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Technology Evaluation
Technology Evaluation
Introduction:
Coverage:
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The internal rate of return (IRR) is a metric used in capital budgeting to estimate the
profitability of potential investments. The internal rate of return is a discount rate that
makes the net present value (NPV) of all cash flows from a particular project equal to
zero.
Net present value (NPV) is the difference between the present value of cash inflows and
the present value of cash outflows over a period of time. NPV is used in capital budgeting
and investment planning to analyze the profitability of a projected investment or project.
Methodology:
Data collection
Data analysis
Report and Project formulation
Benefits:
Multi-criteria decision making (MCDM) refers to making choice of the best alternative
from among a finite set of decision alternatives in terms of multiple, usually conflicting
criteria.
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alternative courses of action, thereby enhancing procedural quality in the decision-
making process (Fish et al., 2011).
The MCDM model is an effective tool for solving complex selection problems, including
qualitative and quantitative criteria with many alternatives. Qualitative criteria are often
vague and difficult qualitative and quantitative criteria with many alternatives.
Qualitative criteria are often vague and to identify accurately, thus making it difficult to
synthesize assessment results according to criteria difficult to identify accurately, thus
making it difficult to synthesize assessment results according to and decision making.
The MCDM method quantifies these criteria, calculates the total scores of each
decision-making unit (DMU) and helps decision-makers find an optimal alternative.
Multi-criteria decision making techniques are useful tools to help decision maker(s) to
select options in the case of discrete problems. Especially, with the help of computers,
those methods have become easier for the users, so they have found great acceptance in
many areas of decision-making processes in economy or management.
The use of a Multi-criteria analysis comes with various advantages when compared to a
decision-making tool not based on specific criteria:
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recommendations of one of those methods depends on the problem being addressed:
choosing, ranking or sorting.
The selection of models/techniques can be also based on such evaluation criteria as:
Internal consistency and logical soundness,
Transparency,
Ease of use,
Data requirements are consistent with the importance of the issue being
considered,
Realistic time and manpower resource requirements for the analytical process,
Ability to provide an audit trail,
Software availability, where needed.
The classification methods can be categorized by the type of information from the
decision maker (no information, information on attributes or information on alternatives),
data type or by solution aimed at [Chen, Hwang, 1992, p.16-25].
The Analytic Hierarchy Process (AHP) one of Multi Criteria decision-making method,
is a structured technique for organizing and analyzing complex decisions, based on
mathematics and psychology. It was developed by Thomas L. Saaty in the 1970s and has
been extensively studied and refined since then. AHP organizes the decision-making
criteria as a hierarchy and aims quantifying relative priorities for a given set of
alternatives based on the decision makers’ pairwise judgments. Individual experts’
experiences are utilized to estimate the relative magnitudes of factors through pair-wise
comparisons. Each of the respondents has to compare the relative importance between the
two items under special designed questionnaire. It also stresses the consistency of the
comparison of alternatives and has the ability to detect and incorporate inconsistencies
inherent in the decision making process.
In short, it is a method to derive ratio scales from paired comparisons. The input can be
obtained from actual measurement such as price, weight etc., or from subjective opinion
such as satisfaction feelings and preference. AHP allow some small inconsistency in
judgment because human is not always consistent. The ratio scales are derived from the
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principal Eigen vectors and the consistency index is derived from the principal Eigen
value.
In general a hierarchical model of some societal problem might be one that descends
from a focus (an overall objective), down to criteria, down further to sub criteria which
are subdivisions of the criteria and finally to the alternatives from which the choice is to
be made.
1. Model the problem as a hierarchy containing the decision goal, the alternatives for
reaching it, and the criteria for evaluating the alternatives.
2. Establish priorities among the elements of the hierarchy by making a series of
judgments based on pairwise comparisons of the elements. For example, when
comparing potential purchases of commercial real estate, the investors might say
they prefer location over price and price over timing.
3. Synthesize these judgments to yield a set of overall priorities for the hierarchy.
This would combine the investors' judgments about location, price and timing for
properties A, B, C, and D into overall priorities for each property.
4. Check the consistency of the judgments.
5. Come to a final decision based on the results of this process
Drawbacks of AHP
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managers, therefore just need to be aware of the AHP process, the calculations are
automated.
Lotfi Zadeh, a professor at the University of California at Berkeley, first presented fuzzy
logic in the mid-1960's. Zadeh developed fuzzy logic as a way of processing data; instead
of requiring a data element to be either a member or non-member of a set, he introduced
the idea of partial set membership.
The fusion of MCDM and fuzzy set theory strengthen a new decision theory, which
was later being known as Fuzzy MCDM.
In order to explain the concepts of fuzzy sets, the basic idea in classical set theory must
be understood. In mathematics, the concept of classical set is very simple. A set is a
collection of well-defined objects. These objects that cover almost anything can either
belong in the set or not.
