A Semi-detailed Lesson Plan in English For Grade 7

I. Objectives:

Within the discussion, the students are expected to:

A. Decided if the given jumbled words are elements and features of print radio and TV ads and
campaign through participating on the game activity;

B. Show cooperation and teamwork through participating in the group activities;

C. Create different outputs pertaining to print, radio, and TV and campaign.

II. Subject Matter

Topic: identify elements and features of print, radio and TV ads and campaign.

Reference: Module in English for Grade 7, Quarter 4

Materials: Laptop, speakers, overhead projector, pictures and visual aids.

III. Procedures:

A. Preliminary activities

A1. Greetings

A2. Arranging of chairs

A3. Checking of the attendance

A4. Review of the past lesson

(The teacher will call student/s to recap the past lesson.)

B. Motivation

(The teacher will present different pictures and allow the students to give their own interpretation on
the pictures based on the questions that the teacher will be asking.)

1. What is you observation on the first picture?

2. What does the second picture represent?

3. What comes into your mind when you see the third picture?

C. Presentation/Discussion

(The teacher will discuss the elements and features of print, radio and TV ads and campaign with the
students and provide examples.)
D. Activity

(The students will be grouped into three and they will be given jumble written words; they will
arrange it and decided if the given words are elements and features of print, radio and TV ads and
campaign.)

E. Analysis

(The teacher will present pictures and ask if the pictures is an example of print, radio presentation or
TV ads and campaign.)

1. This picture is an example of?

2. Is this an example of radio presentation?

3. Is this an example of TV ads and campaign?

F. Abstraction

(the teacher will give or ask students to give the summary of the discussion.)

1. When we say print, it has the elements namely:

2. Talking about radio, it has different elements namely:

3. Considering TV ads and campaign, it has a lot of element namely:

G. Appication

(The students will be grouped into four and let them think product and create print, radio
presentation, TV ads and campaign to be presented in the class.)

 The first group will create a print about their chosen product.

 The second group will create a short radio presentation about their chosen product.

 The third group will create their own ad about their chosen product.

 The fourth group will create a campaign material about their chosen candidate for the 2016
election.

IV. Evaluation:

Directions: Write the following elements and features if it belongs to print radio and TV ads an
campaign.
1. Action motivator

2. Music

3. Sound effects

4. Contact

5. The desire hook

6. Copy elements

7. Layout element

8. Color Vs black and white

9. Graphic element

10. Human voice

11. Attention grabbing

12. Trust development

V. Assignment:

Directions: In a whole sheet of paper, describe the most appealing TV ad campaign that you have
watched in your television. Point out the elements used in the campaign ads.