO STARTUP MACHINE FACTORY MOD Pizza credits its rapid
MAKE A JOB” THAT’S OUT Aurify Brands is rethinking expansion and success to
What does it take to TO SAVE THE WORLD how hot new restaurants are an oft-overlooked source
become an entrepreneur? Kairos has an important made, by using the Silicon of loyal and passionate
This is one former message: Solving real, Valley tech incubator model employees: ex-cons.
factory worker’s tale, difficult problems can be to create new franchises. BY CLINT CARTER
as he strives to reimagine very profitable. And the BY ELIZABETH G. DUNN
his career—and himself. opportunities are waiting.
BY JENNIFER MILLER BY MARY PILON
S TA R T U P S F a l l 2 0 1 8 1
CONTENTS
7
OPPORTUNITY
14
TEAM
20
MONEY
24
DEVELOPMENT
106
FRANCHISE
Age is no limit in start- Yes, all-remote staffs can Small budgets don’t To build a product cus- SUCCESS
ups. This 13-year-old has work—and attract the mean you have to think tomers love, just go ask An auto repair newbie
built a multimillion-dollar team of your dreams. small. See how one chain them what they want. and smoothie shop
candy business. BY ELIZABETH G. DUNN grew with little cash. BY STEPHANIE SCHOMER owners find their niche.
BY LAKSHMI VAR ANASI BY ELIZABETH G. DUNN
12 18
MARKETING 22 57
THE LIST
112
BACK PAGE
GET STARTED In digital marketing, there TRANSITION Introducing 1,292 Believe in yourself. It’s
Can you build a business are no magic shortcuts to Are you prepared for an companies where you gotten you this far.
by giving away your ROI. Here’s what to know. unexpected financial hit? can be the boss. BY JASON FEIFER
product? It depends. BY ADAM BORNSTEIN If not, take a lesson here. BY TRACY STAPP HEROLD
BY ADAM BORNSTEIN BY JASON FEIFER
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Entrepreneur Media Inc. Gildardo Jimenez
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Jim Rupe Printed in the USA GST File #r129677027 Rudy Gusyen
Vol. 33, No. 3. Entrepreneur’s Startups (ISSN 1533-743x) is published by Entrepreneur Media Inc., 18061 Fitch, Irvine, California 92614. Entrepreneur Media Inc. (“Entrepreneur”) considers its sources reliable and verifies as much data
as possible, although reporting inaccuracies can occur; consequently, readers using this information do so at their own risk. Each business opportunity and/or investment inherently contains certain risks, and it is suggested that the prospective
investors consult their attorneys and/or accountants. Entrepreneur’s Startups is distributed with the understanding that the publisher is not rendering legal services or financial advice. Although persons and companies mentioned herein are
believed to be reputable, neither Entrepreneur nor any of its employees accept any responsibility whatsoever for their activities. Entrepreneur’s Startups is printed in the USA, and all rights are reserved. ©2018 by Entrepreneur. No part of
this magazine may be reproduced or transmitted in any form or by any means without written permission of the publisher. Unsolicited manuscripts and photographs will be returned only if accompanied by a stamped, self-addressed envelope. All
letters sent to Entrepreneur will be treated as unconditionally assigned for publication, copyright purposes and use in any publication or brochure, and are subject to Entrepreneur’s unrestricted right to edit and comment.
4 F a l l 2 0 1 8 S TA R T U P S
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BY LAKSHMI VARANASI
Just 30 miles
northwest of
Detroit is the
headquarters
of a multimillion-dollar
candy company called
Zollipops. It’s housed in
a plain-looking warehouse
containing little more
than boxes and boxes of
sugar-free lollipops, hard
candy, and taffy that’s sold
online and in more than
7,500 stores, and is overseen
by a team of six full-time
employees and several →
independent contractors.
But down a hall, fluorescent
“ALINA HASN’T HAD FIVE OR 10 JOBS WHERE
lights make way for the real YOU HAD TO FOLLOW THIS RULE OR THAT
magic of the place: a corner
office decorated with sparkling
RULE OR DO THINGS IN A CERTAIN WAY.”
pink dance trophies, paintings
of smiling suns, and family office more often. So less than a complexion,” she says, pointing incorporate Kroger’s own
trees made of construction week after her last day of to the face of her younger sister, brand of products into the ad.
paper—the handiwork of the seventh grade, on a Tuesday Lola. “Also, let’s position the He pauses, trying to remember
company’s founder and CEO, morning in June, Alina and her Zollipops in a lunch bag along the brand’s name. “Simple
13-year-old Alina Morse. father, Tom, are here approving with a few other healthy items, Truth!” Alina chimes in
During the school year, Alina printouts of their upcoming like carrots, snap peas, maybe immediately. “And I agree; it’s
splits her time among dance, advertisements in Kroger’s strawberries, so people good for our relationship with
homework, and running September catalog. “I think we understand that they’re good Kroger to use their products.”
Zollipops, but in the summer, can change the coloration here for you.” Her father suggests Whether she’s conscious of
she’s able to come into the to be more flattering to her that it might be wise to it or not, this is Alina’s charm,
8 F a l l 2 0 1 8 S TA R T U P S
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GET STARTED
CAN A FREE
simple. If a customer wants to willingness and ability to pivot.
use your product or service,
they must buy it. The free- Know your value.
mium model has several Years ago, LinkedIn had a
PRODUCT
variations. You can offer free problem: Customers didn’t see
trials for a period of time, or why paying for its premium
offer an entire product or service would make their
service for free while selling experience better. So LinkedIn
add-ons or upgrades. Generally added the ability to email and
MAKE
speaking, freemium works in communicate with non-
two scenarios. Number one: if contacts, a value proposition
it’s combined with the launch that customers understood
of your company, because (and responded to). Dating
being “new” will bring some sites hit upon a similar idea.
MONEY?
intrigue, and a free introduc- Their free platforms work like
tory version reduces barriers window shopping, but you
to entry. Number two: if your can’t step into the store unless
product or service is estab- you pay. (Want to see who
lished and so loved by users messaged you? Enter your
that they’ll pay for something credit card here.) Just because
Offering “freemium” products can be a smart before losing access to it. Take you assign a value to a
way to acquire customers and build a lucrative The New York Times, for product doesn’t mean the
example. When the publisher customer agrees with that
business. But it’s not the right move for everyone.
first introduced its digital value. Again, pay attention
BY ADAM BORNSTEIN paywall, people were unhappy. and pivot where needed.
But they wanted to read stories
online. So they paid. Don’t be lulled by
But deciding between paid early adopters.
and free models isn’t just about The first people who try and
what’s appealing. It’s about pay for your service are
big-picture strategy. Think probably not representative of
about your budget. If you can’t long-term customers. Early
afford to spend on marketing, adopters convert at higher
a free offering can help acquire percentages, so plan for an
customers. Think about your eventual dip in conversion as
competition. Is your product time goes on. And watch how
vastly better? If it’s not, it you’re generating leads. You
doesn’t matter what you’re need power users who’ll act as
offering for free—people would salespeople, so if new leads are
rather pay for something that the result of other customers
works. And if your product is singing your praises, you likely
experiential, will customers have a winner.
feel like they can’t live without
it once they’ve tried it? If your NO BUSINESS model is
answers still point you toward foolproof, of course. But if
freemium, here’s how to build freemium is right for you,
an infrastructure to support you’ll need to constantly
the model: innovate, iterate, and evolve—
Welcome to one of the biggest headaches and then, hopefully, gain the
brought on by the digital age of apps and Be prepared to tweak. traction you need to stand out
online services. Turn back the clock If people aren’t signing up in in a crowded market full of
waves, your offering isn’t strong other free products.
30 years, and the idea of giving away your
enough. But if your offer is so
product for free was almost unheard of. Today it’s a good that there’s no need to Adam Bornstein is the founder
staple business model, used in some form by everyone pay to upgrade, the lights won’t of Pen Name Consulting, a
from Dropbox to The New York Times to Match.com. stay on very long. This is a marketing and branding agency.
With more than 25 Years of Boutique Fitness Franchising Experience across all of
our brands, we have the resources & network to set you up for success in bringing
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Creating and maintaining an all-remote workforce is no longer a fringe notion. But you have to do it thoughtfully.
Meet the entrepreneurs who have gone completely remote and seen growth and productivity soar.
BY ELIZABETH G. DUNN
Robert Glazer didn’t set out to build a 100 percent remote workforce. large employers like IBM, Bank
But in 2007, while forming his company, Acceleration Partners, he of America, Aetna, and Yahoo
made headlines in recent years
realized two things: One, fierce competition in hubs like New York and
for ending or scaling back their
San Francisco had driven the salaries of even less-desirable candidates telecommuting programs, the
through the roof; and two, there was untapped talent in Acceleration’s niche number of remote-first startups
field of affiliate marketing across the country. has surged. Acceleration
Partners is one of more than
So Glazer began determin- well as, if not better than, his company’s flexible work 170 fully remote companies
ing how to run a company a centralized workplace. policy not as a handicap that it with 20 or more employees in
flexible enough to hire So Glazer had to figure them has overcome but as a key the U.S. today, up from 26 in
workers who could work out as he went along. driver of its success. 2014, according to FlexJobs,
remotely. Back then, this was Ten years in, Acceleration These days remote work has an online platform specializing
a rarity. Telecommuting was has grown an average of entered the business main- in remote and flexible
a concession you might make 30 percent a year, while piling stream, with about 43 percent employment. So, what can
to individual workers, not up accolades for its workplace of the U.S. workforce occasion- entrepreneurs learn from the
a corporate strategy. There culture from the likes of ally doing their jobs from companies that have made
were few established protocols Glassdoor, Ad Age, Forbes, and outside the confines of a remote work work?
for making it work as The Boston Globe. Glazer sees corporate office. While some In Glazer’s case, it starts with
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hiring. “I think there’s a hours at Acceleration are make up 80 percent of less-competitive markets.
misperception that anyone can flexible, the company ensures Acceleration’s workforce, with Jeyakumar says that getting
work remotely,” he says, “but results by keeping perfor- about an equal proportion the right digital tools in place
we’ve figured out how to screen mance goals rigid. Managers holding management roles. to enable remote collaboration
from the 200 to the one who track output and customer Acceleration Partners isn’t was critical to Toptal’s success.
can.” Acceleration looks for satisfaction rather than hours. the only startup to have It’s nothing exotic: The
specific attributes in a new hire: An “accountability chart” lists achieved enviable productivity company uses Slack for
Has the person successfully each employee’s top five and growth through a distrib- informal communications,
worked remotely before? Is he responsibilities, and each uted workforce. Toptal, which Google Drive for collaborative
or she a voracious learner? Is quarter, every employee sets runs a network of elite projects, Zoom for video-
he or she an independent personal performance goals freelance software developers conference calls, and an online
decision maker? based on the company’s and designers, has grown to a platform called Wrike for
Typically, Acceleration likes quarterly targets. Progress is few hundred global full-time project management. Onboard-
to see candidates who gravitate reviewed when the three employees since its founding in ing new employees always
to telecommuting to enable months are up. The compa- 2010. It chose the structure to involves making sure they have
their life’s other passions, like ny’s financials are also reach the best talent available. their tools set up properly and
travel, triathlons, or parent- open-book, so anyone can see “In the San Francisco Bay know how to use them.
ing—rather than those looking how anyone else measures up Area at the time, between trying There are also behavioral
for a more relaxed pace of life. in terms of the bottom line. to get top-quality engineers and and cultural norms around
This makes for a more fulfilling The strategy has allowed renting office space, you’d burn remote work that everyone has
life for his employee, and a Acceleration to close the through your seed money in a to adhere to, Jeyakumar says.
more energized member of gender gap by tapping into a couple of months,” says Rajeev For instance, Toptal has a
his company. pool of talented, driven Jeyakumar, Toptal’s former vice naming convention for Slack
Still, structure is a necessity. women looking to balance president of business talent. groups to keep things orga-
While geography and business careers with family. Women Rather than settle, Toptal mined nized, and video is encouraged
to be turned on during company of the website company need to have remote work out of the office, and
conference calls so team platform WordPress.com, is a work in its DNA to be truly setting up parameters when it
members can see each others’ kind of senior citizen in the successful with telecommut- comes to things like where the
faces. “I’ve worked remotely in remote workspace, having ing? Bradford Bell, associate work will happen and how
previous jobs and felt like a operated a distributed professor of HR studies at collaboration takes place.
second-class employee,” workforce since 2005. The Cornell University, doesn’t Another huge determinant
Jeyakumar says. “There’s a lot company has grown to believe so. While recent of success or failure: leader-
of stuff you miss out on, more than 774 employees in research shows that having a ship buy-in. Bell says that
because not everyone is 67 countries. As at Toptal, higher percentage of employ- having leaders and managers
thinking about remote Automattic leans on digital ees in a team working remotely who believe it’s possible to be
colleagues.” He says the collaboration tools—teams use does lead to better overall productive outside an office—
organization recognizes that a series of internal blogs to outcomes with telecommuting, and who do some of their own
some in-person contact is communicate, as well as there are two things that any work off-site—can make a big
critical for relationship Slack, Trello, and Mural—and company can do to improve difference in the organization’s
building, which is why the the whole company gathers the chances of getting the most ability to incorporate remote
money Toptal saves on office annually for a weeklong out of distributed workers. work. Many, Bell says, agree to
space is funneled into team meetup. Automattic has also “Companies that are really the setup to try to retain a
retreats—including a recent learned that it can be hard successful with remote work valuable employee but believe
one to Mexico. to predict who will work are very thoughtful about who deep down that “working at
With the right systems in well in a remote culture. So should be remote working—how home” means not working at
place, remote companies have every new hire starts on a good a fit are they personally, all. That’s not a recipe for
proven themselves capable of trial system, during which what jobs are a good fit, and success. Says Bell: “A belief
maturing successfully into candidates work on contract lots of analysis,” Bell says. That that the employee can’t
large, complex organizations. for a few weeks. means putting a formal process contribute in the same way will
Automattic, the parent All that being said, does a in place to evaluate requests to be a self-fulfilling prophecy.”
HOW DO I
penalized content trying to time—climb the ranks on the
game SEO by using hacks like search engine’s results pages.
keyword stuffing. Those And it will be more than
changes sent us into a tailspin. worth what it cost to create
We had to review the site’s that content.
SPEND ON
500,000-plus articles, remove Social media, on the other
more than 150,000, and hand, is driven by engage-
reinvent the editorial ment. You need to have an
approach. It took 18 months to emotional pulse on what
fully recover. people care about—enough to
DIGITAL?
Now I don’t share these make them spread your
stories to suggest that social brand’s message. Likes, shares,
media and SEO aren’t import- and comments are the
ant. They are. But dependency by-products of an ongoing
on any platform you can’t conversation. Those virtual
control is dangerous. interactions can result in
To build—and keep—an audience, digital
I like to look at businesses in real-life customers and help
marketing is a must. But investing too heavily in a pieces, so let’s consider your keep them.
single platform can cost you money, customers, marketing needs. What is going The bottom line is that no
and opportunity. to help customer acquisition one tool will help you thrive.
and retention? What is the cost Google and Facebook can
BY ADAM BORNSTEIN, FOUNDER, PEN NAME CONSULTING
and ROI? SEO and social media help. Email lists, apps, and
are effective components of an member communities can,
Before consulting, I made my living as an acquisition strategy, and social too—and they’re even better,
editor in media. Each job I held taught me media can also help with because you control them in a
the same lesson: Digital growth is not about retention. Rather than thinking way you’ll never control giant
about which is better, think platforms. But any great busi-
manipulating tools like search engine
about how you can use each to ness must build an ecosystem
optimization (SEO) and social media. It’s about using support your core business. that routinely engages its
them to reach customers. Then it’s your job to create a For SEO, how are people customers—and that should
sustainable relationship off of those platforms. discovering you? What be your main focus.
TURN VENDORS
INTO OWNERS
How growing fast-casual chain
Tender Greens used ingenuity,
deal-making, and vision to
build a new kind of supply chain.
BY ELIZABETH G. DUNN
Then the industry titans asked bill. However, she did have one
her to cook for their upcoming form of preparation: a database
charity event, which she did— of every request customers had
making large, shareable plates, made. It would turn out to be
harking back to how her the key to her solution. She
Pakistani immigrant family fed needed new lines of revenue—to
guests. The event was a hit. make more money, make it
More invitations followed. Soon, faster, and diversify her
Khan saw opportunity. “People offerings—and her database told
who were quite well-traveled her exactly what people wanted.
were always looking for new Two opportunities stood
dining experiences,” she says. out. The first was consulting.
So in 2012, she moved back to Many people asked her for
her hometown of London and business advice, and she
began a private dining business. helped when she could. But
Celebrities, royalty, and other now she formalized it—with a
big spenders could hire her new service where, for a fee,
team to serve sumptuous meals she’d help entrepreneurs flesh
in their homes—at a cost of up out their brands.
to $5,000 per person. She The second was a new kind
named it The Hampstead of cooking experience: drop-off.
Kitchen, and it thrived for five Until now, Khan’s company
years…until a $200,000 tax bill prepared food in only one
almost ruined everything. way—cooking, serving, and
For all her success and creating an in-home experience.
financial savvy, Khan had a But clients had also asked for a
common vulnerability: Her dialed-down version, for casual
business couldn’t absorb an evenings that didn’t require
unexpected financial hit. This waitstaff. She saw potential
one came in the form of a new there. By delivering food at a
United Kingdom law that lower cost (along with the
TURN TROUBLE
retroactively taxed a lot of dishware and table settings, all
Khan’s old income. There was of which would be picked up
no way she could pay it off and later), she’d give her full-service
INTO A LUCRATIVE
still make payroll. “I was at a London clients more opportuni-
position where suddenly I’m ties to buy. It would boost
going to be wiped out,” she says, repeat business.
“and I’m thinking, Will I be able Now she had a plan. To pay
OPPORTUNITY
to even live in the house I’m in?” down the tax bill, she borrowed
What does an entrepreneur money from friends. Then she
do in this situation? Ideally, launched the consulting service
P H O T O G R A P H C O U R T E SY O F T H E H A M P S T E A D K I T C H EN
experts say, she should have and staffed up her drop-off
already had an answer. “You business, creating a seasonal
Are you prepared for a big, unexpected cost?
should always stress-test your menu and a process for her
Saima Khan wasn’t—and it forced her to rethink business,” says business team to follow. The impact was
her entire business. consultant Adam Bornstein, almost immediate. Today, only
BY JASON FEIFER founder of Pen Name Consult- one year after her crisis, Khan’s
ing. “When things are going two new lines of business form
well, run through your 45 percent of all Hampstead
Saima Khan had an epic string of luck. nightmare scenarios—you’re out Kitchen revenue.
She was a banker in New York, and one of inventory, your customers “In a way,” she says now,
day she ended up chatting with Warren have fled, and so on. Think “this was a blessing in disguise.”
Buffett at an airport. “We had a very through how to preemptively Not only is it bringing in more
lessen that damage or avoid the money, but it’s given her more
personal conversation about love, loss, risk, home,
situation entirely.” freedom to travel to and set up
and food,” she says. By the end, she’d offered to cook Khan’s emergency fund could high-end events—thereby
him a meal at her home. Buffett accepted, brought cover slow months and earning even more. “It means
Bill Gates along, and ate well. equipment failures but not this that I’m working smarter.”
2 2 F a l l 2 0 1 8 S TA R T U P S
A FIT FOR EVERYONE.
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submitted. Top 10% includes 10 clubs. 3 of these clubs, or 30%, attained or exceeded this average. Average # of Members for Top 10% as of 03/31/2018. The Top 10% includes 13 clubs, 4 of which attained or surpassed the stated average. Read Item 19 of our April 30, 2018
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advertisement is not an offering. This information is not intended as an offer to sell or the solicitation of an offer to buy, a franchise. It is for information purposes only. Offerings are made by prospectus only. ©2018 Retro Fitness LLC. All rights reserved.
DEVELOPMENT
WHEN FRED STEVENS-SMITH and AFTER HER MOM told her about the IN 1996, Keith Krach was cofounding a
his cofounder, Russell Smith, were incontinence issues many women face as startup called Ariba because he
accepted into Y Combinator, they thought they age or have children, Joanna Griffiths wanted to digitize the procurement
they had a brilliant idea: Help businesses could think of nothing else. “I was 26, so process. (Back then, it was all done on
track (and curb) money spent on Amazon none of that had been on my radar,” she paper.) Krach’s team was eager to start
Web Services. But when they got their says. While working toward her MBA, she working, but his vice president of
P H O T O G R A P H S C O U R T ES Y O F R A I N F O R ES T Q A , K N I X , A N D A R I B AT
program in front of beta testers, users set out to build leakproof undergarments. engineering refused to build a
shrugged. “It just wasn’t a big enough Griffiths wasn’t sure where to start, so she prototype until they had input from at
problem,” Stevens-Smith says. The duo googled. “I saw the topic coming up a lot least 60 potential customers. So Krach
built multiple prototypes to solve other in mommy forums and CrossFit forums,” rounded up some people—mostly
problems for software development she says. She quietly inserted herself into friends of the founders—and asked
businesses, but each time, they heard the the conversation, something she calls them what features would be most
same feedback. “Most people were like, ‘I’d digital anthropology, or, simply, “online helpful. The feedback was valuable, so
pay $10 a month for this.’” The founders creeping.” “I spent about two months Krach invited the group to be part of
needed a larger pain point. At a loss, they letting people get comfortable with me,” an advisory board that would meet
emailed their network: “What problem do Griffiths says. “I was very up-front that I quarterly and present ideas to the
you have in your development process that was looking to create this product and company. Many became Ariba’s first
you would pay $1,000 a month to solve?” wanted to understand the needs.” As customers; as the company grew,
Multiple responses asked for the same people opened up, Griffiths would suggest more were added to the board.
thing—a way to test for quality throughout moving to a one-on-one chat to dive “People support what they help
development. The founders dove in, and deeper. “Going where the conversation create,” Krach says. He replicated the
today their company, Rainforest QA, has was happening was instrumental in the idea as CEO of DocuSign from 2011 to
raised more than $40 million in funding development of Knix,” she says. The 2017. “If you ask someone for help and
and has more than 200 customers. Says company has seen 400 percent annual they say no, you’ve still flattered them.
Stevens-Smith, “We surfaced a need in the growth since launching in 2013. “People And maybe they’ll come later. Don’t be
dumbest way possible.” wanted to talk, and I was there to listen.” afraid to ask.”
2 6 F a l l 2 0 1 8 S TA R T U P S
“IF YOU
CAN’T
GET A
JOB,
YOU’VE
GOT TO
MAKE
A JOB” BY JENNIFER MILLER
PHOTOGRAPHS BY JON NORRIS
S TA R T U P S F a l l 2 0 1 8 2 7
I. The Entrepreneur’s communities where once-dominant
industries are fading.
skepticism or outright disinterest. When she
offered an Introduction to Entrepreneurship
Journey Begins Though necessity entrepreneurs may
come from hardship, they’re an important
class, almost nobody came.
It was a puzzle to her. Locals were
I
n fall 2015, when Marty Mann’s boss at group to watch. These are the people entrepreneurial; they were talented and
General Electric called him into the creating solutions to their own problems. skilled, and many had side hustles. But as
office, he knew his days at the company “Just because a business starts in a she came to understand, they didn’t see
were numbered. For seven years, Mann recession or out of necessity doesn’t mean themselves as entrepreneurs. “Steve Jobs is
had been a welder at GE’s locomotive plant it won’t be very good or successful,” says an entrepreneur, not the beauty salon
in Erie, Pa. Built just over a century ago, the Robert Fairlie, a professor of economics at owner,” she says, explaining their mindset.
340-acre complex originally employed and the University of California, Santa Cruz. Also, they weren’t acculturated to thinking
housed thousands of workers, and defined He found that while regular entrepreneur- of themselves as potential bosses and
the city’s economic and social life. But ship decreases during economic down- owners. For so long, a corporate machine
layoffs had become common, and 2015 saw turns, necessity entrepreneurship provided stability in their community—
a downsizing of 1,500 employees. Mann increases. And, he says, roughly half of all which meant individual success came by
was one. “Yeah, I was mad,” he says. “You Fortune 500 companies were started fitting into a system. Among the profes-
used me and then got rid of me. But when during economic recessions. sional elite, “‘disruption’ means founding a
it’s time to go, it’s time to go.” That’s why, for an entrepreneur of any successful startup,” writes law professor
Mann has lived in Erie his entire life, background, it can be helpful to see how a Joan Williams in her book White Working
and everyone here—his wife, kids, necessity entrepreneur succeeds. Start- Class: Overcoming Class Cluelessness in
grandkids, and friends—knows him as a ing a business from scratch is inherently America. “Disruption, in working-class jobs,
no-bullshit kind of guy. Middle-aged and risky, but it’s even more so when you just gets you fired.”
meaty, he prefers oversize T-shirts and lack resources, a financial safety net, and In Lorain, Hutson realized she needed to
dirt-crusted work boots. His graying hair is business experience. Yet necessity entre- talk differently. She dropped the word
rarely brushed, and his days are fueled by preneurs do it—adjusting not just to the entrepreneurship and began evangelizing
whole pots of sugar-saturated coffee, beer, realities of business but to a new self-iden- “hustle.” Getting laid off from one factory
and drugstore doughnuts. But he’s a tity, all while under intense financial and starting over in the next—that required
talented welder. So upon being shown the pressure. Mann has the scars to show it. hustle. Managing a household budget when
door at GE, he began looking for another His entrepreneurship nearly ruined him. one or both parents were out of work—that
job. Nobody in his field was hiring locally. His savings evaporated, his relationships required hustle. And, of course, running a
A buddy told him about an opportunity in were strained, and he nearly closed up side gig—be it selling crafts on Etsy or
South Carolina, but Mann couldn’t imagine shop. But he didn’t quit. Instead, he turned brewing homemade beer to sell at the local
leaving his family behind. “What are you necessity into opportunity. He drew upon farmers’ market—was the result of hustle.
going to do?” he says. “Work in McDon- his expertise, his creativity, and his forti- This reframing helped, but it wasn’t
ald’s? Be a greeter at Walmart? At GE, I tude in ways he never thought possible. enough. Hutson also had to convince
was making between $33 and $40 an hour, Like most entrepreneurs—whether driven people that hustle was the same as
plus benefits.” by necessity or opportunity—he learned to creativity and innovation (and disruption!),
Mann started to struggle. His unemploy- reinvent himself. even if it didn’t produce the next iPhone.
ment benefit was running out, he’d received Jamie Smith remembers struggling with
no severance, and his utilities were about to
be shut off. Then, one night at a bar, Mann’s I I. Changing that transition. He grew up in West Virginia
coal country, surrounded by people who
younger brother John, who had also been
laid off from GE, suggested the two of them a Mindset thought coal was all they could do. He
worked in coal as well, but he studied
C
start a business fixing and outfitting onsider your relationship with the marketing and coding at night, anticipating
motorcycles. Mann was a skilled mechanic word entrepreneur. You picked up that one day he’d be laid off—and in 2010,
and something of an artist when customizing this magazine, so it’s likely you he was. Still, he says, the idea of starting his
bikes. But he was skeptical. The brothers relate to it. Perhaps you see it as a own business seemed impossible. “It was
had always worked for someone else. goal or a calling, or maybe even an shocking and scary,” he says. If it hadn’t
Neither had experience with small business. identity. But to understand a guy like been for the encouragement of his friend
But Mann concluded he had no other Mann, set that all aside. He never consid- Jason Lockart, a graphic designer from New
option. “If you can’t get a job,” Mann says, ered himself an entrepreneur. He didn’t Jersey, who had not grown up in a one-
“you’ve got to make a job.” know anyone who did. industry town, Smith says he might never
In July 2016, the brothers opened Mann’s “Entrepreneurship means something have taken the leap. In 2012, the friends
Cycle Works. And in doing so, they became bigger, sexier, techier than they would founded Kid in the Background. Today they
what economists call necessity entrepre- consider themselves,” says Lisa Hutson, have a staff of four and work with national
neurs. It’s a term used to describe people director of Lorain County Community organizations like Boy Scouts of America.
who start a business because they struggle College’s Small Business Development Still, Smith feels like an impostor at
to find employment. Nobody officially Center, in Ohio. She learned this last year, times—as though this can’t be a real career.
counts how many people fit the descrip- after receiving a grant to promote entrepre- “I still second-guess myself,” he says.
tion, but experts say the group is growing— neurship across her Rust Belt region. Visits As Mann set up his motorcycle shop, he
initially fueled by those who lost jobs to union halls, urban league centers, and El faced these same cultural challenges.
during the recession and, today, by Centro offices all flopped; she was met with Nearly everyone in his family had been a
2 8 F a l l 2 0 1 8 S TA R T U P S
S TA R T U P S F a l l 2 0 1 8 2 9
GE employee. His great-aunt was one of its
first local hires. His uncles did assembly
work there. His mother wound coil and
assembled circuit boards there until she
died at 58. Mann himself dropped out of
high school at 16, knowing he’d be able to
find similar work. He spent 23 years as a
welder at Ridg-U-Rak before moving to GE,
where he worked on large trucks and “I DIDN’T THINK
I WAS GOING
locomotive fans. “It used to be nothing to
walk out one [factory] door, go down the
street and into another door, and say, ‘Do
you need a welder?’” he says. “We’ve been TO MAKE IT,
working at large companies for decades
TO BE HONEST,”
MANN SAYS.
and decades.”
Now Mann had no choice but to try
something new.
TO SURVIVE,
I I I. The Resources HE STARTED
Around Us FIXING SNOW-
BLOWERS.
I
n big cities, first-time business owners
have a fundamental advantage that they
may not appreciate: They’re surrounded
by examples of success. Entrepreneur-
ship is visible there. That’s not always the
case in working-class communities. “Every- was a disaster. “You’ve never seen so many store or neighborhood. Mann’s new shop
body they know is in that blue-collar world,” hypodermic needles,” Mann says. “There had created a little business hub for bike
Hutson says. “Without those mentors, they was rebar in the parking lot, no doors, no enthusiasts. His friends soon opened a biker
just can’t see themselves doing it.” heat. They were bringing hookers into car bar across the street, which then increased
Community-based organizations, bays.” Ron was happy to sell Mann the traffic at the convenience store and tattoo
according to Hutson, are starting to fill that property, if only to see it cleaned up. And parlor on the same block. “As more people
gap—from SBDC offices and other agencies being sensitive to Mann’s finances, he set up become aware of how small businesses
that offer free Skype consultations, to the world’s most lax payment plan. “I pay invest in the community and [improve] the
inexpensive business classes at community when I can,” Mann says. health of the environment,” says Maggie
colleges, to local economic development But Mann hit a snag: The neighbors Horne, director of Gannon University’s
offices that help new entrepreneurs find didn’t want him there. They worried his Small Business Development Center in Erie,
funding. Hutson often adopts the role of presence would attract even more “they’re more willing to value what these
cheerleader for clients who have bad or no unsavory types and filed a petition against businesses bring to the table.”
credit and haven’t really considered their him. So to prove his good intentions, Mann Which is to say that here in Erie, one of
financials. “I constantly reinforce that they called in more friends. One buddy owned a the fastest-shrinking cities in America,
know more than they think,” she says. blacktop company and helped Mann where laid-off workers may be reluctant to
“Getting organized and putting your repave the parking lot at a steep discount. open new businesses, Mann was starting to
thoughts on paper builds certainty.” Another friend owned a garage door provide the kind of story that entrepreneurs
Mann would have benefited from a coach company and installed soundproof doors. in big cities see all the time: He was showing
like Hutson, but that impostor syndrome Mann installed cameras on the garage to what’s possible.
kept him from seeking professional guard against illegal activity and built a
assistance. At the start, he was almost
stubbornly resigned to his situation.
bench at the edge of the property, where
local kids could wait for their school bus. I v. The Community
Nobody’s going to help someone like me, he
thought. I have to do it on my own.
When he won 16 hams in a raffle, he
donated them to families on his block. The Conundrum
O
But Mann did have another kind of neighbors were appeased. n a warm afternoon last fall, Mann
support—one that is absolutely an advantage In 2016, after less than a year of exis- stands by the open door of his
of tight-knit, small towns: He knew a guy. tence, Mann’s Cycle Works won the Commit- garage, drinking strong coffee and
Actually, he knew a few. ment to Erie Award for new business. But shooting the breeze. His friend
The first one helped out with real estate. he almost didn’t attend the ceremony. The Tom sits in a folding chair squeezed in
Mann wasn’t a candidate for a small-business idea of entrepreneurship—of the power of among half a dozen or more bikes, all in
loan, and he couldn’t convince a landlord to entrepreneurship—still hadn’t sunk in. various stages of disrepair. “I’ve got to get
rent him a space while he was on unemploy- “It’s just a bike shop,” he said at the time. these bikes out of here,” Mann says.
ment. But his friend Ron owned a defunct “What’s the big deal?” “Otherwise I can’t get new ones in.” But
car wash down the street from GE. The place But actions like his radiate far beyond one he doesn’t expect that to happen soon.
