Company Profile

2018
Content

01 Company Overview 04 Light as a Service/LAAS

Founder and principal 3 Circular economy 47
Mission and vision 4 Service driven 48
What we do 5
Lighting industry trends 8
Early projects (history) 9 05 Circadian Lighting
Projects over the years 11 Circadian lighting 49
Human centric 51

02 Featured Projects
Hospitality 15
06 Media
Publications 53
Corporate 20
Professional affiliations 56
Commercial and retail 21 Awards 57
Heritage and renovations 23
Entertainment and themed envir. 28
Public realm
Transport
32
38
07 Our Offices
Meet the team: Singapore, Shanghai,
Perth, Jakarta 59
03 Internet of Things (IoT)
Gooee: Light as a Host 42
Lighting Design of Things 44
 From our CEO

“ Good lighting design contributes to more

comfortable and pleasant environments, easier way-
finding and beautification of the cities we live in.

Most of all we achieve it through our sustainable

approach, minimising energy consumption, capital
and operating costs. Added value creation through
Martin Klaasen good lighting design.
Founder & Principal

MARTIN is an award winning lighting designer, design consultant, lecturer and resource speaker with more than 30 years of experience in the lighting industry. Martin now
applies his passion for lighting design exclusively through his company Klaasen Lighting Design (KLD), bringing to his designs a unique awareness of lighting technologies
that improve and enhance the quality of lighting in professional installations. Some of his designs have received national and international lighting design awards.

01 Company Overview 03
 Our Mission
KLD has a dedicated commitment towards smart and
sustainable lighting design by incorporating lighting
and lighting design as an integral part of the overall
sustainability planning using the latest smart
technologies. Through lighting sustainability audits
and assessments of existing properties as well as
sustainable design solutions for new developments
we aim to meet the stringent certification
requirements balancing carbon footprints with lighting
operations comfort and budgets.
01 Company Overview
Our Vision
To provide smart, sustainable and affordable lighting design
solutions considerate of our environment, designed for
people, their comfort and the enjoyment of the spaces they
live, work or socialise in. Driven by creativity and originality,
experience and expertise, applying the latest technologies
and putting quality over quantity, our lighting design
solutions integrate and harmonise people with architecture
and environment providing its users the benefits of better
and smarter lighting.
04
 What We Do
Our Services
• LIGHTING AUDITS AND SITE ASSESSMENTS ON EXISTING
INSTALLATIONS
• REPORTIING ON CODE COMPLIANCE AND
RECOMMENDATIONS FOR IMPROVEMENTS AND LED
IMPLEMENTATION OPTIONS
• BUDGET PLANNING (VALUE FOR MONEY/ COST OPTIONS)
• MASTER PLANNING AND IMPLEMENTATION STRATEGIES FOR
LED LIGHTING APPLICATIONS
• LIGHTING DESIGN
à CONCEPT
à DESIGN DEVELOPMENT
à TECHNICAL SPECIFICATION DOCUMENTS FOR TENDER
à INDEPENDENT TENDER REVIEW AND RECOMMENDATIONS
à (STAGED) CONTRACT IMPLEMENTATION
à SITE SUPERVISION
à TESTING AND COMMISSIONING
• DEFECTS & LIABILITY
• MAINTENANCE / TRAINING

01 Company Overview 05
 What We Do LIGHTING DESIGN

THE CONCEPT
Creating a concept is the key base on which to further
develop a lighting design to details that will allow it to be
meaningfully implemented.

KEY DRIVERS
à Client’s brief (and budget)
à Lead consultants concept
à Legislation and codes of practice
à Environmental limitations
à Cultural heritage
à Consultants experience

PROCESS & DELIVERY TOOLS

à Sketches + Mood images
à Visualisation - Renderings
à Concept narrative (“the story”)
à Preliminary budget and electrical load
estimates

01 Company Overview 06
 What We Do
SUSTAINABLE LIGHTING
CONSIDERATIONS:

Control of obtrusive light:

- Avoid glare to onlookers,
drivers, pedestrians
- Minimise wasted spill light
- Maximise useful light
Lighting control (where / when):
Time and zonal regulations for:
- Daytime hours, presence
- Peak night time hours
- Night after hours
Maximising daylight use:
Zoning lighting layouts for:
- Energy saving
- Maximising daylight usage
- Brightness balance

01 Company Overview 07
 Lighting Industry Trends
The three leading trends in lighting and lighting design that cannot be ignored and will
determine how lighting designers will be able to deliver their expertise in 2018 and beyond

