Money Is Not The Best Motivator

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behavior.

Those of us who subscribe to the


Money Is Not The Best Motivator writings of the authority on motivation
: Jon R. Katzenbach and Zia Khan Frederick Herzberg, who died in 2000, believe
http://www.forbes.com/2010/04/06/money-
that the most effective way to motivate work
motivation-pay-leadership-managing- behavior is by focusing on how people feel
employees.html about their work itself.
There is no simple answer, but those Recent studies by David Rock, an
two were both in it for the money, it appears, executive coach, and Jeffry Schwartz, a
and there is ample evidence to suggest that neuroscientist, have identified several
money may not be the best way to motivate motivators that influence behavior more
desirable behavior. In fact, it may be one of effectively than money. For one, people want
the worst ways. to elevate their status. Organizations often
assume that the only way to raise an
Most successful entrepreneurs say that employee’s status is by a promotion, but status
their primary motivation has been to build can be enhanced in many less costly ways. The
something lasting, not to make a lot of money. perception of status increases significantly
Certainly great professional leaders like Marvin whenever people are given credible informal
Bower, who built McKinsey & Co., John praise for daily tasks rather than waiting for
Whitehead, the former Goldman Sachs senior annual results.
partner, and Supreme Court Justice John Paul
Stevens would tell us that their motivation People are also motivated by having
came from the work itself, and that the lasting autonomy, but more money doesn’t often
respect of others was far greater than money equal greater perceived autonomy. In fact, you
as a measure of accomplishment. And very few usually have to give up autonomy to rise up the
great artists are in it for the money. Money is a compensation ladder. The real heart of
byproduct, and usually a secondary one at autonomy as a motivator, however, rests with
that, for such achievers. the perception that you are executing your
own decisions without a lot of oversight or
Emotional sources of motivation are
rules, which is hardly common in the corporate
more powerful, and they are best conveyed
world today.
informally in an organization through the
respect of peers, the admiration of
Similarly, feelings of relatedness and
subordinates, the approval of one’s personal
fairness are motivators. They are determined
network and community and the like. Money
more by informal interactions, social networks
becomes the default motivator because it is
and daily perceptions than by money or formal
measurable, tangible and fungible — and
promotions.
trouble strikes when the prospect of a lot of
money becomes the primary goal. That usually
This is not to suggest that money
feeds a very self-serving emotion, greed.
doesn’t motivate. Certainly it encourages self-
serving materialism. But those who rely on
money as their sole or primary motivator are
What works better than money?
on perilous terrain, particularly if they ignore
other more powerful and emotional sources of
It depends on what kind of motivation
human motivation.
you’re after. Money is better at attracting and
retaining people than at influencing their
And the results are always the same. http://blog.clarity.fm/how-money-can-hurt-
employee-motivation/
Money just doesn’t matter much. Some use it,
most don’t. For those who do, it is but one
small element in a motivational arsenal. Their 7 Reasons why
primary focus is on finding emotional
connections, sources of pride, that they can use Money is not the
to make each and every person they affect feel
good about their daily tasks. And they succeed
best Motivator
no matter how boring, difficult or unpleasant Prakash Jothiramalingam
the job may be.
http://devmanagement.wordpress.com/2007/0
Thus, they instill the kind of emotional 9/26/7-reasons-why-money-is-not-the-best-
commitment that is never self-serving, never motivator/
short term and always energizing. Their secret
Interesting Post on why money is not the best
is that they use informal elements of their motivator…
organizations — personal networks,
relationships, feelings, values — to 1. Industry Standard Salaries
counterbalance the formal. The more you rely
Every so often, people look at the web
on money as your weapon of choice, the more sites that show the industry standard average
likely you are to encourage self-serving salaries for their job. When you see that you are
behavior. earning the average (or perhaps a little more),
does this motivate you to work harder? The
To avoid the money booby-trap remember: answer is probably not, but if you see that you
are earning less than the average, this can be a
–Emotional commitment dwarfs purely rational real de-motivator.
compliance every time.
2. Postponed or Cancelled Raises

Many employees scour their contract


–Money encourages self-serving short-term looking for the clause that indicates that they
behaviors better than it motivates lasting will get an annual pay review. If every year you
institutional achievement. get a raise then this is unlikely to motivate you
when it arrives. However, on the odd occasion
–An overreliance on monetary rewards that the pay review does not provide a raise the
motivation drops very quickly. This is especially
invariably erodes emotional commitment.
the case when the biggest de-motivational
force, fear, appears because the reason for the
–Pride in one’s work itself is what brings on
raise not being given is the under performance
lasting improvement in behavior. of the company.