3 0 F a l l 2 0 1 8 S TA R T U P S
Many of their owners owe him money for brother John, the one who encouraged drove over to the bank. His account
parts. Until they pay up, he’s stuck. him to open the shop in the first place. should have had about $20,000 in it, but
“He’s got a community, you know?” At the outset, John said he’d handle all it was empty. Mann says John took it all.
Tom says, turning to me. “When they say their company’s finances, and Mann Later, he says, he learned that John also
they’ll pay, he tries to take their word for agreed. Had they talked to experts, they’d hadn’t paid the business’s taxes—and
it.” Tom shakes his head like he both have been advised against this. “In the the IRS was calling. ( John couldn’t be
admires Mann and worries about him. beginning, people don’t want to talk about reached for comment, but two of Mann’s
This community, largely a crew of what happens if it derails or goes badly,” friends, who knew John and have been
middle-aged locals, was of course vital to Hutson says. She always recommends that frequent visitors of the shop, as well as
helping launch Mann’s business. But it’s clients hire an accountant to manage Mann’s daughter, confirmed Mann’s
since become something of a liability. finances and an attorney to draft a formal version of the story.)
People hire Mann, unsure of when or if partnership agreement, even among “I didn’t think I was going to make it, to
they can pay him. They’ve come in so family. But the Mann brothers didn’t. be honest,” Mann says. “It was devastat-
often to ask repair questions—treating him In Mann’s telling, the relationship ing.” To survive, he expanded his business
like a living YouTube instructional video— devolved quickly. John would come in late to start fixing snowblowers, which is
that he hung a sign that says $75 SHOP and then just sit at the garage desk, useful during Erie’s heavy winters, and
MINIMUM. Then he’ll reinforce it. “Ques- smoking and chatting up neighborhood scored a $1,500 job from his mailman,
tions are free, answers $75,” he tells characters. Then, in September 2016, they which helped pay off some debt. He’s still
people. But still, Mann can’t always draw a got into a big blowup at the shop about a digging out, but now he believes it’s
hard line. When a friend needed $6,000 to contractor John had hired. “He started possible.
pay for his mother’s funeral, Mann yelling at me,” Mann says. “And I said, This was Mann’s learning moment. He
declined to charge him for an extensive ‘Why don’t you just shut the fuck up or get resolved to stop leaning on family and
job. He did the same when the friend’s the fuck out?’” friends so he could stand on his own. He
wife needed emergency surgery. So John did. A month went by with no hired an accountant to get the books in
Mann knows most customers will try to sight of him. Truth be told, Mann was order. He’s working harder to buy his
make it up to him. But not everyone will. relieved. But one day, Mann tried to order building outright. “This year,” Mann says,
It’s something he learned the hard some motorcycle parts and his debit card his shop still full of unpaid work, “I’m
way—most difficultly, he says, from his was declined. With a sinking feeling, he starting over.”
v. The Transformation he says, he’ll welcome it.
The change is happening more
Economic Research Institute of Erie, says
he’s seen many locals start a new
Is Complete broadly, too, according to people who
work for small-business organizations.
business and transform as a result. “It
takes a lot in terms of attitudes and
O
ver the past two years, as Mann They credit entrepreneurship being in motivations and assets,” he says.
has become more comfortable the American zeitgeist; it’s filtering into There’s an old line entrepreneurs say
with owning a business, some- all corners. “Even 10 years ago, people about themselves: If we could do anything
thing intangible but important didn’t tell their stories of entrepreneur- else, we would. That’s meant as a testa-
has shifted: The man who never called ship as much as they do now,” Hutson ment to passion. Entrepreneurship is so
himself an entrepreneur has started to says. Kenneth Louie, director of the difficult, and can be so thankless, that
talk and even feel like one. the only people who do it are those who
“People need to wake up and see that cannot imagine feeling fulfilled any other
the big businesses are dying,” Mann says.
“The small shops, those are growing.” “I’M STILL HERE” way. Mann, of course, came to it through
a different kind of necessity—less passion
His friends now come asking his advice,
inspired to follow his lead. In addition to IS ABOUT THE and more economics. “I’m still here” is
about the best compliment he’ll give
the bar across the street, Mann’s friends
have started a construction company, a BEST COMPLIMENT himself when you ask how business is
going. He jokes that Ringo Starr’s “It
landscaping business, an auto body
garage, and a concrete-laying company. HE’LL GIVE Don’t Come Easy” is his theme song. But
like anyone who sets out on their own,
And Mann, meanwhile, is starting to
think bigger. He wants to open a retail HIMSELF. “I KEEP he’s now devoted to the road ahead. He
appreciates its balance of risk and
space in Erie and expand Mann’s Cycle
Works to warm climates—South Carolina GOING,” MANN reward. That’s entrepreneurship. “I keep
going,” Mann says. “I just keep going.”
and Florida—where there’s good winter
business. His daughter wants to quit her SAYS. “I JUST Jennifer Miller is the author of four
KEEP GOING.”
receptionist job and work with him, and books. Her latest, Mr. Nice Guy, came
as soon as he’s making enough money, out in October.
1$7Ζ21$/3(73$66$*(6&20
WHO’S
TACKLING
LIFE’S Kairos
is a company that
funds startups.
And those companies
have a mission:
to identify unsexy,
overlooked, challenging
industries, and then
fix them like nobody
else ever has.
BY MARY PILON
3 4 F a l l 2 0 1 8 S TA R T U P S
Kairos founder
Ankur Jain is
finding problems
in need of startups.
HARD
STUFF?
S TA R T U P S F a l l 2 0 1 8 3 5
On
a recent sun-drenched spring afternoon,
Daniel Mishin is strolling through the town-
house in Manhattan’s West Village where
he lives, works, and, if time allows, plays.
It could bring on a serious case of Manhat-
tan real estate envy—lofty ceilings, wooden
staircases, gleaming appliances, capped off
with a roof deck and a back porch. Trees
line the street, where the Waverly Inn
peeks through from the view on the stoop.
Most enviable is the price: Residents
here can pay as little as $1,900 a month
per private room, up to 40 percent below
the area average for a shared apartment—
but the price includes cleaning services,
security deposit, internet, utilities, and
even some toiletries (among them a very
lovely hand soap). “Adult dorms? We
don’t play that game,” says Mishin, who is
as crisp and friendly as his surroundings.
“This is a home.”
His neighbors know they have Mishin to
thank for the living arrangement. It’s the
product of his company, Residenz, which
aims to create affordable urban housing for
young professionals. But many residents
may not be aware that there’s a force
behind Residenz—and it’s the same force
behind a growing number of buzzy startups
run by young, ambitious founders.
It’s called Kairos. In the past 20 months,
it produced five startups—the first four are
profiled here—and invested in 16 more, and
it has aggressive plans to keep growing.
Kairos (Greek for “opportunity”) is a
decade-old, New York–based concern with
origins that are not surprising (Wharton)
but an approach that is. The company is
part venture capital, part mentoring
group, part elite society, and it’s leading a
war of ideas aimed at the kind of young
entrepreneurs who would traditionally be
lured into the highly paid, snack-filled
sanctuaries of Silicon Valley’s Notification
Industrial Complex. Kairos’ very different
pitch goes like this: There is enormous
untapped opportunity, and potential Jain addressing the topic:
Why doesn’t Silicon Valley
profit, in unsexy industries like elder care tackle deeper problems?
3 6 F a l l 2 0 1 8 S TA R T U P S
and rental security deposits, where innova- busted with the dot-com bubble and a
tion can literally change people’s lives. The flurry of lawsuits. His father went on to
key to success there is to reverse the cofound Moon Express, a lunar exploration
typical Valley development process. Rather business, and Viome, a nutritional genom-
than create a product and then sell it to ics company. Jain’s mother, Anu, is an entre-
consumers, Kairos wants founders to preneur and a philanthropist focused on
identify real problems faced by consumers women’s rights, science, and technology.
and then engineer their solutions. His literal DNA, a mix of private and
In this way, Ankur Jain, Kairos’ 28-year- public partnerships, was part of what fueled
old founder and co-CEO, is thinking far Jain to attend Wharton’s undergrad
more Warren Buffett than Jack Dorsey. And program in 2007, where he says he was
in a short amount of time, his focus on the surprised to find most of his classmates
hole in the marketplace rather than the gunning for investment banking gigs rather
pitch deck has produced results. Today than starting their own businesses. Then
there is more than $6.5 billion in compa- the financial crisis began to dawn. “All of
nies that were founded by Kairos entrepre- my smartest friends were panicking,” Jain
neurs, the bulk of which were started by says. But he was seeing an important shift:
people under the age of 30. And it’s been Big business was being demonized, new
launching a new startup every few months. startups like Facebook were being cele-
“You see a lot of people in Silicon Valley brated, and the recession was highlighting
going after these big, change-the-world society’s fault lines. It was “a crazy, lucky
ideas,” Jain tells me at his offices at 10 Hud- combination of factors,” he says, which led
son Yards, looking over a wide, twinkling some of his friends to ask themselves a
view of Manhattan. Jain speaks with the question: Why don’t we come together and
enthusiasm of a TED Talk, even in casual work on companies that can solve problems?
conversation, rendering his voice slightly In 2008, Jain and some fellow students
hoarse yet convincing. “Ultimately, you launched Kairos as an incubator. To gain
P H O T O G R A P H BY A M A N D A F R I E D M A N ( I N T R O) ; P H O T O G R A P H S C O U R T E S Y O F K A I R O S ( T H I S PA G E A N D H E A D S H O T S)
waste all this money and no one uses the support, they tried to organize a meeting
product. They’re so surprised why, and it’s of Wharton minds and business leaders
because no one was asking for it. Nobody aboard the aircraft
wanted it.” carrier-turned-
That may be true, but Kairos also lives in museum Intrepid, in
its own paradox. How does one marry the New York City. Jain
oft-criticized forces of technology with the sent out 50 letters to
real, deeper needs of consumers beyond CEOs, and while
Silicon Valley? And in industries where walking to class one
people have spent decades-long careers day, he received a call
DANIEL MISHIN
trying (and often failing) to solve problems, from Phil Condit’s
why would young entrepreneurs be office. “I could not for the life of me
expected to fare any better? remember who it was at the time,” Jain
admits. Condit, it would turn out, was the
JAIN IS THE FIRST to admit the irony. former CEO of Boeing. He’d soon become a
He’s drawing a contrast with the same mentor to Jain. “It was a true startup
moneyed world he’s working alongside. experience,” Jain says.
His offices in the Hudson Yards develop- The incubator would grow into multiple
ment capture the tension well, located projects, including something called the
inside a skyscraper that’s so new that some Kairos 50, an annual batch of early-stage
stickers haven’t been pulled off the walls companies that receive seed funding of
and the windows that overlook the New $50,000 and guidance. In 2012, intrigued
York panorama have barely needed to be by data and frustrated by his inability to
cleaned. Many of the building dwellers are, manage the contacts in his phone, Jain left
like Jain, clad in the tech-casual garb of a Kairos for a few years to launch his own
black shirt and jeans, but there’s no startup, Humin, a platform that helped
shortage of suits roaming around. (Coach people manage their contacts. When
and Neiman Marcus are located here; KKR Tinder bought Humin, Jain became the
& Co. and BlackRock are moving in.) parent company’s vice president of
Jain tells me about his childhood in product. (Kairos kept going under the
Seattle and early exposure to megacompa- leadership of Jain’s business partner, Alex
nies like Microsoft and Boeing, both in his Fiance.) The experience taught him a lot
zip code and in his household. His father is about how product works, particularly on
Naveen Jain, the founder and former CEO of a large scale, but he says he missed the
InfoSpace, a company that boomed and birthing stage of company development.
S TA R T U P S F a l l 2 0 1 8 3 7
“The reason you hear me emphasize the on a quarterly basis, Jain says, with the an issue of access and
pain points of consumers is [because I notion that it’s deploying capital on a time. Although many
learned that] just because they use your two-year cycle.) of the ingredients are
product, it doesn’t mean they want to use The point of this process is to narrow available at big-city
all the features you have,” Jain says. down the list of startup ideas Kairos will grocery stores, parents
So in 2017, Jain returned to Kairos acquire and develop. There were macro in smaller, rural
full-time as co-CEO with an idea for what is issues with regulation that only govern- communities may not
LISA BARNETT
essentially Kairos version 2.0. Rather than ments could really deal with, Jain says. be able to find the
just help incubate early-stage companies, Then there were social issues that were diverse set of organic ingredients for their
Jain wanted to be directly involved in better addressed (or were already being baby’s specific nutrition needs. And if they
building some of the most promising addressed) by nonprofits, NGOs, and in do, many still don’t have time to prepare
ones—using Kairos as a parent company, some cases giant, social-oriented tech these meals. “This issue was what some
under which new startups could grow and companies like Apple, Amazon, and mompreneurs were trying to do in their
thrive, and where Jain himself would Google. “When we looked at the market, kitchens,” Barnett says, “but for them to
function as a cofounder of each one. we tried to focus on the communities that start scaling, it would have been $14 a meal.
To begin, the company would do a were the most squeezed,” Jain says. “Then The average household income is $69,000.
version of what Kairos did way back at the question is, Is [the solution] better We knew we had to solve for that.”
Wharton when starting out: It would set done by a startup?” Little Spoon built a platform it calls a
out to find big, overlooked problems for And this is how, for example, a group of Blueprint—a series of questions parents
entrepreneurs to solve. mostly childless twentysomethings came answer about their baby, from whether
to talk a lot about baby food. they were delivered by C-section to their
THERE’S AN ATTITUDE in Silicon Valley In 2017, Kairos made a prelaunch seed head circumference, that leads to a
that’s so mocked, it’s become a recurring investment in a startup called Little Spoon, personalized nutrition plan for each child.
punch line on HBO’s Silicon Valley: cofounded by Lisa Barnett, Ben Lewis, Then, to process the food, the startup has
Startups will make the world a better
place. Critics say it’s a symptom of
self-importance—that tech founders see
their work as critical and infinitely good,
Why not come together
regardless of what their actual product is.
(Canned air, anyone?)
and work on companies
Jain knows this, and he doesn’t want to
fall into the trap. And frankly, he says, that can solve problems?
there are problems startups just aren’t
suited to solve. That’s why, as he built this Angela Vranich, and one mom, Michelle food producers ship to a production
new version of Kairos, he first needed to Muller. They’d seen a problem in need of facility in Southern California, where it’s
build a way to identify the right problems. solving: Parents of newborns care about all prepared—blending, packing, and the
Step one: “We do a ton of research,” Jain their children’s nutrition but don’t necessar- same cold-pressure processing (to help
says. It began with pulling data, having ily have the time or, often, the funds to kill off any remaining bacteria) that the
conversations with founders worldwide, produce high-quality foods catered to the expensive juice market has popularized. A
and sifting through a sea of company child’s needs. So instead of pureeing proprietary distribution system then
proposals. Instead of looking for flashy organic meals for the critical first 1,000 enables Little Spoon to mail the custom-
pitch decks, or just nodding in agreement days of a child’s dietary life, most parents ized meals to each family at about $3 per
about the depth of a problem, Jain and his are buying jarred, processed food that’s blend—roughly the cost of baby food at
team looked at how or if a startup was the been sitting on store shelves for months, Whole Foods.
best way to solve what’s going on. Was like outdated fossils from another era—and Little Spoon launched in November 2017
there potential government red tape, and if often not necessarily the right fit for an and delivers to doors in 48 states. “That
so, could it be circumvented? Would individual baby’s diet. supply chain allowed us to not be just a
people really pay for a solution to the This wasn’t a hard problem to solve, they brand for the coastal cities or the 1 percent,”
problem? What was the slack being used? thought, but it would require new thinking. Lewis says. “We were a brand accessible to
Kairos assembled an advisory board of First came the partnership between two everyone, everywhere. We knew that to
immense names, which currently includes founders with compatible expertise: fulfill our mission, we had to have a national
makeup mogul Bobbi Brown, NFL Barnett understood health and consumer footprint on day one.”
commissioner Roger Goodell, Dr. Mehmet products, having spent six years as an Barnett believes that Little Spoon’s
Oz, former Mexican president Vicente Fox investor and operator, including at Sherpa outsider thinking—no founder came from
and his wife, Marta, and MetLife’s chief Foundry, Maveron, and Dorm Room Fund, the baby industry—is part of what enabled
marketing officer, Esther Lee, among and before that through her experience at its success. “When you’re an expert in
others. Together, after taking in all the Estée Lauder and Boston Consulting. Lewis, something, you may be trained to think in
research, the leaders collectively settled meanwhile, knew food distribution, having a certain way and not necessarily to ask big
on five societal pressure points for Kairos cofounded the Greek yogurt company The questions,” she says. “When you’re young,
to focus on: student loan debt, cost of Epic Seed and the food distribution or new, you may be more inclined to ask,
rent, parenting, job loss, and senior care. company Green Shoots Distribution. ‘Why do people do things in this way? Why
(This can change. The process is repeated They saw the nutrition problem as really has this been the case for so long?’”
3 8 F a l l 2 0 1 8 S TA R T U P S
AS KAIROS CONTINUES to grow, its consistent service. It seemed impractical to Less than two years
startups seem to be developing a pattern. launch a traditional elder-care company, but since its launch, Cera
Each searches for smaller vendors that may, he figured that the solution lay in coordina- now averages more
on their own, hold part of the solution the tion: Caregivers needed a way to reliably and than 6,000 care visits
startup is trying to solve—and then it predictably attend to different families, a week and is growing
coordinates them all to sing together. thereby being available when needed and at a monthly rate of
That’s been the case with Cera, for not sitting around costing families money BEN MARUTHAPPU
up to 25 percent,
example, which plays in one of business’s while a patient sleeps, and they needed to Maruthappu says. The
least exotic corners: taking care of the easily share information with other caregiv- company recently closed a $17 million
elderly. The startup, based in the United ers. But how? Using Kairos cash, Maruthappu Series A fund-raising round and launched
Kingdom, was cofounded by Ben began acquiring many small nursing Cera Flex, a program that allows for
Maruthappu, a 30-year-old, Harvard- companies. Then he developed an app caregivers to check in on a larger number
educated physician who previously worked nurses could use to coordinate their work. of patients by visiting during their down-
at the National Health Service. “At NHS, I The result: For $450 a week, his caregiv- time. Thanks to the efficient use of time,
kept seeing these patients ping-ponging in ers are scheduled to visit a patient three the average family saves $20,000 annually
and out of hospitals due to poor care at times a day, and additional help can be had with Cera Flex over traditional home-care
home,” Maruthappu says. Then the on demand, 24/7. Caregivers, in turn, can nursing, Maruthappu says.
problem became personal when he tried to schedule their own hours and do things like The Kairos startup Rhino approached its
find care for a relative. It was expensive, fill out reports on their iPhones as they’re problem in a similar way. Rhino was
and providers seemed completely uncoor- commuting home. designed to address the problem of security
dinated. “It was a nightmare. There was
this revolving door of caretakers. We never
knew who was coming and going.”
Maruthappu was once a part of the Kairos
“Two years can turn
50, and he stayed in touch with the
company as he continued his work as a into 10. [But] we’re young.
doctor. He decided he wanted a way to
lower the cost of care while providing more Time is on our side.”
deposits, that extra month’s rent (or so) a landlord in the event of damage. The re-creates certain spaces to meet city
renter must pay a landlord as a kind of tenant never gets the funds back, but in regulations, fully furnished, and puts itself
insurance against damages. Neither side exchange, they never have to fork over a in charge of all roommate vetting, thus
likes this system. It makes renting an lump of cash upon moving in, and the solving the dilemma of swapping leases or
apartment unaffordable for many people landlord is spared the paperwork and one ending a lease before another. The
and may put landlords, who just stick the headaches of escrow. extra roommate, in turn, creates additional
funds in an escrow account, in a jam if Kairos, in addition to providing the revenue, making the unit more profitable
damages from a tenant exceed the amount initial infusion of cash, helped introduce to the landlord. Residenz takes a cut of the
of their deposit. “It’s one of those remain- Sarva to the powerful real estate families of overall rent.
ing inefficiencies from an antiquated New York to pitch his idea. Rhino launched In all cases, it was a matter of giving
system,” Jain says. in February and is currently available in smart, young entrepreneurs the power to
To find a solution, Jain collaborated with 50,000 units. “In hindsight,” Sarva says of tackle complex problems in new ways. This
Paraag Sarva, who was already working on his job as Rhino’s CEO, “this job makes is Jain’s vision coming to light. Will these
the idea behind Rhino. He’s a New York way more sense because it takes bits of startups (ahem) change the world? Maybe.
native with a varied résumé—working at things I’ve learned at all those places and But Jain knows he’s playing a long game.
Goldman Sachs, then Mayor Michael puts them to my own projects.” “Two years can turn into 10 when
Bloomberg’s office, then the online dating And one of Rhino’s partners is Residenz, you’re working on something,” he says.
startup HowAboutWe.com, and finally the company Mishin spearheaded and now “Companies may not take off too fast, the
managing his father’s 20 buildings and literally lives with. It’s essentially a team may not be working as well as we
350 multifamily rental units. Could they property management thought, or the consumer pain we
find a way to replace security deposits? company that thought they were addressing wasn’t big
Sarva’s solution was to replace the approaches landlords or urgent enough to adopt the product.
deposit with insurance. Rather than pay a with, say, two- But I think, for us, it’s about being
large amount up front, a renter would pay bedroom units and comfortable with whatever scenario.
into a small monthly plan—say, $10 or so a makes a case for how We’re young. Time is on our side.”
month for a $2,000 rent—which could they could be divided
drop as much as 40 to 50 percent after a into units for three Mary Pilon is the author of The Kevin Show
year. That insurance would cover the PARAAG SARVA tenants. The company and The Monopolists.
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G U T T ER C R ED I T
4 2 F a l l 2 0 1 8 S TA R T U P S
Aurify Brands co-CEOs
(from left ) Andy Stern
and John Rigos with
Melt Shop founder
Spencer Rubin.
VETS SPENT
THESE SILICON VALLEY
URANT BUSINESS AND
DECADES IN THE RESTA
E TWO WORLDS
ARE NOW COMBINING TH
ENT: THEY WANT TO
INTO A GRAND EXPERIM
R MODEL TO
USE THE TECH INCUBATO
OD FRANCHISES. AND
BUILD THE NEXT BIG FO
OUT TO HEAT UP.
THEIR FIRST BRAND IS AB
S TA R T U P S F a l l 2 0 1 8 4 3
AT LUNCHTIME
ON A RECENT
THURSDAY, THE LINE
AT MELT SHOP
SNAKED THROUGH
THE RESTAURANT
AND OUT ONTO
THE PAVEMENT,
not far from Rockefeller Center, in New
York City. Twentysomethings in business-
casual attire and tourists alike sat around
yellow picnic tables, digging into crispy
grilled cheese sandwiches, milkshakes,
and tater tots. From the outside, this
seems like your standard success story:
Melt Shop is one of many fast-casual
restaurants that have sprouted up in recent
years, with stylish decor, friendly cashiers,
and food that’s a cut above the quality of
standard fast-food fare but still hovers
around $10 per meal. And as a place
devoted to grilled cheese sandwiches (plus
tasty accessories), it also seems somehow
quintessentially New York—a city that’s Rubin, Stern, and Rigos
inside their Melt Shop
birthed many single-focused restaurants, restaurant.
including places that sell only rice pudding
or mac and cheese. But Melt Shop is much
more than all that, too. It’s an experiment
15 years in the making—a concept formed
in a franchise factory, which is now poised fledgling brands by providing them with don’t realize: A strong brand and standout
to prove a concept far bigger than itself. Its everything from capital to operational food are crucial to being competitive, but
cocreators, Andy Stern and John Rigos, support to mentorship, with the ultimate the difference between success and failure
have many more in the pipeline just like it. goal of eventually perfecting and franchis- comes down to what’s happening under
“On paper, this is a very simple ing these brands around the world. Apart the hood. The lessons learned at these
business,” Rigos told me. “You have to from Melt Shop, the portfolio consists of a corporate locations are about to be
drive your sales, control your ingredients, vegetable-centric salads-and-bowls replicated globally, and could help steer
and control your labor. But doing it every concept called The Little Beet; a full- Aurify’s other brands.
day and doing it well is really hard. Two service restaurant offshoot, The Little At the shop in Manhattan, of course,
concepts across the street from each other Beet Table; a better-for-you chicken customers don’t realize their freshly made
can look like they’re both busy, and one brand, Fields Good Chicken; and Make grilled cheese sandwiches are so import-
can be killing it and the other going into Sandwich, a gourmet sandwich shop. ant. But Stern and Rigos are watching.
bankruptcy.” But Melt Shop, with eight company- And learning.
To figure out how to stay on the right owned locations in the New York area, is
side of that difference, Rigos and Stern the first to begin proving out the model. It JOHN RIGOS, 50 years old with a wiry
have taken an intriguingly rigorous has just begun to franchise—first with two build, is the son of Greek immigrants who
approach. The two men are veteran restaurants in Kuwait City and two more came to the United States and opened their
fast-food franchisees with roots in the on the way, and a newly minted 21-unit own diner in Jamaica, Queens, in the early
tech sector, which means they appreciate agreement in the Philadelphia area, the 1960s. “My father’s one piece of advice was
the complexities of food and the impor- first of which opened in June. ‘Whatever you do, do not get into the
tance of data. So since 2011, under the That means every day is high stakes at restaurant business,’” Rigos says.
auspices of their company Aurify Brands, Melt Shop. Decades of experience in So he didn’t. He graduated from the
they’ve been incubating restaurants—help- franchising have taught Stern and Rigos University of Pennsylvania in 1989 and
ing food entrepreneurs scale their something that most new business owners went to work on Wall Street before turning
4 4 F a l l 2 0 1 8 S TA R T U P S
companies faster and smarter. Fast-casual food, by definition, is typically
It was at Idealab that Rigos, then in his prepared on-site, with an emphasis on fresh
early 30s, met Andy Stern, who was in his or even local ingredients, making each
mid-20s and had already built and sold a location’s labor and supply chain signifi-
company that created payment gateways cantly more complicated than a traditional
for e-commerce. The duo began working fast-food business’s, for which ingredients
together on a database solutions company are shipped from central suppliers for
for small and midsize businesses. Then on-site heating and assembly.
2001 hit, the dot-com bubble burst, and To scale fast-casual, Stern and Rigos
funding dried up. decided to apply the Idealab approach to
Both Rigos and Stern took a break restaurants—incubating several at once, and
from startup life. Rigos bought a farm in providing the grunt work so the entrepre-
upstate New York; Stern moved to neurs could focus on what matters.
Colorado and became a ski bum. They “The most important thing in our
continued to collaborate from afar, industry is the quality of the food and the
however, making a few dead-end quality of the hospitality,” Stern says. “But
investments before hitting on the idea of you start a restaurant and end up dealing
fast-food franchising. Sure, Rigos’ dad had with hiring, construction, marketing,
warned against it, but they figured training, finance, back office. If we can
franchises would produce a dependable eliminate all those responsibilities, entrepre-
sum of cash each year without much neurs’ concepts will be more successful.”
attention. In 2003, they bought a Subway In 2011, Aurify Brands launched Melt
franchise in the sleepy town of Walton, Shop as its first original concept.
near Rigos’ farm.
It didn’t take long for them to realize I VISITED MELT SHOP one day in March
that successful franchise ownership was with Spencer Rubin, the brand’s founder
anything but hands-off. “You have to and CEO. Rigos and Stern met Rubin
know every detail of how you’re operat- when he was right out of college and
ing and how the brand operates,” Stern working at a restaurant development firm
says. They had a choice—either sell the called BCD, which the duo hired to help
Subway or learn the business well enough them build Five Guys locations. They
to amass a large portfolio of stores. So admired Rubin’s passion for restaurants,
they dove in, working shifts at the and after the three brainstormed their
sandwich shop to understand the ins and way to a premium grilled cheese sand-
outs of every job. wich concept, they decided that Aurify
They expanded from one Subway to would back Rubin to turn it into a reality.
ON PAPER, THIS eight, and by 2005 began buying
Baskin-Robbins and Dunkin’ Donuts
On Rubin’s 25th birthday, Melt Shop
opened in a kiosk outside a subway
IS A VERY SIMPLE shops in Long Island and Maryland. The station in Manhattan.
BUSINESS. BUT following year, they became one of Five
Guys’ earliest franchisees, signing a
Melt Shop’s appeal isn’t hard to
understand. It’s comfort food done well.
DOING IT EVERY DAY development deal for up to 30 locations The restaurant offers about a dozen
S TA R T U P S F a l l 2 0 1 8 4 5
franchisees to replicate.) Before Melt Shop new franchisees are required to attend. As a all their brands, automating inventory
could scale, though, Rubin had to make result, Melt Shop is investing heavily in management and shift scheduling and
every menu item as foolproof as possible, in-store education: When the first Melt providing future franchisees with sophisti-
and every process streamlined. Shop opened in Kuwait, a team of trainers cated analytics to guide business decisions.
For instance, employees still spread (including Rubin) spent five weeks on-site It’s an investment that runs in the hundreds
sandwich bread with salted butter by getting local staff up to speed. Baskin- of thousands of dollars, and while it’s not
hand, as they did at the outset, but they Robbins and Dunkin’ Donuts are big on uncommon for large quick-service players
now have a butter warmer and a roller menu innovation, which can drive traffic, like Starbucks and Subway to create these
tool to shave valuable seconds from the and the Aurify guys want to do that, too— kinds of bespoke tools, most concepts the
process. Wi-fi-enabled probes automati- but without requiring franchisees to invest size of Melt Shop and The Little Beet don’t
cally log ingredient temperatures for in expensive equipment for limited-time have access to them.
Department of Health compliance, leaving offerings, as other brands have. “You need That kind of support and guidance,
one less task for the humans. Melt Shop to have corporate-owned stores to try Rubin says, has been invaluable. Rigos and
initially served its sandwiches in fancy anything new on your own dime, and really Stern have not only served as personal
hand-assembled boxes but switched to make sure it’s worth it,” Stern says. mentors but also shouldered the burden of
cheaper ones that come premade. “It’s But it has been Five Guys, which is fund-raising, which Rubin believes would
not a good use of labor,” Rubin explains. family-owned, that has most closely have been impossible for him to do while
“We use labor for what it’s meant to be influenced Aurify’s approach with Melt trying to build Melt Shop into a replicable
used for—to take care of guests and Shop. The company spent 17 long years concept. “Their patience for R&D, plus
develop staff.” perfecting its operations before selling their growth ambition, makes us the
It took six years of testing and learning franchises, and it has a higher-touch company we are today,” Rubin says.
before Rubin started exploring potential approach to those partnerships. “They
franchisees in 2017. In addition to his don’t just tell us what we’re doing badly; WHEN IT CAME time to franchise Melt
homegrown insights, the Melt Shop they help us do things better,” Stern told Shop stateside, the founders were looking
blueprint also draws on lessons from the me. “You can call and get a member of the for someone exactly like Drew Smith. He’s a
brands where Stern and Rigos cut their family on the phone to ask advice.” Stern fellow Five Guys franchisee—a sophisticated
franchise teeth. At Subway, for example, and Rigos’ tech roots factor in here, as well. multiunit developer with prior experience
they admired the monthlong “university” The duo built proprietary software tools for in fast-casual, meaning he can help Melt
Shop scale quickly. places with overlapping products: Panera, stores in just five years, and the income it
Smith decided to buy into the brand Jersey Mike’s, Firehouse Subs, and Which produces will allow the parent company to
after going to Melt Shop for lunch with a Wich could all be seen as competitors. invest heavily in growing its other brands.
group of 10 adults and children, all of Even Make Sandwich, one of Aurify’s own, Stern and Rigos stress that there’s no set
whom were happy with their meal. As he would launch into the same broad category timeline for franchising their other
thought about it, he decided Melt Shop if and when it franchises. Two of its other concepts, but they’re keenly aware that
complements his existing Five Guys brands, Fields Good Chicken and The Little Melt Shop’s performance will largely
portfolio. The burger brand skews heavily Beet, fall into the equally stuffed “salads- determine how easy it is to attract
male, but Melt Shop plays well with moms and-bowls” territory. franchisees for future Aurify brands. “It
and kids. Smith also likes Aurify’s Of course, Aurify will be competing not absolutely will have an impact,” Stern says.
approach of continuously evolving and just for customers but for franchisees as He and Rigos remain up for the
improving offerings. It’s the one thing well. And its strategy—seeking out expe- challenge. They’re confident that though
that’s in contrast to his experience with the rienced franchisees to develop multiunit Melt Shop is small, their resolve to drive
notoriously change-averse Five Guys. deals—is a popular one. “Everyone is unit-level economics and profits will
“[Aurify] looks at what works and what chasing multiunit franchisees who have 20, appeal to savvy franchisees. And they also
doesn’t and makes decisions that benefit the 30, 50, 100 franchises,” says Scott Lehr, hold firm on a lesson they took from their
business,” he says. “It took Five Guys eight an executive vice president at the Interna- days in tech: Success relies upon a dogged
years to add bottled water to the menu.” tional Franchise Association, an industry determination to tweak and troubleshoot.
