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Thanos Industries Case Study
Thanos Industries Case Study
Thanos Industries Case Study
INDUSTRIES
A CASE STUDY
____________________________________
By:
BAJENTING, Anneth
BICOL, Joepet
BRINA, Maximo V
DEL NORTE, Marvin
ESTALILLA, Rio
LADERA, Gianluke
MACHICO, John Lloyd
POTOY, Jolly
RETUERTO, Louie
RIVERA, Anjo Jay
TAGPUNO, Dexter
TANO, Willie John
VELASCO, Stephen Grant
October 2019
______________________________________
______________________________________
By:
BAJENTING, Anneth
BICOL, Joepet
BRINA, Maximo V
DEL NORTE,
ESTALILLA, Rio
LADERA, Gianluke
MACHICO, John Lloyd
POTOY, Jolly
RETUERTO, Louie
RIVERA, Anjo Jay
TAGPUNO, Dexter
TANO, Willie John
VELASCO, Stephen Grant
2nd Year - BSCE
COLLEGE OF ENGINEERING EDUCATION
UNIVERSITY OF MINDANAO
Matina, Davao City
October 2019
Executive Summary
with a single product line. It deals with commercial contracts and in rare
cases, government contracts. Within the years, it diversified its field through
difficulty in expanding. Growth is not retained and lack of people with the
desired skills and talents is prevalent. These issues could have been the main
suffice it. The case study allows the readers to pinpoint shortcomings that
could occur and realize what should be done to quickly resolve it. In the end,
in operating a corporation.
Acknowledgment
Many days and sleepless nights have been spent in making this case
study. Great efforts were poured upon the requirement and it would have not
been possible through the help of so many people. Thus, the researchers
Firstly, to God Almighty who have been always there to be the guiding
Thirdly, to Engineer Clib James Delos Reyes who have been the
researchers’ mentor in making this case study possible. Without his guidance,
the researchers would not have been able to accomplish the requirement.
Fourthly, to Mr. Willie John Tano, who have projected strong heart and
mind in pursuing this study. The researchers would like to thank him for his
Lastly, to their classmates who have helped them in finalizing their case
study and for cheering and giving them laughter in times of difficulty.
Table of Contents
Page
TITLE PAGE………………………………………………………………… i
EXECUTIVE SUMMARY…………………………………………………… ii
ACKNOWLEDGMENT……………………………………………………… iii
Chapter I: INTRODUCTION
Brief History of Thanos Industries……………………………….. 1
Analysis of Case…………………………………………………… 4
Key Issues/Goals………………………………………………….. 12
Alternatives………………………………………………………… 12
Decision Criteria…………………………………………………… 18
Assumptions……………………………………………………….. 19
Data Analysis………………………………………………………. 19
Justification/Predicted Outcome…………………………………. 21
Exhibits……………………………………………………………… 23
Conclusion………………………………………………………….. 25
Recomendation…………………………………………………….. 27
References…………………………………………………………………… 28
Chapter I
INTRODUCTION
Industries’ data and information. The researchers attentively went through the
problems were found. Because of this, they came to a discernment which led
keeping things work well within a corporation. One key factor enabling
leadership skills is the communication. Interaction between the leader and its
person to see the future. Thinking ahead gives more ideas of what to do next
in order for the corporation to grow and avoid failure. However, Thanos
Industries recognized these only in the end causing them many troubles in
makes
2
as basis for planning. Steps can be clearly identified on how to achieve the
goals set by the company. In this way, perception of the future occurrence is
possible. A corporation could get its perceived outcome as thing were already
set beforehand.
the corporation.
Without the three aspects, a corporation may fail at their venture. Even
leading, careful planning, and thorough organizing. When these aspects are
corporation dealing with a single product line that dealt solely with commercial
which diversified their fields. Also, with their super technological capabilities
growth. Moreover, their four years of research and development and intensive
defense contract in July of 1996. This time, their technological capabilities and
marketing department was still relied on to obtain the contract. Even so, after
1997, Thanos Industries hired a new general manager who have been
the corporation and has yet to be resolved by the new general manager.
late 2001 or early 2003. In 1998, Thanos Industries realized it leading them in
at. They also decided to look for similar product lines and products that do not
acquiring successful contracts that they could utilize in increasing funds upon
research and development. Also, by this time, the corporation realized the
the success of itself. Even so, proper control over research and development
efforts were neglected not ending the problems within the corporation. Project
BODY PART
This chapter presents the aggregation of the case analysis, key issues,
outcome that could enlighten the readers about the case study.
Analysis of Case
not only in commercial contracts but also in government contracts. Their belief
customers want, what the market will bear, what the competition is doing and
where are they going, Thanos Industries have the full control on its growth.
corporation failed to identify key factors affecting the company’s growth which
within each division that made the interaction between them absent. In
extensive growth. This made them the decision of changing the general
the corporation. During the new manager’s duty, he observed lot of problems
Modification of company ways has been done to mitigate the effect of the
company’s past program management. Many things have been well but
problems still arose. The corporation has thrive even with so much problems
going on within it. Nonetheless, Thanos Industries was not aware of the
troubles happening and just continued to operate until such time, realized it.
There were lot of troubles and errors going on within the company. It
running a corporation (Burgan, S.C. & Burgan, D.S., 2012). Being able to
failed to adopt such and so, the general manager finds it difficult to
department.
One factor that the Thanos Industries did not see is that the marketing
proposals, they are not marketing anymore, rather, they are selling. Also,
(2009) stated “When marketing has too much power, it stifles the creativity
so, the general manager cannot fill the gap between the different
departments immediately.
contracts, it did both. This venture made a huge impact on their growth
and development as it widens their scope. Even so, by relying only in its
capabilities and marketing, commercial contracts have been left out which
project management.
