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    Devinta Ans
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    This document appears to be a survey questionnaire for a research study on the impact of the Korean Wave (Hallyu) on consumer behavior among young people in Semarang City. The survey contains questions on two variables - the impact of K-Pop and K-dramas (Variable X), and consumer behavior (Variable Y). It also includes data from 100 respondents that indicates their scores on the different survey items and total scores.

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    This document appears to be a survey questionnaire for a research study on the impact of the Korean Wave (Hallyu) on consumer behavior among young people in Semarang City. The survey contains questions on two variables - the impact of K-Pop and K-dramas (Variable X), and consumer behavior (Variable Y). It also includes data from 100 respondents that indicates their scores on the different survey items and total scores.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    21 views4 pages

    Excel Spss

    Uploaded by

    Devinta Ans
    This document appears to be a survey questionnaire for a research study on the impact of the Korean Wave (Hallyu) on consumer behavior among young people in Semarang City. The survey contains questions on two variables - the impact of K-Pop and K-dramas (Variable X), and consumer behavior (Variable Y). It also includes data from 100 respondents that indicates their scores on the different survey items and total scores.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    of 4

    Nama : Devinta Anjar Sari

    NIM : 1010102
    Kelas : Manajemen A2
    Matkul : Metodologi Penelitian

    KUISIONER PENELITIAN
    DAMPAK KOREAN WAVE (HALLYU) TERHADAP PERILAKU KONSUMEN PADA
    ANAK MUDA DI KOTA SEMARANG

    A. PERNYATAAN VARIABEL DAMPAK KOREAN WAVE (X)


    Skor
    No. Pernyataan
    SS S N TS STS
    1 K-POP dan K-Drama membuat saya
    menyukai produk-produk dari Korea
    2 K-Drama mengenalkan saya kepada K-
    Beauty nya yang terkenal paling bagus di
    dunia

    B. PERNYATAAN VARIABEL PERILAKU KONSUMEN (Y)


    Skor
    No. Pernyataan
    SS S N TS STS
    1 K-POP membuat saya membeli produk
    yang dipasarkan oleh idola saya
    2 K-Drama membuat saya membeli outfit
    dan produk kecantikan yang dipakai oleh
    para aktornya
    3 Adanya brand yang bagus dari Korea
    membuat saya selalu memilih brand
    skincare dan makeup dari Korea
    DATA RESPONDEN

    No. Responden Butir 1 Butir 2 Butir 3 Butir 4 Butir 5 Skor Total


    1 4 5 5 4 5 23
    2 5 3 4 4 5 21
    3 5 5 4 3 4 21
    4 5 5 5 4 4 23
    5 5 5 4 4 5 23
    6 5 4 4 4 5 22
    7 3 4 5 5 4 21
    8 5 4 4 4 5 22
    9 5 5 5 5 5 25
    10 5 5 4 5 4 23
    11 4 5 3 5 5 22
    12 4 3 5 5 5 22
    13 4 4 5 5 5 23
    14 5 4 5 5 5 24
    15 5 4 5 5 5 24
    16 5 5 5 5 3 23
    17 3 5 5 5 5 23
    18 5 5 4 5 5 24
    19 5 5 4 3 5 22
    20 4 5 4 4 5 22
    21 3 4 5 4 5 21
    22 3 4 5 4 5 21
    23 4 5 5 4 5 23
    24 4 5 5 4 5 23
    25 5 5 4 4 4 22
    26 5 5 3 4 5 22
    27 5 3 4 4 5 21
    28 4 4 4 4 5 21
    29 4 4 4 4 5 21
    30 5 4 3 4 5 21
    31 4 4 5 4 4 21
    32 5 5 5 3 4 22
    33 3 5 5 4 4 21
    34 3 5 5 4 4 21
    35 4 5 5 4 3 21
    36 4 4 5 4 4 21
    37 4 4 4 4 5 21
    38 5 4 5 4 5 23
    39 4 5 4 4 5 22
    40 4 4 5 5 5 23
    41 5 3 5 5 4 22
    42 5 4 5 5 3 22
    43 5 5 4 5 3 22
    44 5 5 4 5 3 22
    45 5 5 5 5 3 23
    46 4 5 4 5 5 23
    47 4 4 5 5 4 22
    48 3 4 5 5 4 21
    49 3 4 5 4 4 20
    50 5 5 3 4 5 22
    51 3 2 1 2 3 11
    52 2 1 2 2 2 9
    53 2 2 2 1 2 9
    54 2 2 2 1 2 9
    55 2 1 2 1 1 7
    56 1 2 2 1 1 7
    57 1 2 2 3 2 10
    58 1 2 3 2 2 10
    59 3 1 3 2 1 10
    60 2 2 1 2 1 8
    61 1 2 2 2 1 8
    62 2 2 2 2 1 9
    63 1 2 3 1 2 9
    64 2 3 1 1 2 9
    65 1 3 2 1 2 9
    66 3 3 2 2 2 12
    67 3 2 1 3 2 11
    68 2 2 1 2 1 8
    69 1 1 2 1 1 6
    70 2 2 3 1 2 10
    71 2 2 1 2 1 8
    72 3 1 2 3 1 10
    73 3 2 2 3 1 11
    74 3 1 2 2 1 9
    75 2 2 2 2 2 10
    76 2 2 1 2 2 9
    77 1 2 2 1 2 8
    78 1 2 1 2 3 9
    79 1 2 1 2 3 9
    80 1 2 2 2 3 10
    81 2 1 2 1 2 8
    82 2 1 3 1 1 8
    83 2 1 2 1 1 7
    84 1 1 2 2 2 8
    85 2 1 2 3 1 9
    86 1 1 1 2 2 7
    87 1 2 1 2 2 8
    88 2 2 1 2 1 8
    89 2 2 2 2 1 9
    90 1 1 2 1 1 6
    91 2 1 3 1 2 9
    92 2 1 3 1 2 9
    93 1 2 3 2 1 9
    94 1 2 2 1 2 8
    95 2 2 2 2 2 10
    96 3 2 1 2 1 9
    97 2 1 1 3 2 9
    98 2 1 1 2 2 8
    99 2 2 1 1 2 8
    100 1 2 1 1 1 6

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