Orchestration and Services

XX MARKET
XX
GLOBAL FORECAST TO 2023

NETWORK AUTOMATION MARKET - GLOBAL FORECAST TO 2022
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1
November 2017 © MarketsandMarkets
TABLE OF CONTENTS
1 INTRODUCTION ........................................................................................................ 14
1.1 OBJECTIVES OF THE STUDY ...........................................................................................................14
1.2 MARKET DEFINITION .....................................................................................................................14
1.3 MARKET SCOPE............................................................................................................................15
1.4 YEARS CONSIDERED FOR THE STUDY ............................................................................................16
1.5 CURRENCY ...................................................................................................................................16
1.6 STAKEHOLDERS ...........................................................................................................................16
2 RESEARCH METHODOLOGY ...................................................................................... 17

2.1 RESEARCH DATA ..........................................................................................................................17
2.1.1 SECONDARY DATA.......................................................................................................... 18
2.1.2 PRIMARY DATA ............................................................................................................... 18
2.1.2.1 Breakdown of primaries ..................................................................................... 19
2.1.2.2 Key industry insights .......................................................................................... 19
2.2 MARKET SIZE ESTIMATION ............................................................................................................20
2.3 RESEARCH ASSUMPTIONS ...........................................................................................................22
2.4 LIMITATIONS ................................................................................................................................23
3 EXECUTIVE SUMMARY .............................................................................................. 24
4 PREMIUM INSIGHTS ................................................................................................ 28

4.1 ATTRACTIVE MARKET OPPORTUNITIES IN THE NETWORK AUTOMATION MARKET .............................28
4.2 NETWORK AUTOMATION MARKET: MARKET SHARE OF THE TOP 3 NETWORK
AUTOMATION SOLUTIONS AND REGIONS, 2017 ............................................................................29
4.3 LIFECYCLE ANALYSIS ....................................................................................................................30
4.4 NETWORK AUTOMATION MARKET, BY REGION, 2017 VS. 2022......................................................31
4.5 MARKET INVESTMENT SCENARIO..................................................................................................31
4.6 NETWORK AUTOMATION MARKET: TOP 3 INDUSTRY VERTICALS, 2017–2022 ................................32
5 MARKET OVERVIEW.................................................................................................. 33
5.1 INTRODUCTION ............................................................................................................................33
5.2 MARKET DYNAMICS......................................................................................................................33
5.2.1 DRIVERS ........................................................................................................................ 34
5.2.1.1 Critical need for network bandwidth management and visibility in
network ............................................................................................................. 34
5.2.1.2 Growing adoption of smart connected devices .................................................... 35
5.2.1.3 Rise in the adoption of virtual and software-defined networking
infrastructure .................................................................................................... 35
5.2.1.4 Network downtime caused through human errors ............................................... 36
2
5.2.2 RESTRAINTS................................................................................................................... 36
5.2.2.1 Open-source automation solutions hampering the demand for
commercial solutions ........................................................................................ 36
5.2.3 OPPORTUNITIES ............................................................................................................. 36
5.2.3.1 Investments in R&D and emergence of innovative automation
solutions ........................................................................................................... 36
5.2.3.2 Adoption of advanced networking solutions among SMEs ................................... 37
5.2.4 CHALLENGES ................................................................................................................. 37
5.2.4.1 Lack of awareness among network administrators and outdated
SOPs ................................................................................................................. 37
6 NETWORK AUTOMATION MARKET, BY COMPONENT .................................................. 38

6.1 INTRODUCTION ............................................................................................................................39
6.2 SOLUTIONS ..................................................................................................................................40
6.3 SERVICES ....................................................................................................................................41
7 NETWORK AUTOMATION MARKET, BY SOLUTION ....................................................... 42

7.1 INTRODUCTION ............................................................................................................................43
7.2 SD-WAN .......................................................................................................................................44
7.3 NETWORK AUTOMATION TOOLS ....................................................................................................45
7.4 INTENT-BASED NETWORKING .......................................................................................................46
8 NETWORK AUTOMATION MARKET, BY NETWORK INFRASTRUCTURE ........................... 48

8.1 INTRODUCTION ............................................................................................................................49
8.2 PHYSICAL NETWORK CONFIGURATION AND AUTOMATION .............................................................50
8.3 VIRTUAL NETWORK CONFIGURATION AND AUTOMATION ................................................................50
8.4 HYBRID NETWORK CONFIGURATION AND AUTOMATION.................................................................52
9 NETWORK AUTOMATION MARKET, BY SERVICE ......................................................... 53

9.1 INTRODUCTION ............................................................................................................................54
9.2 PROFESSIONAL SERVICES ............................................................................................................55
9.2.1 DEPLOYMENT AND INTEGRATION .................................................................................... 56
9.2.2 TRAINING AND EDUCATION............................................................................................. 56
9.2.3 SUPPORT AND MAINTENANCE ........................................................................................ 57
9.2.4 STRATEGIC CONSULTING ................................................................................................ 58
9.3 MANAGED SERVICES ....................................................................................................................59
10 NETWORK AUTOMATION MARKET, BY ORGANIZATION SIZE........................................ 60

10.1 INTRODUCTION ............................................................................................................................61
10.2 LARGE ENTERPRISES....................................................................................................................62
10.3 SMALL AND MEDIUM-SIZED ENTERPRISES ...................................................................................63
3
11 NETWORK AUTOMATION MARKET, BY DEPLOYMENT TYPE.......................................... 64

11.1 INTRODUCTION ............................................................................................................................65
11.2 ON-PREMISES ..............................................................................................................................66
11.3 CLOUD .........................................................................................................................................67
12 NETWORK AUTOMATION MARKET, BY VERTICAL ........................................................ 68

12.1 INTRODUCTION ............................................................................................................................69
12.2 MANUFACTURING ........................................................................................................................70
12.3 INFORMATION TECHNOLOGY ........................................................................................................71
12.4 TELECOM .....................................................................................................................................72
12.5 MEDIA AND ENTERTAINMENT........................................................................................................73
12.6 ENERGY AND UTILITIES .................................................................................................................74
12.7 OTHERS .......................................................................................................................................75
13 NETWORK AUTOMATION MARKET, BY REGION .......................................................... 76

13.1 INTRODUCTION ............................................................................................................................77
13.2 NORTH AMERICA ..........................................................................................................................79
13.3 EUROPE .......................................................................................................................................84
13.4 ASIA PACIFIC................................................................................................................................87
13.5 MIDDLE EAST AND AFRICA............................................................................................................91
13.6 LATIN AMERICA ............................................................................................................................95
14 COMPETITIVE LANDSCAPE ....................................................................................... 98

14.1 OVERVIEW ....................................................................................................................................98
14.2 MARKET RANKING FOR NETWORK AUTOMATION MARKET, 2017 ...................................................99
14.3 COMPETITIVE SCENARIO ..............................................................................................................99
14.3.1 NEW PRODUCT LAUNCHES ............................................................................................. 99
14.3.2 EXPANSIONS ...............................................................................................................100
14.3.3 MERGERS AND ACQUISITIONS .....................................................................................100
14.3.4 AGREEMENTS AND PARTNERSHIPS ..............................................................................100
15 COMPANY PROFILES .............................................................................................. 101