8
barely interact with each other. Thanos Industries cannot acquire the right
profit margins, and customer service scores can restraint the work of
the corporation.
corporation will be able to assess what are the issues they need to focus
each other, their jobs will be easier and their productivity will increase.
10
them. Also, employees can enjoy democracy in doing their tasks allowing
itself. In this way, values could be instilled and a common goal is shared.
11
corporation.
its system that somehow provided ideas for comparison. The transition of
its management got a long way and has yet more to pass by.
1. Acquisition Program
future of the corporation. In fact, it is one of the key factors that helped
them prosper even with many problems coming in. Through the
Though it also widens the gap between the departments, it made a great
impact on the company’s development. Aside from that, with the new
These two aspects lead the expansion and growth of the corporation.
them to gain trust from their clients. Moreover, the broad knowledge of its
their hands.
Until 1996, Thanos Industries did not realize the need of participation
power over the project managers, operations group, and the contracts
group. This permitted better collaboration within the corporation. The new
13
directly to him.
Thanos Industries has gone through lot of troubles as much as what the
Key Issues/Goals
3. Create and instill company policy to share relativeness with each other.
Alternatives
To suffice the difficulties faced by the corporation, the researchers advise the
following:
phenomenon .
emphasized that the possible remedy for the poor performance rates and
organization.
main reason of the lack of interaction within the company. The absence of
5. Ease of Expansion
The author stated that with great autonomy, employees get a sense of
importance and feel they have done great input in the direction of the
for the general manager permitting him to do future plans and other
happen to them by being late or absent. This also allows the general
be added. It will create a sense of what the company is up to and what the
company is for. Also, with its presence, the corporation could identify
gain incentives at the end of the year. To counter this, the researchers
and interaction is expected. The authors also stated “Companies with the
expected giving way to diverse talents and skills that could help the cor
to collaborate to suffice what the other cannot do. In this way, troubles will
their field but also provide inputs in improving the corporation. This could
alllow the employees enhance their skills in a certain aspect. In this way,
corporation.
20
acting on customer needs, both their jobs will be easier and both will
spot strengths and weaknesses within the company thus assisting the
provided and better products and services could be offered with a well-
Decision Criteria
criteria:
Assumptions
However, negative results are also expected and shortcomings may occur
cope up with the changes. Employees might have negative feedback with the
corporation. These are out of corporation’s control and what it could only do
propose its alternatives as it may also help a corporation grow and develop
very well.
Data Analysis
22
and were able to comprehend the situation that occurred within the
The data that has been available focused on the company’s case with
the mentioned mechanism and contracts problem facing the new manager
government contracts.
capabilities that managed the customer and market behavior factors and
company’s current position and its future growth. The managers foresee
expected to overcome market competition will help company not rely on its
organizational structure.
The expansion of the company between 1996 and 1997 entitled with the
approaches for the contract. The further changes organizational structure that
saw involvement with projects as an opportunity to move up. This aspect was
Justification/Predicted Outcome
findings. Through the initiatives given, the corporations’ current position will be
when the researchers’ methods are followed. The corporation will experience
greater progress than it had before. Also, anytime, when a new problem
government contracts.
To sum it up, the researchers strongly agree that the alternatives provided
is on the brighter side. Though some bad things may occur, with its reliable
approach, Thanos Industries could easily mitigate it. The researchers approve
25
General Manager
Program Quality
Engineering Personnel Contracts Operations
Management Control
General Manager
Director
Quality Program
Engineering Personnel Marketing
Control Program Management
Management
Conracts
Operations Contracts
Project
Manager I
Project
28
Director
Project Project
Engineering Personnel Marketing
Program Managers Managers
Management
Conracts
General Manager
Research Director
Program
Engineering and Personnel Marketing
Program Management
Development
29
Chapter III
the researchers. It implies what the researchers have found and emhasized
Conclusion
and government contracts at the same time. However, their strength has only
employees. The new philosophy was said to retain profitability and maximize
return on investment. Even so, with the strong resources of the researchers,
the industry. As what the researchers have provided, this philosophy offers lot
One aspect that has also been left out by the corporation is the research
should be given priority to enable the corporation to modify its ways and
divisions as well. The corporation has focused on its strength weakening the
function of other departments. Other departments has been left out not
recognizing its value in the corporation. And so, the researchers has come up
of it. Without interaction, confusion may occur. Moreover, without it, efficient
unsuitable organization.
the industry. Still, its system cannot be an epitome for successful operation of
finally sum up, Thanos Industries’ growth is due to its strength in its
Recommendations
Ali, Cox (2015). Choose the Right Decision Criteria. Retrieved from
https://netmind.net/choose-the-right-decision-criteria
https://simplicable.com/new/decision-criteria
Bika, Nikoletta (2019). The Most Popular Company policies. Retrieved from
https://resources.workable.com/tutorial/company-policies-tutorial/
Burgan, Stephen and Burgan, Diana (2012). A Case Study on the Adoption of
Cancialosi, Chris (2014). The Dark Side of Bonus and Incentive Programs.
Fotsch, Bill and Case, John (2018). The Key to an Effective Incentive Plan.
mar
https://www.researchgate.net/journal/0263-
7863_International_Journal_of_Project_Management.
https://smallbusiness.chron.com/elements-of-organizational-structure
keting/
munication-important-business-html.
38
Naylor, Ellen (2009). How a Good relationship between Marketing and R&D
com/in/ellennylorcolorado
tralized-organizational-structure-603.html
https://thezweigletter.com
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