–The informal elements of motivation are at 3. Other Peoples’ Salaries


least as important as the formal ones.
Usually companies are very secretive
about the amounts that people are paid. Your
salary is based upon experience, length of time 7. Performance Related Pay for Teams
at the company, skill sets, personality and the
supply and demand for your skills at the time of There are many occasions where I have
employment. All of this can lead to serious been involved in a project with a bonus to be
discrepancies between peoples salaries. When given to the team on completion. This initially
two similar posts have different salaries, this motivates people to work very hard indeed,
de-motivates the person with the lower salary usually hitting the same problems as with
but has no real positive benefit for the higher- unpaid overtime. Once the bonuses are handed
paid employee. out though, the team may start to examine why
they each received the same monetary amount
4. Salary Grades when some worked harder than others and
some ‘did not pull their weight’. This can soon
To avoid the problems of item 3, some destroy motivation. As another by-product, the
companies will use salary grades. This means quickly-produced results may well be at the
that everyone with the same job gets paid expense of quality.
roughly the same. Again, welcome de-
motivation for the person who works doubly-
hard with no return for their efforts.
Why Money Doesn’t Motivate
5. Somebody Else’s Bonus by Pawel Brodzinski on January 6, 2011

http://brodzinski.com/2011/01/money-doesnt-
When bonuses are handed out to
motivate.html
specific people in an organization; usually
management or salespeople, does this motivate
I saw teams whose productivity
them to work harder? Probably not as they are
increased significantly just after bonus money
generally working to a target and over-
was promised. The problem is usually they
performing does not give any additional benefit.
were just tricking the system. They knew they
In fact, their over-performance could offset
could do the job in given time but it was better
their next target and be a definite disadvantage.
to slack at the beginning waiting for the magic
However, look to the people who feel they add
wand of extra money to be used. Then
as much to the business, if not more, and the
everybody got at full speed to save the project.
bonuses of other people can soon kill their
The only thing which surprises me is where the
motivation.
hell the management was and why nobody did
anything about that sick situation?
6. Paid Overtime
I know lots of examples of people
Once in a while, paid overtime can be a
working their asses off because project required
good tool. It is a way for an employee to make a
their extra effort. Usually they got a big bag of
little extra and maybe buy that new TV they
money at the end and everyone was happy.
were hankering for. However, when paid
Does it mean money motivated them? Well, I
overtime becomes a regular occurrence, it may
think we’re messing the cause with the effect
as well be unpaid. The energy levels of people
here. They didn’t start discussing with their
working too many hours drops, their
managers how much they were going to get.
concentration becomes poor, they make errors,
They just gave more, because they thought it
lose contact with friends and family and
was a right thing to do (I know I totally
become very unhappy. This really is not a
oversimplify here, but we won’t discuss
motivational factor.
everyone’s individual drivers here, will we?)
Then the effect usually was they got some needs theory all stand out and can play an
extra money, which was of course completely
important role in organizational leadership.
fair.

And for the end, if money motivates One of the most common ways leaders try to
people my question is: why they don’t get motivate employees is by implementing various
more and more motivated as they get more
financial rewards. Leaders often hand out
and more money? I gave quite a lot raises and
huge piles of extra money in my career and my more money as a motivational solution
observation is it makes people happy. Happy, because it is relatively quick and easy.
not motivated. They’re engaged as they were. Unfortunately, it is not usually as effective as
They give a lot, as they did. But somehow they the leader would like. Herzberg’s motivator-
don’t seem to be motivated better.
hygiene theory explains why this is often the
case.

