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Project profile on
Perfumes
bY,
suraj Varma k
contents
Particulars Pg no.
Introduction
Market Potential
Competitors
Technical aspects
Financial aspects
Introduction
In present ages, all people want to appear smart and
elegant in his personality. They need to appear fresh
infront of others. Perfumes help in making a person
fresh by giving them a good fragrance and can appear
infront of people. Perfumes have been used by people
since the late 19th century. It is being bought by lot of
people all around the people just keep fragrance fresh.
These are made by mixing several essential oils and
aroma compounds, fixatives and solvents. They would
add several aromas of flowers, fruits etc for giving it a
variety of scent. These are sold in the markets for a
price which is decided by the marketers for earning
profits since it is brought by everyone. There are
several technical aspects and financial aspects for this
product. These are available in different markets in
different brands and in different prices.
Market potential
Increasing usage of perfumes among the young
population, increasing online retail penetration,
product push strategy by key global players,
availability of perfumes in different price ranges,
and increasing consumer spending on personal
and beauty care products are major factors
expected to drive the growth of the global
perfumes market over the forecast period. The
global perfumes market is witnessing a growing
trend of customised perfumes and the use of
renewable ingredients in perfume manufacturing.
Global perfume manufacturers are also venturing
into the production of microbial based natural
perfumes to cater to the increasing health
awareness among consumers.
Competitors
1. Allure EDP
2. Allure EDT
3. Allure Eau Sensuelle EDP
4. Allure Eau Sensuelle EDT
5. Chance
Collection
1. Before the manufacturing process begins, the
initial raw material must be brought to the
manufacturing center. Plant substances are
harvested from around the world, often hand-
picked for their fragrance. Animal products are
obtained by extracting the fatty substances
directly from the animal. Aromatic chemicals used
in synthetic perfumes are created in the laboratory
by perfume chemists.
Extraction
Oils are extracted from plant substances by several
methods: steam distillation, solvent extraction,
enfleurage, maceration, and expression.
2. In steam distillation, steam is passed through
plant material held in a still, whereby the essential
oil turns to gas. This gas is then passed through
tubes, cooled, and liquified. Oils can also be
extracted by boiling plant substances like flower
petals in water instead of steaming them.
3. Under solvent extraction, flowers are put into
large rotating tanks or drums and benzene or a
petroleum ether is poured over the flowers,
extracting the essential oils. The flower parts
dissolve in the solvents and leave a waxy material
that contains the oil, which is then placed in ethyl
alcohol. The oil dissolves in the alcohol and rises.
Heat is used to evaporate the alcohol, which once
fully burned off, leaves a higher concentration of
the perfume oil on the bottom.
4. During enfleurage, flowers are spread on glass
sheets coated with grease. The glass sheets are
placed between wooden frames in tiers. Then the
flowers are removed by hand and changed until
the grease has absorbed their fragrance.
5. Maceration is similar to enfleurage except that
warmed fats are used to soak up the flower smell.
As in solvent extraction, the grease and fats are
dissolved in alcohol to obtain the essential oils.
Presumptions:
Production will be spanning for 6 hours a day. In
two years full capacity will be utilized. Mimnimum
wages will be paid to the labourers. Rate of loan
will be 25% per annum. Margin money by the
promoters will be 50%.
Financial aspects
1. Fixed Assets
Land and building- 150 square/meter area feet
rented
Amount:Rs15000 per month
Plant and Machinery
SI.no Items Quantity Amount(Rs)
1. Disposable pipettes 100 50000
2. Funnels and measuring 50 80000
equipment
3. Scripettor 70 110000
4. Buchner flasks and 60 150000
ceramic funnel
5. Crimper 50 90000
6. Digital scales 50 150000
7. Magnetic Stirrer 30 170000
8. Containers 90 100000
Total 900000
Working capital
Means of finance
Particular Amount(Rs)
Promoter’s 8,18,000
contribution
Bank loan 2,25,000
Total 1043000
Sales Turnover
Expected Sales Turnover per month- 250000
Loan repayment:Rs18750 per month
Monthly expenditure
SI.no Particular Amount(Rs)
Working Capital 128000
Loan Repayment 18750
Total 146750
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