Job Title
External Interface
(Enlist external agencies/authorities
that you are required to deal with
while discharging your duty)
Overall Purpose/Objective
Of the job
Key Responsibilities
(List major responsibilities, that you
have, to achieve the key objectives)
Management Trainee
 Agencies – Event Management, PR & Advertising
 Retailers
 Sponsors – Corporates, Brand Alliances
 Government/ regulatory bodies
Responsible for effective execution of all Marketing activities by
coordinating with external (event management and creative
agencies) and internal teams to ensure flawless execution and
customer experience. Support in brand building, advertising & PR
for the Centre.
 Assist in the execution of various events at the Residential
properties as per the approved Calendar for the year.
 Understand the sales brief of residential project
 Formulate a list of potential clients through available
market data
 Assist in launch of events/ marketing summits for the
properties by inviting channel partners (IPCs) and potential
clients and offering attractive deals/ brokerage
percentages.
 Assist in planning the PR and advertising operations to
enhance the image of the Project (Residential) by ensuring
regular advertising through all possible media as well as
good coverage of various events/ occasions/ initiatives,
etc. on various platforms.
 Monitor all the activities of the agencies on a regular basis
to ensure adherence to company brief and timelines.
 Effective use of various social media handles like
Facebook, Twitter, Instagram, etc. to maintain a strong
brand connect with select target audience and ensure
promotion of various initiatives of the Centre.
 Support the branding efforts of the retailers and support
the smooth execution of the retailer events.
 Prepare, maintain and share MIS reports as per defined
timelines.