15.1 CISCO SYSTEMS ........................................................................................................................ 101
15.1.1 BUSINESS OVERVIEW...................................................................................................101
15.1.2 SOLUTIONS AND SERVICES OFFERED ...........................................................................102
15.1.3 RECENT DEVELOPMENTS..............................................................................................102
15.1.4 MNM VIEW ...................................................................................................................103
15.1.5 SWOT ANALYSIS ...........................................................................................................104
15.2 JUNIPER NETWORKS.................................................................................................................. 105
15.2.2 SOLUTIONS OFFERED ...................................................................................................106
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15.2.4 MNM VIEW ...................................................................................................................107

15.2.5 SWOT ANALYSIS ...........................................................................................................108
15.3 IBM........................................................................................................................................... 109
15.3.4 MNM VIEW ...................................................................................................................111
15.3.5 SWOT ANALYSIS ...........................................................................................................112
15.4 MICRO FOCUS ........................................................................................................................... 113
15.4.4 MNM VIEW ...................................................................................................................114
15.4.5 SWOT ANALYSIS ...........................................................................................................115
15.5 NETBRAIN TECHNOLOGIES ........................................................................................................ 116
15.5.4 MNM VIEW ...................................................................................................................117
15.6 SOLARWINDS ............................................................................................................................ 118
15.6.4 MNM VIEW ...................................................................................................................119
15.7 RIVERBED TECHNOLOGY ............................................................................................................ 120
15.7.4 MNM VIEW ...................................................................................................................121
15.8 BMC SOFTWARE ........................................................................................................................ 122
15.8.1 OVERVIEW....................................................................................................................122
15.8.4 MNM VIEW ...................................................................................................................123
15.9 APSTRA ..................................................................................................................................... 124
15.9.4 MNM VIEW ...................................................................................................................125
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15.10 BLUECAT ................................................................................................................................... 126

15.10.4 MNM VIEW ...................................................................................................................127
15.11 ENTUITY..................................................................................................................................... 128
15.11.4 MNM VIEW ...................................................................................................................129
15.12 VERIFLOW ................................................................................................................................. 130
15.12.4 MNM VIEW ...................................................................................................................131
16 APPENDIX .............................................................................................................. 132

16.1 INDUSTRY EXPERTS ................................................................................................................... 132
16.2 DISCUSSION GUIDE .................................................................................................................. 133
16.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL ...................................... 137
16.4 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE ................................................................ 139
16.5 AVAILABLE CUSTOMIZATIONS .................................................................................................... 141
16.6 RELATED REPORTS .................................................................................................................... 141
16.7 AUTHOR DETAILS ....................................................................................................................... 142
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LIST OF TABLES
TABLE 1 NETWORK AUTOMATION MARKET SIZE AND GROWTH RATE,

2015–2022 (USD MILLION, Y-O-Y %) 26
TABLE 2 NETWORK AUTOMATION MARKET SIZE, BY COMPONENT,
2015–2022 (USD MILLION) 40
TABLE 3 NETWORK AUTOMATION MARKET SIZE, BY SOLUTION, 2015–2022 (USD MILLION) 43
TABLE 4 SD-WAN: NETWORK AUTOMATION MARKET SIZE, BY REGION,
2015–2022 (USD MILLION) 44
TABLE 5 NETWORK AUTOMATION TOOLS: NETWORK AUTOMATION MARKET SIZE,
BY REGION, 2015–2022 (USD MILLION) 45
TABLE 6 INTENT-BASED NETWORKING: NETWORK AUTOMATION MARKET SIZE, BY REGION,
2015–2022 (USD MILLION) 47
TABLE 7 NETWORK AUTOMATION MARKET SIZE, BY NETWORK INFRASTRUCTURE,
2015–2022 (USD MILLION) 49
TABLE 8 PHYSICAL NETWORK CONFIGURATION AND AUTOMATION: NETWORK
AUTOMATION MARKET SIZE, BY REGION, 2015–2022 (USD MILLION) 50
TABLE 9 VIRTUAL NETWORK CONFIGURATION AND AUTOMATION: NETWORK AUTOMATION
MARKET SIZE, BY REGION, 2015–2022 (USD MILLION) 51
TABLE 10 HYBRID NETWORK CONFIGURATION AND AUTOMATION: NETWORK AUTOMATION
MARKET SIZE, BY REGION, 2015–2022 (USD MILLION) 52
TABLE 11 NETWORK AUTOMATION MARKET SIZE, BY SERVICE, 2015–2022 (USD MILLION) 54
TABLE 12 PROFESSIONAL SERVICES: NETWORK AUTOMATION MARKET SIZE, BY TYPE,
2015–2022 (USD MILLION) 55
TABLE 13 DEPLOYMENT AND INTEGRATION MARKET SIZE, BY REGION,
2015–2022 (USD MILLION) 56
TABLE 14 TRAINING AND EDUCATION MARKET SIZE, BY REGION, 2015–2022 (USD MILLION) 57
TABLE 15 SUPPORT AND MAINTENANCE MARKET SIZE, BY REGION,
2015–2022 (USD MILLION) 57
TABLE 16 STRATEGIC CONSULTING MARKET SIZE, BY REGION, 2015–2022 (USD MILLION) 58
TABLE 17 MANAGED SERVICES: NETWORK AUTOMATION MARKET SIZE, BY REGION,
2015–2022 (USD MILLION) 59
TABLE 18 NETWORK AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE,
2015–2022 (USD MILLION) 61
TABLE 19 LARGE ENTERPRISES: NETWORK AUTOMATION MARKET SIZE, BY REGION,
2015–2022 (USD MILLION) 63
TABLE 20 SMALL AND MEDIUM-SIZED ENTERPRISES: NETWORK AUTOMATION MARKET SIZE,
BY REGION, 2015–2022 (USD MILLION) 63
TABLE 21 NETWORK AUTOMATION MARKET SIZE, BY DEPLOYMENT TYPE,
2015–2022 (USD MILLION) 65
TABLE 22 ON-PREMISES: NETWORK AUTOMATION MARKET SIZE, BY REGION,
2015–2022 (USD MILLION) 66
TABLE 23 CLOUD: NETWORK AUTOMATION MARKET SIZE, BY REGION,
2015–2022 (USD MILLION) 67
TABLE 24 NETWORK AUTOMATION MARKET SIZE, BY VERTICAL, 2015–2022 (USD MILLION) 69
TABLE 25 MANUFACTURING: NETWORK AUTOMATION MARKET SIZE, BY REGION,
2015–2022 (USD MILLION) 71
TABLE 26 INFORMATION TECHNOLOGY: NETWORK AUTOMATION MARKET SIZE, BY REGION,
2015–2022 (USD MILLION) 71
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TABLE 27 TELECOM: NETWORK AUTOMATION MARKET SIZE, BY REGION,

