SUMMER INTERNSHIP REPORT

ON
DIGITAL BANKING

Undertaken at

Submitted in the partial fulfillment of the requirements for the award of

MASTER OF BUSINESS ADMINISTRATION
Awarded by

Under the guidance of:- Submitted by:-

Industry guide:- Aradhana Giri Kumar Shubhangam

Faculty guide:- Manisha Srivastava A45101918018

 DECLARATION

I hereby declare that this summer internship report entitled “DIGITAL

BANKING” has been independently carried out under the guidance of
ARADHANA GIRI, Branch Head, HDFC Bank, Ashiyana Nagar branch and
MANISHA SRIVASTAVA, Assistant Professor, Amity University, Patna for
the partial fulfillment of the requirements for the award of the Degree of
MASTER OF BUSINESS ADMINISTRATION during the year 2018-2020.

I also declare that this project report is my own preparation and not copied from
anywhere else.

Place: - Patna

Date: - 18th August 2019 KUMAR SHUBHANGAM

 ACKNOWLEDGEMENT

I am highly obliged to the HDFC Bank Ltd. for permitting me to conduct my

internship and study for project report. Further I am deeply obliged to my industry
guide Aradhana Giri, Branch Head, Ashiyana Nagar branch who has supervised
me and guided me for the same.

I am especially thankful to my faculty guide Manisha Srivastava, Assistant

Professor of Amity University, Patna. Without her support it was impossible for
me to complete this project.

I cannot forget to oblige my respect to all the faculty members of Amity University
Patna, they helped me very much during my internship to complete my project.

My thanks also go to my family members, friends for their full support and
assistance for the successful completion of this project.

KUMAR SHUBHANGAM
 TABLE OF CONTENTS
TOPIC Page No.

Executive Summary 01

1. Introduction
1.1 Introduction to digital banking 02
1.2 Meaning of digitalisation 03
2. Company’s profile
2.1 Formation of the company 04
2.2 Promoter 04
2.3 Business Focus 04
2.4 Digital Services
2.4.1 Internet Banking 05
2.4.2 Phone Banking 05
2.4.3 Mobile Banking 05
2.4.4 SMS Banking 05
2.4.5 HDFC PayZapp 05-06
2.5 Vision 06
2.6 Mission 07
3. Need, Scope and Objectives of the study
3.1 Need 08
3.2 Scope 08
3.3 Objectives 08
4. Research Methodology
4.1 Research Design 08
4.2 Sampling Design 08
4.2.1 Universe of Study 08
 4.2.2 Sample size 09
4.2.3 Sample unit 10
4.2.4 Sampling technique 10
4.2.5 Sampling frame 10

4.3 Data Collection and Analysis 10

5. Literature Review 11-13

6. Data Analysis and Interpretation 14-20
7. Findings of the Study 21
8. Learnings of the Study 22
9. Conclusion 23
10. Recommendations and Suggestions 24
11. Limitations of the Study 25
References 26
Annexure-1 27-29
Annexure-2 30-32