Professional Documents
Culture Documents
PEOPLE MEDIA Refers To Persons That Are Involved in The Use
PEOPLE MEDIA Refers To Persons That Are Involved in The Use
information
A. PEOPLE AS MEDIA - they are the MEDIA itself. The person serves as the medium for another person to learn or
acquire new knowledge
People as Media
1. Opinion Leaders - is a leader for a certain group who gives details and information to lesser
active persons in the group
2. Citizen Journalist - People without professional journalism training that use the tools of modern
technology and internet to create, augment or fact-check media on their
own or in collaboration with others
3. Social Journalist - Journalist that uses social media to make their content available to more people.
4. Crowdsourcer - the person who obtains needed services, ideas, or content by soliciting contributions from a
large group of people and especially from the online community.
B. PEOPLE IN MEDIA - they are the people behind another form of media. They use other forms of media such as
text media, visual media, multimedia, etc. in disseminating information and imparting knowledge.