2015–2022 (USD MILLION) 72
TABLE 28 MEDIA AND ENTERTAINMENT: NETWORK AUTOMATION MARKET SIZE, BY REGION,
2015–2022 (USD MILLION) 74
TABLE 29 ENERGY AND UTILITIES: NETWORK AUTOMATION MARKET SIZE, BY REGION,
2015–2022 (USD MILLION) 74
TABLE 30 OTHERS: NETWORK AUTOMATION MARKET SIZE, BY REGION,
2015–2022 (USD MILLION) 75
TABLE 31 NETWORK AUTOMATION MARKET SIZE, BY REGION, 2015–2022 (USD MILLION) 78
TABLE 32 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE, BY COMPONENT,
2015–2022 (USD MILLION) 81
TABLE 33 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE, BY SOLUTION,
2015–2022 (USD MILLION) 81
TABLE 34 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE,
BY NETWORK INFRASTRUCTURE, 2015–2022 (USD MILLION) 82
TABLE 35 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE, BY SERVICE,
2015–2022 (USD MILLION) 82
TABLE 36 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE,
BY PROFESSIONAL SERVICE, 2015–2022 (USD MILLION) 82
TABLE 37 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE,
2015–2022 (USD MILLION) 83
TABLE 38 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE, BY DEPLOYMENT TYPE,
2015–2022 (USD MILLION) 83
TABLE 39 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE, BY VERTICAL,
2015–2022 (USD MILLION) 83
TABLE 40 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY COMPONENT,
2015–2022 (USD MILLION) 84
TABLE 41 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY SOLUTION,
2015–2022 (USD MILLION) 85
TABLE 42 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY NETWORK INFRASTRUCTURE,
2015–2022 (USD MILLION) 85
TABLE 43 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY SERVICE,
2015–2022 (USD MILLION) 85
TABLE 44 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY PROFESSIONAL SERVICE,
2015–2022 (USD MILLION) 86
TABLE 45 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE,
2015–2022 (USD MILLION) 86
TABLE 46 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY DEPLOYMENT TYPE,
2015–2022 (USD MILLION) 86
TABLE 47 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY VERTICAL,
2015–2022 (USD MILLION) 87
TABLE 48 ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY COMPONENT,
2015–2022 (USD MILLION) 89
TABLE 49 ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY SOLUTION,
2015–2022 (USD MILLION) 89
TABLE 50 ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY NETWORK
INFRASTRUCTURE, 2015–2022 (USD MILLION) 89
TABLE 51 ASA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY SERVICE,
2015–2022 (USD MILLION) 90
TABLE 52 ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY PROFESSIONAL SERVICE,
2015–2022 (USD MILLION) 90
8
TABLE 53 ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE,

2015–2022 (USD MILLION) 90
TABLE 54 ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY DEPLOYMENT TYPE,
2015–2022 (USD MILLION) 91
TABLE 55 ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY VERTICAL,
2015–2022 (USD MILLION) 91
TABLE 56 MIDDLE EAST AND AFRICA: NETWORK AUTOMATION MARKET SIZE,
BY COMPONENT, 2015–2022 (USD MILLION) 92
TABLE 57 MIDDLE EAST AND AFRICA: NETWORK AUTOMATION MARKET SIZE, BY SOLUTION,
2015–2022 (USD MILLION) 92
BY NETWORK INFRASTRCUTURE, 2015–2022 (USD MILLION) 92
TABLE 59 MIDDLE EAST AND AFRICA: NETWORK AUTOMATION MARKET SIZE, BY SERVICE,
2015–2022 (USD MILLION) 93
BY ORGANIZATION SIZE, 2015–2022 (USD MILLION) 93
BY DEPLOYMENT TYPE, 2015–2022 (USD MILLION) 94
TABLE 63 MIDDLE EAST AND AFRICA: NETWORK AUTOMATION MARKET SIZE, BY VERTICAL,
2015–2022 (USD MILLION) 94
TABLE 64 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE, BY COMPONENT,
2015–2022 (USD MILLION) 95
TABLE 65 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE, BY SOLUTION,
2015–2022 (USD MILLION) 95
TABLE 66 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE, BY NETWORK
INFRASTRUCTURE, 2015–2022 (USD MILLION) 96
TABLE 67 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE, BY SERVICE,
2015–2022 (USD MILLION) 96
TABLE 68 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE,
TABLE 69 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE,
2015–2022 (USD MILLION) 97
TABLE 70 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE, BY DEPLOYMENT TYPE,
2015–2022 (USD MILLION) 97
TABLE 71 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE, BY VERTICAL,
2015–2022 (USD MILLION) 97
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LIST OF FIGURES
FIGURE 1 NETWORK AUTOMATION MARKET: MARKET SEGMENTATION 15

FIGURE 2 NETWORK AUTOMATION MARKET: RESEARCH DESIGN 17
FIGURE 3 DATA TRIANGULATION 20
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 21
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 21
FIGURE 6 NETWORK AUTOMATION MARKET: ASSUMPTIONS 22
FIGURE 7 NETWORK AUTOMATION TOOLS, PHYSICAL NETWORK CONFIGURATION AND
AUTOMATION, AND LARGE ENTERPRISES SEGMENTS ARE DOMINATING THE
GLOBAL NETWORK AUTOMATION MARKET IN 2017 27
FIGURE 8 SOLUTIONS SEGMENT IS ESTIMATED TO HAVE A LARGER MARKET SHARE IN 2017 27
FIGURE 9 RAPID DEMAND FOR BANDWIDTH AND NEW SOLUTION LAUNCHES IS DRIVING
THE NETWORK AUTOMATION MARKET 28
FIGURE 10 NETWORK AUTOMATION TOOLS AND NORTH AMERICA ARE ESTIMATED
TO HAVE THE LARGEST MARKET SHARES IN 2017 29
FIGURE 11 ASIA PACIFIC IS EXPECTED TO GROW AT A SIGNIFICANT PACE DURING
THE FORECAST PERIOD 30
FIGURE 12 NORTH AMERICA IS EXPECTED TO HAVE THE LARGEST MARKET SIZE DURING
FIGURE 13 ASIA PACIFIC IS EXPECTED TO EMERGE AS THE MOST LUCRATIVE MARKET FOR
INVESTMENTS IN THE NEXT 5 YEARS 31
FIGURE 14 TELECOM, MANUFACTURING, AND ENERGY AND UTILITIES VERTICALS ARE
EXPECTED TO WITNESS IMPRESSIVE GROWTH RATES DURING THE FORECAST
PERIOD 32
FIGURE 15 NETWORK AUTOMATION MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES,
AND CHALLENGES 34
FIGURE 16 SOLUTIONS SEGMENT IS EXPECTED TO DOMINATE THE NETWORK AUTOMATION
MARKET DURING THE FORECAST PERIOD 39
FIGURE 17 NORTH AMERICA IS EXPECTED TO DOMINATE THE SOLUTIONS SEGMENT OF
THE NETWORK AUTOMATION MARKET DURING THE FORECAST PERIOD 40
FIGURE 18 MEA IS EXPECTED TO GROW THE FASTEST IN THE SERVICES SEGMENT OF
FIGURE 19 INTENT-BASED NETWORKING IS EXPECTED TO GROW AT THE HIGHEST CAGR IN
FIGURE 20 NORTH AMERICA IS EXPECTED TO HOLD THE LARGEST MARKET SIZE IN THE
INTENT-BASED NETWORKING SEGMENT DURING THE FORECAST PERIOD 46
FIGURE 21 PHYSICAL NETWORK CONFIGURATION AUTOMATION IS EXPECTED TO DOMINATE
INTENT-BASED NETWORKING SEGMENT DURING THE FORECAST PERIOD 51
FIGURE 23 PROFESSIONAL SERVICES SEGMENT IS EXPECTED TO HOLD THE LARGER
MARKET SIZE DURING THE FORECAST PERIOD 54
FIGURE 24 TRAINING AND EDUCATION SEGMENT IS EXPECTED TO GROW AT THE
HIGHEST CAGR IN THE PROFESSIONAL SERVICES SEGMENT DURING
FIGURE 25 ASIA PACIFIC IS EXPECTED TO HOLD THE LARGEST MARKET SHARE IN THE
MANAGED SERVICES SEGMENT BY 2022 59
10
FIGURE 26 LARGE ENTERPRISES SEGMENT IS EXPECTED TO HOLD THE LARGEST MARKET