• Circadian lighting (human centric)

• The I.o.T (internet of things)

light as a host — data driven/LiFi

• LAAS (light as a service)

pay-per-lux model

01 Company Overview 08
 Early Projects

01 Company Overview 09
 Early Projects

Nieuw Amsterdam Cruise Ship *

KLCC Twin Towers & Gardens,

Kuala Lumpur, Malaysia ‡
Historic Raffles Hotel Renovation, Singapore † ‡ Jeddah Sea Fountain
Saudi Arabia *

* with Philips Lighting Design & Application Centre, Netherlands

01 Company Overview 10 † with Support Centre for Professional Lighting, Singapore
‡ with Lumino Design International
 KLD Projects Over the Years
2005 — 2010

Pan Pacific Hotel Singapore § Marina Mandarin Hotel Singapore § Oriental Hotel Singapore §

Pan Pacific Hotel Singapore § National history Museum Singapore §

01 Company Overview 11 § with Lighting Images International

 KLD Projects Over the Years
2005 — 2010

Oriental Hotel Singapore §

Pan Pacific Hotel Singapore § Conference Centre Building 5 – Moscow § Paradise Hotel & Casino – Pusan South Korea §

01 Company Overview 12 § with Lighting Images International

 KLD Projects Over the Years
2010 — 2017

Futian Shangri-la Hotel Shenzhen, China § Plaza Indonesia – Jakarta § Zenzhou Tower, China §

01 Company Overview 13 § with Lighting Images International

02
Featured
Projects
 Hospitality
ATLAS BAR, PARK VIEW SQUARE, SINGAPORE DATAI PRESIDENTIAL VILLAS, LANGKAWI, MALAYSIA

BAY VIEW LOUNGE, GRAND HYATT HOTEL & SPA,

GOA, INDIA

BREAKFAST BUFFET, CONRAD NUI, BORA BORA,

TAHITI

02 Featured Projects 15
 Hospitality
PRINCESS PALACE RESORT & SPA, SHANGHAI TANG CAFÉ, SHANGHAI, CHINA
ISTANBUL, TURKEY

FRENCH RESTAURANT & ALL DAY DINING, XIXI

SHERATON, HANGZHUO WETLAND PARK, CHINA §

MAN FU YUAN RESTAURANT, INTERCONTINENTAL

HOTEL, SINGAPORE

02 Featured Projects 16 § with Lighting Images International

 Hospitality

ALILA YANGSHUO, CHINA

One of the top 10 must-stay hotels of 2017!
(according to Dezeen Magazine)

Ø Duration: 4 years of design and installation work Ø Project completion: July 2017

02 Featured Projects 17
 ALILA YANGSHUO CHINA

Ø A star attraction in the Alila Hotel brand and

is poised to rack up awards for its unique
design and integration of old and new.

Ø Scope: Hotel full service including interiors,

exteriors and façade lighting (Hotel
reception, lounge, restaurant, bar, gallery
and heritage suites)

02 Featured Projects 18
 Hotel Operators

02 Featured Projects 19
 Corporate
HATTAN CITY MIXED DEVELOPMENT, ILHAM BAHRU TOWER, KUALA LUMPUR, HATTAN CITY MIXED DEVELOPMENT, MALACCA,
MALACCA, MALAYSIA MALAYSIA MALAYSIA

PUBLIC INTERIORS, WORLD TRADE CENTRE 3,

JAKARTA, INDONESIA

WORLD TRADE CENTRE 3, JAKARTA, INDONESIA

02 Featured Projects 20
 Commercial and Retail
PUBLIC INTERIORS & EXTERIORS, PARAGON LIPPO PLAZA, SHANGHAI, CHINA §
SHOPPING CENTRE, SINGAPORE ‡

PUBLIC INTERIORS, SAMPOERNA STRATEGIC

SQUARE, JAKARTA, INDONESIA

BUILDING FAÇADES & EXTERIORS, SAMPOERNA

STRATEGIC SQUARE, JAKARTA, INDONESIA §

02 Featured Projects 21 ‡ with Lumino Design International

§ with Lighting Images International
 Commercial and Retail
RUSTAN DEPARTMENT STORES, MANILA, SUNTEC CITY, SINGAPORE ‡
PHILIPPINES