That agility will be increasingly import- advocacy group. And most of those cov- “The whole notion of resilience is very
ant for Aurify’s brands as they aim to eted developers, Lehr adds, are focused much a part of our DNA,” Rigos says. “It’s
expand within a crowded restaurant on working with brands with proven never a linear trajectory of growth; it’s
landscape. Joe Pawlak, a managing ROI. “The challenge for a newer, smaller always ups and downs. We’ve seen what it
principal at the market research firm fast-casual business is they have to be able takes. We don’t give up.”
Technomic, says that after more than a to show ROI through a corporate unit, or
decade of explosive growth, certain parts they’re not going to get the big multiunit New York City–based writer Elizabeth
of the fast-casual segment have become guys to [join them].” G. Dunn has covered the food industry for
saturated. There are no major “melted Still, Aurify’s brain trust has high hopes. The New Yorker, Esquire, and The Wall
sandwich” players, but there are plenty of Rubin believes Melt Shop can grow to 100 Street Journal.
1-855-635-3935
TheDogStop.com
S TA R T U P S F a l l 2 0 1 8 4 9
partners, and in 2016, the research firm
Technomic named it the fastest-growing
restaurant chain in the U.S. Last year,
MOD hit $275 million in sales, 81 percent
growth over the year prior.
MOD’s hiring practices would come to
alter everything about the company. “We
have no interest in just building another
fast-casual pizza business,” says Ally
Svenson, who cofounded the company in
2008 with her husband, Scott. “We’re
building a business platform to make
positive social impacts.” MOD doesn’t
collect numbers on how many of its
employees qualify as “impact hires,” but
partnerships with organizations like the
Monarch School, which helps find jobs for
people with autism and attention-deficit
hyperactivity disorder (ADHD); Juma,
which works with young adults in poverty;
and Pioneer Human Services, which offers
career counseling to the formerly incarcer-
ated, implies that the number is substan-
tial. “People go to job fairs [for impact
employees] and hire two or three people,”
Ally says. “But we just hire that way.”
Often, those hires prosper. From MOD’s
perspective, D’Aloia is no charity case. The
guy is a slam-dunk hire who immediately
appreciated his entry-level job far more
than you’d expect from a strong-willed
32-year-old. In his first two years, he was
promoted three times. Turns out, the
There was a moment in 2011 when Tony grand to pay off a DUI fine, so he agreed to ex-con was full of ambition.
D’Aloia considered his freedom to be a drive 25,000 pills from the Canadian border That ambitious spark really began after
curse. In prison, where he’d just spent the down into Washington. The job was a sting, he started at MOD, the day he got his first
better part of a decade, he could survive a and D’Aloia landed in long-term lockup. check. It was nearly $800—almost four
full year on the $100 his mom sent him For some reason, MOD overlooked his times what he’d lived on for a year in
twice a year, on his birthday and on history. The company met with his parole prison. He told his boss as much, who
Christmas. But now that he was outside and officer, and once he was cleared to work, replied, “You earned that money.”
back home in Washington State, he needed D’Aloia was left to scrub dishes while water D’Aloia took the cash straight to a shoe
money to survive—lots of it. He’d heard of seeped in through a hole in one of his store. It was pouring outside, and he could
job openings with warehouses and $20 Payless shoes. MOD gave him a free feel water swishing up between his toes. As
construction companies, but nobody pizza every day, which he traded on the he stepped off the bus, a gust of wind
seemed eager to bring on a convicted felon. street for bus tokens to get to and from caught the edge of his pizza box—that free
T Y P E BY S H U T T ER S T O C K / E P I FA N T S E V & D U D A VA S I L I I
Then he finally found someone willing to work. If this was life outside, D’Aloia wasn’t daily pizza, the one he’d eventually stop
interview him. A young Bellevue pizza sure he was interested. trading for bus fare—and he managed to
joint called MOD was hiring a dishwasher. At the time, MOD still wasn’t sure it was save it from flying down the street. Then
D’Aloia knew zilch about MOD and wasn’t interested in him, either. But in 2011 the he marched into the store, bought new
excited about the work. But it came with company was following a few early data shoes, and dumped his old ones in the
benefits and a 401(k), which was nice, if points, having discovered that ex-cons trash. “Life was better right then,” he says.
unusual. So he went in for the interview. could make great employees. That would “I could finally provide for myself.”
And anyway, he wasn’t in a position to keep proving itself out. MOD would
turn down work. By the time he was in his eventually embrace what it calls impact MOD ISN’T THE Svensons’ first food-
early 20s, D’Aloia had been arrested 38 hiring—people with backgrounds of industry rodeo. While living in London in
times. Every time he was released, he’d go incarceration, homelessness, drug 1995, the couple launched Seattle Coffee
right back to jail. “I couldn’t last a week on addiction, or mental disability—and credits Company, a chain they later sold to
the street,” he says. He’d get drunk and start the decision in large part with its rapid Starbucks for $85 million. Then they
a fight, or trespass after-hours in the park. growth: In the years after D’Aloia’s hire, served as board members for an Italian
But his big bust, the one that sent him away MOD went from five stores in Washington joint called Carluccio’s, helping to scale it
for more than five years, was on a conspir- to 380 spread over 28 states and the for an IPO in 2005. Afterward, they moved
acy to distribute ecstasy. He needed two United Kingdom. It has nine franchise back to their hometown of Seattle and
5 0 F a l l 2 0 1 8 S TA R T U P S
Ex-con, now
MOD manager,
Tony D’Aloia.
“I’VE HAD
ALL THESE
OPPORTUNITIES
I WOULDN’T
HAVE HAD IF
MOD DIDN’T
BELIEVE IN ME.”
started playing with the idea of a fast-
casual pizza chain. “Scott and I know what
it takes to build a business,” Ally says. “And
it’s friggin’ hard. If we were going to put all
we have into this place, it needed to be
more than a soulless restaurant chain.”
Impact hiring wasn’t immediately part of
MOD’s mission. After launching in 2008, the
Svensons spent three years refining their
business model. They hired a few ex-cons,
only because they were available and it
seemed like the right thing to do. The real
goal was to open a few stores, target
different demographics, test the variables.
When a store near downtown Seattle failed
to hit its numbers, they shut it down.
P H O T O G R A P H C O U R T ESY O F M O D P I Z Z A
By 2011, the Svensons had five successful
stores and felt ready to scale and eventu-
ally consider franchising. They also had
come to understand how their impact
hires shaped the company’s culture; guys
like D’Aloia had become their most driven
employees. So that became MOD’s
calling—to grow on the strength of the
people that other companies overlooked.
Expressing MODness with
“After that first three-year period, the every pizza box.
mission became very intentional,” Ally
says. “We started to describe our business
as enlightened capitalism.” The company came to develop a term shares a three-bedroom apartment with
This has inspired franchisees to seek out for these sorts of acts: MODness. To spread his girlfriend and two daughters. He talks
all sorts of overlooked workers. Three MODness is to spread happiness. about MOD with the passion of a religious
years ago in Houston, for example, a MOD A concept like MODness begins to convert: “Their pizza sauce pumps
manager brought on a kid with autism to inspire all sorts of, well, MODness. When a through my veins.”
fold pizza boxes. The kid was good, and MOD employee in Sammamish, Wash., To continue to inspire do-good
unlike the rest of the staff, he actually discovered that his work-commute bike innovation, MOD created an annual
enjoyed folding boxes. So the manager, had been stolen, his colleagues spread meeting—called the Meeting of the
Mark Foley, hired another kid with autism. MODness by buying him a new one. MODs—for general managers to gather in
Then another. Today, nine of his 25 Afterward, the company as a whole Seattle. Recently, Mark Foley, the manager
employees have autism, Down syndrome, instituted the Bridge Fund, a rainy-day who began hiring autistic employees in
or another developmental difference. account that staffers can access in times of Houston, was invited to address his
MOD’s “enlightened capitalism” isn’t just emergency. (The fund currently holds colleagues onstage. As he did, he found
about hiring. As the company expanded, more than $350,000, according to MOD.) himself overwhelmed. “I was an idiot up
the mission expanded, too—becoming not When floods hit Houston, the company put there, crying,” he says. “It was so
just about the people it hires but about up its local employees in hotels, while emotional.”
everyone it interacts with. For example, staffers from across the country mailed gift Crying managers aren’t a typical scene
pies sell for a set price—$7.67 to $8.47, cards to help their Texan colleagues get at a corporate off-site, but they’re welcome
depending on the market, for an 11-inch back on their feet. at MOD. “We’re really big on sharing
pizza—regardless of how many toppings Once, at a meeting in Portland, Ore., a stories,” says Sophia Arellano, a MOD
the customer requests. Employees are MOD employee admitted to his managers recruiter who confirms the profundity of
encouraged to improvise in an endless that he’d been struggling with homeless- this year’s tearjerking GM meeting. “We
pursuit of service. If they drop a pie, they ness. Some nights he even slept by the even have an internal employee Facebook
can offer the customer a milkshake while Dumpsters outside his store. In the spirit of page where people celebrate the good
they make another; they can give someone MODness, managers hit up some local things they see.”
a coupon for a free pizza. “That was connections to score him free temporary To outsiders, all this devotion to MOD can
empowering,” D’Aloia says. “They were housing. That employee, Chris Wells, now sound like a cult. But the company chalks it
like, ‘This is your house. Take care of it.’” oversees five stores, soon to be seven, and up to a self-selecting group. The people who
soccershotsfranchising.com
Second chances at
MOD Pizza include its
employees.
Booming Industry
27.2 million people are expected
to cruise in 2018
Powered by Expedia®
Instant brand recognition
& massive buying power buy into MOD, as either franchisees or 2014 “joint-employment” ruling against
employees, are on board with the mission. McDonald’s, the National Labor Relations
“Culture is everything,” Ally Svenson says. Board declared that a corporate office
“Because we invest in it, it defends itself. It’s could be held liable for the people its
taken on a life of its own.” franchisees brought in. “I counsel my
clients not to make employment decisions
Proven Franchise Model
MOD’S GROWTH arrives at a time when for their franchisees,” Kestenbaum says.
Over 255 locations and more consumers are increasingly willing to “You can make recommendations, but I
than 30 years of success support cause-driven companies. Recent wouldn’t go beyond that.” (The joint-
surveys by Cox Business and MediaCom employment ruling was overturned by the
show that roughly two-thirds of consumers Trump administration, but it’s unclear
are willing to spend more money with what will happen in the future.)
brands that support social missions. From Of course, MOD doesn’t require its
Scalable Business a business perspective, that makes it franchisees to hire any certain type of
Continuously build your team increasingly easy to do the right thing. employee. It relies on its culture to apply a
and grow your business Companies that broadcast their values and more subtle form of pressure—which
then stand behind them are setting means that the initiative is always at risk of
themselves up for success. falling off the agenda. Along the West Coast
P H O T O G R A P H C O U R T ESY O F M O D P I Z Z A
Though social-impact hiring isn’t a new and in parts of Texas, MOD is good at
idea—Dave’s Killer Bread out of Oregon has finding impact hires. But in regions where
been hiring ex-cons for nearly 15 years, the company’s presence is still new, it has
and New York’s Greyston Bakery has been work to do. “We need to be really system-
promoting no-questions “open hiring” for atic about embedding our approach so that
Contact us today to learn more! 35 years—it is almost nonexistent within it’s locked in,” Ally says.
(844) 358 0361 franchises. There are likely many reasons If MOD’s culture-driven attempt to be
why, but a big one, according to New the first major company to make impact
www.cruisefranchise.com York–based franchise attorney Harold hires at the national level is a success, it
Kestenbaum, is that it’s generally in the could have implications far beyond its 380
franchisor’s interest to give its franchisees stores. “The scope and scale of MOD could
as much hiring discretion as possible. In a bring more attention to the need to hire
these people,” says Hilary Young, a vice
president with Pioneer Human Services,
one of the organizations MOD uses to find
employees recently released from prison.
Celebrating 30 Years!
Arellano, the franchise’s recruiter,
knows firsthand how important hearing
“You’re hired!” can be. At age 32, she was
arrested and convicted of a nonviolent
crime, and for her first six months at MOD,
she had a tracking device on her ankle.
What started as a transitional gig turned With over 30 years
into a passion-driven career when she experience and 710
realized how many people like her were on
staff. “They’re not just employing people,” franchise locations in the
she says of her bosses. “They’re giving
them a way to feed their families, a way to world. Coffee News® offers
not go out and reoffend.”
By that measure, when MOD comes to YEARS an affordable franchise
$108K
Contact Brynson Smith
877-224-4349
Franchising@uBreakiFix.com
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Franchise Opportunities
FRANCHISE
TAKE
CONTENTS
Automotive 58
Business Services 59
Children’s Businesses 62
Financial Services 65
CHARGE
Food/Full-Service Restaurants 66
Food/Quick-Service 68
Food/Retail Sales 75
Health Businesses 76
Home Improvement 77
Lodging 79
Maintenance 80
Personal Care 84
1,292 COMPANIES
Pets 90
Recreation 91
LISTINGS COMPILED BY
Tracy Stapp Herold
P H O T O I L L U S T R AT I O N BY I S T O C K P H O T O.C O M / P I N K Y P I L L S
S TA R T U P S F a l l 2 0 1 8 5 7
FRANCHISE
E
ach year, we compile one of the most comprehensive lists of franchise and non-franchise opportunities in the country.
Why? Because until you see the close to 1,300 companies here in one place, you may not realize how the pathway to
marry your life’s passion with the opportunity to own and run your own business exists. From food to fitness to
executive coaching to pet sitting, there’s likely a company that’s already done the hard work of sharpening a product,
defining a market, and establishing the processes that can lead to success. Some can even be started for less than
$50,000. All that’s missing is you.
This list is not intended to endorse, advertise, or recommend a particular company. Be sure to do your own thorough
research: Consult with a lawyer and an accountant, read the company’s legal documents, and talk to franchisees,
licensees, or dealers who are already in business with the company you are interested in.
All information listed on the following pages was provided by the companies and has not been verified for accuracy. We present
this listing as a service to our readers. For more information on buying a franchise or non-franchise business opportunity, visit
Entrepreneur.com/franchise or Entrepreneur.com/bizopportunities.
5 8 F a l l 2 0 1 8 S TA R T U P S
WINDSHIELD REPAIR Cottman Transmission and Total MISCELLANEOUS AUTO Discovery Map International OO
Auto Care PRODUCTS & SERVICES Visitor-information maps and guides
Novus Glass OOO
Transmission repair BEGAN: 1974, Franchising: 1993
Auto glass repair and replacement Fleet Clean USA O
BEGAN: 1962, Franchising: 1964 Mobile commercial-fleet washing UNITS: US: 128, CAN: 2, INTL: 0, CO: 1
BEGAN: 1972, Franchising: 1985
UNITS: US: 52, CAN: 2, INTL: 0, CO: 0 COST: $35.3K-$44.95K, Rty: 10%
UNITS: US: 168, CAN: 32, INTL: 1,767, BEGAN: 2009, Franchising: 2013
COST: $192.4K-$230.7K, Rty: 7.5% FINANCING: Yes
CO: 32 UNITS: US: 22, CAN: 0, INTL: 0, CO: 6
FINANCING: Yes
COST: $46.2K-$241.9K, Rty: 8% COST: $100.9K-$346.4K, Rty: 8.5%
QUALIF: $100K net worth
FINANCING: Yes FINANCING: Yes Local Door Coupons OO
w/$50K-$75K liquid Coupons, advertising services
QUALIF: $50K-$120K net worth QUALIF: $100K-$150K net worth
w/$50K-$1.2M liquid w/$100K liquid BEGAN: 2014, Franchising: 2015
Heart Certified Auto Care UNITS: US: 51, CAN: 0, INTL: 0, CO: 1
Auto repair and maintenance COST: $26.1K-$41.5K, Rty: 9%
SuperGlass Windshield J.D. Byrider
Repair OOO BEGAN: 1983, Franchising: 2017 Used-auto sales and financing FINANCING: Yes
Windshield repair, glass scratch UNITS: US: 0, CAN: 0, INTL: 0, CO: 3 QUALIF: $25K liquid
BEGAN: 1979, Franchising: 1989
removal, headlight lens repair COST: $279K-$728K, Rty: 6%
UNITS: US: 135, CAN: 0, INTL: 0, CO: 27
FINANCING: Yes
BEGAN: 1992, Franchising: 1993 COST: $675.5K-$3.5M, Rty: 2.5% Locals Love Us O
QUALIF: $200K net worth w/$35K liquid
UNITS: US: 294, CAN: 5, INTL: 42, CO: 0 FINANCING: Yes Local online advertising
COST: $9.9K-$31K, Rty: 4% QUALIF: $1M-$1.5M net worth BEGAN: 2005, Franchising: 2014
FINANCING: Yes Honest-1 Auto Care w/$1M-$1.5M liquid UNITS: US: 9, CAN: 0, INTL: 0, CO: 0
QUALIF: $15K net worth w/$15K liquid Auto repair and maintenance COST: $51.4K-$81.1K, Rty: 9%
BEGAN: 2003, Franchising: 2003 Line-X FINANCING: Yes
MISCELLANEOUS REPAIR UNITS: US: 64, CAN: 0, INTL: 0, CO: 0 Spray-on truck-bed liners, truck QUALIF: $75K-$100K net worth
& MAINTENANCE SERVICES COST: $206.7K-$659.2K, Rty: 6% accessories, protective coatings w/$30K-$50K liquid
FINANCING: Yes
AAMCO Transmissions BEGAN: 1993, Franchising: 1999
QUALIF: $700K net worth w/$200K liquid
and Total Car Care UNITS: US: 424, CAN: 77, INTL: 75, CO: 6 Money Mailer Franchise O
Transmission and general auto repairs; COST: $125.6K-$319.8K, Rty: 0 Direct-mail, online, and mobile marketing
diagnostic services Meineke Car Care Centers FINANCING: Yes BEGAN: 1979, Franchising: 1980
Auto repair and maintenance QUALIF: $150K-$250K net worth UNITS: US: 168, CAN: 0, INTL: 0, CO: 65
BEGAN: 1963, Franchising: 1963
BEGAN: 1972, Franchising: 1972 w/$30K-$60K liquid COST: $50.2K-$77K, Rty: $75-$300/area
UNITS: US: 615, CAN: 9, INTL: 0, CO: 4
COST: $223.6K-$330.5K, RTY: 7.5% UNITS: US: 852, CAN: 37, INTL: 25, CO: 0 FINANCING: Yes
FINANCING: Yes COST: $122.8K-$572.5K, Rty: 5% Mighty Auto Parts QUALIF: $200K net worth w/$100K liquid
QUALIF: $250K net worth w/$65K liquid FINANCING: Yes Wholesale distribution of auto parts
QUALIF: $250K net worth w/$110K liquid
BEGAN: 1963, Franchising: 1970 Natural Awakenings O
Advanced Maintenance UNITS: US: 96, CAN: 3, INTL: 3, CO: 4 Lifestyle magazines
Commercial-fleet maintenance, repair, Midas International COST: $144.1K-$372.4K, Rty: 5% BEGAN: 1993, Franchising: 1999
and management services Auto repair and maintenance FINANCING: Yes UNITS: US: 84, CAN: 0, INTL: 0, CO: 1
BEGAN: 1954, Franchising: 1956 QUALIF: $500K net worth w/$100K liquid COST: $63.3K-$120.1K, Rty: 7%
BEGAN: 2000, Franchising: 2006
UNITS: US: 16, CAN: 0, INTL: 0, CO: 2 UNITS: US: 1,080, CAN: 150, INTL: 860, CO: 0 FINANCING: Yes
COST: $132.4K-$185.1K, Rty: 6% COST: $179.1K-$435.1K, Rty: 3-5%
FINANCING: Yes
FINANCING: Yes
QUALIF: $250K net worth w/$75K liquid
Business N2 Publishing OO
QUALIF: $200K net worth w/$60K liquid
Services Monthly community publications
BEGAN: 2004, Franchising: 2016
Milex Complete Auto Care/ ADVERTISING SERVICES
Auto-Lab Complete UNITS: US: 945, CAN: 0, INTL: 0, CO: 5
Car Care Centers Mr. Transmission BirthdayPak OO COST: $975-$5.7K, Rty: 15%
Auto repair and maintenance Auto repair and maintenance Direct-mail advertising FINANCING: No
BEGAN: 1987, Franchising: 1989 BEGAN: 1956, Franchising: 1976 BEGAN: 2009, Franchising: 2014
UNITS: US: 88, CAN: 0, INTL: 0, CO: 0 UNITS: US: 25, CAN: 0, INTL: 0, CO: 0
UNITS: US: 25, CAN: 0, INTL: 0, CO: 0 Our Town America O
COST: $130.8K-$313.5K, Rty: 6% COST: $203.7K-$288.1K, Rty: 7% COST: $22K-$140.3K, Rty: 0 Direct-mail advertising to new movers
FINANCING: Yes FINANCING: Yes FINANCING: Yes
QUALIF: $250K-$300K net worth BEGAN: 1972, Franchising: 2004
QUALIF: $300K-$400K net worth QUALIF: $250K net worth w/$100K liquid
w/$60K liquid UNITS: US: 65, CAN: 0, INTL: 0, CO: 0
w/$250K liquid
COST: $63.3K-$86.3K, Rty: 5%
Coffee News OO FINANCING: Yes
Carstar Franchise Systems Precision Tune Auto Care Weekly newspapers distributed QUALIF: $160K net worth w/$70K liquid
Auto collision repair Auto repair and maintenance at restaurants
BEGAN: 1975, Franchising: 1978 BEGAN: 1988, Franchising: 1994
BEGAN: 1989, Franchising: 1989 Premier Weddings OO
UNITS: US: 252, CAN: 281, INTL: 0, CO: 1 UNITS: US: 200, CAN: 0, INTL: 66, CO: 53 UNITS: US: 471, CAN: 209, INTL: 121, Wedding magazines
COST: $283.7K-$824.3K, Rty: COST: $127K-$253.6K, Rty: 7.5-6% CO: 5
FINANCING: Yes BEGAN: 2016, Franchising: 2017
to $3.5K/mo. COST: $10.8K-$11.8K, Rty: $40-$80/wk.
QUALIF: $350K net worth w/$100K liquid UNITS: US: 0, CAN: 0, INTL: 0, CO: 5
FINANCING: Yes FINANCING: Yes
COST: $2.9K-$20.9K, Rty: $350/mo.
QUALIF: $500K net worth
FINANCING: No
w/$300K liquid Tuffy Tire and Auto Service Danz’n OO
Auto repair Dance-focused community magazines
The School Communications
Christian Brothers Automotive BEGAN: 1970, Franchising: 1971 BEGAN: 2009, Franchising: 2017 Agency OO
Auto repair UNITS: US: 153, CAN: 0, INTL: 0, CO: 22 UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 Electronic school newsletters
BEGAN: 1982, Franchising: 1996 COST: $224K-$413.5K, Rty: 2.5-5% COST: $31K-$34.7K, Rty: 7%
FINANCING: Yes BEGAN: 2011, Franchising: 2013
UNITS: US: 182, CAN: 0, INTL: 0, CO: 1 FINANCING: No
QUALIF: $250K net worth w/$150K liquid UNITS: US: 1, CAN: 0, INTL: 0, CO: 4
COST: $464.3K-$560.4K, Rty: Varies QUALIF: $31K-$34.7K liquid
COST: $39.7K-$59.9K, Rty: 12%
FINANCING: Yes
FINANCING: Yes
QUALIF: $250K net worth w/$85K liquid
QUALIF: $39.7K liquid
S TA R T U P S F a l l 2 0 1 8 5 9
FRANCHISE
6 0 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
Around the Town Signs OOO Fortune Personnel Consultants Remedy Intelligent Staffing MISCELLANEOUS
Signs and promotional products (FPC) Staffing BUSINESS SERVICES
BEGAN: 2011, Franchising: 2015
Executive recruiting BEGAN: 1965, Franchising: 1987 Cartridge World O
UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 BEGAN: 1959, Franchising: 1973 UNITS: US: 121, CAN: 0, INTL: 0, CO: 0 Printers, cartridges, and
COST: $21K-$186.2K, UNITS: US: 64, CAN: 1, INTL: 0, CO: 1 COST: $151.8K-$258.3K, Rty: Varies printer services
Rty: $750-$2.5K/mo. COST: $86.3K-$130.1K, Rty: 8-7% FINANCING: No
BEGAN: 1997, Franchising: 1997
FINANCING: Yes FINANCING: Yes QUALIF: $350K net worth
UNITS: US: 326, CAN: 2, INTL: 573,
QUALIF: $21K-$186.2K liquid QUALIF: $150K net worth w/$150K liquid
CO: 0
w/$75K-$100K liquid
COST: $36.9K-$109.5K, Rty: 6%
FastSigns International Sanford Rose Associates FINANCING: Yes
Signs, graphics Global Recruiters Network International O QUALIF: $100K net worth
BEGAN: 1985, Franchising: 1986 Executive search services Executive search and recruiting w/$30K-$40K liquid
UNITS: US: 603, CAN: 31, INTL: 40, CO: 0 BEGAN: 2003, Franchising: 2003 BEGAN: 1959, Franchising: 1970
COST: $193.5K-$289.6K, Rty: 6% UNITS: US: 173, CAN: 2, INTL: 0, CO: 0 UNITS: US: 88, CAN: 0, INTL: 2, CO: 0 InXpress O
FINANCING: Yes COST: $94.4K-$135.8K, Rty: 8.5% COST: $108.3K-$143.6K, Rty: 6-7% Shipping services
QUALIF: $300K net worth w/$80K liquid FINANCING: Yes FINANCING: Yes
BEGAN: 1999, Franchising: 2000
QUALIF: $400K net worth
UNITS: US: 93, CAN: 24, INTL: 223,
Image360 w/$200K liquid Spherion Staffing CO: 0
Signs, graphics, displays, digital imaging Staffing, recruiting COST: $84.6K-$174.5K, Rty: 30%
BEGAN: 1986, Franchising: 1987 Jomsom Staffing Services OO BEGAN: 1946, Franchising: 1956 FINANCING: Yes
UNITS: US: 304, CAN: 4, INTL: 4, CO: 2 Temporary and permanent staffing, UNITS: US: 182, CAN: 0, INTL: 0, CO: 0 QUALIF: $150K net worth w/$25K liquid
COST: $192.4K-$364.1K, Rty: 6% employment services COST: $100.5K-$167.9K, Rty: 0
FINANCING: Yes BEGAN: 2008, Franchising: 2012 FINANCING: Yes MediaCentric Franchise OO
QUALIF: $250K net worth w/$75K liquid UNITS: US: 5, CAN: 0, INTL: 0, CO: 1 QUALIF: $150K net worth Audiovisual services for businesses
COST: $84.1K-$128K, Rty: 5-10% w/$100K liquid
BEGAN: 2001, Franchising: 2018
FINANCING: Yes
Signarama UNITS: US: 0, CAN: 0, INTL: 0, CO: 1
QUALIF: $150K net worth w/$100K liquid
Signs TRAINING PROGRAMS COST: $24.5K-$74.7K, Rty: 5%
BEGAN: 1986, Franchising: 1987 FINANCING: No
Crestcom International O
UNITS: US: 394, CAN: 42, INTL: 266, CO: 0 Labor Finders QUALIF: $20K liquid
Leadership development and
COST: $110K-$295.5K, Rty: 6-2% Industrial staffing
sales training
FINANCING: Yes BEGAN: 1975, Franchising: 1975 Office Evolution
BEGAN: 1987, Franchising: 1991
QUALIF: $60K liquid UNITS: US: 194, CAN: 0, INTL: 0, CO: 0 Virtual office services, coworking
UNITS: US: 48, CAN: 15, INTL: 125,
COST: $128.5K-$217.96K, Rty: 3.5% spaces, executive-suite and
CO: 0
FINANCING: Yes conference-room rentals
SpeedPro Imaging COST: $85.3K-$101.7K, Rty: 35.5%
QUALIF: $150K net worth w/$35K liquid
Graphics and large-format imaging FINANCING: Yes BEGAN: 2003, Franchising: 2012
BEGAN: 2004, Franchising: 2005 QUALIF: $150K-$1.5M net worth UNITS: US: 44, CAN: 0, INTL: 0, CO: 8
UNITS: US: 131, CAN: 47, INTL: 0, CO: 0 Link Staffing Services w/$69.5K liquid COST: $127K-$961K, Rty: 7.5%
COST: $238.7K-$284.2K, Rty: 6% Staffing, HR solutions FINANCING: Yes
FINANCING: Yes BEGAN: 1980, Franchising: 1994 QUALIF: $500K net worth
Dale Carnegie Training O
QUALIF: $250K net worth w/$80K liquid UNITS: US: 35, CAN: 0, INTL: 0, CO: 7 Workplace training and development w/$250K liquid
COST: $112.5K-$199K, Rty: Varies
BEGAN: 1912, Franchising: 2000
FINANCING: Yes Relocation Strategies
STAFFING/RECRUITING UNITS: US: 131, CAN: 12, INTL: 128,
QUALIF: $200K-$250K net worth Corporate transition consulting,
All About People Staffing CO: 2
w/$80K-$160K liquid project management
Temporary and direct-hire staffing COST: $51.2K-$186.5K, Rty: 12%
FINANCING: Yes BEGAN: 1993, Franchising: 2001
BEGAN: 2002, Franchising: 2014 Nextaff QUALIF: $250K net worth UNITS: US: 16, CAN: 0, INTL: 0, CO: 1
UNITS: US: 17, CAN: 0, INTL: 0, CO: 1 Staffing w/$50K-$200K liquid COST: $62.5K-$88.2K, Rty: 3-6%
COST: $269.5K-$295.1K, Rty: 6.25% FINANCING: Yes
BEGAN: 1998, Franchising: 2004
FINANCING: Yes QUALIF: $100K net worth w/$30K liquid
UNITS: US: 10, CAN: 0, INTL: 0, CO: 0 Leadership Management OO
QUALIF: $500K net worth w/$300K liquid
COST: $95.5K-$125.3K, Rty: 6-8% Leadership and organization training
FINANCING: Yes and development Schooley Mitchell O
AtWork Group QUALIF: $150K net worth w/$75K liquid Telecom and merchant
BEGAN: 1965, Franchising: 1965
Temporary, temp-to-hire, and services consulting
UNITS: US: 116, CAN: 20, INTL: 325,
direct-hire staffing
Patrice & Associates O CO: 0 BEGAN: 1983, Franchising: 1997
BEGAN: 1986, Franchising: 1992 Hospitality, retail, and sales recruiting COST: $20K-$27.5K, Rty: 6% UNITS: US: 105, CAN: 20, INTL: 0, CO: 1
UNITS: US: 94, CAN: 0, INTL: 0, CO: 1 FINANCING: Yes COST: $54K-$64.3K, Rty: 8%
BEGAN: 1989, Franchising: 2008
COST: $152K-$211.5K, Rty: 2.6-6.5% FINANCING: Yes
UNITS: US: 105, CAN: 2, INTL: 0, CO: 0
FINANCING: Yes QUALIF: $125K net worth w/$75K liquid
COST: $84.95K-$93.9K, Rty: 10% Sandler Training
QUALIF: $250K net worth w/$100K liquid
FINANCING: Yes Sales and sales-management training
QUALIF: $100K net worth Sculpture Hospitality OO
BEGAN: 1967, Franchising: 1983
Express Employment Professionals Bar and restaurant
UNITS: US: 164, CAN: 20, INTL: 74,
Staffing, HR solutions management solutions
PrideStaff CO: 0
BEGAN: 1983, Franchising: 1985 Staffing COST: $91.5K-$108.5K, BEGAN: 1987, Franchising: 1990
UNITS: US: 712, CAN: 37, INTL: 12, CO: 0 Rty: to $1.2K/mo. UNITS: US: 283, CAN: 27, INTL: 54,
BEGAN: 1978, Franchising: 1995
COST: $135K-$206K, Rty: 8.6% FINANCING: No CO: 11
UNITS: US: 78, CAN: 0, INTL: 0, CO: 2
FINANCING: Yes QUALIF: $200K-$400K net worth COST: $43.4K-$57.1K, Rty: $15/audit
COST: $154.1K-$260.5K, Rty: Varies
QUALIF: $250K net worth w/$50K liquid w/$88.2K-$105.8K liquid FINANCING: Yes
FINANCING: Yes
QUALIF: $350K-$450K net worth QUALIF: $50K net worth w/$30K liquid
w/$150K-$200K liquid
S TA R T U P S F a l l 2 0 1 8 6 1
FRANCHISE
6 2 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
S TA R T U P S F a l l 2 0 1 8 6 3
FRANCHISE
6 4 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
TGA Premier Junior Golf OO Just Between Friends Franchise Elite Tutoring Place Reading Ranch
Youth golf programs Systems OO Tutoring Tutoring and reading/writing classes for
BEGAN: 2002, Franchising: 2006 Children’s and maternity children in pre-K through 4th grade
BEGAN: 2014, Franchising: 2015
UNITS: US: 53, CAN: 1, INTL: 1, CO: 2 consignment events UNITS: US: 3, CAN: 0, INTL: 0, CO: 1 BEGAN: 2006, Franchising: 2018
COST: $21.5K-$62.8K, Rty: 8% BEGAN: 1997, Franchising: 2004 COST: $62K-$128.5K, UNITS: US: 0, CAN: 0, INTL: 0, CO: 6
FINANCING: Yes UNITS: US: 152, CAN: 1, INTL: 0, CO: 5 Rty: $300-$600/mo. COST: $110.5K-$232.3K, Rty: 10%
QUALIF: $25K net worth w/$25K liquid COST: $32.8K-$45.4K, Rty: 3% FINANCING: Yes FINANCING: No
FINANCING: No QUALIF: $500K net worth
TGA Premier Sports OO Eye Level Learning Centers w/$250K-$300K liquid
Youth sports programs Kid to Kid Supplemental education
BEGAN: 2017, Franchising: 2017 New and used children’s and maternity BEGAN: 1976, Franchising: 1976 Sylvan Learning
UNITS: US: 13, CAN: 0, INTL: 0, CO: 1 clothing and products Individualized supplemental education
UNITS: US: 204, CAN: 9, INTL: 403,
COST: $29.8K-$68.2K, Rty: 8% BEGAN: 1992, Franchising: 1994 CO: 797 BEGAN: 1979, Franchising: 1980
FINANCING: Yes UNITS: US: 94, CAN: 1, INTL: 24, CO: 2 COST: $58.1K-$140.8K, UNITS: US: 509, CAN: 78, INTL: 14,
QUALIF: $25K liquid COST: $280.9K-$471.4K, Rty: 5% Rty: $29-$36/subject/mo. CO: 14
FINANCING: Yes FINANCING: No COST: $70.98K-$159.9K, Rty: 16%
TGA Premier Youth Tennis OO QUALIF: $200K net worth w/$75K liquid QUALIF: $150K net worth w/$75K liquid FINANCING: Yes
Youth tennis programs QUALIF: $150K net worth w/$75K liquid
BEGAN: 2011, Franchising: 2011
Learning Express Toys Huntington Learning Centers
UNITS: US: 42, CAN: 1, INTL: 0, CO: 1
Specialty toy stores Tutoring and test prep Tutor Doctor O
COST: $21.5K-$62.8K, Rty: 8%
BEGAN: 1987, Franchising: 1990 BEGAN: 1977, Franchising: 1985 Tutoring
FINANCING: Yes
QUALIF: $25K net worth w/$25K liquid UNITS: US: 120, CAN: 0, INTL: 0, CO: 0 UNITS: US: 255, CAN: 0, INTL: 0, CO: 34 BEGAN: 2000, Franchising: 2003
COST: $199.98K-$384.3K, Rty: 5% COST: $119.2K-$270.3K, Rty: 9.5% UNITS: US: 294, CAN: 111, INTL: 126,
FINANCING: Yes FINANCING: Yes CO: 1
Tippi Toes O QUALIF: $300K net worth w/$125K liquid QUALIF: $150K net worth w/$60K liquid COST: $68.5K-$101.7K, Rty: 8%
Children’s dance classes FINANCING: Yes
BEGAN: 2002, Franchising: 2009 QUALIF: $100K-$300K net worth
Once Upon A Child JEI Learning Centers
UNITS: US: 32, CAN: 0, INTL: 0, CO: 0 w/$62.5K-$107.2K liquid
New and used children’s clothing, Individualized supplemental education
COST: $52K-$62.5K, Rty: 10%
equipment, furniture, toys BEGAN: 1977, Franchising: 1992
FINANCING: Yes
BEGAN: 1984, Franchising: 1992 UNITS: US: 80, CAN: 9, INTL: 197, The Tutoring Center Franchise
QUALIF: $15K liquid
UNITS: US: 325, CAN: 44, INTL: 0, CO: 0 CO: 278 Tutoring
COST: $268.5K-$396.9K, Rty: 5% COST: $64.8K-$108.5K, BEGAN: 1994, Franchising: 2005
Tumbles FINANCING: Yes Rty: $23-$33/subject/mo. UNITS: US: 93, CAN: 0, INTL: 2, CO: 0
Children’s fitness and STEAM classes QUALIF: $250K net worth w/$75K liquid FINANCING: No COST: $92.5K-$139.2K, Rty: $1K/mo.