SIZE DURING THE FORECAST PERIOD 61
FIGURE 27 NORTH AMERICA IS EXPECTED TO DOMINATE THE LARGE ENTERPRISES SEGMENT
IN THE NETWORK AUTOMATION MARKET DURING THE FORECAST PERIOD 62
FIGURE 28 ON-PREMISES DEPLOYMENT TYPE IS EXPECTED TO HOLD THE LARGEST MARKET
SIZE DURING THE FORECAST PERIOD 65
FIGURE 29 NORTH AMERICA IS EXPECTED TO DOMINATE THE ON-PREMISES
DEPLOYMENT TYPE SEGMENT IN THE NETWORK AUTOMATION MARKET DURING
FIGURE 30 TELECOM VERTICAL IS EXPECTED TO GROW AT THE HIGHEST CAGR IN THE
NETWORK AUTOMATION MARKET DURING THE FORECAST PERIOD 69
FIGURE 31 ASIA PACIFIC IS EXPECTED TO LEAD IN THE MANUFACTURING VERTICAL BY 2022 70
FIGURE 32 ASIA PACIFIC IS EXPECTED TO GROW AT THE HIGHEST CAGR IN THE MEDIA AND
ENTERTAINMENT VERTICAL DURING THE FORECAST PERIOD 73
FIGURE 33 NORTH AMERICA IS EXPECTED TO DOMINATE THE NETWORK AUTOMATION
MARKET DURING THE FORECAST PERIOD 77
FIGURE 34 ASIA PACIFIC TO BE AN ATTRACTIVE DESTINATION IN THE NETWORK
AUTOMATION MARKET, 2017–2022 78
FIGURE 35 NORTH AMERICA MARKET SNAPSHOT 80
FIGURE 36 INTENT-BASED NETWORKING SEGMENT IS EXPECTED TO EXHIBIT THE HIGHEST
CAGR IN THE SOLUTIONS SEGMENT DURING THE FORECAST PERIOD 81
FIGURE 37 ASIA PACIFIC MARKET SNAPSHOT 88
FIGURE 38 KEY DEVELOPMENTS BY LEADING PLAYERS IN THE NETWORK
AUTOMATION MARKET FOR 2014–2017 98
FIGURE 39 CISCO SYSTEMS: COMPANY SNAPSHOT 101
FIGURE 40 CISCO SYSTEMS: SWOT ANALYSIS 104
FIGURE 41 JUNIPER NETWORKS: COMPANY SNAPSHOT 105
FIGURE 42 JUNIPER NETWORKS: SWOT ANALYSIS 108
FIGURE 43 IBM: COMPANY SNAPSHOT 109
FIGURE 44 IBM: SWOT ANALYSIS 112
FIGURE 45 MICRO FOCUS: COMPANY SNAPSHOT 113
FIGURE 46 MICRO FOCUS: SWOT ANALYSIS 115
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LIST OF ABBREVIATIONS
Abbreviation Full Form
AI Artificial Intelligence
AOS Apstra Operating System
APAC Asia Pacific
API Application Programming Interface
APIC-EM Application Policy Infrastructure Controller Enterprise Module
BFSI Banking, Financial Services, and Insurance
BYOD Bring Your Own Device
CAGR Compound Annual Growth Rate
CLI Command-Line Interface
CSP Communication Service Provider

DHCP Dynamic Host Configuration Protocol
DIGIT Developing Innovation and Growing the Internet of Things
DNA Digital Network Architecture
DNS Domain Name System
EMEA Europe Middle East and Africa
GBS Global Business Services
GDP Gross Domestic Product
GTS Global Technology Services
GUI Graphical User Interface
IAS Identity Access and Security
IIOE Industrial Internet of Everything
IMC Intelligent Management Center
IP Internet Protocol
ISP Internet Service Provider
IT Information Technology
ITOM IT Operations Management
KSA Kingdom of Saudi Arabia
MCN MOD Core Network
MEA Middle East and Africa
MUSC Medical University of South California
MSP Managed Service Providers
NEA New Enterprise Associates
NFV Network Function Virtualization
OEM Original Equipment Manufacturer
OPEX Operational Expenditure
OPM Optical Packet Metro
12
OS Operating System
PaaS Platform-as-a-Service
PC Personal Computer
QOS Quality Of Service
QOE Quality Of Experience
ROI Return On Investment
SCADA Supervisory Control and Data Acquisition
SD-Access Software Defined Access
SDN Software Defined Networking
SDSN Software Defined Secure Networks
SD-WAN Software-Defined Wide Area Network
SOP Standard Operating Procedure
UAE United Arab Emirates
UK United Kingdom
US United States
USD United States Dollar
WAN Wide Area Network
13
1 INTRODUCTION
1.1 OBJECTIVES OF THE STUDY

To define, describe, and forecast the network automation market by component (solutions and
services), network infrastructure, organization size, deployment type, industry vertical, and
region
To provide detailed information regarding the major factors influencing the growth of the market
(drivers, restraints, opportunities, and industry-specific challenges)
To analyze micromarkets1 with respect to the individual growth trends, prospects, and
contributions to the overall market
To analyze the opportunities in the market and the details of the competitive landscape for
stakeholders and market leaders
To forecast the market size of the segments with respect to the 5 main regions, namely, North
America, Europe, Asia Pacific (APAC), Middle East and Africa (MEA), and Latin America
To profile the key players and comprehensively analyze their market shares and core
competencies2
To analyze the competitive developments, such as mergers and acquisitions, new partnerships,
new contracts, and new product developments, in the network automation market
1.2 MARKET DEFINITION

The network automation market is defined as the collective market of solutions (Software-Defined Wide-
Area Network (SD-WAN), network automation tools, and intent-based networking) and associated services
that automates the configuration management of heterogeneous (virtual and physical) multi-vendor
devices, ensures constant application of network policy, provides enhanced network visibility, and
transforms the legacy network into an intelligent network that adapts to dynamic business requirements.
……………………
1 Micromarkets are defined as the further segments and subsegments of the global network automation market included in the report.
2 Core competencies of the companies are captured in terms of their key developments and key strategies adopted by them to sustain their positions in the
market.
14
1.3 MARKET SCOPE

The overall network automation market in this report has been defined as the market of
solutions and services, inclusive of professional and managed services, offered by network
automation vendors.
The global network automation market size in this study is inclusive of the revenues generated
by vendors, offering SD-WAN, network automation tools, and intent-based networking.
The global network automation market is also constructed considering the revenue generated
from deployment and integration, strategic consulting, training and education, and support and
maintenance services offered by professional service providers.
FIGURE 1 NETWORK AUTOMATION MARKET: MARKET SEGMENTATION

BY SERVICE
Professional Services
Deployment and
Integration
Strategic Consulting
Support and Maintenance
Training and Education
Managed Services
BY NETWORK INFRASTRUCTURE
Physical Network Configuration and Automation BY ORGANIZATION SIZE
Virtual Network Configuration and Automation SMEs
Hybrid Network Configuration and Automation Large Enterprises
BY SOLUTION BY DEPLOYMENT TYPE