INTERIOR PUBLIC LOBBIES & EXTERNAL DROP-OFF

AREAS, ONE RAFFLES LINK, SINGAPORE

CIP LOUNGE, CHANGI AIRPORT, SINGAPORE

02 Featured Projects 22 ‡ with Lumino Design International

 Heritage and Renovations
HERITAGE FAÇADE, HIS MAJESTY’S THEATRE, FAÇADE & HERITAGE INTERIORS, PALACE HOTEL,
PERTH, WESTERN AUSTRALIA PERTH, WESTERN AUSTRALIA

ST BARTHOLOMEWS CHAPEL, EAST PERTH,

WESTERN AUSTRALIA §

SRI MARIAMAN TEMPLE, SINGAPORE ‡

02 Featured Projects 23 ‡ with Lumino Design International

§ with Lighting Images International
Render of Façade Lighting (example)

24
25
Render of Heritage Interior (example)

26
27
 Entertainment & Themed Environments

Ø Multi-purpose Room

Hong Kong Jockey Club

Ø Reception & Concierge Ø Whiskey & Wine Tasting Room

02 Featured Projects 28
 Entertainment & Themed Environments

Ø 360 Bar

Hong Kong Jockey Club

Ø Bowling Lounge

02 Featured Projects 29
 Entertainment & Themed Environments
JERUDING ROLLER COASTER, SULTAN OF BRUNEI THEMEPARK ‡ SHIPWRECK GALLERY, WA MUSEUM, GERALDTON, WESTERN AUSTRALIA §

02 Featured Projects 30 ‡ with Lumino Design International

§ with Lighting Images International
 Entertainment & Themed Environments
NATIONAL MONUMENT, JAKARTA, JEDDAH SEA FOUNTAIN, SAUDI ARABIA * KLCC TWIN TOWERS & GARDENS, KUALA LUMPUR, MALAYSIA ‡
INDONESIA *

02 Featured Projects 31 * with Philips Lighting Design & Application Centre, Netherlands
‡ with Lumino Design International
 Public Realm
FEATURE WALL CAR PARK LIGHTING, WEXFORD FORESHORE FOOTPATH & PARK LIGHTING,
APARTMENTS, SUBIACO, WESTERN AUSTRALIA RIVERSIDE DRIVE, PERTH, WESTERN AUSTRALIA §

PUBLIC EXTERIORS & FAÇADE, SUI DU LI

WATERTOWN, CHINA §

FULL RESORT & GARDEN LIGHTING, HILTON GARDEN

INN, NGURAH RAI, BALI, INDONESIA

02 Featured Projects 32 § with Lighting Images International

 Public Realm

ARTHUR’S HEAD, BATHER’S BEACH,

FREMANTLE, WESTERN AUSTRALIA
02 Featured Projects 33
 Public Realm
FULL RESORT INCLUDING PARKS & GARDENS, DATAI LIGHTING MASTER-PLAN INCLUDING PUBLIC REALM,
RESORT, LANGKAWI, MALAYSIA PUNGGOL, SINGAPORE

FULL RESORT INCLUDING PARKS & GARDENS,

YANGSHUO RESORT, CHINA

CONCEPT LIGHTING DESIGN, WAZIRADBAD BRIDGE,

NEW DELHI, INDIA

02 Featured Projects 34
 Public Realm

The Bund, Shanghai, China §

With CY Lee & Partners (Architects of Taipei 101)

Scope:
General lighting for renovations of building
facades along The Bund

02 Featured Projects 35 § with Lighting Images International

 Public Realm

CONCEPT DESIGN FOR DALAT CITY MASTER PLAN, VIETNAM

02 Featured Projects 36
 Public Realm

CONCEPT DESIGN
FOR DALAT CITY PREVIOUS CONDITION PROPOSAL NIGHT TIME VISUAL

MASTER PLAN,
VIETNAM

NIGHT TIME VISUAL

02 Featured Projects 37
 Transport

MRT Stations, Boon Keng MRT Station

Singapore § Singapore

Scope:
Lighting of public areas
(public realm) at various
MRT stations around
Singapore

Bukit Panjang LRT

Singapore

02 Featured Projects 38 § with Lighting Images International

 Transport

Marina South Pier,

Marina Bay,
Singapore §

Scope:
Lighting of ferry terminal
public interiors and exteriors

02 Featured Projects 39 § with Lighting Images International

03
Internet of
Things (IoT)
 www.kldesign.co

03 Internet of Things 41
 Light as a Host The Platform for the Built Environment
Platform provides Infrastructure & facilitates the interaction