BEGAN: 1988, Franchising: 1993 QUALIF: $100K net worth w/$50K liquid FINANCING: Yes
UNITS: US: 8, CAN: 0, INTL: 0, CO: 0
Rhea Lana’s Franchise Systems OO
COST: $258.2K-$337.5K, Rty: 7%
Children’s consignment events Kumon Math & Reading Centers Tutoring Club
FINANCING: Yes
BEGAN: 1997, Franchising: 2008 Supplemental education Individualized supplemental education
QUALIF: $250K net worth w/$54K liquid
UNITS: US: 78, CAN: 0, INTL: 0, CO: 3 BEGAN: 1954, Franchising: 1958 BEGAN: 1991, Franchising: 1999
COST: $19.1K-$38.95K, Rty: 3-1% UNITS: US: 1,502, CAN: 354, UNITS: US: 51, CAN: 0, INTL: 7, CO: 4
Tutu School FINANCING: No INTL: 23,998, CO: 27 COST: $56.5K-$109.9K, Rty: 10%
Children’s ballet schools COST: $69.6K-$148.97K, FINANCING: Yes
BEGAN: 2008, Franchising: 2012 Rty: $34-$38/student/mo. QUALIF: $100K net worth w/$50K liquid
TUTORING
UNITS: US: 27, CAN: 0, INTL: 0, CO: 3 FINANCING: No
COST: $68.3K-$135.2K, Rty: 5% Best in Class Education Center QUALIF: $150K net worth w/$70K liquid
FINANCING: No After-school supplemental education Financial
BEGAN: 1988, Franchising: 2011 Mathnasium Learning Centers
Services
CHILDREN’S RETAIL UNITS: US: 45, CAN: 0, INTL: 0, CO: 0 Math tutoring BUSINESS FINANCIAL
COST: $63.8K-$125.5K, Rty: 12% SERVICES
Bricks & Minifigs BEGAN: 2002, Franchising: 2003
FINANCING: Yes
Lego resale stores UNITS: US: 790, CAN: 38, INTL: 64, Expense Reduction Analysts O
QUALIF: $100K-$150K net worth
CO: 14 Business consulting
BEGAN: 2010, Franchising: 2011 w/$30K-$50K liquid
COST: $112.8K-$148.6K, Rty: 10%+
UNITS: US: 39, CAN: 1, INTL: 0, CO: 2 BEGAN: 1984, Franchising: 1993
FINANCING: Yes
COST: $108.5K-$276.4K, Rty: 6% UNITS: US: 152, CAN: 7, INTL: 549,
Brainiac Math & English Centers QUALIF: $148.6K net worth
FINANCING: Yes CO: 6
Tutoring w/$112.8K liquid COST: $66K-$85.9K, Rty: 15%
BEGAN: 2015, Franchising: 2017 FINANCING: Yes
Children’s Orchard UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 Omega Learning Center
Used children’s clothing and toys COST: $57.7K-$103.2K, Rty: 2% Tutoring, private schools The Interface Financial Group -
BEGAN: 1980, Franchising: 1985 FINANCING: No
BEGAN: 2005, Franchising: 2007 IFG 50/50 O
UNITS: US: 26, CAN: 0, INTL: 0, CO: 1 QUALIF: $100K net worth w/$40K liquid
UNITS: US: 9, CAN: 0, INTL: 0, CO: 0 Invoice discounting
COST: $174.7K-$275.5K, Rty: 4%
COST: $115.9K-$231.5K, Rty: 10%
FINANCING: Yes BEGAN: 1972, Franchising: 2014
Club Z! In-Home Tutoring FINANCING: Yes
QUALIF: $400K net worth UNITS: US: 33, CAN: 6, INTL: 17, CO: 0
Services OO QUALIF: $500K net worth
w/$75K-$90K liquid COST: $86.8K-$137.8K, Rty: 8%
In-home tutoring w/$100K liquid FINANCING: Yes
BEGAN: 1995, Franchising: 1998 QUALIF: $150K net worth w/$75K liquid
UNITS: US: 368, CAN: 11, INTL: 5, CO: 0
COST: $33.8K-$57.8K, Rty: 6-8%
FINANCING: Yes
QUALIF: $100K net worth w/$40K liquid
S TA R T U P S F a l l 2 0 1 8 6 5
FRANCHISE
6 6 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
Buffalo Wings & Rings Stacked Pickle The Captain’s Boil Huddle House
Sports restaurants Restaurants and sports bars Seafood-boil restaurants Family restaurant
BEGAN: 1984, Franchising: 1988 BEGAN: 2010, Franchising: 2017 BEGAN: 2015, Franchising: 2016 BEGAN: 1964, Franchising: 1966
UNITS: US: 53, CAN: 0, INTL: 21, CO: 3 UNITS: US: 0, CAN: 0, INTL: 0, CO: 9 UNITS: US: 0, CAN: 20, INTL: 0, CO: 2 UNITS: US: 322, CAN: 0, INTL: 0, CO: 30
COST: $1.3M-$2.4M, Rty: 5% COST: $413.1K-$916.4K, Rty: 5% COST: $255.7K-$995.6K, Rty: 6% COST: $444.2K-$1.6M, Rty: 4.75%
FINANCING: Yes FINANCING: No FINANCING: No FINANCING: Yes
QUALIF: $1M net worth w/$300K liquid QUALIF: $500K net worth QUALIF: $600K net worth
w/$200K liquid Denny’s O w/$200K liquid
Ceviches by Divino Family restaurants
Peruvian food and craft beer Tilted Kilt Franchise Operating BEGAN: 1953, Franchising: 1963 HuHot Mongolian Grills
BEGAN: 2011, Franchising: 2017 Restaurants and bars UNITS: US: 1,424, CAN: 74, INTL: 51, Mongolian grill restaurants
UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 BEGAN: 2003, Franchising: 2006 CO: 172 BEGAN: 1999, Franchising: 2002
COST: $129.4K-$261.4K, Rty: 6% UNITS: US: 57, CAN: 5, INTL: 0, CO: 1 COST: $228K-$2.5M, Rty: 4.5% UNITS: US: 49, CAN: 0, INTL: 0, CO: 12
FINANCING: Yes COST: $887K-$2.9M, Rty: 6% FINANCING: Yes COST: $984K-$1.2M, Rty: 5%
QUALIF: $29.9K net worth FINANCING: No QUALIF: $1M net worth w/$500K liquid FINANCING: Yes
w/$29.9K liquid QUALIF: $1M-$5M net worth QUALIF: $1M net worth
w/$500K-$2M liquid DoubleDave’s Pizzaworks w/$300K-$500K liquid
The Greene Turtle Sports Bar Pizza and craft beer
& Grille O MISCELLANEOUS FULL- BEGAN: 1984, Franchising: 1995 Hwy 55 Burgers, Shakes & Fries
Family restaurants and sports bars SERVICE RESTAURANTS UNITS: US: 28, CAN: 0, INTL: 0, CO: 2 ’50s-style diners
BEGAN: 1976, Franchising: 2003 Another Broken Egg Cafe COST: $322.5K-$499.5K, Rty: 5% BEGAN: 1991, Franchising: 1993
UNITS: US: 35, CAN: 0, INTL: 0, CO: 12 Breakfast, brunch, and lunch cafes FINANCING: Yes UNITS: US: 120, CAN: 0, INTL: 1, CO: 17
COST: $1.5M-$2.7M, Rty: 4% QUALIF: $750K net worth COST: $196.1K-$433.1K, Rty: 5%
BEGAN: 1996, Franchising: 2005
FINANCING: Yes w/$250K liquid FINANCING: Yes
UNITS: US: 65, CAN: 0, INTL: 0, CO: 2
QUALIF: $1.5M net worth w/$500K liquid QUALIF: $500K net worth w/$125K liquid
COST: $505.5K-$1.2M, Rty: 5%
FINANCING: Yes East Coast Wings + Grill O
Growler USA – America’s QUALIF: $1M net worth w/$250K liquid Buffalo wings and craft beer John The Baker
Microbrew Pub BEGAN: 1995, Franchising: 2004 Italian restaurants
Craft beer, wine, kombucha, food UNITS: US: 34, CAN: 0, INTL: 0, CO: 2 BEGAN: 1996, Franchising: 2017
Bacon Bros. Public House
BEGAN: 2013, Franchising: 2014 Restaurants and bars COST: $660.6K-$1.1M, Rty: 5% UNITS: US: 0, CAN: 0, INTL: 0, CO: 1
UNITS: US: 13, CAN: 0, INTL: 0, CO: 1 FINANCING: Yes COST: $157.95K-$381.4K, Rty: 5%
BEGAN: 2012, Franchising: 2015
COST: $556.1K-$895.5K, Rty: 6% QUALIF: $425K net worth FINANCING: Yes
UNITS: US: 0, CAN: 0, INTL: 0, CO: 1
FINANCING: Yes w/$150K liquid QUALIF: $24.9K net worth
COST: $846.5K-$1.3M, Rty: 5%
QUALIF: $1M net worth w/$250K liquid w/$24.9K liquid
FINANCING: No
QUALIF: $250K net worth w/$50K liquid Eggs Up Grill
Hooters Breakfast and lunch restaurants Johnny Rockets
Casual restaurants BEGAN: 1986, Franchising: 2005 Burger restaurants
Better Than Sex
BEGAN: 1983, Franchising: 1986 Dessert restaurants UNITS: US: 24, CAN: 0, INTL: 0, CO: 0 BEGAN: 1986, Franchising: 1987
UNITS: US: 139, CAN: 8, INTL: 82, CO: 197 COST: $510.4K-$887.9K, Rty: 4% UNITS: US: 180, CAN: 4, INTL: 195,
BEGAN: 2008, Franchising: 2017
COST: $956.5K-$4.3M, Rty: 5% FINANCING: Yes CO: 23
UNITS: US: 0, CAN: 0, INTL: 0, CO: 2
FINANCING: Yes QUALIF: $50K-$100K net worth COST: $605.5K-$1.1M, Rty: 5%
COST: $241.7K-$320.9K, Rty: 6%
QUALIF: $2.5M-$3M net worth w/$50K-$100K liquid FINANCING: Yes
FINANCING: Yes
w/$1.5M liquid QUALIF: $500K net worth
QUALIF: $39.9K net worth
Fire + Ice Interactive Grill and Bar w/$200K liquid
w/$39K liquid
Native Grill & Wings Franchising Build-your-own-meal grill and bar
Family sports grills BEGAN: 1997, Franchising: 2002 Keo Asian Cuisine
Black Bear Diners
BEGAN: 1979, Franchising: 1993 UNITS: US: 1, CAN: 0, INTL: 0, CO: 2 Asian restaurants
Family restaurants
UNITS: US: 34, CAN: 0, INTL: 0, CO: 2 COST: $1.1M-$3M, Rty: 5% BEGAN: 2007, Franchising: 2017
BEGAN: 1995, Franchising: 2002
COST: $998K-$2.6M, Rty: 6% FINANCING: No UNITS: US: 0, CAN: 0, INTL: 0, CO: 2
UNITS: US: 74, CAN: 0, INTL: 0, CO: 42
FINANCING: Yes COST: $221K-$425K, Rty: 6%
COST: $912.8K-$1.8M, Rty: 4.5%
QUALIF: $1M net worth w/$500K liquid FINANCING: No
FINANCING: No The Flying Biscuit Café
QUALIF: $250K net worth w/$80K liquid
Southern food and breakfast
Old Chicago Pizza & Taproom BEGAN: 1993, Franchising: 2006
Boomarang Diner Franchising
Pizza, pasta, burgers, salads, craft beer UNITS: US: 16, CAN: 0, INTL: 0, CO: 1 la Madeleine French Bakery & Cafe
’50s-and-’60s-themed restaurants
BEGAN: 1976, Franchising: 2000 COST: $442.5K-$737K, Rty: 5% French bakeries and cafes
BEGAN: 2006, Franchising: 2006
UNITS: US: 35, CAN: 0, INTL: 0, CO: 73 FINANCING: Yes BEGAN: 1983, Franchising: 2011
UNITS: US: 48, CAN: 0, INTL: 0, CO: 0
COST: $1.4M-$2.2M, Rty: 4% QUALIF: $500K net worth w/$150K UNITS: US: 48, CAN: 0, INTL: 0, CO: 32
COST: $111.8K-$550.6K, Rty: 3%
FINANCING: Yes liquid COST: $1.5M-$2.3M, Rty: 5%
FINANCING: No
QUALIF: $3M net worth w/$1M liquid FINANCING: No
QUALIF: $150K net worth w/$75K liquid
QUALIF: $5M net worth w/$2.5M liquid
Gyu-Kaku Japanese BBQ
Rock & Brews Franchising Restaurant
Buffalo’s Cafe O
Restaurants and bars Japanese barbecue restaurants The Lost Cajun
Buffalo-wings restaurants
BEGAN: 2010, Franchising: 2012 BEGAN: 1996, Franchising: 1997 Cajun restaurants
BEGAN: 1985, Franchising: 1990
UNITS: US: 15, CAN: 0, INTL: 1, CO: 2 UNITS: US: 20, CAN: 6, INTL: 680, BEGAN: 2010, Franchising: 2013
UNITS: US: 15, CAN: 0, INTL: 4, CO: 1
COST: $1.5M-$2.5M, Rty: 5% CO: 21 UNITS: US: 11, CAN: 0, INTL: 0, CO: 2
COST: $407.4K-$1M, Rty: 6%
FINANCING: Yes COST: $1M-$2.1M, Rty: 5% COST: $207.6K-$614K, Rty: 6%
FINANCING: Yes
QUALIF: $1.5M net worth w/$500K liquid FINANCING: No FINANCING: Yes
QUALIF: $1.5M net worth
QUALIF: $1.2M net worth QUALIF: $500K net worth
w/$500K liquid
w/$500K liquid w/$250K liquid
S TA R T U P S F a l l 2 0 1 8 6 7
FRANCHISE
6 8 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
S TA R T U P S F a l l 2 0 1 8 6 9
FRANCHISE
7 0 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
Happy Cow Frozen Yogurt Red Mango - Cafe & Juice Bar O HAMBURGERS Jack in the Box
Frozen yogurt Frozen yogurt, smoothies, juices, wraps Burgers
BurgerFi
BEGAN: 2013, Franchising: 2015 BEGAN: 2006, Franchising: 2007 Burgers, hot dogs, fries, onion rings, BEGAN: 1951, Franchising: 1982
UNITS: US: 0, CAN: 0, INTL: 0, CO: 2 UNITS: US: 191, CAN: 0, INTL: 124, CO: 0 custard, craft beer UNITS: US: 2,085, CAN: 0,
COST: $210.4K-$392.5K, Rty: 4.5% COST: $193.5K-$466K, Rty: 6% INTL: 0, CO: 157
BEGAN: 2011, Franchising: 2011
FINANCING: Yes FINANCING: Yes COST: $1.5M-$3.3M, Rty: 5%
UNITS: US: 77, CAN: 0, INTL: 7, CO: 15
QUALIF: $350K-$450K net worth QUALIF: $350K net worth FINANCING: Yes
COST: $720K-$968.5K, Rty: 5.5%
w/$100K liquid w/$200K liquid QUALIF: $1.5M net worth
FINANCING: Yes
w/$250K-$750K liquid
QUALIF: $1M net worth w/$500K liquid
Kona Ice O Rita’s Italian Ice O
Shaved-ice trucks Italian ice, frozen custard McDonald’s
Carl’s Jr. Restaurants
BEGAN: 2007, Franchising: 2008 BEGAN: 1984, Franchising: 1989 Burgers, chicken, salads, beverages
Burgers
UNITS: US: 1,049, CAN: 3, INTL: 0, UNITS: US: 592, CAN: 3, INTL: 10, CO: 0 BEGAN: 1955, Franchising: 1955
BEGAN: 1945, Franchising: 1984
CO: 18 COST: $172.2K-$430.9K, Rty: 6.5% UNITS: US: 13,232, CAN: 1,339,
UNITS: US: 1,088, CAN: 22,
COST: $124.8K-$147.6K, FINANCING: Yes INTL: 19,950, CO: 2,885
INTL: 426, CO: 80
Rty: $3K-$4K/yr. QUALIF: $300K net worth COST: $1.1M-$2.2M, Rty: 4%
COST: $1.4M-$1.95M, Rty: 4%
FINANCING: Yes w/$100K liquid FINANCING: Yes
FINANCING: Yes
QUALIF: $20K net worth QUALIF: $500K liquid
QUALIF: $1M net worth w/$300K liquid
w/$20K-$40K liquid Stricklands Frozen Custard
Frozen custard, ice cream, Mooyah Burgers, Fries & Shakes
Checkers and Rally’s Restaurants
Kremo Ice Cream yogurt, sorbet Burgers, fries, shakes
Burgers, fries
Ice cream BEGAN: 1936, Franchising: 2002 BEGAN: 2007, Franchising: 2007
BEGAN: 1986, Franchising: 1989
BEGAN: 2016, Franchising: 2017 UNITS: US: 4, CAN: 0, INTL: 0, CO: 0 UNITS: US: 73, CAN: 3, INTL: 16, CO: 3
UNITS: US: 623, CAN: 0, INTL: 0,
UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 COST: $188.5K-$315K, Rty: 6% COST: $412.8K-$620K, Rty: 6%
CO: 256
COST: $180.9K-$273.5K, Rty: 6% FINANCING: Yes FINANCING: Yes
COST: $96.4K-$1.5M, Rty: 4%
FINANCING: Yes QUALIF: $150K net worth w/$50K liquid QUALIF: $600K net worth
FINANCING: Yes
w/$250K liquid
QUALIF: $750K net worth
Locococo Shave Ice O Sub Zero Franchise O w/$250K liquid
Shaved ice Ice cream, Italian ice, frozen Sonic Drive-In Restaurants
BEGAN: 2013, Franchising: 2018 yogurt, custard Burgers, hot dogs, chicken sandwiches,
DMK Burger Bar
BEGAN: 2004, Franchising: 2005 breakfast, ice cream, beverages
UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 Beef, lamb, turkey, and veggie burgers;
UNITS: US: 48, CAN: 0, INTL: 1, CO: 3
COST: $37.97K-$123.2K, Rty: 6% fries; shakes BEGAN: 1953, Franchising: 1959
COST: $239.5K-$484.5K, Rty: 6%
FINANCING: Yes UNITS: US: 3,212, CAN: 0,
FINANCING: Yes BEGAN: 2009, Franchising: 2017
QUALIF: $19.9K net worth INTL: 0, CO: 345
QUALIF: $300K-$1M net worth UNITS: US: 1, CAN: 0, INTL: 0, CO: 4
w/$19.9K liquid COST: $1.1M-$2.4M, Rty: 5%
w/$75K-$1M liquid COST: $312.5K-$769.5K, Rty: 6%
FINANCING: Yes
FINANCING: Yes
QUALIF: $1M-$2M net worth
Marble Slab Creamery QUALIF: $1.5M net worth
Ice cream, frozen yogurt, baked goods sweetFrog Premium w/$500K-$2M liquid
w/$500K liquid
Frozen Yogurt OO
BEGAN: 1983, Franchising: 1984 Self-serve frozen yogurt
UNITS: US: 220, CAN: 76, INTL: 34, CO: 0 Wayback Burgers
Farmer Boys Restaurants
BEGAN: 2009, Franchising: 2012 Burgers, fries, onion rings, shakes
COST: $293.1K-$376.1K, Rty: 6% Burgers, breakfast, sandwiches,
UNITS: US: 191, CAN: 0, INTL: 9, CO: 71
FINANCING: No salads, sides BEGAN: 1991, Franchising: 2006
COST: $221K-$439.5K, Rty: 5%
QUALIF: $250K net worth UNITS: US: 119, CAN: 0, INTL: 3, CO: 3
FINANCING: Yes BEGAN: 1981, Franchising: 1997
w/$100K liquid COST: $209K-$524.5K, Rty: 5%
QUALIF: $250K net worth UNITS: US: 55, CAN: 0, INTL: 0, CO: 34
FINANCING: Yes
w/$150K liquid COST: $1.1M-$1.6M, Rty: 5%
QUALIF: $300K net worth
Morano Gelato Franchise FINANCING: Yes
Gelato, espresso, granita w/$100K liquid
QUALIF: $750K-$1M net worth
Yogurtland Franchising O
BEGAN: 2010, Franchising: 2016 w/$300K-$500K liquid
Self-serve frozen yogurt HOT DOGS
UNITS: US: 2, CAN: 0, INTL: 0, CO: 1
BEGAN: 2006, Franchising: 2007
COST: $301.2K-$533.7K, Rty: 5% Fatburger North America O Dat Dog
UNITS: US: 269, CAN: 0, INTL: 47, CO: 12
FINANCING: Yes Burgers Hot dogs and sausages
COST: $309.3K-$702K, Rty: 6%
QUALIF: $100K liquid
FINANCING: Yes BEGAN: 1952, Franchising: 1990 BEGAN: 2011, Franchising: 2016
QUALIF: $250K-$400K net worth UNITS: US: 65, CAN: 52, INTL: 42, CO: 0 UNITS: US: 0, CAN: 0, INTL: 0, CO: 4
Paciugo Gelato Caffe O w/$200K liquid COST: $525.5K-$988K, Rty: 6% COST: $502.3K-$927.5K, Rty: 6.5%
Gelato, pastries, beverages FINANCING: Yes FINANCING: No
BEGAN: 2000, Franchising: 2004 QUALIF: $1.5M net worth QUALIF: $2M net worth w/$150K liquid
Yogurt Mountain
UNITS: US: 32, CAN: 0, INTL: 0, CO: 4 w/$500K liquid
Frozen yogurt, ice cream, gelato,
COST: $103.5K-$455K, Rty: 4.5% custard, sorbet, Italian ice Dog Haus International
FINANCING: Yes Hardee’s Restaurants Hot dogs, sausages, burgers
BEGAN: 2009, Franchising: 2010
QUALIF: $150K net worth w/$65K liquid Burgers
UNITS: US: 25, CAN: 0, INTL: 0, CO: 12 BEGAN: 2010, Franchising: 2013
COST: $247.99K-$470.3K, Rty: 6% BEGAN: 1960, Franchising: 1962 UNITS: US: 27, CAN: 0, INTL: 0, CO: 1
Popbar O FINANCING: No UNITS: US: 1,743, CAN: 0, INTL: 386, COST: $423.4K-$990.1K, Rty: 6%
Gelato, sorbetto, and frozen yogurt QUALIF: $400K net worth CO: 118 FINANCING: Yes
on a stick w/$150K liquid COST: $1.5M-$1.99M, Rty: 4% QUALIF: $1M net worth w/$150K liquid
BEGAN: 2010, Franchising: 2010 FINANCING: Yes
UNITS: US: 17, CAN: 4, INTL: 7, CO: 1 QUALIF: $1M net worth w/$300K liquid
COST: $217K-$458.4K, Rty: 6%
FINANCING: No
QUALIF: $300K net worth w/$80K liquid
S TA R T U P S F a l l 2 0 1 8 7 1
FRANCHISE
Hot Dog on a Stick OO Taste of Mediterranean O Jimboy’s Tacos O Taco John’s International
Corn dogs, lemonade, fries, funnel cakes Greek and Middle Eastern food Mexican food Mexican food
BEGAN: 1946, Franchising: 1997 BEGAN: 2004, Franchising: 2007 BEGAN: 1954, Franchising: 1965 BEGAN: 1969, Franchising: 1969
UNITS: US: 20, CAN: 0, INTL: 9, CO: 45 UNITS: US: 4, CAN: 9, INTL: 0, CO: 0 UNITS: US: 37, CAN: 0, INTL: 0, CO: 1 UNITS: US: 381, CAN: 0, INTL: 0, CO: 11
COST: $338.2K-$556K, Rty: 6% COST: $98.8K-$287.4K, Rty: $1K/mo. COST: $375K-$1.4M, Rty: 5% COST: $942K-$1.4M, Rty: 5%
FINANCING: No FINANCING: Yes FINANCING: Yes FINANCING: Yes
QUALIF: $250K net worth w/$100K liquid QUALIF: $250K net worth QUALIF: $500K net worth QUALIF: $1M net worth w/$500K liquid
w/$100K liquid w/$200K liquid
Wienerschnitzel O Taco Rico Tex-Mex Cafe
Hot dogs, ice cream MEXICAN FOOD Los Tacos by Chef Omar Mexican food
BEGAN: 1961, Franchising: 1965 Mexican food BEGAN: 1991, Franchising: 2014
America’s Taco Shop
UNITS: US: 323, CAN: 0, INTL: 0, CO: 0 Mexican food BEGAN: 2014, Franchising: 2017 UNITS: US: 2, CAN: 0, INTL: 0, CO: 5
COST: $303.6K-$1.4M, Rty: 5% UNITS: US: 0, CAN: 0, INTL: 0, CO: 5 COST: $129.8K-$285.8K, Rty: 5%
BEGAN: 2008, Franchising: 2011
FINANCING: Yes COST: $224.9K-$364.4K, Rty: 3.5% FINANCING: Yes
UNITS: US: 3, CAN: 0, INTL: 0, CO: 4
QUALIF: $600K net worth w/$250K liquid FINANCING: Yes QUALIF: $25K liquid
COST: $247.4K-$710.3K, Rty: 6%+
QUALIF: $24.9K net worth
FINANCING: Yes
ITALIAN FOOD w/$24.9K liquid TacoTime
QUALIF: $375K net worth w/$90K liquid
Mexican food
Fazoli’s Franchising Systems
Moe’s Southwest Grill BEGAN: 1958, Franchising: 1961
Italian food Bubbakoo’s Burritos OO
Mexican food UNITS: US: 142, CAN: 132, INTL: 0, CO: 0
BEGAN: 1988, Franchising: 1991 Mexican food
BEGAN: 2000, Franchising: 2001 COST: $144.7K-$814.1K, Rty: 6%+
UNITS: US: 91, CAN: 0, INTL: 0, CO: 122 BEGAN: 2008, Franchising: 2015
UNITS: US: 714, CAN: 0, INTL: 2, CO: 5 FINANCING: Yes
COST: $646.2K-$1.7M, Rty: 5% UNITS: US: 5, CAN: 0, INTL: 0, CO: 11
COST: $446K-$997.2K, Rty: to 5% QUALIF: $500K net worth w/$100K liquid
FINANCING: Yes COST: $161K-$426K, Rty: 6%
FINANCING: Yes
QUALIF: $750K net worth w/$250K liquid FINANCING: No
QUALIF: $350K net worth PIZZA
w/$250K liquid Qdoba Mexican Eats
Meatballs Etc. Blaze Fast-Fire’d Pizza
Mexican food
Build-your-own pasta bowls, salads, Assembly-line pizza
subs, and wraps Chronic Tacos Enterprises BEGAN: 1995, Franchising: 1997
BEGAN: 2012, Franchising: 2012
Mexican food UNITS: US: 341, CAN: 7, INTL: 0, CO: 381
BEGAN: 2015, Franchising: 2015 UNITS: US: 193, CAN: 5, INTL: 0, CO: 5
COST: $871K-$2M, Rty: 5%
UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 BEGAN: 2002, Franchising: 2006 COST: $397.5K-$989.5K, Rty: 5%
FINANCING: Yes
COST: $276.6K-$498K, Rty: 5% UNITS: US: 39, CAN: 3, INTL: 0, CO: 5 FINANCING: No
QUALIF: $2.5M net worth
FINANCING: Yes COST: $296K-$799K, Rty: 6% QUALIF: $500K liquid
w/$750K liquid
QUALIF: $150K liquid FINANCING: Yes
QUALIF: $250K net worth
Captain Tony’s Pizza & Pasta
w/$100K liquid Quesada Burritos & Tacos O
Squisito Pizza & Pasta Emporium O
Mexican food
Italian food Pizza, pasta, subs, wings
Costa Vida BEGAN: 2003, Franchising: 2010
BEGAN: 1998, Franchising: 2008 BEGAN: 1972, Franchising: 1985
Mexican food UNITS: US: 0, CAN: 85, INTL: 0, CO: 3
UNITS: US: 2, CAN: 0, INTL: 0, CO: 5 UNITS: US: 6, CAN: 0, INTL: 2, CO: 1
COST: $209K-$290.5K, Rty: 6%
COST: $269.6K-$596.9K, Rty: 5% BEGAN: 2003, Franchising: 2004 COST: $197.6K-$389.8K, Rty: to 4.5%
FINANCING: Yes
FINANCING: Yes UNITS: US: 69, CAN: 0, INTL: 0, CO: 17 FINANCING: Yes
QUALIF: $125K net worth w/$70K liquid
QUALIF: $150K liquid COST: $659.5K-$1M, Rty: 6% QUALIF: $250K net worth w/$100K liquid
FINANCING: Yes
QUALIF: $750K-$2M net worth Taco Bell O
MEDITERRANEAN FOOD Cottage Inn Pizza
w/$250K-$1M liquid Mexican food
Pizza
Crazy Pita Rotisserie & Grill BEGAN: 1962, Franchising: 1964
Mediterranean food BEGAN: 1948, Franchising: 1986
Del Taco Fresh Mexican Grill UNITS: US: 5,535, CAN: 0, INTL: 354,
UNITS: US: 46, CAN: 0, INTL: 1, CO: 9
BEGAN: 2006, Franchising: 2018 Mexican/American food CO: 797
COST: $200K-$350K, Rty: 5%
UNITS: US: 0, CAN: 0, INTL: 0, CO: 3 COST: $525.1K-$2.6M, Rty: 5.5%
BEGAN: 1964, Franchising: 1967 FINANCING: No
COST: $351K-$570K, Rty: 4% FINANCING: Yes
UNITS: US: 252, CAN: 0, INTL: 0, CO: 314 QUALIF: $250K net worth w/$100K liquid
FINANCING: No QUALIF: $1.5M net worth w/$750K liquid
COST: $859.7K-$2.1M, Rty: 5%
QUALIF: $500K net worth w/$250K liquid
FINANCING: Yes
Donatos
QUALIF: $1M net worth w/$500K liquid Taco Bueno O
Pizza, subs, salads
Flame & Skewers Mexican food
Mediterranean food BEGAN: 1963, Franchising: 1991
Drunken Taco Franchising BEGAN: 1967, Franchising: 2004
UNITS: US: 104, CAN: 0, INTL: 0, CO: 55