SD-WAN
On-Premises
Network Automation Tools
NETWORK Cloud
Intent-Based Networking
AUTOMATION MARKET
BY COMPONENT
Solutions
Services
BY VERTICAL
IT
Telecom
Energy and Utilities
Manufacturing
Media and Entertainment
Others*
BY REGION
North America
Europe
APAC
MEA
Latin America
Note: *Others includes Retail, BFSI and education

Source: MarketsandMarkets Analysis
15
1.4 YEARS CONSIDERED FOR THE STUDY
2022-p
2017-e
2016
2015
HISTORICAL YEAR BASE YEAR ESTIMATED YEAR PROJECTED YEAR
e: estimated; p: projected
Note: The forecast period under consideration is 2017–2022
1.5 CURRENCY
The base currency used in the report is the United States Dollar (USD), with the market size
indicated only in USD million.
For companies that reported their revenues in USD, the revenues were sourced from their
annual reports.
For companies that reported their revenues in currencies other than the USD, the average
annual currency conversion rate was used for that particular year to convert the value to USD.
1.6 STAKEHOLDERS
Network solution providers
Telecommunication providers
Mobile network operators
Cloud service providers
Third-party network testing service providers
Enterprise data center professionals
Information Technology (IT) suppliers
Consultancy firms and advisory firms
Regulatory agencies
Technology consultants
Governments
16
2 RESEARCH METHODOLOGY
2.1 RESEARCH DATA

This research study involved the use of extensive secondary sources, directories, and databases, such as
Factiva, D&B Hoovers, and Bloomberg, to identify and collect information useful for this comprehensive
market research study on the network automation market. The primary sources were mainly industry
experts from the core and related industries, preferred network security and data security service
providers, software vendors, third-party service providers, consulting providers, end-users, and other
commercial enterprises. In-depth interviews were conducted with various primary respondents, including
key industry participants and subject-matter experts, to obtain and verify critical qualitative and
quantitative information, as well as, assess the prospects. The following illustrative figure highlights the
market research methodology applied for making this report on the global network automation market.
FIGURE 2 NETWORK AUTOMATION MARKET: RESEARCH DESIGN
CURRENT MARKET COMPETITIVE LANDSCAPE SWOT ANALYSIS

INFORMATION
AND DATA GEOGRAPHIC USAGE PATTERN MARKET DYNAMICS
INFLUENCING MARKET DRIVERS: MARKET RESTRAINTS:

FACTORS • Critical need for network bandwidth management and • Open-source automation
visibility in network solutions hampering the
(Market Trends and demand for commercial
• Growing adoption of smart connected devices
Dynamics) • Rise in the adoption of virtual and software-defined
solutions
networking infrastructure
• Network downtime caused through human error
MARKET OPPORTUNITIES: MARKET CHALLENGES:

• Investments in R&D and emergence of innovative • Lack of awareness among
automation solutions network administrators
• Adoption of advanced networking solutions among SMEs and outdated SOPs
• NEW PRODUCT/SERVICE LAUNCHES/PRODUCT

ENHANCEMENTS: More than 13 new launches and
enhancements in the past 3 years GEOGRAPHIC ANALYSIS
• AGREEMENTS, COLLABORATIONS, AND PARTNERSHIPS:
More than 13 deals in the past 3 years
MARKET SIZE & FORECAST:

• By Solution
• By Service ARRIVE AT THE MARKET
FORECAST PERIOD IMPACT ANALYSIS OF • By Network Infrastructure SIZE, SHARE, AND CAGR
MARKET TRENDS • By Deployment Type FOR THE NETWORK
(2017–2022) AUTOMATION MARKET
• By Organization Size
• By Vertical
• By Region
17
2.1.1 SECONDARY DATA

In the secondary research process, various secondary sources were referred to for identifying and
collecting information for this study. The secondary sources included annual reports, press releases,
investor presentations of companies, white papers, certified publications, and articles from recognized
associations and government publishing sources.
Secondary research was mainly used to obtain key information about the industry’s value chain, the total
pool of key players, market classification and segmentation according to industry trends to the bottom-
most level, regional markets, and key developments from both market and technology-oriented
perspectives.
2.1.2 PRIMARY DATA

In the primary research process, various primary sources from both supply and demand sides were
interviewed to obtain qualitative and quantitative information for this report. The primary sources from the
supply side included industry experts, such as Chief Executive Officers (CEOs), Vice Presidents (VPs),
marketing directors, technology and innovation directors, and related key executives from various key
companies and organizations providing network automation solutions and services. The primary sources
from the demand side included the end-users of network automation vendors, such as Chief Information
Officers (CIOs), consultants, network professionals, technicians and technologists, and managers at public
and investor-owned utilities.
After the complete market engineering (which included calculations for market statistics, market
breakdown, market size estimations, market forecasting, and data triangulation), extensive primary
research was conducted to gather information, and verify and validate the critical numbers arrived at.
Primary research was also conducted to identify the segmentation types; industry trends; key players;
competitive landscape of different market players; and key market dynamics, such as drivers, restraints,
opportunities, challenges, industry trends, and key strategies.
In the complete market engineering process, both top-down and bottom-up approaches were extensively
used along with several data triangulation methods to perform market estimation and market forecasting
for the overall market segments and subsegments listed in this report. Extensive qualitative and
quantitative analysis was performed on the complete market engineering process to list key
information/insights throughout the report.
18
2.1.2.1 Breakdown of primaries

BY COMPANY BY DESIGNATION BY REGION
14%
30% 30% 29%
14%
57%
72% 14%
40%
Tier 1 Tier 2 Tier 3 C-Level Director Level Others* North America Europe APAC
Note 1: *Others include sales managers, marketing managers, and product managers
Note 2: Tier 1 companies have revenues more than USD 10 billion, Tier 2 companies range in between USD 1 and 10 billion of the
overall revenues, and Tier 3 companies range in between USD 500 million and USD 1 billion of the overall revenues
Source: Industry Experts
2.1.2.2 Key industry insights
Intent-based networking is the The main driver for network Network operation and
optimum solution to maintain automation is the growing complexity engineering teams must be trained
network’s agility of managing virtual network devices for leveraging network analytics
VP, Technology VP, Marketing CTO

Leading Network Security Provider Leading Network Service Provider Leading Network Solution Provider
Source: Industry Experts
19
FIGURE 3 DATA TRIANGULATION
PRIMARY SOURCES SECONDARY SOURCES
INTERVIEWS WITH: • SD-WAN Summit 2017

• CIOs • 20th Conference on Innovations
DEMAND SIDE
• CTOs and Experts in Clouds, Internet, and Networks

• CMOs and Product (ICIN 2017)
Managers • 3rd IEEE Conference on Network
Softwarization (NetSoft 2017)
MnM KNOW* • 2017 29th International

Teletraffic Congress (ITC 29)
INTERVIEWS WITH:
DATA
• CEOs
PRIMARY TRIANGULATION
• VPs SOURCE
SUPPLY SIDE
• Marketing Directors SECONDARY Annual Reports, Presentations,