PRODUCERS CONSUMERS

Home
Guests
Owners

Car
Passengers
Owners

Application
& Building
Solution Owners
Providers

03 Internet of Things 42
 Light as a Host
Control of light à Control of data
03 Internet of Things
Lighting as a host :
àAnalytics, Monitoring, Operation, Control & Management
Lighting related
- Ambient lighting levels, light output
- Light colour temperature, quality
- Energy consumption
- Room temperature
- Lighting for health and comfort
- Lighting performance monitoring
Non-lighting relatedLights
- Big Data analytics
- Presence detection, space utilisation
- Motian, Direction, Velocity
- GPS, Wayfinding, App information
- LiFi
43
 Lighting Design of Things
Client / End User
”Time & Money”
Tomorrow…

Contractor Design team

”Building & Installation” ”Concept & Design ”

Data Provider

Light as a Service Light as a Host

Manufacturer Environment
”Supply & Service” ”Rules & Regulations”

Lighting Designer
”Knowledge & Expertise”
03 Internet of Things 44
04
Light as a
Service
 www.kldesign.co

04 Light as a Service 46
 Circular Economy

Client/ End user

Extracting raw - Pays for a service, does not own the
materials
The world is changing… Recycle product
Parts supply
- Has zero upfront costs, pays a
Parts harvesting monthly service fee
Manufacturing - Guaranteed performance (lighting
Refurbish
level, energy saving)
Distribution - Worry free maintenance
Service

User
Provider
- Owns the installation (financing)
- Installs, operates/ monitors, maintains
Interaction and
landfill the installation
- Replaces defective products
- Has a guaranteed revenue stream for
determined period

04 Light as a Service 47
 Service Driven

à Service, not product driven

à Peace of mind for end user
à Minimal or zero capital investment end user
à Continuous fixed revenue stream to provider
à Assured performance, minimum failure
à Better quality, longer lasting products
à Re-usable products, minimum waste
à Minimum environmental impact with reduced
carbon footprint
à Latest technology
à Stimulate innovation

04 Light as a Service 48
05
Circadian
Lighting
 www.kldesign.co

05 Circadian Lighting 50
 Circadian Lighting (human centric)

The Circadian Rhythm

The daily light-dark cycle governs rhythmic changes in the behavior and/or physiology of most species. Studies have found that these
changes are governed by a biological clock, the circadian clock. The circadian cycles have a period of approximately 24 hours. In
addition, these circadian cycles can be synchronized to external time signals but also can persist in the absence of such signals.

Circadian rhythmicity is present in the sleeping and feeding patterns of animals, including human beings. There are also clear patterns of
core body temperature, brain wave activity, hormone production, cell regeneration, and other biological activities. The classic phase
markers for measuring the timing of a mammal's circadian rhythm are the melatonin secretion by the pineal gland, the core body
temperature minimum and the plasma level of cortisol. Circadian rhythms are produced by natural factors within the body, but they are
also affected by signals from the environment. Light is the main cue influencing circadian rhythms, turning on or turning off genes that
control an organism's internal clocks. Disruptions of the biological rhythms can impair the health and well-being of the organism.
05 Circadian Lighting 51
06
Media
 Publications

06 Media 53
 Publications

06 Media 54
 Publications

06 Media 55
 Professional Affiliations

06 Media 56
 Awards

Design awards
• Raffles Hotel restoration project, Singapore
• KLCC Petronas Twin Towers (interior lighting fit-out),
Kuala Lumpur, Malaysia
• Burswood Casino, Perth
• Riverside Drive, Perth
• His Majesty’s Theatre, Perth (entry in International
Darc Awards UK)

06 Media 57
07
Offices
Meet the
Team
 Our Offices
• Martin Klaasen • Stan White
• Grace Eng • Elisa Righetti
• Cheryline Chua • Ingmar Klaasen
• Amanda Yap • Todd Chapman
• Siew Mei • Nanada Galih Wasisto
• Aishah Mohamad • Dian Pratiwiwi
• Cindy Dong • Adika Annisa
• Jordan Faust • Anya Azaria
• Andy Ji • Siti Bararah Nurhaqiyati
• Zhao Lin • Wulan Ayunda Putri
• Nilskee Chen • Wisnu Wahyu Putra
• Idam Kholid

Singapore T +65 6440 3768 E singapore@kldesign.co | Shanghai T +86 186 1677 7290 E shanghai@kldesign.co

Perth T +68 (08) 9379 3439 E perth@kldesign.co | Jakarta T +62 851 0061 9616 E jakarta@kldesign.co

Delhi E delhi@kldesign.co WEB: www.kldesign.co FACEBOOK: @KLDglobal

06 Offices 59
Thank you
KLDglobal