BEGAN: 2008, Franchising: 2014 Mexican food UNITS: US: 22, CAN: 0, INTL: 0, CO: 160
COST: $375.5K-$699.9K, Rty: 5%
UNITS: US: 1, CAN: 0, INTL: 0, CO: 4 COST: $639K-$1.6M, Rty: 5%
BEGAN: 2007, Franchising: 2017 FINANCING: Yes
COST: $295.3K-$459.6K, Rty: 5% FINANCING: Yes
UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 QUALIF: $850K net worth w/$200K liquid
FINANCING: Yes QUALIF: $1.5M net worth w/$450K liquid
COST: $275.4K-$334.7K, Rty: 5%
QUALIF: $200K-$400K net worth
FINANCING: Yes
w/$30K-$50K liquid Figaro’s Pizza
Taco Casa
Pizza, take-and-bake pizza
Mexican food
Fuzzy’s Taco Shop BEGAN: 1981, Franchising: 1986
The Hummus Republic BEGAN: 1972, Franchising: 1972
Baja-style Mexican food UNITS: US: 35, CAN: 0, INTL: 2, CO: 0
Mediterranean food UNITS: US: 75, CAN: 0, INTL: 0, CO: 2
BEGAN: 2003, Franchising: 2009 COST: $86.5K-$549K, Rty: 5%
BEGAN: 2013, Franchising: 2018 COST: $615K-$2.1M, Rty: 7%
UNITS: US: 117, CAN: 0, INTL: 0, CO: 7 FINANCING: Yes
UNITS: US: 0, CAN: 0, INTL: 0, CO: 2 FINANCING: Yes
COST: $597K-$1.3M, Rty: 3.5-5% QUALIF: $250K liquid
COST: $122K-$311K, Rty: 6% QUALIF: $1M net worth w/$400K liquid
FINANCING: Yes
FINANCING: Yes
QUALIF: $500K net worth
QUALIF: $250K net worth w/$50K liquid
w/$150K liquid
7 2 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
S TA R T U P S F a l l 2 0 1 8 7 3
FRANCHISE
74 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
Juice It Up! O Surf City Squeeze O Frutta Bowls Franchising Orion Food Systems O
Raw and cold-pressed juices, Smoothies, fruit drinks, Acai, pitaya, and kale bowls; Fast-food systems for
smoothies, acai and pitaya bowls, nutritional supplements fruit smoothies nontraditional markets
healthful snacks BEGAN: 1988, Franchising: 1994 BEGAN: 2016, Franchising: 2017 BEGAN: 1982, Franchising: 1993
BEGAN: 1995, Franchising: 1998 UNITS: US: 91, CAN: 0, INTL: 0, CO: 0 UNITS: US: 21, CAN: 0, INTL: 0, CO: 2 UNITS: US: 950, CAN: 20, INTL: 36,
UNITS: US: 88, CAN: 0, INTL: 0, CO: 2 COST: $64.4K-$309.8K, Rty: 6%+ COST: $145.8K-$385.6K, Rty: 6% CO: 0
COST: $227.4K-$399.2K, Rty: 6% FINANCING: Yes FINANCING: Yes COST: $59.5K-$140K, Rty: 0
FINANCING: Yes QUALIF: $250K net worth w/$100K liquid QUALIF: $200K-$400K net worth FINANCING: Yes
QUALIF: $300K net worth w/$50K-$250K liquid QUALIF: $100K net worth
w/$100K liquid Tropical Smoothie Cafe
Smoothies, sandwiches, wraps, salads, Golden Krust Franchising Saladworks
MixStirs O soups, coffee drinks Caribbean-style food Salads, sandwiches, wraps,
Smoothies, protein shakes, BEGAN: 1997, Franchising: 1997 BEGAN: 1989, Franchising: 1996 panini, soups
wraps, salads UNITS: US: 644, CAN: 0, INTL: 0, CO: 1 UNITS: US: 108, CAN: 0, INTL: 0, CO: 10 BEGAN: 1986, Franchising: 1992
BEGAN: 2007, Franchising: 2007 COST: $222.1K-$569.3K, Rty: 6% COST: $225.9K-$687K, Rty: 3% UNITS: US: 89, CAN: 0, INTL: 3, CO: 1
UNITS: US: 7, CAN: 0, INTL: 0, CO: 0 FINANCING: Yes FINANCING: Yes COST: $498.1K-$592.2K, Rty: 6%
COST: $59.1K-$197.5K, Rty: 5% QUALIF: $350K net worth w/$125K liquid QUALIF: $500K net worth FINANCING: Yes
FINANCING: Yes w/$200K liquid QUALIF: $1.5M net worth
QUALIF: $50K net worth w/$25K liquid MISCELLANEOUS QUICK-
SERVICE RESTAURANTS Grabbagreen Smiling Moose Rocky
Nekter Juice Bar Gluten-free food, juices, smoothies Mountain Deli
B.Good
Juices, smoothies, acai bowls, Burgers, sandwiches, salads, bowls, BEGAN: 2013, Franchising: 2015 Sandwiches, wraps, soups,
nondairy ice cream shakes, smoothies UNITS: US: 18, CAN: 0, INTL: 0, CO: 4 salads, breakfast
COST: $282.7K-$412.5K, Rty: 6%
BEGAN: 2010, Franchising: 2012 BEGAN: 2004, Franchising: 2012 BEGAN: 2003, Franchising: 2008
FINANCING: Yes
UNITS: US: 38, CAN: 0, INTL: 0, CO: 46 UNITS: US: 17, CAN: 0, INTL: 5, CO: 43 UNITS: US: 12, CAN: 0, INTL: 0, CO: 3
QUALIF: $250K net worth w/$100K liquid
COST: $201.5K-$452.6K, Rty: 6% COST: $545K-$951K, Rty: 5% COST: $315.3K-$685K, Rty: 5%
FINANCING: Yes FINANCING: No FINANCING: Yes
QUALIF: $350K net worth QUALIF: $1M net worth w/$250K liquid The Halal Guys QUALIF: $250K-$1M net worth
w/$125K liquid Halal street food w/$125K-$350K liquid
Captain D’s BEGAN: 1990, Franchising: 2014
NrGize Lifestyle Cafe Seafood UNITS: US: 22, CAN: 0, INTL: 4, CO: 2 SoBol O
Smoothies, meal-replacement shakes, COST: $233.6K-$844K, Rty: 6% Acai bowls
BEGAN: 1969, Franchising: 1969
protein bars FINANCING: Yes
UNITS: US: 230, CAN: 0, INTL: 0, CO: 305 BEGAN: 2013, Franchising: 2016
QUALIF: $2M net worth w/$1M liquid
BEGAN: 2006, Franchising: 2006 COST: $781K-$1.1M, Rty: 4.5% UNITS: US: 21, CAN: 0, INTL: 0, CO: 2
UNITS: US: 87, CAN: 0, INTL: 0, CO: 0 FINANCING: Yes COST: $174.8K-$379.5K, Rty: 5%
COST: $57.9K-$341.1K, Rty: 6%+ QUALIF: $1M net worth w/$350K liquid I Heart Mac and Cheese FINANCING: Yes
FINANCING: Yes Macaroni and cheese, grilled cheese, QUALIF: $150K net worth
QUALIF: $250K net worth tomato soup w/$125K liquid
Chop Stop
w/$100K liquid Salads, bowls, wraps BEGAN: 2015, Franchising: 2017
UNITS: US: 0, CAN: 0, INTL: 0, CO: 2 Vitality Bowls
BEGAN: 2010, Franchising: 2015
COST: $164.6K-$270K, Rty: 5%
Robeks Fresh Juices & UNITS: US: 2, CAN: 0, INTL: 0, CO: 5 Acai bowls, smoothies, juices,
FINANCING: Yes
Smoothies O COST: $285K-$690K, Rty: 5% paninis, salads
QUALIF: $250K net worth w/$25K liquid
Juices, smoothies, bowls FINANCING: No BEGAN: 2011, Franchising: 2014
BEGAN: 1996, Franchising: 2001 QUALIF: $80K liquid UNITS: US: 33, CAN: 0, INTL: 0, CO: 5
Jazen Tea O
UNITS: US: 84, CAN: 0, INTL: 0, CO: 0 COST: $151K-$559.5K, Rty: 6%
Fruit and bubble teas, slushies,
COST: $245K-$329.5K, Rty: 6-7% Cousins Maine Lobster O FINANCING: Yes
smoothies, snacks
FINANCING: Yes Lobster food trucks QUALIF: $400K net worth
QUALIF: $300K net worth BEGAN: 2012, Franchising: 2013 w/$100K liquid
BEGAN: 2011, Franchising: 2014
w/$100K liquid UNITS: US: 7, CAN: 0, INTL: 0, CO: 11
UNITS: US: 11, CAN: 0, INTL: 0, CO: 2
COST: $118K-$197.5K,
COST: $145.9K-$359.9K, Rty: 8% Zoup! Systems
Rty: $1.2K-$1.6K/mo.
Smoothie Factory O FINANCING: Yes Soups, salads, sandwiches
FINANCING: Yes
Smoothies, juices, QUALIF: $100K-$200K net worth
QUALIF: $80K net worth w/$200K liquid BEGAN: 1998, Franchising: 2003
nutritional supplements w/$50K-$75K liquid UNITS: US: 82, CAN: 7, INTL: 0, CO: 2
BEGAN: 1996, Franchising: 1997 COST: $355.9K-$648.5K, Rty: 6%
Mango Biche Mia
UNITS: US: 33, CAN: 0, INTL: 0, CO: 0 D.P. Dough FINANCING: Yes
Shaved mango
COST: $226.5K-$343.7K, Rty: 5% Calzones, wings, sides, salads, desserts QUALIF: $350K-$400K net worth
FINANCING: Yes BEGAN: 2015, Franchising: 2018 w/$130K-$150K liquid
BEGAN: 1987, Franchising: 1996
QUALIF: $250K net worth UNITS: US: 0, CAN: 0, INTL: 0, CO: 10
UNITS: US: 24, CAN: 0, INTL: 0, CO: 3
w/$100K liquid COST: $56.4K-$90.6K, Rty: 7%
COST: $142.96K-$463.2K, Rty: 4%
FINANCING: No
FINANCING: Yes Food/
Smoothie King O QUALIF: $250K net worth w/$100K liquid
QUALIF: $19.9K net worth w/$19.9K liquid Retail Sales
Smoothies, healthful snacks, CANDY
health products Newk’s Eatery
Elbows Mac N’ Cheese Kilwins Chocolates Franchise
Sandwiches, salads, soups,
BEGAN: 1973, Franchising: 1988 Macaroni and cheese, grilled cheese Chocolates, fudge, ice cream
pizzas, desserts
UNITS: US: 831, CAN: 0, INTL: 113, sandwiches
BEGAN: 2004, Franchising: 2005 BEGAN: 1947, Franchising: 1982
CO: 28 BEGAN: 2010, Franchising: 2018 UNITS: US: 107, CAN: 0, INTL: 0, CO: 2
UNITS: US: 90, CAN: 0, INTL: 0, CO: 22
COST: $263.6K-$844.5K, Rty: 6% UNITS: US: 0, CAN: 0, INTL: 0, CO: 2
COST: $932K-$1.1M, Rty: 5% COST: $423.3K-$790.2K, Rty: 5%
FINANCING: Yes COST: $188K-$948.8K, Rty: 4-6%
FINANCING: Yes FINANCING: Yes
QUALIF: $300K net worth FINANCING: No
QUALIF: $3M net worth w/$1.5M liquid QUALIF: $500K net worth
w/$100K liquid QUALIF: $200K net worth w/$125K liquid
S TA R T U P S F a l l 2 0 1 8 7 5
FRANCHISE
River Street Sweets - Savannah’s Happy & Healthy Products O Relax The Back
Candy Kitchen Frozen fruit bars
Health Businesses Products for relief/prevention of back
CHIROPRACTIC SERVICES
Candy and confections BEGAN: 1991, Franchising: 1993 and neck pain
HealthSource
BEGAN: 1973, Franchising: 2015 UNITS: US: 47, CAN: 0, INTL: 0, CO: 0 BEGAN: 1984, Franchising: 1989
Chiropractic, rehabilitation, nutrition,
UNITS: US: 1, CAN: 0, INTL: 0, CO: 14 COST: $52.8K-$96.9K, Rty: 0 UNITS: US: 91, CAN: 1, INTL: 0, CO: 2
and wellness services
COST: $399.8K-$814.9K, Rty: 5% FINANCING: Yes COST: $205.7K-$372.1K, Rty: 2-5%
FINANCING: No BEGAN: 1998, Franchising: 2006 FINANCING: Yes
QUALIF: $500K net worth w/$100K liquid UNITS: US: 264, CAN: 0, INTL: 0, CO: 0 QUALIF: $500K net worth
HoneyBaked Ham
COST: $60.6K-$250.7K, Rty: 7%/9% w/$100K liquid
Retail specialty foods, catering, cafes FINANCING: Yes
Rocky Mountain Chocolate BEGAN: 1957, Franchising: 1998
Factory O UNITS: US: 213, CAN: 0, INTL: 0, CO: 201 HEALTHCARE/
Chocolates, confections The Joint URGENT-CARE CENTERS
COST: $301.7K-$501.5K, Rty: 5-6% Chiropractic services
BEGAN: 1981, Franchising: 1982 FINANCING: Yes American Family Care
BEGAN: 1999, Franchising: 2003
UNITS: US: 181, CAN: 60, INTL: 6, CO: 3 QUALIF: $350K-$500K net worth Urgent-care centers
UNITS: US: 367, CAN: 0, INTL: 0, CO: 48
COST: $191.3K-$363K, Rty: 5% w/$100K-$250K liquid
COST: $181.3K-$341.1K, Rty: 7% BEGAN: 1982, Franchising: 2008
FINANCING: No
FINANCING: No UNITS: US: 130, CAN: 0, INTL: 0, CO: 66
QUALIF: $250K net worth w/$50K liquid
IceBorn OOO QUALIF: $250K net worth w/$100K liquid COST: $821K-$1.3M, Rty: 6%
Ice and water vending machines FINANCING: Yes
Schakolad Chocolate Factory BEGAN: 2003, Franchising: 2012 QUALIF: $1.2M net worth
EYE CARE
European-style chocolates, coffee, gelato UNITS: US: 76, CAN: 0, INTL: 0, CO: 103 w/$550K liquid
BEGAN: 1995, Franchising: 1999 COST: $27.1K-$213.5K, Rty: to 6%
My Eyelab
Eye care and eyewear
UNITS: US: 17, CAN: 0, INTL: 3, CO: 1 FINANCING: Yes East West
COST: $121.5K-$153.5K, QUALIF: $50K-$200K net worth BEGAN: 2006, Franchising: 2016 Family healthcare centers
Rty: $600-$1K/mo. w/$25K-$50K liquid UNITS: US: 0, CAN: 0, INTL: 0, CO: 75
BEGAN: 2008, Franchising: 2017
FINANCING: No COST: $248.1K-$495.1K, Rty: 8%
FINANCING: Yes UNITS: US: 0, CAN: 0, INTL: 0, CO: 1
QUALIF: $250K net worth w/$75K liquid
Reis & Irvy’s OO COST: $139.8K-$206.4K, Rty: 6%
QUALIF: $500K net worth w/$200K liquid
Frozen-yogurt vending machines FINANCING: Yes
MISCELLANEOUS BEGAN: 2016, Franchising: 2016 QUALIF: $29.9K net worth
FOOD BUSINESSES Pearle Vision
UNITS: US: 0, CAN: 0, INTL: 0, CO: 3 w/$29.9K liquid
Eye care and eyewear
Beef Jerky Outlet Franchise COST: $160.95K-$593.9K, Rty: 12%
BEGAN: 1961, Franchising: 1980
Jerky, sausages, specialty foods FINANCING: No First Care Franchises
UNITS: US: 399, CAN: 13, INTL: 4, CO: 114
QUALIF: Up to $150K net worth Family medical care and urgent-
BEGAN: 1995, Franchising: 2010 COST: $400.3K-$605.2K, Rty: 7%
w/ up to $150K liquid care clinics
UNITS: US: 94, CAN: 0, INTL: 0, CO: 7 FINANCING: Yes
COST: $215.8K-$394.9K, Rty: 6% QUALIF: $300K net worth w/$100K liquid BEGAN: 1994, Franchising: 2017
FINANCING: Yes The Spice & Tea Exchange UNITS: US: 0, CAN: 0, INTL: 0, CO: 7
QUALIF: $450K net worth w/$150K liquid Spices, teas, related products COST: $567.6K-$786.9K, Rty: 6%
HEALTH PRODUCTS
BEGAN: 2008, Franchising: 2008 FINANCING: Yes
UNITS: US: 55, CAN: 0, INTL: 0, CO: 1
Amramp O QUALIF: $39.9K net worth
Craft Beer Cellar
Wheelchair ramp rentals and sales w/$39.9K liquid
Beer stores and taprooms COST: $200.6K-$356.2K, Rty: 7%
FINANCING: Yes BEGAN: 1970, Franchising: 2002
BEGAN: 2010, Franchising: 2012
QUALIF: $200K net worth w/$60K liquid UNITS: US: 47, CAN: 1, INTL: 0, CO: 2 First Choice Pediatrics
UNITS: US: 32, CAN: 0, INTL: 0, CO: 1
COST: $130.8K-$211.3K, Rty: 3-12% Pediatric primary medical care
COST: $60.3K-$182K, Rty: 2% FINANCING: Yes
FINANCING: Yes Totally Nutz O BEGAN: 2000, Franchising: 2017
QUALIF: $150K net worth w/$75K liquid
Cinnamon-glazed almonds, pecans, UNITS: US: 0, CAN: 0, INTL: 0, CO: 6
and cashews COST: $479.9K-$653.1K, Rty: 5%
Doc Popcorn OOO Foot Solutions
BEGAN: 1990, Franchising: 2014 FINANCING: Yes
Kettle-cooked popcorn Comfort shoes and inserts for ages 40+
UNITS: US: 24, CAN: 0, INTL: 0, CO: 5
BEGAN: 2003, Franchising: 2009 BEGAN: 2000, Franchising: 2000
COST: $59.9K-$258.4K, Rty: 6% OrthoNow
UNITS: US: 101, CAN: 0, INTL: 11, CO: 1 UNITS: US: 73, CAN: 11, INTL: 32, CO: 4
FINANCING: No Orthopedic and sports-medicine
COST: $39.5K-$345.1K, Rty: 6% COST: $196.5K-$242K, Rty: 5%
QUALIF: $75K net worth w/$75K liquid urgent-care centers
FINANCING: Yes FINANCING: Yes
QUALIF: $250K net worth w/$80K liquid QUALIF: $300K net worth BEGAN: 2010, Franchising: 2012
Watermill Express Franchising O w/$50K-$70K liquid UNITS: US: 5, CAN: 0, INTL: 0, CO: 1
Water and ice vending machines COST: $492.7K-$996.5K, Rty: 7%
Dream Dinners
BEGAN: 1984, Franchising: 1994 Good Feet Worldwide FINANCING: Yes
Meal-assembly sessions
UNITS: US: 305, CAN: 0, INTL: 0, Arch supports, related products QUALIF: $65K liquid
BEGAN: 2002, Franchising: 2003
CO: 996
UNITS: US: 74, CAN: 0, INTL: 0, CO: 7 BEGAN: 1995, Franchising: 2003
COST: $460K-$586.8K, Rty: to 7% LICE REMOVAL
COST: $299.2K-$473K, Rty: 6% UNITS: US: 110, CAN: 1, INTL: 8, CO: 9
FINANCING: Yes Lice Clinics of America
FINANCING: Yes COST: $123.8K-$229.3K, Rty: 0
QUALIF: $500K-$1M net worth Lice-treatment clinics
QUALIF: $450K net worth w/$150K liquid FINANCING: Yes
QUALIF: $250K net worth w/$50K liquid BEGAN: 2006, Franchising: 2013
WineStyles Tasting Station UNITS: US: 193, CAN: 0, INTL: 0, CO: 1
Edible Arrangements
Wine, craft beer, food, events, wine and 101 Mobility COST: $68K-$104.5K, Rty: 0
Sculpted fresh-fruit bouquets Mobility and accessibility equipment sales
beer club memberships FINANCING: Yes
BEGAN: 1999, Franchising: 2000 and services
BEGAN: 2002, Franchising: 2012 QUALIF: $125K net worth w/$35K liquid
UNITS: US: 1,142, CAN: 60, INTL: 13,
UNITS: US: 13, CAN: 0, INTL: 0, CO: 2 BEGAN: 2008, Franchising: 2010
CO: 4 UNITS: US: 173, CAN: 0, INTL: 0, CO: 2
COST: $230.5K-$475.5K, Rty: 6%
COST: $195.5K-$327.7K, Rty: 5% COST: $116.6K-$215.1K, Rty: 5-7%
FINANCING: No
FINANCING: Yes FINANCING: Yes
QUALIF: $600K net worth
QUALIF: $250K net worth w/$80K liquid QUALIF: $250K net worth w/$100K liquid
w/$225.5K liquid
7 6 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
WEIGHT-LOSS SERVICES
Improvement Garage-door installation and repairs Residential and commercial remodeling
BEGAN: 1995, Franchising: 1997
ARTIFICIAL TURF BEGAN: 2015, Franchising: 2016
BeBalanced Hormone Weight UNITS: US: 58, CAN: 12, INTL: 86, CO: 0
UNITS: US: 6, CAN: 0, INTL: 0, CO: 3
Loss Centers IntelliTurf Franchise O COST: $45.6K-$93.5K, Rty: 6%
COST: $123.9K-$470.3K, Rty: 2%
Hormone-based weight-loss and Synthetic turf FINANCING: Yes
FINANCING: Yes
wellness services QUALIF: $125K net worth w/$75K liquid
BEGAN: 1998, Franchising: 2007 QUALIF: $100K-$200K net worth
BEGAN: 2006, Franchising: 2013 UNITS: US: 14, CAN: 0, INTL: 0, CO: 1 w/$30K-$60K liquid
UNITS: US: 16, CAN: 0, INTL: 0, CO: 1 COST: $80K-$150K, Rty: $0.60/sq. ft. LIGHTING SERVICES
COST: $142.1K-$194.9K, Rty: 6% FINANCING: Yes
KITCHEN & BATH REMODELING Christmas Decor OO
FINANCING: Yes QUALIF: $300K net worth w/$50K liquid
DreamMaker Bath & Kitchen Holiday and event lighting
QUALIF: $350K net worth w/$75K liquid
Kitchen, bath, and interior remodeling BEGAN: 1984, Franchising: 1996
M3 Artificial Grass and Turf O UNITS: US: 229, CAN: 28, INTL: 0, CO: 0
Artificial turf BEGAN: 1971, Franchising: 1972
Medi-Weightloss Franchising USA COST: $19.6K-$62.3K, Rty: 5%
UNITS: US: 38, CAN: 0, INTL: 0, CO: 0
Medical weight-loss and BEGAN: 2011, Franchising: 2017 FINANCING: Yes
COST: $133.4K-$321.2K, Rty: 7-3%
wellness programs UNITS: US: 0, CAN: 0, INTL: 0, CO: 1
FINANCING: Yes
BEGAN: 2004, Franchising: 2008 COST: $53.2K-$233.8K, Rty: 4% Outdoor Lighting Perspectives O
QUALIF: $350K-$400K net worth
UNITS: US: 85, CAN: 0, INTL: 1, CO: 12 FINANCING: No w/$135K-$150K liquid Residential, holiday, and hospitality lighting
COST: $215.3K-$417.8K, Rty: QUALIF: $53.2K-$233.8K net worth
BEGAN: 1995, Franchising: 1998
$3.8K-$12.2K/mo. w/$53.2K-$233.8K liquid
Five Star Bath Solutions O UNITS: US: 54, CAN: 1, INTL: 2, CO: 2
FINANCING: Yes
Bathroom remodeling COST: $61.7K-$133.1K, Rty: 7%
QUALIF: $500K net worth FLOORING FINANCING: Yes
w/$300K liquid BEGAN: 1996, Franchising: 2008
Flooring Big Bob’s Flooring Outlet QUALIF: $100K net worth w/$80K liquid
UNITS: US: 23, CAN: 10, INTL: 0, CO: 1
Flooring and interior-design supply COST: $75.5K-$141.1K, Rty: 6-5%
Profile by Sanford O FINANCING: Yes ORGANIZATION/
BEGAN: 1984, Franchising: 1992
Weight-loss and wellness services QUALIF: $25K-$50K liquid STORAGE SYSTEMS
UNITS: US: 24, CAN: 0, INTL: 0, CO: 0
BEGAN: 2012, Franchising: 2014 COST: $187.3K-$383.8K, Rty: 3% Closet & Storage Concepts/
UNITS: US: 11, CAN: 0, INTL: 0, CO: 25 FINANCING: Yes Get A Grip Franchising OOO More Space Place
COST: $356.5K-$622K, Rty: 5% QUALIF: $750K net worth Countertop, cabinet, tub, tile, and shower Residential/commercial closet and storage
FINANCING: Yes w/$200K liquid resurfacing; fiberglass repair systems, Murphy beds
QUALIF: $750K net worth w/$75K liquid
BEGAN: 1999, Franchising: 2007 BEGAN: 1987, Franchising: 2000
UNITS: US: 20, CAN: 0, INTL: 0, CO: 1 UNITS: US: 39, CAN: 0, INTL: 0, CO: 3
COST: $43.6K-$92.7K, Rty: 0 COST: $72.2K-$494.1K, Rty: 5%
FINANCING: Yes FINANCING: Yes
QUALIF: $100K net worth w/$50K liquid QUALIF: $100K net worth w/$50K liquid
S TA R T U P S F a l l 2 0 1 8 7 7
FRANCHISE
7 8 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
S TA R T U P S F a l l 2 0 1 8 7 9
FRANCHISE
8 0 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
S TA R T U P S F a l l 2 0 1 8 8 1
FRANCHISE
8 2 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
S TA R T U P S F a l l 2 0 1 8 8 3
FRANCHISE
8 4 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
CryoNow Body Therapeutix O Epic Hybrid Training Get In Shape For Women
Cryotherapy, massage, ozone steam Outdoor fitness centers Fitness centers Small-group personal training
sauna treatments BEGAN: 2013, Franchising: 2018 BEGAN: 2012, Franchising: 2015
for women
BEGAN: 2014, Franchising: 2017 UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 UNITS: US: 2, CAN: 0, INTL: 0, CO: 2 BEGAN: 2006, Franchising: 2007
UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 COST: $44.1K-$90.7K, Rty: 6% COST: $64.7K-$142.3K, Rty: 6% UNITS: US: 39, CAN: 0, INTL: 0, CO: 4
COST: $122.7K-$197.9K, Rty: 6% FINANCING: Yes FINANCING: Yes COST: $57.4K-$190.1K, Rty: 6%
FINANCING: Yes QUALIF: $24.9K net worth FINANCING: Yes
QUALIF: $24.9K net worth w/$24.9K liquid w/$24.9K liquid QUALIF: $250K net worth
Eat The Frog Fitness
Fitness studios w/$100K liquid
Glace Cryotherapy Bodytek Fitness BEGAN: 2015, Franchising: 2016
Whole-body cryotherapy Gyms UNITS: US: 0, CAN: 0, INTL: 0, CO: 3 Gold’s Gym
BEGAN: 2014, Franchising: 2016 BEGAN: 2010, Franchising: 2016 COST: $241.5K-$567.5K, Rty: 7% Health and fitness centers
UNITS: US: 1, CAN: 0, INTL: 0, CO: 1 UNITS: US: 0, CAN: 0, INTL: 0, CO: 3 FINANCING: No BEGAN: 1965, Franchising: 1980
COST: $124.7K-$202.5K, Rty: 7% COST: $222.6K-$373K, Rty: 6% QUALIF: $500K net worth UNITS: US: 220, CAN: 11,
FINANCING: No FINANCING: Yes w/$250K liquid INTL: 340, CO: 148
COST: $2.2M-$5M, Rty: 5%
FINANCING: Yes
FITNESS Burn Boot Camp F45 Training
QUALIF: $1M net worth w/$400K liquid
Women’s fitness centers Fitness studios
Alkalign Studios
Group fitness classes, streaming fitness BEGAN: 2012, Franchising: 2015 BEGAN: 2011, Franchising: 2013
UNITS: US: 151, CAN: 0, INTL: 0, CO: 3 UNITS: US: 90, CAN: 10, INTL: 511, CO: 2 GymGuyz O
classes, nutrition coaching
COST: $142.3K-$349.2K, Rty: 6% COST: $210K-$289K, Rty: $2.5K/mo. Mobile personal training
BEGAN: 2015, Franchising: 2015
FINANCING: Yes FINANCING: Yes BEGAN: 2008, Franchising: 2013
UNITS: US: 2, CAN: 0, INTL: 0, CO: 2
QUALIF: $150K net worth UNITS: US: 158, CAN: 9, INTL: 0, CO: 4
COST: $173.3K-$521K, Rty: 5%
w/$150K liquid COST: $56.7K-$220.8K, Rty: 6%
FINANCING: No Fit Body Boot Camp O
FINANCING: Yes
Indoor fitness boot camps
QUALIF: $150K net worth
The Camp Transformation Center BEGAN: 2009, Franchising: 2011
Anytime Fitness w/$100K liquid
Fitness/weight-loss services UNITS: US: 365, CAN: 40, INTL: 0, CO: 0
Fitness centers
BEGAN: 2010, Franchising: 2016 COST: $37.7K-$87.5K, Rty: $697/mo.
