11/25/2019 India Washing Machine Market Outlook, 2022 - Research and Markets

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India Washing Machine Market Outlook, 2022

Description:
Consumer durables refer to those goods that do not quickly wear out and yields utility over a longer period of time.
They can be broadly categorized into three heads namely white goods, brown goods and consumer electronics.
White goods include products like air conditioners, refrigerators, washing machines, audio equipments and
speakers. The washing machine category is still some distance away from the in exion point, unlike refrigerators.
However, players are now trying to in uence penetration for the category with many new launches and heavy
marketing campaigns. Growing disposable income and easy nancing options have led to shortened replacement
cycles whereas rising in uence of modern lifestyle has perceived products such washing machines as utility items
rather than luxury goods. Penetration of washing machines is around 9% in India and is expected to increase in the
coming years with sales from rural India. Demand for washing machines goes up during monsoons and there is a
greater need among urban and metro consumers to upgrade their machines during coming seasons.

According to 'India Washing Machine Market Outlook, 2022', washing machine market in India is divided into two
technology types, one is semi-automatic machine and the other is fully automatic machine. Fully automatic
machines have surpassed the sales of semi-automatic ones in the last two years, which indicates that there is a
trend of premiumization in the market. In 2016, fully automatic washing machine sales were more than 3.50 million
units whereas sales of semi-automatic machines were less than that. LG, Samsung, IFB, Whirlpool, Videocon and
Godrej are the leading players in the washing machine industry of India. North churns majority of revenue in the
market whereas East is the lowest penetrated region. Also, demand from urban cities is far more than rural areas
where the product is still considered as an upper class phenomenon. Domestic players have turned their focus
towards these rural areas as urban markets are clearly dominated by foreign multinationals like LG and Samsung.

Going ahead, the factors which will propel the washing machine market to grow are rise in disposable income, rapid
urbanization, increasing nuclear families, working women's and growth in per capita income of consumers. Apart
from this, greater varieties of choice are also forcing urban consumers to upgrade their semi-automatic machines to
fully automatic ones. The price difference between fully automatic top loaders and semi-automatic have decreased
to a great extend and this is helping brands to pitch aggressively for the former. New and innovative technologically
equipped washing machines will continue to become popular in India. There is no shortage of products and the
market is already ooded with numerous leading consumer durable brands presenting a huge variety of models to
choose from. Washing machines are now available from a normal large-sized look to more portable and stylish
looking front loading machines.

Key Product Type

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Semi-Automatic Washing Machine

Fully Automatic Washing Machine

Top Load Fully Automatic Washing Machine

Front Load Fully Automatic Washing Machine

'India Washing Machine Market Outlook, 2022' discusses the following aspects of washing machines in India:

The report gives an in-depth understanding of washing machine market in India:

India Washing Machine Market Outlook

India Washing Machine Market Size By Value & Forecast

India Washing Machine Market Size By Volume & Forecast

India Washing Machine Market Segmental Analysis: By Company, By Region, By Technology Type

India Semi-Automatic Washing Machine Market Size By Value & Forecast

India Semi-Automatic Washing Machine Market Size By Volume & Forecast

India Semi-Automatic Washing Machine Market Segmental Analysis: By Company

India Fully Automatic Washing Machine Market Size By Value & Forecast

India Top Load Washing Machine Market Size By Value & Forecast

India Front Load Washing Machine Market Size By Value & Forecast

India Fully Automatic Washing Machine Market Size By Volume & Forecast

India Top Load Washing Machine Market Size By Volume & Forecast

India Front Load Washing Machine Market Size By Volume & Forecast

India Fully Automatic Washing Machine Market Segmental Analysis: By Company, By Category

Product Price & Variant Analysis

The key vendors in this market space

Competitive Landscape & Strategic Recommendations

This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric
strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

Report Methodology

The information contained in this report is based upon both primary and secondary research. Primary research
included interviews with various channel partners of washing machine in India. Secondary research included an
exhaustive search of relevant publications like company annual reports, nancial reports and proprietary databases.

Table of Content:

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11/25/2019 India Washing Machine Market Outlook, 2022 - Research and Markets

1. Executive Summary
2. India Washing Machine Market Outlook
2.1. Market Size By Value
2.2. Market Size By Volume
2.3. Market Share
2.3.1. By Company
2.3.2. By Region
2.3.3. By Technology Type (Value & Volume)
2.4. India Semi Automatic Washing Machine Market Outlook
2.4.1. Market Size By Value
2.4.2. Market Size By Volume
2.4.3. Market Share By Company
2.5. India Fully Automatic Washing Machine Market Outlook
2.5.1. Market Size By Value
2.5.1.1. Overall Market
2.5.1.2. Top Load Washing Machine Market
2.5.1.3. Front Load Washing Machine Market
2.5.2. Market Size By Volume
2.5.2.1. Overall Market
2.5.2.2. Top Load Washing Machine Market
2.5.2.3. Front Load Washing Machine Market
2.5.3. Market Share
2.5.3.1. By Company
2.5.3.2. By Category (Value & Volume)
3. Product Price & Variant Analysis
3.1. Semi-Automatic Washing Machine
3.2. Fully Automatic Top Load Washing Machine
3.3. Fully Automatic Front Load Washing Machine
4. India Economic Snapshot
5. Market Penetration
6. PEST Analysis
7. Policy & Regulatory Landscape
8. Trade Dynamics
8.1. Import
8.2. Export
9. Channel Partner Analysis
10. India Washing Machine Market Dynamics
10.1. Key Drivers
10.2. Key Challenges
11. Market Trends & Developments
11.1. Shift from Semi-Automatic to Fully Automatic Versions
11.2. Increasing Presence of Organized Retail
11.3. Rising Importance of Festive Season
11.4. Steady Transformation of Urban Housewife into a Career Woman

