G O H A N RICE BOWL

CHAPTER I
EXECUTIVE SUMMARY

A. COMPANY NAME
 Gohan Rice Bowl

CONTACT NUMBER

 09298392323
LOCATION

 Purok-4 Poblacion, Montevista, Compostela Valley Province

CONTACT PERSON

 Serjan R. Gargar
B. TYPE OF BUSINESS
 Sole proprietorship
 This business will provide opportunity to individuals with an
interest in providing customers with better quality, more
selection and better customer service. The purpose of this
business is to engage in selling the good quality of rice topping
with its superior taste, texture and affordable price in order to
satisfy the customers.

C. VISION, MISION GOALS AND CORE VALUE

Vision

Gohan Rice Bowl aims to be the no.1 food outlet in the hearts of
people. It seeks to earns customer’s loyalty. It also seeks to
expand its business not only locally, but also internationally.

Mission

To be the best by providing outstanding quality, service, value

and giving a smile to every customer.

Goals

 Increase Market Share

 Growth of the business operation
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 Customer Satisfaction
 Employee Satisfaction

Core Values

 Recognition
 Reliable
 Unity

D. KEY PERSONEL
Position Job Job Description
specification/Qualification
Manager -College Graduate Manage the
-With experience business and its
-Trustworthy & workers.
Hardworking
Cook -College Graduate Responsible for
-with experience in cooking
Cooking
- Trustworthy &
Hardworking
Cashier -Atleast High School Receive
Graduate payment by cash
-With/out experience and sell the
-Trustworthy & product.
Hardworking

E. COMPANY DESCRIPTION
The Gohan Rice Bowl is a single-served bowl dishes, a deep
bowl filled with rice and viand, is heaped on top of the rice. This
business will provide opportunity to individuals with an interest in
providing customers with better quality, more selection and better
customer service. The purpose of this business is to engage in selling
the good quality of rice topping with its superior taste, texture and
affordable price in order to satisfy the customers.
F. START-UP SCHEDULE AND COMPETITION
 Start-up schedule is on October 2019
 Opens from Monday to Friday (7:00am-8:00pm)
 Our main competitors are those businesses which also serves
rice toppings
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G. FUNDS REQUESTED
 Our source of funds came from the savings of the owner
H. FUNDS USE STATEMENT
 Funds are used in for purchasing materials equipment and
payment for expenses.
I. FUND REPAYMENT
 The funds repayment of the business will be 2 years after the
business starts operates.
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CHAPTER II
MARKETING PLAN

A. MAJOR MARKETING OBJECTIVES

 To expand and establish more reputable franchise unoys to
reach more customers in different areas.
 To be able to find and recruit 10 franchisees with the first 2
years of operation.
 To maximize revenues and profits.

B. MARKETING PLAN AND PRICING STRATEGIES

a. Description of the product\
The Gohan Rice Bowl is a single-served bowl dishes, a deep
bowl filled with rice and viand, is heaped on top of the rice.
The proponents originally made special fried rice.
Proponents also offer different topping which is tocino, fried
egg, hotdog and fried pork and chicken. With the Gohan Rice
Bowl food cart concept, it serves the customers served like a
home cooked meal. It even comes with a healthy camote
tops juice drink for a complete meal.
b. Target Market
The main target market of the business is the students,
faculty and staff, and also the other potential customers
inside the parameter of Compostela Valley State College-
Montevista. Rice Bowl Express provides affordable and
quality product that will satisfy customers craving.
c. Pricing Strategy

The proponents aim to produce a product which is affordable

and profitable. The pricing of rice topping are on cost base
solution.
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INGREDIENTS

RICE TOPPINGS
Rice 42/kl

Hotdog 250/kl

Tocino 310/kl

Egg 5/pc

Chicken 180/kl
(Wings/Legs)
Seasoning 3/pack

Oil 48/kl

Peas 22/can

Corn 15/pc

Soy Sauce 10/pack

Garlic 100/kl

Scallion 5/bndle

Salt 12/kl

Black Pepper 1/Spck

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C. FRANCHISE RECRUITMENT PLAN AND FLOW CHART

Attraction and Recruiting

Submission of Application

Qualification
Process

Yes No

Primary Terminate
Interview

Yes No

Seminar, Meeting with the Terminate

Existing Franchisees

Observation of Store
Operation and Evaluation

Secondary Interview

Yes No

1 Month Training Terminate

Handover
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Franchisee Application

Date: _______

Personal Data: ______________________

Name: _____________________________

Social Security No.: _________________

Address: _____________________________

Year: _____________ There: ______________________

City/Municipality: ________________________

Province: ______________________________________________

Zip Code: ___________________

Business Phone: ______________ Home Phone: ____________

Best time call: _________________

Email Address: _____________________

Date of Birth: _________ Marital Status: ____ Spouse Name:______

Number of Dependents: ______ Ages: _____

How did you become aware of this franchise opportunity?