BEGAN: 2001, Franchising: 2002 Hard Exercise Works
UNITS: US: 66, CAN: 0, INTL: 0, CO: 19 FINANCING: No
UNITS: US: 2,398, CAN: 178, INTL: 1,383, Fitness programs
COST: $181K-$326.5K, Rty: 5%
CO: 38
FINANCING: Yes BEGAN: 2008, Franchising: 2011
COST: $107.5K-722.8K, Fit36
QUALIF: $70K-$100K liquid UNITS: US: 17, CAN: 0, INTL: 0, CO: 1
Rty: $449-$549/mo. Group fitness training
COST: $126.7K-$457.6K, Rty: 5%
FINANCING: Yes BEGAN: 2013, Franchising: 2014 FINANCING: Yes
QUALIF: $300K net worth w/$100K liquid CKO Kickboxing UNITS: US: 12, CAN: 0, INTL: 0, CO: 0
Kickboxing fitness classes COST: $173.9K-$266.7K, Rty: 6%
BEGAN: 1997, Franchising: 2007 FINANCING: Yes iLoveKickboxing
Atlas Fitness
UNITS: US: 74, CAN: 0, INTL: 0, CO: 1 QUALIF: $275K net worth Kickboxing fitness classes
24-hour fitness centers
COST: $112.99K-$378.4K, Rty: 7% w/$120K liquid BEGAN: 2009, Franchising: 2012
BEGAN: 2010, Franchising: 2018
FINANCING: Yes UNITS: US: 243, CAN: 15, INTL: 1, CO: 5
UNITS: US: 0, CAN: 0, INTL: 0, CO: 1
QUALIF: $105K-$125K net worth COST: $214.9K-$559.5K, Rty: 6%
COST: $184.2K-$707.5K, Rty: 6% Fit4Mom OO
w/$60K-$80K liquid FINANCING: Yes
FINANCING: Yes Prenatal and postpartum fitness and
QUALIF: $500K net worth
QUALIF: $24.5K net worth wellness programs
Club Pilates Franchise w/$125K liquid
w/$24.5K liquid BEGAN: 2001, Franchising: 2005
Reformer Pilates classes UNITS: US: 259, CAN: 0, INTL: 0, CO: 1
Baby Boot Camp OO BEGAN: 2007, Franchising: 2012 COST: $6.2K-$23.7K, Iron Tribe Fitness
Prenatal and postpartum fitness UNITS: US: 389, CAN: 3, INTL: 0, CO: 0 Rty: $286-$454/mo. Group personal-training gyms
and nutrition COST: $220.3K-$310.7K, Rty: 7% FINANCING: No BEGAN: 2010, Franchising: 2012
BEGAN: 2001, Franchising: 2005 FINANCING: Yes UNITS: US: 30, CAN: 0, INTL: 0, CO: 8
UNITS: US: 90, CAN: 0, INTL: 0, CO: 1 QUALIF: $300K net worth w/$80K liquid COST: $300K-$433.5K, Rty: 6%
Fitness Together
COST: $5.1K-$12.7K, Rty: $240-$385/mo. FINANCING: No
Personal training
FINANCING: No QUALIF: $250K net worth w/$50K liquid
Crunch Franchise BEGAN: 1984, Franchising: 1996
Fitness centers UNITS: US: 144, CAN: 0, INTL: 0, CO: 0
The Barre Code BEGAN: 2010, Franchising: 2010 COST: $147K-$192K, Rty: 6% Jabz Franchising
Barre fitness classes UNITS: US: 173, CAN: 25, INTL: 15, FINANCING: Yes Boxing studios for women
BEGAN: 2010, Franchising: 2013 CO: 26 QUALIF: $175K net worth w/$80K liquid BEGAN: 2012, Franchising: 2014
UNITS: US: 31, CAN: 0, INTL: 0, CO: 6 COST: $304.5K-$1.98M, Rty: 5% UNITS: US: 12, CAN: 0, INTL: 0, CO: 3
COST: $222.5K-$515K, Rty: 6% FINANCING: Yes COST: $99.2K-$194.4K, Rty: 6%
4U Fitness
FINANCING: Yes QUALIF: $1M net worth FINANCING: Yes
Personal training using electric muscle
QUALIF: $200K liquid w/$300K-$400K liquid QUALIF: $200K-$400K net worth
stimulation
w/$100K-$400K liquid
BEGAN: 2012, Franchising: 2016
Blink Fitness CycleBar Franchising UNITS: US: 0, CAN: 0, INTL: 0, CO: 3
Health and fitness centers Indoor cycling classes COST: $142K-$343.5K, Rty: 7% Jazzercise O
BEGAN: 2014, Franchising: 2015 FINANCING: Yes Group fitness classes, conventions,
BEGAN: 2011, Franchising: 2015
UNITS: US: 135, CAN: 2, INTL: 2, CO: 0 QUALIF: $100K-$250K net worth apparel, and accessories
UNITS: US: 1, CAN: 0, INTL: 0, CO: 69
COST: $637K-$2.1M, Rty: 5% COST: $251.9K-$489.2K, Rty: 7% w/$50K-$100K liquid BEGAN: 1969, Franchising: 1982
FINANCING: Yes FINANCING: Yes UNITS: US: 6,953, CAN: 178, INTL: 1,799,
QUALIF: $1.5M-$3M net worth QUALIF: $600K-$6M net worth CO: 2
w/$400K liquid w/$150K liquid COST: $3.7K-$32.8K, Rty: 20%
FINANCING: No
S TA R T U P S F a l l 2 0 1 8 8 5
FRANCHISE
Just You Fitness OO PickUp USA Fitness Shred415 The Zoo Health Club
Personal training Basketball-focused fitness clubs Fitness studios Fitness centers
BEGAN: 2011, Franchising: 2016 BEGAN: 2011, Franchising: 2016 BEGAN: 2011, Franchising: 2017 BEGAN: 2008, Franchising: 2008
UNITS: US: 4, CAN: 0, INTL: 0, CO: 1 UNITS: US: 5, CAN: 0, INTL: 0, CO: 0 UNITS: US: 0, CAN: 0, INTL: 0, CO: 9 UNITS: US: 22, CAN: 0, INTL: 0, CO: 0
COST: $28K-$41.4K, Rty: $349/mo. COST: $337.3K-$794.1K, Rty: 6% COST: $440.3K-$959.2K, Rty: 8% COST: $71.1K-$415.5K, Rty: 5%
FINANCING: Yes FINANCING: Yes FINANCING: No FINANCING: No
QUALIF: $500K net worth w/$200K liquid QUALIF: $800K net worth w/$300K liquid QUALIF: $500K net worth
Last Real Gym w/$150K-$200K liquid
Gyms Planet Fitness Snap Fitness
BEGAN: 2003, Franchising: 2018 Fitness clubs 24-hour fitness centers HAIR CARE
UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 BEGAN: 1992, Franchising: 2003 BEGAN: 2003, Franchising: 2004 Camille Albane Franchising
COST: $487.6K-$965.4K, Rty: 5% UNITS: US: 1,335, CAN: 16, UNITS: US: 899, CAN: 74, INTL: 403, Upscale hair and beauty salons
FINANCING: No INTL: 2, CO: 58 CO: 34
BEGAN: 1954, Franchising: 1994
QUALIF: $500K net worth COST: $857.1K-$4.2M, Rty: 7% COST: $148.8K-$462.8K, Rty: $529/mo.
UNITS: US: 1, CAN: 0, INTL: 269, CO: 0
w/$150K liquid FINANCING: Yes FINANCING: Yes
COST: $245.9K-$424.8K, Rty: 5%
QUALIF: $1.5M net worth w/$600K liquid QUALIF: $250K net worth w/$75K liquid
FINANCING: Yes
Legacy Fit QUALIF: $400K net worth w/$125K liquid
Group interval training classes Polestar Pilates Studio Franchise Sudore Wellness
BEGAN: 2008, Franchising: 2014 Pilates studios Group interval training
Cookie Cutters Haircuts for Kids
UNITS: US: 1, CAN: 0, INTL: 1, CO: 1 BEGAN: 1998, Franchising: 2015 BEGAN: 2017, Franchising: 2017 Children’s hair salons
COST: $207.7K-$381.5K, Rty: 5% UNITS: US: 2, CAN: 0, INTL: 4, CO: 2 UNITS: US: 0, CAN: 0, INTL: 0, CO: 1
BEGAN: 1994, Franchising: 1996
FINANCING: Yes COST: $121.8K-$196.95K, Rty: 6% COST: $355.6K-$745K, Rty: 5%
UNITS: US: 41, CAN: 1, INTL: 0, CO: 1
QUALIF: $100K net worth w/$90K liquid FINANCING: Yes FINANCING: Yes
COST: $100K-$260K, Rty: 5%
QUALIF: $250K net worth w/$100K liquid
FINANCING: Yes
Live 2 B Healthy Senior Fitness OO Pure Barre QUALIF: $250K net worth
Exercise programs for seniors Barre fitness classes and apparel Tapout Fitness w/$100K liquid
BEGAN: 2008, Franchising: 2010 BEGAN: 2001, Franchising: 2009 Fitness and martial arts
UNITS: US: 35, CAN: 0, INTL: 0, CO: 0 UNITS: US: 451, CAN: 3, INTL: 0, CO: 13 BEGAN: 2014, Franchising: 2015 Cost Cutters Family Hair Care
COST: $37.7K-$48.1K, Rty: 6%+ COST: $168.1K-$300.7K, Rty: 7% UNITS: US: 6, CAN: 0, INTL: 0, CO: 2 Family hair salons
FINANCING: No FINANCING: Yes COST: $83.6K-$597.5K, Rty: 6%
BEGAN: 1982, Franchising: 1982
QUALIF: $100K net worth w/$50K liquid QUALIF: $500K net worth w/$100K liquid FINANCING: Yes
UNITS: US: 382, CAN: 0, INTL: 0, CO: 236
QUALIF: $150K-$250K net worth
COST: $139.4K-$290.2K, Rty: 6%
The Max Challenge Real Life Ninja Academy w/$100K liquid
FINANCING: Yes
10-week fitness and nutrition programs Obstacle-course training QUALIF: $500K net worth w/$150K liquid
BEGAN: 2011, Franchising: 2013 BEGAN: 2016, Franchising: 2017 Title Boxing Club
UNITS: US: 54, CAN: 0, INTL: 0, CO: 1 UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 Boxing and kickboxing fitness classes,
Fantastic Sams Cut & Color
COST: $131.9K-$280.6K, Rty: 6% COST: $117.8K-$232.9K, Rty: 5% personal training, apparel
Hair salons
FINANCING: Yes FINANCING: No BEGAN: 2008, Franchising: 2009
BEGAN: 1974, Franchising: 1976
QUALIF: $250K net worth w/$40K liquid QUALIF: $100K net worth w/$100K liquid UNITS: US: 160, CAN: 0, INTL: 1, CO: 2
UNITS: US: 1,041, CAN: 4, INTL: 0, CO: 3
COST: $162.8K-$423.1K, Rty: 7.5%
COST: $145.4K-$317K, Rty: Varies
FINANCING: Yes
9Round Retro Fitness FINANCING: Yes
QUALIF: $400K net worth w/$125K liquid
Kickboxing circuit-training programs Health clubs QUALIF: $300K net worth w/$70K liquid
BEGAN: 2007, Franchising: 2009 BEGAN: 2002, Franchising: 2006
UNITS: US: 540, CAN: 51, INTL: 66, UNITS: US: 148, CAN: 0, INTL: 0, CO: 0 TruFusion
First Choice Haircutters
CO: 7 COST: $941.4K-$1.9M, Rty: 5% Group fitness studios
Family hair salons
COST: $91.6K-$133.2K, Rty: $550/mo. FINANCING: Yes BEGAN: 2013, Franchising: 2015
BEGAN: 1980, Franchising: 1980
FINANCING: Yes QUALIF: $1.5M net worth w/$300K liquid UNITS: US: 1, CAN: 0, INTL: 0, CO: 2
UNITS: US: 0, CAN: 197, INTL: 0, CO: 210
QUALIF: $150K net worth w/$30K liquid COST: $687.4K-$1.3M, Rty: 7%
COST: $168.9K-$282.6K, Rty: 5-7%
FINANCING: Yes
Row House Franchise FINANCING: Yes
QUALIF: $500K-$1M net worth
Ninjakour Indoor rowing classes QUALIF: $150K liquid
Obstacle-course and gymastics training w/$500K-$800K liquid
BEGAN: 2014, Franchising: 2017
and exercise facilities UNITS: US: 2, CAN: 0, INTL: 0, CO: 1 The Great American
BEGAN: 2014, Franchising: 2017 COST: $231.6K-$353.8K, Rty: 7% UFC Gym
Barbershop Franchise
UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 FINANCING: Yes Fitness, boxing, kickboxing, and
Men’s grooming services
COST: $272.3K-$445.6K, Rty: 6% QUALIF: $350K net worth w/$100K liquid MMA classes
BEGAN: 2015, Franchising: 2018
FINANCING: Yes BEGAN: 1992, Franchising: 2004
UNITS: US: 0, CAN: 0, INTL: 0, CO: 3
QUALIF: $29.9K net worth UNITS: US: 106, CAN: 6, INTL: 11, CO: 11
Self Made Training Facility COST: $175.5K-$297K, Rty: 6%
w/$29K liquid COST: $295.1K-$4.9M, Rty: 4-6%
Private personal training FINANCING: No
FINANCING: Yes
and supplement sales QUALIF: $300K net worth w/$50K liquid
QUALIF: $300K-$1.5M net worth
Orangetheory Fitness BEGAN: 2010, Franchising: 2016
Group personal training w/$100K-$500K liquid
UNITS: US: 8, CAN: 0, INTL: 0, CO: 4 Great Clips
BEGAN: 2010, Franchising: 2010 COST: $179K-$435.7K, Rty: 5% Hair salons
UNITS: US: 854, CAN: 71, INTL: 37, FINANCING: Yes Workout Anytime 24/7
24-hour health clubs BEGAN: 1982, Franchising: 1983
CO: 23 QUALIF: $255K net worth w/$155K liquid
UNITS: US: 4,111, CAN: 150, INTL: 0, CO: 0
COST: $563.5K-$999.1K, Rty: 8% BEGAN: 1999, Franchising: 2005
COST: $136.9K-$258.3K, Rty: 6%
FINANCING: Yes UNITS: US: 129, CAN: 0, INTL: 0, CO: 1
FINANCING: Yes
QUALIF: $500K net worth COST: $449.8K-$865.5K, Rty: 4%+
QUALIF: $300K net worth
w/$150K liquid FINANCING: Yes
w/$50K-$150K liquid
QUALIF: $500K net worth w/$175K liquid
8 6 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
Nikita Hair V’s Barbershop Franchise Seva Beauty O Massage Life Center
Hair salons Upscale men’s barbershops Eyebrow shaping, eyelash extensions, Therapeutic massage
BEGAN: 1984, Franchising: 2018 BEGAN: 1999, Franchising: 2005
facials, tinting, makeup, spa services BEGAN: 2011, Franchising: 2017
UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 UNITS: US: 33, CAN: 0, INTL: 0, CO: 1
and products UNITS: US: 0, CAN: 0, INTL: 0, CO: 2
COST: $162.3K-$268.6K, Rty: 5% COST: $195.2K-$363.3K, Rty: 2.5-5% BEGAN: 2008, Franchising: 2010 COST: $227.4K-$616.5K, Rty: 6%
FINANCING: Yes FINANCING: No UNITS: US: 180, CAN: 0, INTL: 0, CO: 0 FINANCING: No
QUALIF: $39K net worth w/$39K liquid QUALIF: $400K net worth COST: $114.7K-$301K, Rty: 6%+ QUALIF: $450K net worth w/$150K liquid
w/$100K liquid FINANCING: Yes
QUALIF: $350K net worth
Pigtails & Crewcuts MassageLuXe
Children’s hair salons LASH & BROW SERVICES w/$190K liquid Therapeutic massage, facials, waxing
BEGAN: 2002, Franchising: 2004 Amazing Lash Studio BEGAN: 2008, Franchising: 2008
UNITS: US: 49, CAN: 0, INTL: 0, CO: 1 MASSAGE SERVICES UNITS: US: 52, CAN: 0, INTL: 0, CO: 5
Eyelash-extension salons
COST: $93.8K-$205.3K, Rty: 5% Elements Massage COST: $412.4K-$565.6K, Rty: 5%
BEGAN: 2010, Franchising: 2013
FINANCING: Yes Therapeutic massage services FINANCING: Yes
UNITS: US: 191, CAN: 0, INTL: 0, CO: 0
QUALIF: $250K net worth w/$150K liquid QUALIF: $400K net worth w/$100K liquid
COST: $223.7K-$537.5K, Rty: 6% BEGAN: 2000, Franchising: 2006
FINANCING: Yes UNITS: US: 238, CAN: 1, INTL: 0, CO: 0
Roosters Men’s Grooming Centers Spavia Day Spa
QUALIF: $600K net worth COST: $222.4K-$369.3K, Rty: 6%
Men’s grooming services and products Massage, skin-care, and spa services
w/$100K liquid FINANCING: Yes
QUALIF: $350K net worth BEGAN: 2005, Franchising: 2007
BEGAN: 1999, Franchising: 2002
w/$160K liquid UNITS: US: 21, CAN: 0, INTL: 0, CO: 1
UNITS: US: 84, CAN: 1, INTL: 0, CO: 0 Deka Lash
COST: $273K-$592.1K, Rty: 6%
COST: $173.8K-$303.4K, Rty: 6% Eyelash extensions
FINANCING: Yes
FINANCING: Yes Hand and Stone Massage and
BEGAN: 2013, Franchising: 2016 QUALIF: $500K net worth w/$120K liquid
QUALIF: $500K net worth w/$150K liquid Facial Spa
UNITS: US: 29, CAN: 0, INTL: 0, CO: 2
COST: $199.5K-$359.9K, Rty: 6% Massage and spa services
Scissors & Scotch YeloSpa
FINANCING: Yes BEGAN: 2004, Franchising: 2006
Men’s grooming services, lounge, and bar Massage, skin care, sleep therapy, facials
QUALIF: $250K net worth w/$75K liquid UNITS: US: 302, CAN: 23, INTL: 0, CO: 1
COST: $480.5K-$583.6K, Rty: 5-6% BEGAN: 2007, Franchising: 2017
BEGAN: 2015, Franchising: 2017
FINANCING: Yes UNITS: US: 0, CAN: 0, INTL: 0, CO: 1
UNITS: US: 2, CAN: 0, INTL: 0, CO: 2 Face. Brow & Beauty Bar
QUALIF: $600K net worth COST: $438.3K-$1.2M, Rty: 6%
COST: $424.6K-$644K, Rty: 6.95% Makeup, eyebrow shaping and
w/$150K liquid FINANCING: No
FINANCING: No microblading, body waxing, facials,
QUALIF: $1.7M net worth w/$672K liquid
QUALIF: $375K net worth w/$170K liquid eyelash extensions
BEGAN: 2014, Franchising: 2017 In-Symmetry Spa
Sharkey’s Cuts For Kids Massages, acupuncture, facials, waxing MEDICAL SPAS
UNITS: US: 0, CAN: 0, INTL: 0, CO: 1
Children’s hair salons COST: $106K-$231.7K, Rty: 6% BEGAN: 2000, Franchising: 2017 BeRaediant
BEGAN: 2001, Franchising: 2004 FINANCING: Yes UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 Facial aesthetics, anti-aging and
UNITS: US: 46, CAN: 4, INTL: 4, CO: 1 COST: $128.5K-$285.7K, Rty: 5% skin-rejuvenation services
COST: $144K-$184K, Rty: $1K/mo. FINANCING: Yes
Flirty Girl Lash Studio BEGAN: 2012, Franchising: 2017
FINANCING: Yes QUALIF: $36.5K-$39.5K net worth
Eyelash extensions and brow services UNITS: US: 0, CAN: 0, INTL: 0, CO: 1
QUALIF: $119.99K liquid w/$34.5K liquid COST: $83.1K-$243.5K, Rty: 7.5%
BEGAN: 2013, Franchising: 2017
FINANCING: Yes
UNITS: US: 0, CAN: 0, INTL: 0, CO: 2
Snip-Its O COST: $147.4K-$259.95K, Rty: 6% LaVida Massage QUALIF: $29K net worth w/$29K liquid
Children’s hair salons, party services FINANCING: Yes Massage and wellness services
BEGAN: 1995, Franchising: 2003 QUALIF: $350K net worth w/$50K liquid BEGAN: 2007, Franchising: 2007 The Biostation
UNITS: US: 62, CAN: 0, INTL: 0, CO: 2 UNITS: US: 57, CAN: 0, INTL: 0, CO: 0 Medical spas
COST: $144.8K-$249K, Rty: 6% COST: $284.8K-$476.4K, Rty: 5%
J’adore BEGAN: 2013, Franchising: 2017
FINANCING: Yes FINANCING: Yes
Eyebrow microblading, scalp UNITS: US: 0, CAN: 0, INTL: 0, CO: 1
QUALIF: $500K net worth w/$100K liquid QUALIF: $500K net worth COST: $302.7K-$779.4K, Rty: 9%
micropigmentation, semipermanent
makeup, aesthetics w/$150K liquid FINANCING: Yes
Sport Clips BEGAN: 2015, Franchising: 2017
Men’s sports-themed hair salons UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 Massage Envy CellsNowMD
COST: $81.3K-$106.4K, Rty: 6% Massage therapy, stretch therapy, skin Medical spas
BEGAN: 1993, Franchising: 1995
FINANCING: Yes care, facials
UNITS: US: 1,669, CAN: 38, INTL: 0, BEGAN: 2006, Franchising: 2018
CO: 69 BEGAN: 2002, Franchising: 2003 UNITS: US: 0, CAN: 0, INTL: 0, CO: 1
COST: $204.8K-$368.3K, Rty: 6% UNITS: US: 1,177, CAN: 0, INTL: 2, CO: 0
The Lash Lounge COST: $549.6K-$864.4K, Rty: 7%
FINANCING: Yes COST: $453.3K-$1.1M, Rty: 6%
Eyelash extensions, cosmetic products, FINANCING: Yes
QUALIF: $400K net worth w/$200K liquid FINANCING: Yes
apparel, accessories QUALIF: $55.9K net worth
QUALIF: $500K net worth
BEGAN: 2006, Franchising: 2010 w/$55.9K liquid
w/$150K liquid
Supercuts UNITS: US: 11, CAN: 0, INTL: 0, CO: 3
Hair salons COST: $147.6K-$297.5K, Rty: 6% Flawless Icon
FINANCING: Yes Massage Heights Medical spas
BEGAN: 1975, Franchising: 1979
QUALIF: $350K net worth Therapeutic massage services
UNITS: US: 1,683, CAN: 6, INTL: 32, BEGAN: 2014, Franchising: 2017
w/$100K liquid and products
CO: 944 UNITS: US: 0, CAN: 0, INTL: 0, CO: 1
COST: $144.3K-$296.9K, Rty: 6% BEGAN: 2004, Franchising: 2005 COST: $131.4K-$193.2K, Rty: 6%
FINANCING: Yes UNITS: US: 131, CAN: 13, INTL: 0, CO: 3 FINANCING: No
QUALIF: $500K net worth w/$150K liquid COST: $421.2K-$744.6K, Rty: 6% QUALIF: $29.9K net worth
FINANCING: Yes
w/$29.9K liquid
QUALIF: $400K net worth
w/$175K liquid
S TA R T U P S F a l l 2 0 1 8 8 7
FRANCHISE
8 8 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
S TA R T U P S F a l l 2 0 1 8 8 9
FRANCHISE
9 0 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
Wag N’ Wash Natural Food & Bakery ESCAPE ROOMS SailTime Group O Sky Zone
Pet food and supplies, grooming Membership boat clubs Trampoline playing courts
Paniq Room
BEGAN: 1999, Franchising: 2006 Escape rooms BEGAN: 2001, Franchising: 2009 BEGAN: 2004, Franchising: 2009
UNITS: US: 12, CAN: 0, INTL: 0, CO: 5 UNITS: US: 21, CAN: 0, INTL: 5, CO: 1 UNITS: US: 148, CAN: 10, INTL: 22, CO: 1
BEGAN: 2011, Franchising: 2017
COST: $510.9K-$843.4K, Rty: 6% COST: $70.7K-$151.95K, Rty: 7% COST: $1.3M-$2.7M, Rty: 6%
UNITS: US: 1, CAN: 0, INTL: 0, CO: 8
FINANCING: Yes FINANCING: Yes FINANCING: No
COST: $164.9K-$264.9K, Rty: 6%
QUALIF: $500K net worth w/$200K liquid QUALIF: $1.5M net worth w/$400K
FINANCING: Yes
liquid
QUALIF: $24.9K liquid Share My Coach Franchise
Wild Birds Unlimited Privately owned RV rental management
Bird-feeding supplies and nature gift items Urban Air Adventure Park
Room 5280 BEGAN: 2007, Franchising: 2015
BEGAN: 1981, Franchising: 1983 Trampoline parks/entertainment centers
Escape rooms UNITS: US: 6, CAN: 0, INTL: 0, CO: 1
UNITS: US: 314, CAN: 18, INTL: 0, CO: 0 COST: $62.8K-$84.2K, Rty: 6% BEGAN: 2011, Franchising: 2014
COST: $146.5K-$249.96K, Rty: 4% BEGAN: 2016, Franchising: 2018 UNITS: US: 23, CAN: 0, INTL: 0, CO: 5
FINANCING: No
FINANCING: Yes UNITS: US: 0, CAN: 0, INTL: 0, CO: 2 COST: $1.5M-$2.2M, Rty: 7%
QUALIF: $100K net worth
QUALIF: $300K net worth COST: $113.95K-$126.7K, Rty: 10% FINANCING: Yes
w/$62K liquid
w/$40K-$50K liquid FINANCING: Yes QUALIF: $750K net worth
QUALIF: $24.9K net worth w/$300K liquid
SPORTS EQUIPMENT
MISCELLANEOUS w/$24.9K liquid
& APPAREL
PET BUSINESSES TRAVEL AGENCIES
PAINT-AND-SIP STUDIOS Destination Athlete OO
Husse OOO Youth sports apparel, equipment, Cruise Planners OOO
Pet-product delivery Bottle & Bottega and services Travel agencies
BEGAN: 1987, Franchising: 2002 Paint-and-sip studios BEGAN: 1994, Franchising: 1999
BEGAN: 2008, Franchising: 2008
UNITS: US: 9, CAN: 0, INTL: 497, CO: 0 BEGAN: 2009, Franchising: 2011 UNITS: US: 70, CAN: 0, INTL: 0, CO: 0 UNITS: US: 2,433, CAN: 0, INTL: 0,
COST: $34K-$90.5K, Rty: 5% UNITS: US: 24, CAN: 0, INTL: 0, CO: 2 COST: $31.3K-$117.6K, Rty: 5-8% CO: 0
FINANCING: Yes COST: $97.8K-$162.3K, Rty: 6% FINANCING: Yes COST: $2.1K-$23.4K, Rty: 3%
FINANCING: Yes QUALIF: $25K net worth w/$10K liquid FINANCING: Yes
Mobile Pet Imaging QUALIF: $250K net worth w/$80K liquid
Mobile CT-scan services for animals Fleet Feet Dream Vacations OOO
BEGAN: 2014, Franchising: 2017 Painting with a Twist Athletic footwear, apparel, accessories Travel agencies
UNITS: US: 0, CAN: 0, INTL: 0, CO: 1 Paint-and-sip studios BEGAN: 1976, Franchising: 1978 BEGAN: 1991, Franchising: 1992
COST: $554.9K-$624.6K, Rty: 7% BEGAN: 2007, Franchising: 2009 UNITS: US: 137, CAN: 0, INTL: 0, CO: 34 UNITS: US: 1,328, CAN: 0, INTL: 3, CO: 0
FINANCING: Yes UNITS: US: 285, CAN: 0, INTL: 0, CO: 4 COST: $180K-$338K, Rty: 4% COST: $3.2K-$21.9K, Rty: to 3%
COST: $89.3K-$188.3K, Rty: 6% FINANCING: No FINANCING: Yes
Pet Passages O FINANCING: Yes
Pet funeral and cremation services QUALIF: $150K net worth w/$50K liquid Play It Again Sports Expedia CruiseShipCenters
and products New and used sporting goods/equipment Retail travel agencies
BEGAN: 2009, Franchising: 2016 Pinot’s Palette BEGAN: 1983, Franchising: 1988 BEGAN: 1987, Franchising: 1987
UNITS: US: 5, CAN: 0, INTL: 0, CO: 1 Paint-and-sip studios UNITS: US: 256, CAN: 34, INTL: 0, CO: 0 UNITS: US: 76, CAN: 164, INTL: 0, CO: 1
COST: $40.5K-$375K, Rty: 6% BEGAN: 2009, Franchising: 2010 COST: $240.9K-$397.9K, Rty: 5% COST: $165.5K-$281.99K, Rty: 9%
FINANCING: Yes UNITS: US: 134, CAN: 1, INTL: 0, CO: 4 FINANCING: Yes FINANCING: Yes
QUALIF: $25K-$45K liquid COST: $63.4K-$204.2K, Rty: 6% QUALIF: $350K net worth w/$105K liquid QUALIF: $300K net worth
FINANCING: Yes w/$100K liquid
QUALIF: $250K net worth w/$50K liquid
Recreation TRAMPOLINE PARKS
AirTime International Franchise VIRTUAL REALITY ARCADES
DIY STUDIOS
Wine & Design Trampoline parks/entertainment centers centertec O
Board & Brush Creative Studio Paint-and-sip studios
Virtual reality entertainment centers
BEGAN: 2012, Franchising: 2014
DIY wood-sign workshops BEGAN: 2010, Franchising: 2010 UNITS: US: 4, CAN: 0, INTL: 0, CO: 2 BEGAN: 2016, Franchising: 2017
BEGAN: 2015, Franchising: 2017 UNITS: US: 71, CAN: 0, INTL: 0, CO: 1 COST: $1.3M-$1.99M, Rty: 6% UNITS: US: 0, CAN: 0, INTL: 0, CO: 1
UNITS: US: 124, CAN: 0, INTL: 0, CO: 7 COST: $52.8K-$105K, Rty: 6% FINANCING: No COST: $597.8K-$1.8M, Rty: 5%
COST: $62.3K-$89.4K, Rty: 6% FINANCING: Yes QUALIF: $1.5M net worth w/$500K liquid FINANCING: No
FINANCING: No QUALIF: $50K-$100K net worth
QUALIF: $750K-$10M net worth
w/$50K-$100K liquid
Launch Trampoline Park w/$300K-$1M liquid
Nailed It Franchising Trampoline parks/entertainment centers
DIY studios RECREATIONAL RENTALS Ctrl V
BEGAN: 2012, Franchising: 2013
BEGAN: 2014, Franchising: 2018 Freedom Boat Club UNITS: US: 11, CAN: 0, INTL: 0, CO: 2 Virtual reality arcades
UNITS: US: 1, CAN: 0, INTL: 0, CO: 2 Membership boat clubs COST: $1.1M-$2.8M, Rty: 6%
BEGAN: 2016, Franchising: 2016
COST: $56K-$133.5K, Rty: 6% FINANCING: Yes
BEGAN: 1989, Franchising: 2000 UNITS: US: 1, CAN: 12, INTL: 0, CO: 1
FINANCING: No QUALIF: $800K-$1.5M net worth
UNITS: US: 145, CAN: 4, INTL: 0, CO: 19 COST: $151.1K-$248.1K, Rty: 7%
QUALIF: $500K net worth w/$30K liquid w/$200K-$300K liquid
COST: $144.2K-$193.7K, Rty: 6% FINANCING: No
FINANCING: Yes QUALIF: $50K liquid
The Rustic Brush
DIY studios
RentMotoped
BEGAN: 2017, Franchising: 2018 Motorized-bicycle rentals
UNITS: US: 5, CAN: 0, INTL: 0, CO: 2
BEGAN: 2016, Franchising: 2016
COST: $63.97K-$95.2K, Rty: 4%
UNITS: US: 0, CAN: 0, INTL: 0, CO: 0
FINANCING: No
COST: $180.2K-$223.8K, Rty: Varies
QUALIF: $100K net worth
FINANCING: No
w/$15K-$25K liquid
QUALIF: $150K net worth w/$70K liquid
S TA R T U P S F a l l 2 0 1 8 9 1
FRANCHISE
9 2 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
S TA R T U P S F a l l 2 0 1 8 9 3
FRANCHISE
9 4 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
College Hunks Hauling Junk redbox+ O Complete Weddings + Events OO TSS Photography OO
& Moving Construction dumpsters with attached Photography, DJ, video, Youth sports, school, event photography
Junk removal, moving, and labor services portable restrooms and photo-booth services BEGAN: 1983, Franchising: 1984
BEGAN: 2003, Franchising: 2007 BEGAN: 2007, Franchising: 2014 BEGAN: 1974, Franchising: 1983 UNITS: US: 187, CAN: 0, INTL: 0, CO: 0
UNITS: US: 79, CAN: 3, INTL: 0, CO: 3 UNITS: US: 5, CAN: 0, INTL: 0, CO: 0 UNITS: US: 190, CAN: 2, INTL: 0, CO: 2 COST: $20.4K-$74.3K, Rty: 0
COST: $89.3K-$208.2K, Rty: 7% COST: $236.1K-$354.1K, COST: $26.4K-$48.7K, Rty: 8% FINANCING: Yes
FINANCING: Yes Rty: $35-$50/box FINANCING: Yes QUALIF: $50K net worth
QUALIF: $250K net worth w/$75K liquid FINANCING: No QUALIF: $50K net worth w/$10K liquid w/$10.5K-$25K liquid
QUALIF: $150K net worth w/$75K liquid
Go Mini’s Franchising O Lil’ Angels Photography OO POSTAL BUSINESS
Portable storage containers Two Men and a Truck International School, childcare, and CENTERS
Moving services family photography
BEGAN: 2002, Franchising: 2012 AIM Mail Centers O
BEGAN: 1985, Franchising: 1989 BEGAN: 1996, Franchising: 1998 Packing, shipping, postal, and
UNITS: US: 85, CAN: 1, INTL: 0, CO: 0
UNITS: US: 273, CAN: 28, INTL: 2, CO: 3 UNITS: US: 56, CAN: 0, INTL: 0, CO: 1 business services
COST: $225.6K-$454.7K, Rty: 8%
COST: $115K-$669K, Rty: 6% COST: $36.3K-$40.8K, Rty: Varies
FINANCING: Yes BEGAN: 1985, Franchising: 1989
FINANCING: Yes FINANCING: Yes
QUALIF: $1M net worth UNITS: US: 48, CAN: 0, INTL: 0, CO: 0
QUALIF: $160K-$400K net worth QUALIF: $10K-$20K net worth
w/$200K-$300K liquid COST: $151.5K-$227.5K, Rty: 5%
w/$80K-$190K liquid w/$10K liquid
FINANCING: Yes
JDog Junk Removal O QUALIF: $200K net worth
Units Franchise Group Multivista
Junk removal w/$50K liquid
Mobile self-storage units Visual documentation services
BEGAN: 2011, Franchising: 2012 for the construction industry
UNITS: US: 109, CAN: 0, INTL: 0, CO: 0 BEGAN: 2004, Franchising: 2005 Goin’ Postal OO
BEGAN: 2003, Franchising: 2007
UNITS: US: 27, CAN: 0, INTL: 0, CO: 2 Retail shipping and business services
COST: $49.6K-$109.95K, UNITS: US: 58, CAN: 7, INTL: 6, CO: 5
COST: $155.7K-$555.6K, Rty: 8%
Rty: $800-$2.4K/mo. COST: $125.5K-$538.5K, Rty: 18% BEGAN: 2002, Franchising: 2004
FINANCING: Yes
FINANCING: Yes FINANCING: Yes UNITS: US: 169, CAN: 0, INTL: 0, CO: 1
QUALIF: $1M-$2M net worth
QUALIF: $350K-$750K net worth COST: $46.8K-$109.5K, Rty: $460/mo.