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11.5. Increased Competition due to entry of large players

12. Competitive Landscape
12.1. Porter's Five Forces
12.2. Company Pro les
12.2.1. LG Electronics India Pvt. Ltd.
12.2.2. Samsung India Electronics Pvt. Ltd.
12.2.3. IFB Industries Ltd.
12.2.4. Whirlpool of India Ltd.
12.2.5. Videocon Industries Limited
12.2.6. Godrej & Boyce Mfg. Co. Ltd.
12.2.7. BSH Home Appliances Private Limited
12.2.8. Haier Appliances India Pvt. Ltd.
12.2.9. Panasonic Appliances India Co. Ltd.
13.2.10. Mirc Electronics Limited
13. Strategic Recommendations
14. Disclaimer

List of Figures:
Figure-1: India Washing Machine Market Size - By Value 2011-2016 (INR Crore)
Figure-2: India Washing Machine Market Size Forecast - By Value 2017F-2022F (INR Crore)
Figure-3: India Washing Machine Market Size - By Volume 2011-2022F (Million Units)
Figure-4: India Washing Machine Market Share - By Company 2016
Figure-5: India Washing Machine Market Share - By Region 2016 & 2022F
Figure-6: India Washing Machine Market Share - By Technology Type (Value & Volume) 2016
Figure-7: India Washing Machine Market Share - By Technology Type (Value & Volume) 2022F
Figure-8: India Semi-Automatic Washing Machine Market Size - By Value 2011-2016 (INR Crore)
Figure-9: India Semi-Automatic Washing Machine Market Size Forecast - By Value 2017F-2022F (INR Crore)
Figure-10: India Semi-Automatic Washing Machine Market Size - By Volume 2011-2016 (Million Units)
Figure-11: India Semi-Automatic Washing Machine Market Size - By Volume 2017F-2022F (Million Units)
Figure-12: India Semi-Automatic Washing Machine Market Share - By Company 2016
Figure-13: India Fully Automatic Washing Machine Market Size - By Value 2011-2016 (INR Crore)
Figure-14: India Fully Automatic Washing Machine Market Size Forecast - By Value 2017F-2022F (INR Crore)
Figure-15: India Top Load Washing Machine Market Size - By Value 2011-2016 (INR Crore)
Figure-16: India Top Load Washing Machine Market Size Forecast - By Value 2017F-2022F (INR Crore)
Figure-17: India Front Load Washing Machine Market Size - By Value 2011-2016 (INR Crore)
Figure-18: India Front Load Washing Machine Market Size Forecast - By Value 2017F-2022F (INR Crore)
Figure-19: India Fully Automatic Washing Machine Market Size - By Volume 2011-2022F (Million Units)
Figure-20: India Top Load Washing Machine Market Size - By Volume 2011-2016 (Million Units)
Figure-21: India Top Load Washing Machine Market Size Forecast - By Volume 2017F-2022F (Million Units)
Figure-22: India Front Load Washing Machine Market Size - By Volume 2011-2016 (Million Units)
Figure-23: India Front Load Washing Machine Market Size Forecast - By Volume 2017F-2022F (Million Units)
Figure-24: India Fully Automatic Washing Machine Market Share - By Company 2016
Figure-25: India Fully Automatic Washing Machine Market Share - By Category (Value & Volume) 2016
Figure-26: India Fully Automatic Washing Machine Market Share - By Category (Value & Volume) 2022F

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11/25/2019 India Washing Machine Market Outlook, 2022 - Research and Markets

Figure-27: Distribution channel followed by washing machine manufacturers in India

Figure-28: Porter's Five Forces Meter of Indian Washing Machine Market

List of Tables:
Table-1: Product Price & Variant Analysis of Semi-Automatic Washing Machines in India
Table-2: Product Price & Variant Analysis of Fully Automatic Top Load Washing Machines in India
Table-3: Product Price & Variant Analysis of Fully Automatic Front Load Washing Machines in India
Table-4: India Economic Pro le - 2015
Table-5: Star Rating Plan for Various Category/Capacity Washing Machines
Table-6: List of HS Codes in India Pertaining to Washing Machines 2016
Table-7: Import Duty Structure for Washing Machines in India 2016
Table-8: Import of Washing Machines in India - Value & Volume 2010-11 to 2015-16
Table-9: Export of Washing Machines from India - Value & Volume 2010-11 to 2015-16
Table-10: Key Facts of LG Electronics India Pvt. Ltd.
Table-11: Key Facts of Samsung Electronics India Pvt. Ltd.
Table-12: Key Facts of IFB Industries Ltd.
Table-13: Key Facts of Whirlpool of India Ltd.
Table-14: Key Facts of Videocon Industries Limited
Table-15: Key Facts of Godrej & Boyce Mfg. Co. Ltd.
Table-16: Key Facts of BSH Home Appliances Private Limited
Table-17: Key Facts of Haier Appliances India Pvt. Ltd.
Table-18: Key Facts of Panasonic Appliances India Co. Ltd.
Table-19: Key Facts of Mirc Electronics Limited

Companies Mentioned:
LG Electronics India Pvt. Ltd.
Samsung India Electronics Pvt. Ltd.
IFB Industries Ltd.
Whirlpool of India Ltd.
Videocon Industries Limited
Godrej & Boyce Mfg. Co. Ltd.
BSH Home Appliances Private Limited
Haier Appliances India Pvt. Ltd.
Panasonic Appliances India Co. Ltd.
Mirc Electronics Limited

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