• Technology and Innovation SOURCE Company Websites, Press Releases,
Directors and Related Key Journals, White Papers, and Paid
Executives from Various Databases
Key Companies and
Organizations Operating in
the Network Automation
Market INFORMATION SOURCED
Opportunities/
Key Players Competitive Landscape Market Size (2017)
Challenges
Geographic
Drivers/Restraints Forecasting
Analysis
MnM KNOW* stands for MarketsandMarkets’ 'Knowledge Asset Management' framework. In this context, it stands for existing market
research knowledge repository of over 5,000 granular markets, our flagship competitive intelligence and market research platform "RT",
subject matter experts, and independent consultants. MnM KNOW acts as an independent source that helps us validate information
gathered from primary and secondary sources .
2.2 MARKET SIZE ESTIMATION

The top-down and bottom-up approaches were used to estimate and validate the size of the global network
automation market, and to estimate the size of the various other dependent submarkets. The research
methodology used to estimate the market size included the following details: the key players in the market
were identified through secondary research and their market shares in the respective regions were
determined through primary and secondary research. This entire procedure included the study of the
annual and financial reports of top market players and extensive interviews for key insights from industry
leaders, such as CEOs, VPs, directors, and marketing executives. All percentage shares, splits, and
breakdowns were determined using the secondary sources and verified through the primary sources. All
possible parameters that affect the markets covered in this research study have been accounted for,
viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and
qualitative data.
20
The following figures are an illustrative representation of the overall market size estimation process
employed for the purpose of this study.
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH
Global TOTAL MARKET SIZE (USD BILLION) =

Market (North America + Europe + APAC + Latin America + MEA)
Size
Final Validation
Through Expert
Interviews and
Review of the Drivers
of Each Segment
PRIMARY SOURCES:
Demand and Supply Side Experts
Geographic Split
SECONDARY SOURCES:
Presentations, Press Releases,
Global Market Size for Each Subsegment Journals, Paid Databases,
and Regional Penetration Company Websites, News Articles,
and MarketsandMarkets
Repository
Identification of Subsegments of the Network
Automation Market
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH

GLOBAL MARKET SIZE IS
Total Network Automation Market
(USD Million) VALIDATED THROUGH PRIMARIES
(Demand and Supply Side Experts)
Percent Split of the Segments in the

Network Automation Market
PRIMARY SOURCES:
Demand and Supply Side Experts
Geographic Split
SECONDARY SOURCES:
Regional Market Annual Reports, Presentations,
for Each
Press Releases, Company
Subsegment
Websites, Journals, Paid
Databases, News Articles, and
MarketsandMarkets Repository
The bottom-up procedure was employed to arrive at the overall market size of the network automation
market from the revenues of the key players (companies) and their market shares. This calculation was
done based on estimations and by verifying their revenues through extensive primary interviews.
21
Calculations based on the revenues of the key companies identified in the market led to the overall market
size. This overall market size was used in the top-down procedure to estimate the size of the other
individual markets (solutions, professional services, managed services, network infrastructures,
organization sizes, deployment types, verticals, and regions) via percentage splits of market segments from
secondary and primary research. The bottom-up procedure was also implemented for the data extracted
from the secondary research to validate the market segment revenues obtained.
Market shares were then estimated for each company to verify the revenue shares used earlier in the
bottom-up procedure. With the data triangulation procedure and validation of data through primaries, exact
values of the overall parent market size and each individual market size were determined and confirmed in
this study.
2.3 RESEARCH ASSUMPTIONS

The following assumptions were taken into consideration to complete the overall market engineering
process for the network automation market:
FIGURE 6 NETWORK AUTOMATION MARKET: ASSUMPTIONS

PARAMETER ASSUMPTION
GLOBAL NETWORK Market size estimates are conservative/realistic, as opposed

AUTOMATION MARKET SIZE to being optimistic/aggressive.
Dollar fluctuations are not expected to be serious enough to

affect the forecasts to a significant extent. Fall in the value of
dollar is expected to enhance the revenue growth
EXCHANGE RATE
opportunities for the US multinationals, whereas stability in
the value of dollar is expected to stabilize the price of
imports and exports.
The market sizes may not add up to the total, as they have
QUANTITATIVE ASSUMPTION
been rounded off.
The world economy is assumed to be stable, exhibiting a

GLOBAL ECONOMIC CONDITION strong positive growth. This is also expected to apply to the
economies of countries.
All the revenues and financial insights were extracted from