w/$200K-$500K liquid
Junk King w/$100K-$500K liquid FINANCING: Yes
Junk removal QUALIF: $20K liquid
You Move Me O
BEGAN: 2005, Franchising: 2010 Moving services PortraitEFX Photography
UNITS: US: 81, CAN: 6, INTL: 0, CO: 1 Franchise OO Handle With Care
COST: $79.7K-$197.9K, Rty: 12% BEGAN: 2012, Franchising: 2012 Photography Packaging Store
UNITS: US: 22, CAN: 6, INTL: 0, CO: 0 Packing, crating, and shipping of frag-
FINANCING: Yes BEGAN: 2006, Franchising: 2006
COST: $78.5K-$169.5K, Rty: 8% ile, large, awkward, and valuable items
QUALIF: $150K-$1M net worth UNITS: US: 44, CAN: 2, INTL: 0, CO: 7
FINANCING: Yes
w/$35K-$75K liquid COST: $22.5K-$43.6K, Rty: 0 BEGAN: 1980, Franchising: 1984
QUALIF: $150K net worth w/$80K liquid
FINANCING: Yes UNITS: US: 35, CAN: 0, INTL: 0, CO: 0
Metropolitan Movers O COST: $96.95K-$227.5K, Rty: 5-6%
Residential/commercial moving services Zippy Shell Moving and Storage FINANCING: Yes
Mobile self-storage and moving services Silvercloud Trailer Events O
BEGAN: 2010, Franchising: 2013 QUALIF: $200K net worth
Mobile photo booth and bar services
UNITS: US: 0, CAN: 20, INTL: 0, CO: 0 BEGAN: 2009, Franchising: 2009 w/$50K liquid
using vintage-style trailers
COST: $55.5K-$250K, Rty: 7.5% UNITS: US: 36, CAN: 0, INTL: 0, CO: 6
BEGAN: 2011, Franchising: 2017
FINANCING: Yes COST: $657.5K-$1.2M, Navis Pack & Ship
UNITS: US: 0, CAN: 0, INTL: 0, CO: 1
QUALIF: $100K-$1M net worth Rty: $16/container/mo. Packing, crating, and shipping of frag-
COST: $138.7K-$204K, Rty: 10%
w/$48.5K-$250K liquid FINANCING: Yes ile, large, awkward, and valuable items
FINANCING: Yes
QUALIF: $250K-$500K net worth
QUALIF: $75K net worth w/$50K liquid BEGAN: 2000, Franchising: 2000
NorthStar Moving w/$250K-$500K liquid
UNITS: US: 48, CAN: 5, INTL: 0, CO: 0
Moving services Spoiled Rotten Photography OO COST: $96.95K-$172.7K, Rty: 6%
PHOTOGRAPHY/
BEGAN: 1994, Franchising: 2015 On-site preschool photography FINANCING: Yes
VIDEO SERVICES
UNITS: US: 1, CAN: 0, INTL: 0, CO: 2 QUALIF: $200K net worth
BEGAN: 2003, Franchising: 2012
COST: $110.1K-$188.5K, Rty: 8% AEV Unlimited OO w/$50K liquid
UNITS: US: 11, CAN: 0, INTL: 0, CO: 1
FINANCING: Yes Real-estate photography
COST: $26.5K-$46.3K, Rty: 8%
and marketing collateral Pak Mail O
FINANCING: Yes
Packing, shipping, crating, freight,
1-800-Got-Junk? O BEGAN: 2013, Franchising: 2015 QUALIF: $20K-$100K net worth
mailboxes, business services
Junk removal UNITS: US: 1, CAN: 0, INTL: 0, CO: 2 w/$25K-$36.3K liquid
COST: $23.6K-$38.7K, Rty: 4%+ BEGAN: 1983, Franchising: 1984
BEGAN: 1989, Franchising: 1998
FINANCING: No UNITS: US: 206, CAN: 0, INTL: 176,
UNITS: US: 132, CAN: 32, INTL: 5, CO: 0 TapSnap OO
QUALIF: $200K net worth CO: 1
COST: $209.8K-$255.7K, Rty: 8% Digital photo booths
w/$100K liquid COST: $153.5K-$230.5K, Rty: 5%
FINANCING: Yes BEGAN: 2012, Franchising: 2012 FINANCING: Yes
QUALIF: $30K-$50K net worth UNITS: US: 116, CAN: 9, INTL: 11, CO: 0 QUALIF: $200K net worth
w/$30K-$50K liquid BirdsiVideo O
COST: $48.4K-$123.5K, Rty: 10% w/$50K liquid
Commercial drone services
FINANCING: Yes
BEGAN: 2014, Franchising: 2016 QUALIF: $20K liquid
UNITS: US: 8, CAN: 0, INTL: 0, CO: 1
Parcel Plus O
COST: $50.3K-$89K, Rty: 8%
Packing, shipping, postal,
FINANCING: Yes
and business services
BEGAN: 1986, Franchising: 1988
UNITS: US: 24, CAN: 0, INTL: 0, CO: 0
COST: $151.5K-$227.5K, Rty: 5%
FINANCING: Yes
QUALIF: $200K net worth
w/$50K liquid
S TA R T U P S F a l l 2 0 1 8 9 5
FRANCHISE
9 6 F a l l 2 0 1 8 S TA R T U P S
KEY O Homebased/mobile / O Kiosk/express option / O Franchise can be started for less than $50K
uBreakiFix
Electronics repairs
BEGAN: 2009, Franchising: 2013
UNITS: US: 363, CAN: 29, INTL: 1, CO: 28
COST: $60.4K-$220.9K, Rty: 8%
FINANCING: Yes
QUALIF: $200K net worth w/$130K liquid
S TA R T U P S F a l l 2 0 1 8 9 7
FRANCHISE
NON-FRANCHISE
True North Business
Development (TNBD) O
Email list-building service
NO. OF LICENSEES: 0
OPPORTUNITIES
COST: $5K, Financing: Yes
DENTAL-HANDPIECE REPAIR
Handpiece Express O
KEY O Homebased/mobile / O Kiosk/express option
Dental-drill repair
NO. OF LICENSEES: 30
COST: $35K, Financing: No
DEALERSHIPS/ LICENSING NETWORK
DISTRIBUTORSHIPS OPPORTUNITIES MARKETING/DIRECT- Orion Repair O
Individuals or businesses are Trademark/product licensees receive SALES BUSINESSES Dental-handpiece repairs
granted the right to buy whole- access to the seller’s trade name as Individuals sell products through NO. OF LICENSEES: 275
sale and sell retail the products well as specific methods, equipment, their networks of friends, COST: $500-$19K, Financing: Yes
of Business XYZ, but are not en- technology, or products. If Business neighbors, coworkers, and so
titled to use XYZ’s trade name. ABC has a special method for detail- on. In some instances they may
An authorized Apple Computer ing cars, it will teach you its method gain additional commissions by FINANCIAL SERVICES
dealer, for example, may have an and provide you with the necessary recruiting other agents. ATS Investments Group OO +
Apple sign in her window, but equipment and supplies to set up Business and real estate
she cannot call her business your own business. You may or may VENDING MACHINES investment loans
Apple Computer. While the terms not call your business ABC, but you The seller provides the machines
distributors and dealers are become an independent licensee. and the locations to place them, NO. OF LICENSEES: 52
often used interchangeably, and the buyer restocks or COST: $250, Financing: Yes
there is a difference between O
+ ADD-ON BUSINESSES services the machines along a
the two: A distributor may sell to These are business opportunities that specific route. Blue Coast Savings
a number of dealers, while a can be added on to an existing busi- Consultants OO +
dealer usually sells to a retailer ness. So if you own an auto repair Savings consulting
or consumer. shop, you can add on a car-detailing NO. OF DEALERS: 252
side business. COST: $21.9K, Financing: No
9 8 F a l l 2 0 1 8 S TA R T U P S
Charter Financial OO
+ HOME IMPROVEMENT/ RECREATION Enduring Images OO +
Note brokerage MAINTENANCE Custom ceramic imaging
Cascade Cycleboats OO +
NO. OF DEALERS: 600 The BBQ Cleaner OO + Cycleboat tours and events NO. OF LICENSEES: 200
COST: $195, Financing: No Barbecue-grill cleaning COST: $16K, Financing: No
NO. OF LICENSEES: 41
NO. OF LICENSEES: 137 COST: $110K, Financing: Yes
ClaimTek Systems O COST: $20K, Financing: Yes FITT Systems OO +
Medical-claims processing, Infrared fitness and therapy saunas
Minigolfinc.com O
+
medical billing NO. OF LICENSEES: --
Caltex International Ltd. O Miniature-golf courses
NO. OF DEALERS: 865 Interior and exterior surface cleaning, COST: $10K, Financing: Yes
NO. OF LICENSEES: 3,330
COST: $20K-$40K, Financing: Yes mold remediation COST: $6.9K, Financing: No
NO. OF LICENSEES: 1,025 Graffiti Graphics/
Commercial Capital COST: $15K-$20K, Financing: Yes Puzzled Over Gift Ideas O
RVPlusYou OO +
Training Group O Custom jigsaw puzzles
RV rental management
Commercial finance
1867 Confederation Log & NO. OF LICENSEES: 50
NO. OF LICENSEES: 540
NO. OF LICENSEES: 600 Timber Frame O COST: $9.1K, Financing: No
COST: $10K, Financing: Yes
COST: $25K-$65K, Financing: No Log and timber-frame homes
NO. OF DEALERS: 4 www.surfpartyinabox.com OO Green Mountain Harvest OO +
Federal Direct Tax Services OO
+ COST: 0, Financing: No Cannabis harvesting and trimming
Tax preparation Virtual surfing entertainment systems
NO. OF LICENSEES: 0
NO. OF LICENSEES: 0
NO. OF LICENSEES: 367 HMI OO + COST: $250K, Financing: No
COST: $895-$5.99K, Financing: No
COST: $1K, Financing: Yes Concrete raising
Loan Consultants OO
+
NO. OF LICENSEES: 100+ SENIOR SERVICES HempE Distribution OOO +
Loan brokerage COST: $50K, Financing: Yes Hemp health and beauty products
Active Minds O
NO. OF DEALERS: 42
NO. OF DEALERS: 1,200 Learning programs for seniors
COST: $13.8K, Financing: Yes
Lagnetic Curb Kits O COST: $148, Financing: No
Curb painting NO. OF LICENSEES: 1
COST: Varies, Financing: Yes
Loan Consultants (Consulting) OO
+
NO. OF LICENSEES: 1 HomeGate Real Estate O
+
S TA R T U P S F a l l 2 0 1 8 9 9
INDEX
A AMSOIL .................................... 98 Bellies to Babies ....................... 92 Budget Blinds ........................... 78 Chill Cryosauna ........................ 84
AAMCO Transmissions AmSpirit Business Connections .. 60 Ben & Jerry’s ............................ 70 Buffalo’s Cafe ........................... 67 Chop Stop ................................ 75
and Total Car Care ......................59 Anago Cleaning Systems ........... 80 Benjamin Franklin Plumbing ....... 82 Buffalo Wild Wings .................... 66 Christian Brothers Automotive .. 59
Abrakadoodle .............................62 Andy OnCall ............................... 81 Ben’s Barketplace ..................... 90 Buffalo Wings & Rings ............... 67 Christmas Decor ....................... 77
A Caring Home Services ............ 84 Another Broken Egg Cafe .......... 67 Ben’s Soft Pretzels ................... 68 Building Kidz School .................. 62 Chronic Tacos Enterprises ........ 72
Accessible Home Health Care .... 88 Any Lab Test Now ..................... 94 BeRaediant .............................. 87 Buildingstars International ........ 80 CiCis ........................................ 66
Accessit ................................... 99 Anytime Fitness ........................ 85 Best in Class Education Center . 65 BurgerFi .................................... 71 Cinnabon .................................. 69
Ace DuraFlo Systems ................ 82 Apex Energy Solutions .............. 78 Better Deal Printing .................. 60 Burn Boot Camp ....................... 85 Cinnaholic ................................ 69
Ace Hardware .......................... 93 Apex Leadership Co. ................. 96 Better Than Sex ........................ 67 Circle K .................................... 92
ACFN-The ATM Franchise ApexNetwork Physical Between Rounds Bakery C City2Shore Real Estate ............. 96
Business .................................. 66 Therapy .................................... 77 Sandwich Cafe ......................... 68 Caltex International Ltd. ............ 99 City Wide Maintenance ............. 80
Acme Locksmith ....................... 94 Apricot Lane Boutique .............. 92 B.Good ..................................... 75 Camille Albane Franchising ........ 86 CKO Kickboxing ........................ 85
Acti-Kare .................................. 88 Aqua-Tots Swim Schools .......... 64 B-Home Inspections ................. 94 Camp Bow Wow ....................... 90 ClaimTek Systems ..................... 99
ActionCoach ............................. 60 AraVita ..................................... 70 Big Apple Bagels/My Favorite Camp Run-A-Mutt .................... 90 Classmaids ............................... 82
Active Minds ............................ 99 Arby’s ...................................... 73 Muffin ...................................... 68 Camp Transformation Class 101 .................................. 96
Advanced Maintenance ............. 59 Archadeck Outdoor Living ......... 78 Big Bob’s Flooring Outlet ............ 77 Center, The .............................. 85 Cleaning Authority, The ............. 82
Advanced Multi Sign ................. 60 ARCpoint Labs .......................... 94 Big Frog Custom T-Shirts .......... 94 Candlewood Suites ................... 79 Clean Juice ............................... 74
AdvantaClean ........................... 84 Aroma Joe’s Coffee ................... 70 Biggby Coffee ........................... 70 Capriotti’s Sandwich Shop ........ 74 CleanNet USA ........................... 80
Adventure Kids Playcare ........... 62 Arooga’s Grille House & Big O Tires ................................ 58 Captain D’s ............................... 75 ClimbZone Franchising .............. 63
AdviCoach ................................ 60 Sports Bar ............................... 66 Big Star Photo Booths .............. 99 Captain’s Boil, The .................... 67 Closet & Storage Concepts/More
Aether Estate Sales .................. 94 Around the Town Signs .............. 61 Bin There Dump That ................ 94 Captain Tony’s Pizza & Space Place .............................. 77
AEV Unlimited ........................... 95 ASP-America’s Swimming Bio-One ................................... 84 Pasta Emporium ....................... 72 Closet Factory .......................... 78
Affordable Suites of America ..... 79 Pool Company .......................... 82 Biostation, The ......................... 87 CarePatrol Franchise Closets By Design Franchising ... 78
AIM Mail Centers ...................... 95 Assisted Living Locators ........... 88 BirdsiVideo ............................... 95 Systems ................................... 88 Clothes Bin Franchise ............... 96
Aire-Master of America ............ 83 Assisting Hands Home Care ...... 88 BirthdayPak ............................. 59 Cariloha ................................... 98 Clothes Mentor ......................... 92
Aire Serv ................................... 81 Assist-2-Sell ............................ 96 Black Bear Diners ..................... 67 Caring for People Services ........ 88 Club Pilates Franchise .............. 85
AirMD ...................................... 96 Atlas Fitness ............................ 85 Blastis ...................................... 98 Caring Senior Service ............... 88 Club Z! In-Home Tutoring
AirTime International Franchise .. 91 ATS Investments Group ............. 98 Blaze Fast-Fire’d Pizza .............. 72 Caring Transitions ..................... 96 Services .................................. 65
Aladdin Doors Franchising .......... 77 AtWork Group ............................ 61 Blimpie Subs & Salads .............. 73 Carl’s Jr. Restaurants ................. 71 CMIT Solutions ......................... 97
Alkalign Studios ........................ 85 Auntie Anne’s Hand-Rolled Blink Fitness ............................. 85 Carstar Franchise Systems ....... 59 Cocoa Grinder .......................... 70
All About People Staffing ............ 61 Soft Pretzels ............................ 68 Bloomin’ Blinds ......................... 78 Cartridge World ......................... 61 CodeFu .................................... 63
All County Property Management Auntie Jo’s Pet Sitting Blue Coast Savings Consultants 98 Carvel Ice Cream ...................... 70 Code Ninjas .............................. 63
Franchise ................................. 60 Franchise Group ....................... 90 bluefrog Plumbing + Drain ......... 82 Cascade Cycleboats ................. 99 Coder School, the ..................... 63
Allegra Marketing-Print-Mail ..... 60 Aussie Pet Mobile ..................... 90 Blue Moon Estate Sales USA ..... 94 Catalyft Success System .......... 98 Coffee Beanery, The ................. 70
AlphaGraphics .......................... 60 Auto Appraisal Network ............ 96 Bluetree Juice .......................... 74 Cellairis .................................... 97 Coffee News ............................ 59
Alta Mere The Automotive Auto-Lab Complete Car Care Board & Brush Creative Studio .. 91 CellsNowMD ............................. 87 Cold Stone Creamery ................ 70
Outfitters/SmartView Window Centers .................................... 59 Bodytek Fitness ....................... 85 Centerstone Inns, College Hunks Hauling
Solutions .................................. 58 Body Therapeutix ..................... 85 Hotels & Plaza Hotels ................ 79 Junk & Moving .......................... 95
Alternative Board (TAB), The ..... 60 B Bojangles’ Famous Chicken ‘n centertec .................................. 91 College Nannies, Sitters
Always Best Care Senior Baby Boot Camp ...................... 85 Biscuits .................................... 69 CEO Focus ............................... 60 and Tutors ................................ 62
Services .................................. 88 Bach to Rock ............................ 62 Book by Owner ......................... 60 CertaPro Painters ..................... 78 Color Glo International .............. 82
Amada Senior Care ................... 88 Bacon Bros. Public House ......... 67 Boomarang Diner Franchising ... 67 Certified Restoration DryCleaning Color It In ................................. 93
Amazing Athletes ...................... 64 Bahama Buck’s ......................... 70 Border Magic ........................... 78 Network ................................... 83 Color Me Mine Enterprises ........ 92
Amazing Lash Studio ................. 87 Bar-B-Clean ............................. 84 Bottle & Bottega ........................ 91 Ceviches by Divino ................... 67 Colors On Parade ...................... 58
American Family Care ............... 76 Bar-B-Cutie SmokeHouse ......... 69 Boulder Designs ....................... 78 Challenge Island ....................... 63 Colortech Eco Paints ................ 99
American Leak Detection .......... 84 BareBones WorkWear .............. 92 Brainiac Math & English Centers 65 Champs Chicken ....................... 69 Color World Housepainting ........ 78
American Poolplayers Bare Metal Standard ................. 84 Brass Tap ................................. 66 Charleys Philly Steaks ............... 74 Comet Cleaners ........................ 94
Association .............................. 92 Bar Louie ................................. 66 Breadsmith .............................. 69 Charter Financial ...................... 99 ComForCare Home Care ........... 88
American Prosperity Group Barre Code, The ....................... 85 BrickKicker Home Checkers and Rally’s Comfort Keepers ...................... 88
(APG) ....................................... 66 Baskin-Robbins ........................ 70 Inspection, The ......................... 94 Restaurants .............................. 71 Commercial Capital
AmeriCandy ............................. 99 Batteries Plus Bulbs ................. 93 Bricks & Minifigs ...................... 65 Chef It Up!/Chef It Up 2 Go! ....... 63 Training Group .......................... 99
AmeriCare Alliance ................... 88 Baymont by Wyndham .............. 79 Bricks 4 Kidz ............................ 62 Chefs For Seniors ..................... 88 Complete Nutrition .................... 93
Americas Best Value Inn ........... 79 BBQ Cleaner, The ..................... 99 BrightStar Care ........................ 88 Chem-Dry Carpet & Upholstery Complete Weddings + Events .... 95
America’s Color Consultants ..... 78 Bear Paddle Swim School ......... 64 Brightway Insurance ................. 66 Cleaning ................................... 80 CompuChild .............................. 63
America’s Taco Shop ................. 72 BeBalanced Hormone Weight British Swim School USA .......... 64 ChemStation ............................ 84 Computer Troubleshooters ....... 97
AmeriSpec Home Inspection Loss Centers ............................. 77 Broadway Subs ........................ 74 Chester’s ................................. 69 Concrete Craft ......................... 78
Services .................................. 94 Beef Jerky Outlet Franchise ...... 76 Bruster’s Real Ice Cream .......... 70 Chicken Salad Chick ................. 69 Concrete Raising of America ..... 84
ampm ...................................... 92 Beef O’Brady’s Family Bubbakoo’s Burritos ................. 72 Children’s Lighthouse ................ 62 ConfidentLee ............................ 63
Amramp ................................... 76 Sports Pub ............................... 66 Buddy’s Home Furnishings ........ 93 Children’s Orchard .................... 65 Cookie Cutters Haircuts for Kids 86
1 0 0 F a l l 2 0 1 8 S TA R T U P S
Coop Franchise Group, the ........ 63 Device Pitstop .......................... 97 Franchise ................................. 83 Fleet Clean USA ........................ 59 Golden Krust Franchising .......... 75
Copper Penny ........................... 92 Dickey’s Barbecue Pit ............... 69 Epic Hybrid Training .................. 85 Fleet Feet Sports ....................... 91 Goldfish Swim School
Cornwell Quality Tools ............... 93 Digital Marketing Training Group 98 Erbert & Gerbert’s Sandwich Flippin’ Pizza ............................. 73 Franchising .............................. 64
Costa Vida ............................... 72 Dippin’ Dots Franchising ............ 70 Shop ........................................ 74 Flirty Girl Lash Studio ................ 87 Gold’s Gym ............................... 85
Cost Cutters Family Hair Care ... 86 Discovery Map International ..... 59 Estrella Insurance ..................... 66 Floor Coverings International ..... 77 GoliathTech .............................. 96
Cottage Inn Pizza ...................... 72 Discovery Point Franchising ...... 62 ETF Fitness .............................. 85 Flour Power Kids Cooking Go Mini’s Franchising ................ 95
Cottman Transmission and DivaDance ................................ 92 Euro Cafe ................................. 70 Studios .................................... 63 Goodbye Graffiti USA ................ 84
Total Auto Care ......................... 59 DKI ........................................... 83 Even Hotels .............................. 79 Flower Tent .............................. 93 Good Feet Worldwide ............... 76
Country Inns & Suites DMK Burger Bar ........................ 71 Executive Home Care ................ 88 Flying Biscuit Cafe, The ............. 67 Gotcha Covered ........................ 78
By Carlson ............................... 79 Doc Popcorn ............................ 76 Expedia CruiseShipCenters ........ 91 Flying Locksmiths, The .............. 94 Grabbagreen ............................ 75
Cousins Maine Lobster ............. 75 Doggies Gone Wild .................... 90 Expense Reduction Analysts ..... 65 Foliage Design Systems ............ 84 Graffiti Graphics/Puzzled Over
Cousins Subs ........................... 74 Dog Haus International ............... 71 Experimac ................................ 97 Foot Solutions .......................... 76 Gift Ideas ................................. 99
Coverall .................................... 80 D.O.G. Hotels ............................ 90 Express Employment Fortune Personnel Consultants GrandStay Hospitality ............... 79
CPAYY ..................................... 66 Dog Stop, The ........................... 90 Professionals ............................ 61 (FPC) ........................................ 61 Granny Nannies Licensing
CPR-Cell Phone Repair ............. 97 Dogtopia .................................. 90 Express Oil Change & Tire 4U Fitness ................................ 85 Group ....................................... 88
Craft Beer Cellar ...................... 76 Dog Wizard, The ....................... 90 Engineers ................................. 58 Fox’s Pizza Den ......................... 73 Gran Paris Bakery ..................... 69
Crazy Pita Rotisserie & Grill ...... 72 Donatos ................................... 72 Eye Level Learning Centers ....... 65 Franchise Creator ..................... 60 Grasons Co. Estate Sale
Creamistry Franchise ............... 70 Donut Bar ................................. 69 Eye On Your Home .................... 60 Franchise Dr. Auto & Casa ......... 81 Services .................................. 94
Creative Colors International ..... 82 DoubleDave’s Pizzaworks ......... 67 Freddy’s Frozen Custard & Grease Monkey Franchising ...... 58
Creative World School Doubletree by Hilton ................. 79 F Steakburgers ........................... 70 Great American Barbershop
Franchising .............................. 62 D.P. Dough ............................... 75 fab’rik ...................................... 92 Freedom Boat Club .................... 91 Franchise, The .......................... 86
Crestcom International .............. 61 Drama Kids International ........... 63 Face. Brow & Beauty Bar ......... 87 freedommaid ............................ 82 Great American Cookies ........... 69
Crowne Plaza Hotels & Resorts 79 Dream Dinners ......................... 76 Family Financial Centers ........... 66 Fresh Coat ............................... 78 Great Clips ............................... 86
Crown Trophy ........................... 93 DreamMaker Bath & Kitchen ...... 77 Fancy Art, N.F.P. ....................... 92 Frios Gourmet Pops .................. 70 Great Frame Up, The ................. 92
Cruise Planners ......................... 91 Dream Vacations ....................... 91 Fantastic Sams Cut & Color ...... 86 FRSTeam .................................. 83 Great Harvest Franchising ......... 69
Crunch Franchise ..................... 85 Drnk coffee + tea and Farmer Boys Restaurants .......... 71 Frutta Bowls Franchising .......... 75 Great Steak & Potato Company,
CryoNow .................................. 85 Qwench juice bar ...................... 70 Fastest Labs ............................ 94 Fully Promoted ......................... 94 The .......................................... 74
Ctrl V ........................................ 91 Drone Nerds ............................. 93 FastSigns International .............. 61 Fun Bus Fitness Fun on Wheels ... 64 Great Wraps ............................. 74
Culver Franchising System ........ 70 Drunken Taco Franchising ......... 72 Fast Tints Franchising ............... 58 Fun Fieldz ................................. 63 GreenApple STEM ..................... 98
Curio Collection by Hilton .......... 79 Dryer Vent Wizard International 84 Fatburger North America ........... 71 Funtopia ................................... 64 Greene Turtle Sports Bar &
CycleBar Franchising ................ 85 D’Sapone Restorations Father Nature ........................... 78 Furniture Medic ......................... 81 Grille, The ................................. 67
Franchising .............................. 84 Fazoli’s Franchising Systems ..... 72 Fuzzy’s Taco Shop .................... 72 Green Home Solutions .............. 84
D Duct Doctor USA ...................... 84 Federal Direct Tax Services ....... 99 Fyzical Therapy & Balance Green Mountain Harvest ........... 99
Dairy Queen ............................. 70 Ductz International ................... 84 Fetch! Pet Care ......................... 90 Centers ..................................... 77 Groom & Go .............................. 90
Dale Carnegie Training ............... 61 Dunkin’ Donuts ......................... 70 F45 Training ............................. 85 Groucho’s Deli .......................... 74
Daniel Ahart Tax Service ........... 66 Dunn Brothers Coffee ............... 70 Fibrenew .................................. 82 G Grounds Guys, The .................... 81
Danz’n ...................................... 59 Duraclean ................................. 83 Fiesta Auto Insurance and Tax ... 66 GameTruck Licensing ................ 64 Grout Doctor Global Franchise .... 81
Dapper Doughnut, The .............. 69 Figaro’s Pizza ........................... 72 GarageExperts ......................... 78 Growler USA - America’s
Dat Dog ..................................... 71 E Fire + Ice Interactive Grill Gateway Newstands ................. 93 Microbrew Pub ......................... 67
Days Inn by Wyndham ............... 79 Earl of Sandwich ...................... 74 and Bar .................................... 67 Gatti’s Pizza .............................. 73 Growth Coach, The ................... 60
D-BAT Academies ..................... 64 EarthWise Pet .......................... 90 FireDrum Email Marketing ......... 98 Generator Supercenter Growth Concepts ..................... 98
Deckhand Detailing ................... 58 East Coast Wings + Grill ............ 67 Firehouse Subs ........................ 74 Franchising .............................. 96 GymGuyz .................................. 85
Deck The Walls ......................... 92 East West ................................. 76 First Care Franchises ................ 76 Genius Kids .............................. 62 Gyro Shack, The ....................... 74
Dee-O-Gee ............................... 90 Edible Arrangements ................. 76 First Choice Haircutters ............ 86 Get A Grip Franchising ............... 77 Gyu-Kaku Japanese BBQ
Deezfruta ................................. 74 Eggs Up Grill ............................. 67 First Choice Pediatrics .............. 76 #getfried Fry Cafe .................... 70 Restaurant ............................... 67
Deka Lash ................................ 87 1867 Confederation Log & 1st Inspection Services ............. 94 Get In Shape For Women ........... 85
Deli Delicious ............................ 74 Timber Frame ........................... 99 FirstLight Home Care ................ 88 Gigi’s Cupcakes ........................ 69 H
Del Sol ..................................... 98 Elbows Mac N’ Cheese .............. 75 Fish Window Cleaning Ginger Sushi Boutique ............... 68 Halal Guys, The ......................... 75
Del Taco Fresh Mexican Grill ...... 72 Elements Massage .................... 87 Services .................................. 83 Glace Cryotherapy .................... 85 Hammer & Nails Grooming
Delta Disaster Services ............. 83 Elevated AI ............................... 98 Fit Body Boot Camp .................. 85 Glass Doctor ............................. 81 Shop for Guys .......................... 89
Denny’s .................................... 67 Elite Bartending ........................ 96 Fit36 ........................................ 85 Glass Guru, The ......................... 81 Hampton by Hilton .................... 79
Dental Fix RX ............................ 93 Elite Tutoring Place ................... 65 Fit4Mom ................................... 85 Global Recruiters Network ......... 61 Hand and Stone Massage
Dentalvana ................................ 77 eMaids ..................................... 82 Fitness Together ....................... 85 Gloria Jean’s Coffees ................ 70 and Facial Spa .......................... 87
Dentist’s Choice, The ................ 94 Embassy Suites by Hilton .......... 79 FITT Systems ........................... 99 GNC Franchising ....................... 93 Handle With Care Packaging
Dessert’D Organic Bake Shop ... 69 Enduring Images ....................... 99 Five Star Bath Solutions ............. 77 Goddard Systems ..................... 62 Store ....................................... 95
Destination Athlete .................... 91 Engineering for Kids .................. 63 Five Star Painting ...................... 78 Goin’ Postal .............................. 95 Handpiece Express ................... 98
Detail Plus Car Appearance Enovana Green Cleaning ........... 82 Flame & Skewers ..................... 72 Golden Chick ............................ 69 H&R Block ................................ 66
Systems ................................... 98 Entrepreneur’s Source, The ....... 60 Flame Broiler, The ..................... 68 Golden Corral Restaurants ........ 66 Handyman Connection ............... 81
DetailXPerts ............................. 58 Enviro-Master International Flawless Icon ........................... 87 Golden Heart Senior Care ......... 88 Handyman Matters Franchise .... 81
S TA R T U P S F a l l 2 0 1 8 1 0 1
INDEX
HandyPro International .............. 81 HungryGenius Holdings ............. 99 Jiffy Lube International .............. 58 LaVida Massage ....................... 87 Maids by Trade ......................... 82
Happier At Home ...................... 88 Hungry Howie’s Pizza & Subs .... 73 Jimboy’s Tacos ......................... 72 Lawn Army ................................ 81 Mainstream Boutique ................ 92
Happy & Healthy Products ........ 76 Huntington Learning Centers ..... 65 Jimmy John’s Gourmet Lawn Doctor ............................. 81 Maki-Mee ................................. 68
Happy Cow Frozen Yogurt .......... 71 Hurricane Grill & Wings/ Sandwiches ............................. 74 Leadership Management ............ 61 Mama Bella’s Pizza & Calzones .. 73
HappyFeet Legends Hurricane BTW ......................... 69 Johnny Rockets ........................ 67 LeafSpring Schools ................... 62 Mango Biche Mia ...................... 75
International ............................. 64 Husse ....................................... 91 John The Baker ......................... 67 Learning Experience Academy of Marble Slab Creamery ............... 71
Happy Tax Franchising .............. 66 Hwy 55 Burgers, Joint, The ................................. 76 Early Education, The ................. 62 Marco’s Pizza ........................... 73
Hardee’s Restaurants ................ 71 Shakes & Fries ......................... 67 Jomsom Staffing Services .......... 61 Learning Express Toys .............. 65 Martinizing ............................... 94
Hard Exercise Works ................ 85 Jon Smith Subs ......................... 74 LearningRx ............................... 63 Massage Envy .......................... 87
Hawthorn Suites by Wyndham .. 79 I Jordan’s Pet Care ..................... 90 Leather Medic .......................... 82 Massage Heights ...................... 87
Healthier4U Vending ................. 99 IceBorn .................................... 76 Juice It Up! ............................... 75 Ledo Pizza ................................ 73 Massage Life Center ................. 87
HealthSource ........................... 76 iCode Computer Science JumpBunch .............................. 64 LED Source .............................. 93 MassageLuXe ........................... 87
Healthy Hands Cooking ............. 98 School for Kids ......................... 63 Junk King ................................. 95 Legacy Academy ...................... 62 Matco Tools .............................. 93
HealthyYOU Vending ................. 99 IDEA Lab International Franchise 63 Just Between Friends Legacy Fit ................................ 86 Mathnasium Learning Centers ... 65
Heart Certified Auto Care ......... 59 iDropped .................................. 97 Franchise Systems ................... 65 Le Macaron French Pastries ...... 69 Max Challenge, The ................... 86
Help-U-Sell Real Estate ............. 96 I Heart Mac and Cheese ............ 75 Just Insurance Brokers ............. 66 LemonShark Poke ..................... 68 Max Muscle Sports Nutrition ..... 93
HempE Distribution ................... 99 Ikor International ...................... 88 Just You Fitness ....................... 86 Lendio Franchising .................... 66 McAlister’s Deli ......................... 74
Hi-Five Sports Franchising ........ 64 iLoveKickboxing ........................ 85 Lennys Grill & Subs ................... 74 McDonald’s ............................... 71
High Touch-High Tech ................ 63 Image One Facility Solutions ...... 80 K Leonid Afremov Kiosk Art Meatballs Etc. .......................... 72
Hilton Garden Inn ...................... 79 Image360 .................................. 61 Kampgrounds of America .......... 79 Gallery ..................................... 93 MediaCentric Franchise ............. 61
Hilton Hotels and Resorts ......... 79 In Home Personal Services ....... 88 Keller Williams .......................... 96 Liberty Tax Service ................... 66 Medi-Weightloss Franchising
HMI .......................................... 99 In Home Pet Services ................ 90 Keo Asian Cuisine ..................... 67 Lice Clinics of America .............. 76 USA .......................................... 77