Motivation–It’s NOT all about the Money


Posted on August 28, 2012 The main premise of the motivator-
hygiene theory is that every job has hygiene
http://intagreat.wordpress.com/2012/08/28/m factors and motivators. Hygiene factors need to
otivation-its-not-all-about-the-money/
be present for an individual because their
Motivation has become a buzzword in absence creates an unsatisfying experience;
the business community. It is commonly listed however, increasing hygiene factors does not
as a required skill on job descriptions, and increase satisfaction, rather it brings the
resumes routinely boast of the individual’s individual to a neutral state (Steers, Porter, &
“motivational abilities.” This emphasis on Bigley, 1996). According to Herzberg, hygiene
motivation has led to the popularity of factors include one’s salary and other financial
motivational authors and speakers—some good incentives; “concerns such as pay…are less
and some bad. Even the popular television capable of energizing workers to higher levels
show Saturday Night Live has parodied our of performance” (Hill, 2008, p. 174). This is
culture’s fascination with motivational because only motivators can create
speakers—living in a van down by the river satisfaction. Motivators include opportunities
anyone? for achievement, recognition, the work itself,
and growth.
The question becomes why is
motivation receiving so much attention? To Other authors have since agreed with
some extent, the increased interest in Herzberg. For example, Pfeffer and Sutton
motivation is parallel to the increased interest (2007) state, “so making mistakes in pay can
in leadership and has resulted in the cause people to withhold discretionary effort,
development of many different motivational ideas, and information…financial incentives
theories and processes. Of these many have a potent impact on performance, but not
theories, Herzberg’s motivator-hygiene theory, necessarily in the positive ways that executives
path-goal theory, and McClelland’s learned and their advisers anticipate” (p. 5). So in other
words, if an individual feels as though he or everyone does not share the same prominent
she is not being paid fairly, he/she will needs or combination of needs. The four
be demotivated. However, once the equity motivations are: (a) need for achievement, (b)
threshold is met, paying that need for power, (c) need for affiliation, and (d)
individual more money will not increase their need for autonomy (Steers et. al., 1996).
motivation. Kohn (1993) also supports
Herzberg’s research by concluding,“Managers Those with a need for achievement
often use incentive systems as a substitute tend to be competitive and have a high
for…treating workers well – providing useful standard of excellence. Individuals with a need
feedback, social support, and the room for for power have a desire to control their
self-determination….” (p. 6). One way leaders environment and be responsible for the
can provide this useful feedback, support, and behavior of others. People with a strong need
independence is by utilizing the path-goal for affiliation want to develop and maintain
theory of motivation. strong relationships with others, and they get
their validation from those relationships.
According to Northouse (2010), path-
goal theory involves leaders who “try to Finally, those with a need for autonomy
enhance subordinates’ goal attainment by want to control their own work and dislike
providing information or rewards in the work many rules and regulations. Therefore, while
environment…” (p. 125). More specifically, the someone with a high need for affiliation may
way leaders enhance followers’ goal find the opportunity to work with a team on a
attainment is by understanding their followers’ project motivating, someone with a high need
unique characteristics and challenges and then for autonomy would most likely be demotivated
responding with the appropriate leadership by that same prospect.
behaviors. For example, providing a brand new
employee with extra attention and precise
Overall, Herzberg’s motivator-hygiene
direction may be helpful as she learns about
theory, path-goal theory, and McClelland’s
her position and the organization; however,
learned needs theory work well together and
those same behaviors can be interpreted as
have the potential to turn motivation from a
micro-managing by someone who has been with
buzzword into a powerful organizational
the organization for a longer period of time.
leadership tool.
Applying McClelland’s learned needs theory is
another way to better understand subordinates’
Referenced Works:
unique characteristics.
 Kohn, A. (1993). Why incentive plans
don’t work. Harvard Business Review,
According to McClelland’s learned
71(5), 54-63.
needs theory, there are four primary
 Northouse, P. G. (2010). Leadership:
motivations, and individuals acquire certain
Theory and practice (5th ed). Los Angeles:
needs based on their experiences. Therefore,
Sage.
 Pfeffer, J. & Sutton, R.I. (2007). Do
financial incentives drive company
performance? Boston: Harvard Business
School Press.
 Steers, R.M., Porter, L.W., Bigley, G.A.
(1996). Motivation and leadership at
work. (6th ed.) New York: McGraw-Hill.

Money Is Not a Motivator


http://spinsucks.com/entrepreneur/money-is-
not-a-motivator/

So, in this economy, when no one is


getting raises, people are leaving Google in
flocks for companies that are more nimble
because they want to see their efforts affect
change.

We want to see our work rewarded in ways


more than just pay. We want to see we are
affecting change. Sure, we want to make
money, but that’s not what motivates us.
We’re human beings and, because of that, we
have forgotten about our raise a week after we
receive it. But what keeps us motivated, day
after day to get up and go to work, is the
feeling that we’re part of something.

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