Ragin, had a very simple explanation about fuzzy sets. He iterated that the basic idea
behind fuzzy sets is to permit the scaling of membership scores and this allows partial or
fuzzy membership. A membership score of 1 indicates full membership in set; a score
close to 1 (e.g., 0.8 or 0.9) indicates strong but partial membership in a set; scores less
than 0.5 but greater than 0 (e.g. 0.2 and 0.3) indicate that the objects are more “out”
than “in” a set, but still weak members of the set; a score of 0 indicates full non
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membership of the set. Thus, fuzzy sets combine qualitative and quantitative assessment.
The gradation of memberships in fuzzy sets provide vast opportunities to this theory to be
seamlessly infiltrated in various knowledge domains including multi criteria decision
making.
When fuzzy set theory was introduced into MCDM research the methods were basically
developed along the same lines.
The second category is built around methods, which utilize various ways to
assess the relative importance of multiple attributes and alternatives. Under
this category, most of the methods were concentrated on weight determination. It
comprises fuzzy simple additive weighting methods, fuzzy analytic hierarchy
process, fuzzy conjunctive / disjunctive methods, fuzzy outranking methods and
max-min methods.
The third category and with the most frequent contributions is fuzzy
mathematical programming. Flexible programming, possibilistic programming,
possibilistic linear programming using fuzzy max, robust programming,
possibilistic programming with fuzzy preference relations, possibilistic linear
programming with fuzzy goals are among the popular methods under this
category.
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criteria problem in an ill- structured situation. One should make a careful analysis among
criteria, alternatives, weight, and decision makers before making a decision. If we want to
use conventional crisp decision methods we will always have to find precise data. The
assessments of alternatives on relation to various criteria, and the importance weights of
these criteria have to rely on judgment or approximation. Linguistic variables and fuzzy
numbers are used to aggregate the decision makers' subjective assessments of the
weighting of criteria. Their method is based on using data input for computing the total
index of optimism in a multi-person decision-making problem, instead of having a
decision maker to give the index of optimism independently. This new approach used the
index of optimism to rectify the pooled risk-bearing attitude of several decision makers.
The index of optimism is determined by the evaluation data conveyed by the decision
makers at the beginning of the data input stage. Finally, a novel method is introduced to
rank the fuzzy appropriateness indices for choosing the best technology transfer strategy.
The third earliest example about the application of fuzzy MCDM is the consumer
purchasing selection. Forecasting consumer purchases of homes, cars, consumer
electronics and appliances, and vacations is of great importance to many sectors of the
world economy. To address this concern, studies of consumer perception of business
conditions are continuously being conducted to help predict these purchases. In Yager et
al. [10] suggest a methodology for using information obtained by market surveys to
predict the values of other related (linguistic) variables of interest to market research
analysts.
Under the category of finding a ranking, Abdullah and Jamal [13] conducted an
experiment to elicit linguistic judgment over the health related problematic status
of elderly people.
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and treatment and the indicators such as physical, psychological, social function
and well being are normally investigated.
OTHER METHODS
The SAW (Simple Additive Weighting) method multiplies the normalized value
of the criteria for the alternatives with the importance of the criteria and the
alternative with the highest score is selected as the preferred one.
The difference between a value tree in SMART and a hierarchy in AHP is that the value
tree has a true tree structure, allowing one attribute or sub-criterion to be connected to
only one higher level criterion. SMART does not use a relative method for standardizing
raw scores to a normalized scale. Instead, a value function explicitly defines how each
value is transformed to the common model scale. The value function mathematically
transforms ratings into a consistent internal scale with lower limit 0 and upper limit 1.
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the solution is aimed at evaluating, prioritizing and selecting and the only
subjective inputs are weights.
The main advantages of this method are the following [Hung, Cheng, 2009]:
In general, the process for the TOPSIS algorithm starts with forming the decision matrix
representing the satisfaction value of each criterion with each alternative. Next, the
matrix is normalized with a desired normalizing scheme, and the values are multiplied by
the criteria weights. Subsequently, the positive-ideal and negative-ideal solutions are
calculated, and the distance of each alternative to these solutions is calculated with a
distance measure. Finally, the alternatives are ranked based on their relative closeness to
the ideal solution. The TOPSIS technique is helpful for decision makers to structure the
problems to be solved, conduct analyses, comparisons and ranking of the alternatives.
The classical TOPSIS method solves problems in which all decision data are known and
represented by crisp numbers. Most real-world problems, however, have a more
complicated structure. Based on the original TOPSIS method, many other extensions
have been proposed, providing support for interval or fuzzy criteria, interval or fuzzy
weights to modeled imprecision, uncertainty, lack of information or vagueness.
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