HobbyTown .............................. 93 i9 Sports .................................. 64 Keyrenter Property Lice Squad Canada .................... 77 Meineke Car Care Centers ........ 59
Holiday Inn and Holiday Instant Imprints ........................ 94 Management ............................ 60 Lifeologie Franchising ............... 97 Melt Shop ................................. 74
Inn Express .............................. 79 In-Symmetry Spa ..................... 87 Key West Inns, Hotels & Resorts 79 Lifesquire ................................. 97 Melting Pot Restaurants,
Holy Smokes ............................ 92 IntegriServ ............................... 80 KFC US .................................... 69 Lightbridge Academy ................ 62 The .......................................... 68
Ho Math Chess Tutoring Center . 63 IntelliTurf Franchise ................... 77 Kidbus ..................................... 98 Lil’ Angels Photography ............. 95 MemoryWise ............................ 97
Home Care Assistance .............. 88 InterContinental Hotels & Kiddie Academy ........................ 62 Line-X ...................................... 59 Men In Kilts Window Cleaning .... 83
Home Cleaning Centers of Resorts .................................... 79 Kid-Fit ...................................... 98 Link Business ........................... 60 Merle Norman Cosmetics .......... 93
America ................................... 82 Interface Financial Group - Kidokinetics ............................. 64 Link Staffing Services ................ 61 Merry Maids ............................. 83
HomeGate Real Estate .............. 99 IFG 50/50, The .......................... 65 Kids Can CAD ........................... 63 Little Gym International, The ...... 64 Metal Supermarkets ................. 93
Home Helpers ........................... 88 Interim HealthCare .................... 88 KidsPark .................................. 62 Little Kickers ............................ 64 Metropolitan Movers ................. 95
Home Instead Senior Care ........ 88 Interior Magic ........................... 58 Kid to Kid ................................. 65 Little Medical School ................. 63 Michael & Son Services ............ 84
Home Video Studio ................... 99 InXpress ................................... 61 KidzArt ..................................... 63 Live 2 B Healthy Senior Fitness . 86 Microtel Inn & Suites by
HomeHealth24x7 ...................... 88 Iron Tribe Fitness ...................... 85 Kidz On The Go ......................... 64 Live Your List Publications ........ 98 Wyndham ................................. 79
HomeSmart International .......... 96 Island Fin Poke Company .......... 68 Kilwins Chocolates Franchise .... 75 Loan Consultants ...................... 99 Midas International ................... 59
HomeTeam Inspection Service .. 94 Island Society ........................... 89 Kinderdance International ......... 64 Loan Consultants (Consulting) ... 99 Midtown Chimney Sweeps
HomeVestors of America .......... 96 It’s A Grind Coffee House .......... 70 Kitchen Tune-Up ........................ 77 Local Door Coupons ................. 59 Franchising .............................. 84
Homewatch CareGivers ............ 88 Ivybrook Academy .................... 62 Kix Mobile ................................ 97 Locals Love Us ......................... 59 Mighty Auto Parts ..................... 59
HomeWell Senior Care .............. 88 Izsam Franchising ..................... 80 KLA Schools ............................. 62 Locococo Shave Ice ................... 71 Mighty Kicks ............................. 64
Homewood Suites by Hilton ...... 79 K9 Resorts ............................... 90 London Day School Franchising . 62 Milex Complete Auto Care
Honest-1 Auto Care ................... 59 J Kolache Factory ....................... 69 Lon Waltenberger Training Mr. Transmission ...................... 59
HoneyBaked Ham ..................... 76 Jabz Franchising ....................... 85 Komotodo Sushi Burrito ............ 68 Services .................................. 99 milliCare ................................... 80
Honey Do Service, The ............... 81 Jack Farley’s Art Supplies ......... 93 Kona Ice .................................... 71 Los Tacos by Chef Omar ........... 72 Minigolfinc.com ........................ 99
Honor Yoga .............................. 89 Jack in the Box .......................... 71 Kremo Ice Cream ....................... 71 Lost Cajun, The ........................ 67 Mint Condition Franchising ........ 80
Hoodz International .................. 80 Jackson Hewitt Tax Service ....... 66 Kumon Math & Reading Centers 65 Lumberjacks Restaurant ........... 68 Minuteman Press
Hooters .................................... 67 J’adore ..................................... 87 Kurtos Cake ............................. 69 LunchboxWax ........................... 89 International ............................. 60
Hospitality International ............ 79 Jan-Pro Franchising Luv 2 Play ................................ 64 Miracle Leaf .............................. 77
Hot Dog on a Stick .................... 72 International ............................. 80 L Miracle Method Surface
Hotel Indigo .............................. 79 Jantize America ........................ 80 Labor Finders ............................ 61 M Refinishing ................................ 77
Hotel Makeover ........................ 97 Jazen Tea ................................. 75 Lagnetic Curb Kits .................... 99 Maaco Franchising ................... 58 Mister Sparky ............................ 81
Hot Fries .................................. 70 Jazzercise ................................ 85 la Madeleine French Bakery & Mac Tools ................................. 93 MixStirs ................................... 75
Hounds Town USA .................... 90 J.D. Byrider .............................. 59 Cafe ......................................... 67 Mad Science Group .................. 63 Mobile Bling .............................. 97
HouseMaster ........................... 94 JDog Junk Removal ................... 95 L&L Hawaiian Barbecue ............ 68 Magic Bubbles .......................... 84 Mobile Pet Imaging .................... 91
Howard Johnson by Wyndham .. 79 JEI Learning Centers ................. 65 Lapels ...................................... 94 Maid Brigade ............................ 82 Modern Acupuncture ................ 89
Huddle House ........................... 67 Jersey Mike’s Subs ................... 74 LaRosa’s Pizzeria ...................... 73 Maid Green Made Clean Moe’s Southwest Grill ............... 72
HuHot Mongolian Grills .............. 67 Jet-Black .................................. 84 Lash Lounge, The ..................... 87 Since 2006 ............................... 82 Molly Maid ................................ 83
Human Bean Drive Thru, The ..... 70 Jet’s Pizza ................................ 73 Last Real Gym .......................... 86 MaidPro ................................... 82 Money Mailer Franchise ............ 59
Hummus Republic, The ............. 72 Jiff-e-Books ............................. 98 Launch Trampoline Park ............. 91 Maids, The ............................... 82 Monkee’s Franchising ............... 92
1 0 2 F a l l 2 0 1 8 S TA R T U P S
Monkey Joe’s Parties & Play ...... 64 O Perspire Sauna Studio .............. 89 Premier Weddings .................... 59 Retro Fitness ............................ 86
Montessori Kids Universe ......... 62 Oasis/New2Travel ..................... 99 Petland .................................... 90 Preppy Pet ............................... 90 Rhea Lana’s Franchise Systems 65
Montessori League Academy .... 62 Oasis Senior Advisors ............... 89 Pet Passages ............................ 91 Pretzelmaker ............................ 69 Right at Home ........................... 89
Mooyah Burgers, Fries & Shakes 71 Office Evolution ......................... 61 Pets Are Inn .............................. 90 PrideStaff .................................. 61 RimTyme .................................. 58
Morano Gelato Franchise ........... 71 Office Pride Commercial Pet Supplies Plus ...................... 90 PrimoHoagies Franchising ......... 74 Rita’s Italian Ice ......................... 71
Morantz Ultrasonics .................. 99 Cleaning Services ..................... 80 Pets Warehouse ....................... 90 Primrose School Franchising ..... 62 River Street Sweets -
Mosquito Joe ............................ 82 OfficeZilla ................................. 93 Pet Wants ................................ 90 Pro Clean USA .......................... 80 Savannah’s Candy Kitchen ........ 76
Mosquito Shield ........................ 82 Old Chicago Pizza & Taproom .... 67 Pharmabox ............................... 93 Profile by Sanford ...................... 77 RNR Tire Express & Custom
Mosquito Squad ....................... 82 Omega Learning Center ............ 65 Phenix Salon Suites Franchising 88 Proforma ................................. 60 Wheels ..................................... 58
Motel 6 .................................... 79 Once Upon A Child .................... 65 Philly Pretzel Factory ................ 69 Pro Image Sports ..................... 92 Robeks Fresh Juices &
Mountain Mike’s Pizza ............... 73 1-800-Got-Junk? ....................... 95 Pho Hoa ................................... 68 Pro Lift Garage Doors ................ 77 Smoothies ................................ 75
Mr. Appliance ............................ 81 1-800-Packouts ........................ 83 Physical Therapy Now ............... 77 Pronto Insurance ...................... 66 Robin Autopilot ......................... 82
Mr. Electric ................................ 81 1-800 Water Damage ................ 83 PickUp USA Fitness .................. 86 PropertyGuys.com ................... 96 RoboThink ................................ 63
Mr. Goodcents Franchise One Hour Heating & Piezoni’s ................................... 73 Property Management Inc. ........ 60 Rock & Brews Franchising ........ 67
Systems ................................... 74 Air Conditioning ......................... 81 Pigtails & Crewcuts .................. 87 ProSource Wholesale ................ 77 Rocky Mountain Chocolate
Mr. Handyman International ....... 81 101 Mobility .............................. 76 Pillar To Post Home Inspectors .. 94 Pure Barre ............................... 86 Factory .................................... 76
Mr. Rooter ................................ 82 One River School of Art & Pinnacle Business Strategies .... 99 PuroClean ................................ 83 Room 5280 ............................... 91
Mr. Sandless/Dr. DecknFence .... 78 Design ...................................... 63 Pinnacle Montessori ................. 62 Roosters Men’s Grooming
M3 Artificial Grass and Turf ........ 77 One Sports Nation/Fun Size Pinot’s Palette ........................... 91 Q Centers .................................... 87
Multivista ................................. 95 Sports ..................................... 64 PIP Marketing, Signs, Print ........ 60 Qdoba Mexican Eats ................. 72 Rooter-Man .............................. 82
Murphy Business & Financial .... 60 1000 Degrees Pizza .................. 73 Pirtek ....................................... 97 Quaker Steak & Lube ................ 68 Rosati’s Pizza ........................... 73
Music Go Round ....................... 93 OpenWorks .............................. 80 Pita Pit ..................................... 74 Qualicare .................................. 89 Round Table Pizza ..................... 73
MyElder ................................... 89 Orangetheory Fitness ............... 86 Pizza Factory ........................... 73 Quesada Burritos & Tacos ......... 72 Row House Franchise ............... 86
My Eyelab ................................ 76 Orion Food Systems ................. 75 Pizza Hut .................................. 73 Roy Rogers Restaurants ........... 74
My Gym Children’s Fitness Orion Repair ............................. 98 Pizza 9 ..................................... 73 R Russo’s New York Pizzeria ........ 68
Center ...................................... 64 OrthoNow ................................ 76 Pizza Patron ............................. 73 Rabocao .................................. 90 Rustic Brush, The ...................... 91
My Salon Suite/Salon Plaza ....... 88 Our Town America .................... 59 Pizza Planet .............................. 68 Radisson .................................. 79 RVPlusYou ................................ 99
Outdoor Lighting Perspectives ... 77 Pizza Press, The ....................... 73 Radisson Blu ............................ 79
N Overtime Franchise .................. 64 Pizza Ranch .............................. 73 Rainbow International S
Nailed It Franchising .................. 91 Oxi Fresh Franchising ................ 80 Pizza Schmizza ......................... 73 Restoration & Cleaning ............. 83 SAFE Homecare ....................... 89
Namaste Nail Sanctuary ............ 89 Oxxo Care Cleaners .................. 94 PJ’s Coffee of New Orleans ....... 70 Ramada Worldwide by Safe Ship ................................. 96
National Property Inspections ... 94 Planet Fitness ........................... 86 Wyndham ................................. 79 SafeSplash Swim School .......... 64
Native Grill and Wings P Platinum Preferred Financial Rascal House ........................... 73 SailTime Group .......................... 91
Franchising .............................. 67 Paciugo Gelato Caffe .................. 71 Group ....................................... 99 Reading Ranch ......................... 65 Saladworks .............................. 75
Natural Awakenings .................. 59 Padgett Business Services ........ 66 Plato’s Closet ........................... 92 Realean .................................... 96 Salons by JC ............................. 88
NaturaLawn of America ............. 81 Painting with a Twist .................. 91 Play It Again Sports ................... 91 Real Life Ninja Academy ............ 86 Salon Studios Beauty Mall ......... 88
Navis Pack & Ship ..................... 95 Pak Mail ................................... 95 Poke + Go ................................. 68 Real Property Management ....... 60 Salt Suite, The .......................... 89
Nekter Juice Bar ....................... 75 Palm Beach Tan ........................ 89 Poke Company, The .................. 68 Realty Executives Intl. Svcs. ...... 96 Samurai Sam’s Teriyaki Grill ....... 68
Nestle Toll House Cafe by Chip .. 69 Palms Tanning Resort, The ........ 89 Pokeworks ............................... 68 Realty One Group ...................... 96 SandFree ................................. 78
Newk’s Eatery .......................... 75 Panini Kabob Grill ...................... 68 Poki Bowl ................................. 68 Re-Bath .................................... 77 Sandler Training ......................... 61
NexClean .................................. 80 Paniq Room ............................... 91 Polestar Pilates Studio Franchise 86 redbox+ ................................... 95 Sanford Rose Associates
Nextaff ...................................... 61 Papa John’s International .......... 73 Pono Home .............................. 78 RedBrick Pizza ......................... 73 International .............................. 61
Nexus Property Management .... 60 Papa Murphy’s Take ‘N’ Bake Pool Scouts .............................. 82 RedLine Athletics Franchising .... 64 Schakolad Chocolate Factory .... 76
N-Hance Wood Refinishing ........ 78 Pizza ........................................ 73 Poolwerx .................................. 82 Red Lion Hotels ........................ 80 Schlotzsky’s ............................. 74
Nikita Hair ................................ 87 Paramount Tax .......................... 66 Pop-A-Lock Franchise System .. 94 Red Mango - Cafe & Juice Bar .... 71 School Communications Agency,
911 Restoration ......................... 83 Parcel Plus ............................... 95 Popbar ...................................... 71 Red Roof Inn ............................ 80 The .......................................... 59
9Round .................................... 86 Parisi Speed School .................. 64 PortraitEFX Photography Reis & Irvy’s ............................. 76 Schooley Mitchell ...................... 61
99 Dollar Social ........................ 98 Park Inn by Radisson ................ 79 Franchise ................................. 95 Relax The Back ......................... 76 School of Rock ......................... 63
Ninjakour ................................. 86 Parker-Anderson Enrichment .... 63 Postal Annex+ .......................... 95 Reliable Appliance & Dryer Vent Scissors & Scotch .................... 87
NorthStar Moving ..................... 95 Party In A Tent .......................... 99 Postal Connections/iSold It ........ 96 Service .................................... 99 Scooter’s Coffee ....................... 70
Novus Glass ............................. 59 Patch Boys, The ........................ 81 PostNet Neighborhood Business Relocation Strategies ................. 61 Scout and Molly’s Boutique ....... 92
NrGize Lifestyle Cafe ................. 75 Patrice & Associates ................. 61 Centers .................................... 96 RE/MAX .................................... 96 Scout Guide, The ...................... 60
Nstant Money Tax Service ......... 66 Paul Davis Restoration .............. 83 Potatopia Franchise .................. 70 Remedy Intelligent Staffing ......... 61 Screenmobile, The ..................... 81
N2 Publishing ........................... 59 Pax .......................................... 97 Potbelly Sandwich Shop ........... 74 Renew Crew ............................ 84 Scrubs2Go ............................... 92
NTY Clothing Exchange ............. 92 Payroll Vault Franchising ........... 66 Precision Concrete Cutting ....... 84 Rent-A-Center .......................... 93 Sculpture Hospitality ................. 61
Nurse Next Door Home Care Pearle Vision ............................ 76 Precision Door Service .............. 77 Rent-A-Ruminant Franchise ....... 81 Sebanda Insurance ................... 66
Services .................................. 89 Penn Station East Coast Subs ... 74 Precision Tune Auto Care .......... 59 RentMotoped ............................ 91 2nd Family ................................ 89
Nutty Scientists ........................ 63 Pepe’s Mexican Restaurants ..... 68 Preferred Care at Home ............ 89 Repower by Solar Universe ....... 78 Security 101 ............................. 96
NZone Sports of America .......... 64 Perks Nearby ........................... 98 Premier Pools & Spas ............... 78 Restoration 1 ............................ 83 Self Made Training Facility ......... 86
S TA R T U P S F a l l 2 0 1 8 1 0 3
INDEX
Senior Care Authority ............... 89 Spavia Day Spa ........................ 87 Synergy HomeCare ................... 89 Tutoring Center Franchise, The .. 65 Weed Man ................................ 82
Senior Helpers .......................... 89 Spectrum Unlimited .................. 99 System4 Facility Services .......... 81 Tutoring Club ............................ 65 Weichert Real Estate Affiliates .. 96
Seniors Helping Seniors ............ 89 SpeedPro Imaging ..................... 61 Tutu School .............................. 65 Welcomemat Services .............. 60
ServiceMaster Clean/ Spherion Staffing ....................... 61 T 24-7 Nursing Care ..................... 89 We Sell Restaurants .................. 60
ServiceMaster Restore .............. 81 Spice & Tea Exchange, The ....... 76 Taco Bell .................................. 72 Two Maids & A Mop .................. 83 Wetzel’s Pretzels ...................... 69
Service Team of Professionals Splash and Dash Groomerie & Taco Bueno .............................. 72 Two Men and a Truck Which Wich Superior
(STOP) ..................................... 83 Boutique .................................. 90 Taco Casa ................................ 72 International ............................. 95 Sandwiches ............................. 74
Servpro ................................... 83 Spoiled Rotten Photography ...... 95 Taco John’s International ........... 72 Whizzy Ride .............................. 93
Seva Beauty ............................. 87 Sport Clips ............................... 87 Taco Rico Tex-Mex Cafe ............ 72 U Wienerschnitzel ........................ 72
7-Eleven ................................... 92 Spray-Net ................................ 78 TacoTime .................................. 72 uBreakiFix ................................ 97 Wild Birds Unlimited ................... 91
Shack Shine ............................. 84 Spring-Green Lawn Care ........... 82 Tailored Living .......................... 78 UBuildIt .................................... 79 Window Gang ........................... 83
Share My Coach Franchise ........ 91 Sprinkler Master ....................... 84 Tan Republic ............................. 89 UCBC Bagels ............................ 69 Window Genie .......................... 83
Sharkey’s Cuts For Kids ............ 87 Squeegee Squad ...................... 83 Tapestry Collection by Hilton ..... 80 UFC Gym .................................. 86 Window World .......................... 78
ShelfGenie Franchise Squisito Pizza & Pasta .............. 72 Tapout Fitness .......................... 86 Umbrella Financial Services Tax Wine & Design ........................... 91
Systems ................................... 78 Sriracha House ......................... 68 TapSnap ................................... 95 Solutions Group ........................ 99 WineStyles Tasting Station ........ 76
Shine Window Care and Stacked Pickle .......................... 67 Taste Buds Kitchen ................... 63 United Country Real Estate ....... 96 Wingate by Wyndham ............... 80
Holiday Lighting ........................ 83 Staging Diva ............................. 99 Taste of Mediterranean ............. 72 United Real Estate .................... 96 Wing It On ................................ 69
Shipley Do-Nuts ....................... 69 Stanley Steemer Carpet TAT Franchises ......................... 97 Units Franchise Group .............. 95 Wingstop Restaurants .............. 69
Showhomes ............................. 97 Cleaner .................................... 80 Tayne Law Group ...................... 66 Universal Business Consultants 62 WIN Home Inspection ............... 94
Shred415 .................................. 86 Stay At Home Caregivers .......... 99 TEAM Franchise ....................... 62 UPS Store, The ......................... 96 Wireless Zone ........................... 97
Shred-Tech ............................... 99 Staybridge Suites ..................... 80 TeamLogic IT ............................ 97 Uptown Cheapskate ................. 92 Woodhouse Spas, The .............. 90
SiempreTax+ ............................. 66 Staymobile ............................... 97 TechVoo ................................... 97 Urban Air Adventure Park .......... 91 Workforce Staffing
Signal 88 Security .................... 96 Steamatic ................................. 83 Teleteria ................................... 99 Urban Bar-B-Que ..................... 69 Network ................................... 98
Signarama ................................. 61 STEM For Kids .......................... 63 10BucksARoom.com ................. 83 Urban Bricks Pizza ................... 73 Workout Anytime 24/7 ............... 86
Silvercloud Trailer Events .......... 95 Storage Authority ..................... 97 Teriyaki Madness ...................... 68 USA Insulation .......................... 79 Wow American Eats .................. 68
Silver Pet Prints ........................ 92 Storkdelivery.com .................... 98 TGA Premier Junior Golf ............ 65 U.S. Lawns ............................... 82 Wow 1 Day Painting ................... 78
Sir Grout Franchising ................. 81 Storm Guard Roofing & TGA Premier Sports .................. 65 WSI .......................................... 97
Sirius Day Spa Franchising ........ 89 Construction ............................ 84 TGA Premier Youth Tennis ......... 65 V www.surfpartyinabox.com ....... 99
Sir Speedy Print Signs Stratus Building Solutions .......... 81 Thai Express ............................ 68 Valpak Direct Marketing Wyndham Garden ..................... 80
Marketing ................................. 60 StretchLab Franchise ............... 89 360clean ................................... 81 Systems ................................... 60 Wyndham Grand ....................... 80
Sit Means Sit Dog Training ......... 90 Stricklands Frozen Custard ........ 71 360 Painting ............................. 78 Valvoline Instant Oil Change ...... 58 Wyndham Hotels & Resorts ...... 80
Sitter4Paws ............................. 90 Stronghold Floors ..................... 78 Tide Dry Cleaners ..................... 94 Vanguard Cleaning Systems ....... 81
Sitting Made Simple .................. 62 Structural Elements ................... 77 Tilted Kilt Franchise Operating ... 67 VaporFi .................................... 92 X
Skyhawks Sports & Supertots Studio 6 ................................... 80 Tint World ................................. 58 Vapor Life ................................. 92 X-Golf Franchise ....................... 92
Sports Academy ....................... 64 Style Encore ............................. 92 Tippi Toes ................................. 65 Vapor Shark ............................. 92
Sky Zone ................................... 91 Subway .................................... 74 Title Boxing Club ....................... 86 Velofix ...................................... 97 Y
Slumberland Franchising ........... 93 Sub Zero Franchise .................... 71 tixtravel.com ............................ 99 Venture X ................................. 62 Yellow Van Handyman ................ 81
Smallprint ................................. 92 Succentrix Business Today’s Senior Magazine ........... 98 Villa Italian Kitchen .................... 73 YeloSpa .................................... 87
Smiling Moose Rocky Advisors ................................... 66 Togo’s ...................................... 74 Vine Wine Bar, The ................... 68 Yesco ....................................... 62
Mountain Deli ........................... 75 Sudore Wellness ....................... 86 Toppers Pizza ........................... 73 VIP Laser ................................. 89 Yogi Bear’s Jellystone Park
Smokin’ Oak Wood-Fired Sugaring NYC ........................... 89 Totally Nutz .............................. 76 Visiting Angels .......................... 89 Camp-Resorts .......................... 79
Pizza ........................................ 73 Sugar Plum Parties ................... 64 Total Reporting ......................... 62 Vitality Bowls ........................... 75 Yogurtland Franchising .............. 71
Smoothie Factory ..................... 75 Sundek Decorative Concrete ..... 99 Touching Hearts At Home .......... 89 Vital Restoration ....................... 83 Yogurt Mountain ........................ 71
Smoothie King .......................... 75 Supercuts ................................ 87 Town Money Saver ................... 60 Voltaire Cycles ......................... 93 You Move Me ............................ 95
Snap Fitness ............................ 86 Super 8 by Wyndham ................ 80 Transworld Business Advisors .. 60 Vootu World Franchise .............. 97 Young Rembrandts Franchise .... 63
Snapology ................................ 63 SuperGlass Windshield Repair ... 59 TravelHost ................................ 98 V’s Barbershop Franchise ......... 87 Your Pie ................................... 73
Snap-on Tools .......................... 93 SuperGreen Solutions ............... 97 Travelodge by Wyndham ........... 80 You’ve Got Maids ...................... 83
Snip-Its .................................... 87 Superior Fence & Rail Trend Transformations ............... 77 W
SoBol ....................................... 75 Franchising .............................. 78 Tropical Smoothie Cafe ............. 75 Wachters’ Organic Sea Products 99 Z
Soccer Shots Franchising ......... 64 Superior Mosquito Defense ....... 82 TruBlue Total House Care .......... 84 Wag N’ Wash Natural Zerorez Franchising Systems .... 80
Social Xpand ............................ 98 Supporting Strategies ............... 66 True North Business Food & Bakery .......................... 91 Zero-To-Clean .......................... 83
Sometimes Spouse .................... 81 Surface Specialists .................... 77 Development (TNBD) ................. 98 Wake Foot Sanctuary ............... 90 Ziebart ..................................... 58
Sondermind .............................. 62 Surf City Squeeze ..................... 75 TruFusion ................................. 86 Walls of Books .......................... 93 Zippy Shell Moving
Sonic Drive-In Restaurants ........ 71 Sushi Runner ............................ 68 TRYP by Wyndham ................... 80 Watermark Seminars ................ 99 and Storage ............................. 95
Soul Focus ................................ 77 sweetFrog Premium TSS Photography ...................... 95 Watermill Express Franchising ... 76 Zips Dry Cleaners ..................... 94
Southern Striping ..................... 84 Frozen Yogurt ............................ 71 Tubby’s Sub Shop ..................... 74 Watters International Realty ...... 96 Zoo Health Club, The ................. 86
spa810 Laser, Skin & Massage .. 89 Sweetwaters Coffee & Tea ........ 70 Tuffy Tire and Auto Service ....... 59 WaveMax Laundry .................... 94 Zoom Room .............................. 90
Sparkle Wash International ....... 84 SwimLabs Swim School ............ 64 Tumbles ................................... 65 Waxing the City ........................ 89 Zoup! Systems .......................... 75
Spaulding Decon ....................... 84 Sylvan Learning ........................ 65 Tutor Doctor ............................. 65 Wayback Burgers ...................... 71
1 0 4 F a l l 2 0 1 8 S TA R T U P S
10 NO B.S. RULES OF
DIRECT MARKETING
Always Include Do Not Pay for
1 an Offer. 5 Brand-Building.
Always Create
2 Urgency. 6 Always Follow Up.
Do Not Give in to
10 Temptation.
THE EXPERTISE
Subway, Primrose Schools. But in providing the same level of
the values of Christian service. If I am not in the
Brothers matched those of my building, I need to feel
family. When they worked on comfortable leaving my team
my car, they were always in the shop. And I am.
THAT MATTERS
honest. The price was fair.
They loved on us when we Community is a big part
went into the shop. And the of Christian Brothers’
fact that they’ve been around mission, as well as your
since 1982 sat really well with own. How is that reflected
Jonita White didn’t know much about cars, us. It’s a successful model. in your business?
but she did know about people. That’s how With our new location, I’m
Was it tough transitioning excited to be part of the Cross
she became a successful Christian Brothers
to life as a business Roads Rotary Club and
Automotive owner. owner? volunteer with the Women’s
BY NINA ZIPKIN My husband was like, “You can League. I’m finding more
do this, honey. You don’t know and more women are getting
cars, but you know business.” into the auto repair industry,
In 2006, Jonita White quit her job in This industry is not about cars. and I want to tell them to
San Diego and moved to Texas. She did It’s about relationships. If a never give up on their dream.
it to be closer to family, but she also saw it customer is frustrated because When women come into
as a chance to pursue her dream of becom- of a situation with their car, it’s the shop and see me, their
ing a real estate agent. Then the housing market because of everything else faces just automatically relax,
they’re dealing with in life: I’ve and they feel comfortable.
crashed in 2007, just as she’d earned her license, and
got to get my daughter to dance Women, don’t be afraid of a
White needed a backup plan—fast. She still wanted to lessons. I’ve got to get my son to male-dominated industry.
work for herself, but launching a business in a troubled football. What does it take to get Cross that line. I’m living proof
market wasn’t an option. my car fixed and back on the it can be done.
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MAKE THE
MOST OF A
YOUNG STAFF
At their Tropical Smoothie Cafe stores,
Dennis and Nicole Drake know that
most young employees are temporary.
But they invest in their future anyway.
BY LYDIA BELANGER
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NOW GO
I know this because of the Is there a little luck in every
entrepreneurs I meet. They success? Sure. We all took risks
encountered setbacks—every- in our careers, and, through
one does!—but they overcame some unmeasurable balance of
DO IT AGAIN
them. The experience taught skill and timing and good
them that they can survive fortune, they paid off in ways
future setbacks, too. They built that led us to where we are. But
one company and learned they was it all luck? If we had to do it
can build another. They evolved over again, is there a chance
as leaders and learned they can we’d end up as failures? No
Here’s the most important lesson keep evolving. At the beginning way. Luck just influenced the
of their journeys, they may not path. It shifted the winds. If
you can learn from your past.
have had such confidence in luck had broken for me
BY JASON FEIFER, EDITOR IN CHIEF, ENTREPRENEUR themselves. But that confidence differently, I wouldn’t have this
grew. They proved their job I have now—but I am
worth—to others, yes, but most absolutely certain that I’d have
I WAS AT A BAR a while back with MICK, a P H O T O G R A P H BY I S T O C K P H O T O.C O M / G R A D Y R E E S E
important, to themselves. found some other satisfying
successful DJ who spins for celebrities and I also know this because I’ve path and built some different
big brands, and we were discussing his lived it myself. I remember version of success, and I believe
future. He has ambitious plans to expand being at my first magazine job the same is true for us all.
in Boston and considering We’re entrepreneurs: We
his business, but like any entrepreneur, he’s also taking a new job at Men’s work with what we’ve got.
concerned: Can he pull it off? What if he isn’t equipped Health. It was scary. I’d made Sometimes it’s a lucky break.
for the next steps? good friends and done good Sometimes it’s not. The
A day earlier, I’d heard a different example of that work in Boston. What if I important thing is that we
same fear. A friend in media was considering changing couldn’t repeat that? But keep moving forward—and
frightened as I was, I decided know that because we took
jobs and asked for my advice. She’s a rock star at her
to try my hand. Three years one big step forward, and we
publication. “But at this new job, I’ll just be another later, I was on repeat. I had didn’t fall down, we will stay
employee,” she said. What if she can’t repeat the made good friends and done standing when we take that
success she has right now? good work at Men’s Health, was next step, too.
1 1 2 F a l l 2 0 1 8 S TA R T U P S
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