FINANCIAL STATISTICS the company websites or annual reports, which are true to
the best of MarketsandMarkets’ knowledge.
22
2.4 LIMITATIONS
The network automation market includes the revenues generated from solutions and
associated services only. The revenue generated from hardware has not been considered at the
time of market quantification.
The overall network automation market does not include the revenue generated from premium
paid versions of open-source solutions.
Network automation is also achieved through network programming, which is done through
programming languages, such as Ansible; however, the revenue generated from it has not been
considered at time of quantification of market.
23
3 EXECUTIVE SUMMARY
The performance and reliability of networks has become the foundation of enterprises, internal
communications and collaborations, essential business processes, contacts with stakeholders, and
revenue-generating transactions. The important role that the network plays in business processes and
business efficiencies increases every day, and with the positive correlation, the dynamic business need
increases the size and complexity of the network. As an enterprise network gets complex, network
operation teams are forced to deploy multiple tools to obtain visibility and control to manage their network.
Network automation offers an integrated approach for managing this complex network.
MarketsandMarkets has segmented the global network automation market into SD-WAN, network
automation tools, and intent-based networking. SD-WAN transforms the Wide-Area Network (WAN) designs
by decoupling the control and data planes, centralizing network intelligence, and abstracting applications
from the underlying network infrastructure. SD-WAN uses cloud-based software and technologies to
simplify the delivery of WAN services to remote offices. SD-WAN offers “virtual network configuration and
automation” capabilities by replacing the device-based Command-Line Interface (CLI) with network-wide
control and orchestration. This helps in simplifying management, configuration, and orchestration of
heterogeneous network devices associated with the WAN. A network automation tool tracks, regulates, and
automates the configuration and software changes across widely distributed multi-vendor and
heterogeneous networks. Network automation tools help an enterprise in automating the complete
operational lifecycle of network devices, from provisioning to policy-based change management,
compliance, and security administration. Network automation helps enterprises maintain the network
management cost, managed network changes, and easier implementation of new network deployments,
such as cloud and virtual environments. Moreover, network automation solutions help enterprises in
detecting and preventing network errors before their occurrence, and thus, help enterprises reduce the
network downtime. Intent-Based networking is a method of assuring network correctness by leveraging
advanced algorithms to develop a predictive model, based on mathematical verification of the entire
network state. The predictive model performs continuous network verification by detecting network
outages and vulnerabilities before their occurrences.
The network automation market is in its nascent stage. MarketsandMarkets estimates that the SD-WAN
solution would emerge as the optimum solution for enterprises to improve their branch network
performance. Moreover, intent-based networking is expected to emerge as the enhanced solution for
managing the network bandwidth and for deployment of network policies. The growth of network
automation solutions is attributed to the fact that there has been a critical need for network bandwidth
management and network visibility. Furthermore, enterprises are realizing the need for network
automation with the growth in adoption of network devices. There has been a significant rise in the
adoption of virtual and software-defined networking infrastructure, which has also contributed to the
growth of the network automation market. These network automation solutions help network operation
teams in automating network configuration and reducing the downtime of networks, thus ensuring high
availability of their services. In addition, these solutions provide enterprises the ability to access
infrastructure, applications, and other IT resources on-demand, thereby fundamentally paving the path for
a virtual resource-sharing environment. Most importantly, network automation reduces the risk of
unwanted side effects and the monotonous work of making configuration changes to hundreds and
thousands of heterogeneous network devices. The automation would lead to an intelligent network that will
provide correct metrics to support business-critical and policy decisions at the application level. Moreover,
network automation solutions also enable enterprises to leverage built-in network analytics capabilities
that could be accessed at the user and application granularity level, and provide support to different
heterogeneous devices in an IoT network.
24
Professional and managed services play an integral role in the deployment and growth of network
automation among enterprises across verticals. Moreover, automation is a complicated and costly
undertaking that requires a clear strategy for the deployment, provisioning, integration, training, and
support and maintenance of network automation solutions. Professional service providers help enterprises
overcome these challenges and optimize the process of achieving automation. Enterprises have started
recognizing the importance of network automation but are expected to struggle with the automation of
their legacy networks to drive innovation and business growth, as the network operation teams do not have
the required skill to leverage the full capability of automation and analytics. However, in some cases,
enterprises lack skilled networking professionals who can guide them through the automation process.
Enterprises consider getting an external support, and professionals with skills and hands-on experience, to
plan their network automation process. Thus, network automation services play an important role in
creating a secure, agile, and highly available network to support the enterprise growth.
The global network automation market has been segmented by component (solutions and services),
network infrastructure, organization size, deployment type, vertical, and region. The market, based on
components, has been further subsegmented into solutions and services. The solutions segment has been
further categorized into SD-WAN, network automation tools, and intent-based networking. The services
component includes managed and professional services. The professional services segment is further
categorized into deployment and integration, strategic consulting, support and maintenance, and training
and education. The network infrastructure segment is categorized into physical network configuration and
automation, virtual network configuration and automation, and hybrid network configuration and
automation. Verticals such as manufacturing, IT, telecom, energy and utilities, media and entertainment,
and others (Retail, Banking Financial Sector and Insurance, and education) possess a wide array of
network automation solutions. Network automation plays a crucial role in the IT vertical; the automation of
data centers enables fast configuration of devices and applications by programming the software, rather
than installing a new appliance or wrangling with a proprietary physical interface. In addition, network
automation has various applications in the energy and utilities vertical. For instance, the inclusion of smart
and connected devices in smart grid requires an intelligent system that can operate without human
intervention, thereby enabling automated network configuration.
The overall market is divided into 5 regions, namely, North America, APAC, Europe, Latin America, and
MEA. The highest contributor to the network automation market, in terms of revenue, is North America,
which is witnessing an early adoption of trending technologies and growing trends, such as Bring Your Own
Device (BYOD), Internet of Things (IoT), and Industrial Internet of Everything (IIoE). APAC is witnessing the
highest growth rate, owing to the rapid development of the infrastructure and the adoption of new
technologies. Europe, MEA, and Latin America are also steadily adopting network automation solutions at a
significant pace.
The network automation market is rapidly gaining traction, which is evident through the recent
developments, such as partnerships, new product launches, and acquisitions, of the major market players
in the network automation area. Major players, such as Cisco Systems, Inc. (Cisco Systems), Juniper
Networks, Inc. (Juniper Networks), Micro Focus (Micro Focus), IBM Corporation (IBM), NetBrain
Technologies (NetBrain Technologies), SolarWinds Worldwide, LLC. (SolarWinds), BlueCat Networks
(BlueCat), Riverbed Technology (Riverbed), BMC Software, Inc. (BMC), Apstra (Apstra), Entuity, Ltd.
(Entuity), and Veriflow Systems (Veriflow), have been at the forefront in offering innovative and reliable
network automation solutions and services to their commercial clients across various regions.
25
TABLE 1 NETWORK AUTOMATION MARKET SIZE AND GROWTH RATE,

2015–2022 (USD MILLION, Y-O-Y %)
Network Automation Market 2015 2016 2017-e 2022-p CAGR (2017–2022)
Market Size 1,280.9 1,703.4 2,326.4 16,895.4 48.7%
Y-o-Y 33.0% 36.6% 57.1%*
Note: *57.1% is the Y-o-Y% for 2021–2022
Source: Press Releases, Investor Presentations, Expert Interviews, and MarketsandMarkets Analysis
North America is estimated to have the largest market share in the network automation market in 2017.
The factors that are promoting this growth include increasing trends, such as demand for network visibility;
increasing adoption of smart connected devices; and IIoE. North America is the early adopter of new
technologies. Enterprises in the region have adopted new technology solutions for enhancing the
manageability and flexibility required for adding new network automation capabilities and capacities.
Moreover, increased budgets and grants have encouraged various leading players to make significant
investments in the North American region. Network automation has seen vast applications across various
verticals in the US. For instance, an American university had 24 campuses across the US, with a large and
complex network infrastructure containing over 5,000 IPv4 and 500 IPv6 networks. The university was
facing several challenges, such as the rapid and secure deployment of virtual and cloud workspaces; high
cost of network management; and quick self-registry of staff devices. To solve these challenges, the
university deployed the BlueCat automation solution. This solution enabled the university to automate the
key processes for network administrators to securely perform network transactions, such as allocation of
Internet Protocol (IP) address, and updating virtual servers and workloads. After the US, Canada is
expected to have a major share in the network automation market in North America. Canadian companies
are improving and optimizing their business networks by utilizing network automation solutions.
The APAC and European regions are expected to grow at a significant growth rate, during the forecast
period. APAC is expected to witness the highest growth, owing to the rapid development of the IT
infrastructure and the adoption of new technologies, along with increased investments in large-scale
infrastructure and R&D projects by vendors in the APAC region. Europe, MEA, and Latin America are also
adopting network automation solutions at a significant pace.
26
FIGURE 7 NETWORK AUTOMATION TOOLS, PHYSICAL NETWORK CONFIGURATION AND

AUTOMATION, AND LARGE ENTERPRISES SEGMENTS ARE DOMINATING THE
GLOBAL NETWORK AUTOMATION MARKET IN 2017
79.5% 67.0% 62.9%
Large enterprises segment is Physical network configuration Network automation tools

estimated to have the largest and automation segment is segment is estimated to have
market share in the estimated to have the largest the largest market share in
organization size segment in market share in the network the network automation
2017 infrastructure segment in solutions market in 2017
2017
Source: Investor Presentations, Expert Interviews, and MarketsandMarkets Analysis
FIGURE 8 SOLUTIONS SEGMENT IS ESTIMATED TO HAVE A LARGER MARKET SHARE

IN 2017
75.5%
24.5%
SOLUTIONS
CAGR (2017–2022) = 48.4%
SERVICES
CAGR (2017–2022) = 49.6%
Source: Investor Presentations, Expert Interviews, and MarketsandMarkets Analysis
27
4 PREMIUM INSIGHTS
4.1 ATTRACTIVE MARKET OPPORTUNITIES IN THE NETWORK

AUTOMATION MARKET
FIGURE 9 RAPID DEMAND FOR BANDWIDTH AND NEW SOLUTION LAUNCHES IS DRIVING
THE NETWORK AUTOMATION MARKET
ATTRACTIVE MARKET OPPORTUNITIES