______________________________________________________________
______________________________________________________________
______________________________________________________________
__________________________________________________.

BUSINESS EXPERIENCE:

PRESENT MOST RECENT POSITION:

______________________________________________________________
______________________________________________________________
______________________________________________________________
_____________________________.

PREVIOUS POSITION:
______________________________________________________________
______________________________________________________________
___________________________________.
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Have you ever owned a business? Yes ___ No ____

If yes, what type?

______________________________________________________________
_______________________________________________.

OTHER BUSINESS AFFILIATION (OFFICER, DIRECTOR, PARTNER, ETC,)

______________________________________________________________
______________________________________________________________
______________________________________________________________
_________________________________.

GEOGRAPHICAL

______________________________________________________________
______________________________________________________________
______________________________________________________________
______________________________________________________________
____________________________________________________________.

EDUCATION PREFERENCE:
______________________________________________________________
______________________________________________________________
______________________________________________________________
______________________________________________________________
________________________________________________________.

EDUCATION:

(Highest level education completed)

Institution:

______________________________________________________________
______________________________________________________________
____________________________________________________.

Address: ____________________________________________________

City/Municipality: ___________________________________________

Province: ___________________________________________________

Zip code: _____________________

From: _____________________

To: ________________________
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(Diploma, Degree, etc obtained)

______________________________________________________________
______________________________________________________________
______________________________________________________________
______________________________________________________.

PREFERENCE (Include one bank reference, do not include relative)

1. Name

__________________________________________________

Address:

__________________________________________________

Phone:

__________________________________________________

Relationship:

_____________________________

Years:

_____________________________

2. Name

__________________________________________________

Address:

__________________________________________________

Phone:

__________________________________________________

Relationship:

_____________________________

Years:

_____________________________

3. Name

__________________________________________________
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Address:

__________________________________________________

Phone:

__________________________________________________

Relationship:

_____________________________

Years:

__________________________
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D. Franchisee Prospectus

E. Franchisee Location Criteria Selection

 The objective is to lease a site at Prk-4 San Jose, Montevista,

Compostela Valley Province

F. Grand Opening Plan

 Ribbon cutting
 Speech the owner or manager
 Presenting of products
 Advertising and Promotion

G. Customer Advertising

 Short Video Clip

 Posters
 TV ads
 Social Media
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CHAPTER III MANAGEMENT

A. Franchise Organization
1. Organizational Structure

FRANCHISEE

MANAGER

SECURITY
CASHIER KITCHEN GUARD
PERSONNEL

2. Policies
The purpose of this policy is to state a food outlet position
administering equitable and consistent discipline for
unsatisfactory conduct in the workplace. The best disciplinary
measure is the one that does not have to be enforced and
comes from good leadership and fair supervision at all
employment levels.
 All employees are responsible for complying with the policies, rules
and regulation contained herein Municipality
 The employee must wear on what required proper uniform must
follow the dress code of the day.
 The employee must pass all the exams and enterview before being
hired
 The employee must observe the cleanliness of the workplace and
also before leaving.
 Shifting must be recommended
 Work at 7:00am in the morning and out at exactly 6:00pm in the
evening
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 No I.D, No Entry because that is the policy of the company to notice

you that you are employee of that company.
3. Personal Management
Manager
 Organizing, planning and ensuring schedule and objectives if
they are meet.
 Managing the company, and taking charges of a business
and planning organizing business.

Cashier

 Receiving and disburse money

 Provide pricing information by answering questions
 Entering price changes by referring to the price sheets
special sales bulletins
 Maintaining check out operation by following policies and
procedures, roles and regulation.
 Contributing to team effort by accomplishing related results
as needed.

Kitchen Personnel

 Taking charges of kitchens overseeing the preparation and

making of product and other operation.
 Determining how food should be presented, and create,
decorative food displays
 Inspecting supplies equipment and work areas to ensure
conformance to timely delivery of services

Security Guard

 Protecting customers and staffs properly

 Monitoring and protecting against criminal activity and
damage.