HISTORY

ALREADY DONE (FILLED OFF)

THE STRATEGY OF THE INFORMATION MANAGEMENT ?

1. POS System in Burger King: -

Its computer software used in a touch screen that Burger King restaurants use or
handheld devices. This system helps Burger King to track the real time transaction
and used to speed the business process to ensure fast and accurate order

2. Transaction Processing Systems (TPS):-

Most of an organization�s daily activities are recorded and processed by its
transaction processing system (TPS), which receives input data and converts them
into output information intended for various users.

3. Decision Support System (DSS):-

By using the DSS it helps the company choose or make the right decisions based on
the quality of the data Burger King has used Wi-Fi in their restaurants to gather
information about customer practice and lengths of stay and sales
� The strategic that mainly focus on the key ratios, strategic plans and
marketing analysis that can help to analyze the current situation of the company
that will help for establishments of strategies.
� The technical information focuses on the variance analysis and exception
reports that help to compare the development of the company, based on past data.
� Above all, the operational information pertains on the current information
such as the invoice, customer orders, stock records and sales.

4. MIS:-
� In Burger King they implement MIS system which is used to produce periodic
reports such as a daily list of employees and the hours they work, or a monthly
report of expenses as compared to a budget.
� Burger King used MIS because the purpose of MIS is to provide
profitability and information to help managers and staff understand the business
performance and plan its future direction.
� In addition there are different departments that are responsible in
generating the reports regarding the MIS such as the financial department,
purchasing department, Human Resource department and sales and marketing
department.
� The financial department focuses on the different reports regarding
accounts, debits and payroll; the purchasing focuses on the orders and stock
selection; the HR department focuses on the reporting regarding the levels of
staffing, absenteeism, skills as well as shortage; and the sales and marketing
produce the reports regarding the turnover, sales ration and market intelligence.
� All of the said reports can help to analyze the overall performance of the
company that can help the decision-making process.
HOW THE OPERATION INNOVATION OF TECHNOLOGY WORKS ?

Burger King menu innovation , Advertising and creatively marketing new products are
getting guests in the door, but it�s the enhanced customer experience that�s
bringing them back and to boost restuarant brand domestic and international

"the important menu- and marketing-related drivers of growth, our strategy of

Burger King continues to center on enhancing guest experience through restaurant
image, technology, and service,� cil said

Burger King�s commitment to upgraded technology doesn�t stop with the customer
experience. The company is using technology to improve all aspects of operations,
including drive thru, app development, and delivery�the last of which is now
available in more than 3,000 U.S. locations.

Burger King has been growing modestly in both domestic and international
markets�around 1�2 percent, Cil said. Over the past two years and in 2018 in
particular, Burger King ramped up expansion. By looking at underpenetrated areas in
existing markets and developing partnerships with new and existing franchisees,
Burger King was able to rapidly increase its footprint.

Over the past year, Burger King opened 1,000 restaurants worldwide, with about 100
of those being in the U.S. These openings translate to a net growth of 6 percent,
which will pay off for domestic franchisees in the future,