• The global network automation market is expected to grow
from USD 2.32 billion in 2017 to USD 16.89 billion by
2022, at a CAGR of 48.7%.
• The market growth is attributed to the increase in the
demand for automated configuration management.
USD 16.89
Billion • Geographic expansions in the emerging markets and the
increasing adoption of reliable network automation
solutions and services are the uncharted opportunities in
USD 2.32
Billion the coming years.
• Emerging economies in various regions, such as APAC, are
expected to offer new market opportunities.
2017-e 2022-p
Source: Secondary literature, Expert Interviews, and MarketsandMarkets Analysis
28
4.2 NETWORK AUTOMATION MARKET: MARKET SHARE OF THE TOP 3

NETWORK AUTOMATION SOLUTIONS AND REGIONS, 2017
FIGURE 10 NETWORK AUTOMATION TOOLS AND NORTH AMERICA ARE ESTIMATED TO HAVE
THE LARGEST MARKET SHARES IN 2017
Network Automation Market Size, 2017 =
USD 16,895.4 Million
Network Automation Tools North America
SD-WAN Europe
Intent-Based Networking APAC
10.3% 26.7% 62.9% 37.7% 26.1% 22.4%
Market Share of Top 3 Network Market Share of Top 3

Automation Solutions (2017) Regions (2017)
Source: Secondary Literature, Expert Interviews, and MarketsandMarkets Analysis
29
4.3 LIFECYCLE ANALYSIS

FIGURE 11 ASIA PACIFIC IS EXPECTED TO GROW AT A SIGNIFICANT PACE DURING
THE FORECAST PERIOD
GROWTH
NORTH AMERICA
EUROPE
APAC
MEA
LATIN AMERICA
TIME
INTRODUCTION GROWTH MATURITY DECLINE
North America is estimated to account for the largest market share of 37.7% in the network automation
market in 2017. Data-driven enterprises in this region are adopting SD-WAN, intent-based networking, and
network automation tools over their legacy systems, to enhance the performance and availability of their
network. Furthermore, North America is technologically developed, and many enterprises in the region are
adopting cloud-based networking and encouraging the BYOD policy. These developments are boosting the
adoption of network automation solutions in the North American region. The European and APAC regions
are expected to grow at CAGRs of 47.2% and 55.4%, respectively, during the forecast period. APAC has
witnessed advanced and dynamic adoption of new technologies, and the region has always been a
lucrative market. Countries of the APAC region have faced stringent challenges related to network stability
and availability. Due to the industrial growth of these regions, these marketplaces are expected to witness
the significant adoption of network automation solutions and services.
30
4.4 NETWORK AUTOMATION MARKET, BY REGION, 2017 VS. 2022

FIGURE 12 NORTH AMERICA IS EXPECTED TO HAVE THE LARGEST MARKET SIZE DURING THE
FORECAST PERIOD
6,000.0
5,000.0
Market Size (USD Million)
4,000.0
3,000.0
2,000.0
1,000.0
0.0
North America APAC Europe MEA Latin America
2017 877.9 523.3 608.8 162.6 153.8
2022 5,394.7 4,736.9 4,209.8 1,353.9 1,200.1
CAGR 43.8% 55.4% 47.2% 52.8% 50.8%
4.5 MARKET INVESTMENT SCENARIO

The figure given below highlights the areas of profitable investment for investors, according to the regions’
market size and growth rate. APAC is expected to be the best market for investments during the forecast
period.
FIGURE 13 ASIA PACIFIC IS EXPECTED TO EMERGE AS THE MOST LUCRATIVE MARKET FOR
INVESTMENTS IN THE NEXT 5 YEARS
88.0%
80.0% Best market to invest
during the forecast period
72.0%
64.0%
52.8%
56.0% 55.4%
CAGR (2017-2022)
48.0% 47.2%
50.8% 43.8%
40.0%
32.0%
24.0%
16.0%
8.0%
0.0%
0.0 200.0 400.0 600.0 800.0 1,000.0 1,200.0
North America Europe APAC MEA Latin America
31
4.6 NETWORK AUTOMATION MARKET: TOP 3 INDUSTRY VERTICALS,

2017–2022
FIGURE 14 TELECOM, MANUFACTURING, AND ENERGY AND UTILITIES VERTICALS ARE
EXPECTED TO WITNESS IMPRESSIVE GROWTH RATES DURING THE FORECAST
PERIOD
CAGR
4,000.0 (2017-2022)
3,500.0
3,000.0 53.9%
2,500.0
2,000.0 51.2%
1,500.0
1,000.0 49.9%
500.0
0.0
2017 2018 2019 2020 2021 2022
Telecom Manufacturing Energy and Utilities
Note 1: The 51.7% CAGR mentioned in the figure is the average of the top 3 verticals, namely, telecom, manufacturing, and energy
and utilities
32
5 MARKET OVERVIEW
5.1 INTRODUCTION
The global network automation market analysis consists of components (solutions and services),
professional services, managed services, network infrastructures, organization sizes, deployment types,
verticals, and regions. The IT landscape is changing drastically, and many organizations are seeking newer
ways to make network improvements amidst the evolution. To reach new levels of efficiency, accuracy, and
security, organizations need real-time visibility and stability. The increasing business demand for
enhancing network efficiency and stability is expected to make network automation a dominant model for
organizations across all verticals in the future. This chapter consists of drivers, restraints, opportunities,
and challenges existing in the network automation market. The network automation market is diversified
and competitive with many market players, such as Cisco Systems, Juniper Networks, Micro Focus ,
NetBrain Technologies, SolarWinds, BlueCat, Riverbed, BMC, Apstra, Entuity, and Veriflow.
5.2 MARKET DYNAMICS

Network automation has helped enterprises in automating the configuration and maintenance of virtual
and physical multi-vendor devices, which eventually reduces the operation cost and risk of human errors.
Factors such as the critical need for bandwidth management and network visibility, growing adoption of
smart connected devices, rise in the adoption of virtual and software-defined networking infrastructure,
and rise in network downtime due to human error. However, availability of open-source automation
software is restraining the vendors and limiting the market growth. There are immense new opportunities
in the network automation market. Opportunities such as the adoption of network automation solutions
among Small and Medium-sized Enterprises (SMEs), and investments in R&D and emergence of innovative
automation solutions are expected to shape the future of the network automation market. However, there
are also a few challenges, such as lack of awareness among network administrators and outdated
Standard Operating Procedures (SOPs).
33
FIGURE 15 NETWORK AUTOMATION MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES,

AND CHALLENGES
• Critical need for network bandwidth management and visibility

in network
D
DRIVERS
• Growing adoption of smart connected devices
• Rise in the adoption of virtual and software-defined networking
infrastructure
• Network downtime caused through human errors
RESTRAINTS
R • Open-source automation solutions hampering the demand for

commercial solutions
OPPORTUNITIES
O
• Investments in R&D and emergence of innovative
automation solutions
• Adoption of advanced networking solutions among SMEs
CHALLENGES
C • Lack of awareness among network administrators and outdated SOPs
Source: Secondary Literature, Press Releases, Expert Interviews, and MarketsandMarkets Analysis
5.2.1 DRIVERS
5.2.1.1 Critical need for network bandwidth management and visibility in
network
The penetration of devices and increasing data traffic necessitate the modernization of network
infrastructure. The growing demand for IoT in telecom mandates the upgradation of network infrastructure,
to meet new capabilities and demands. The network infrastructure upgradation primarily drives the need
for deployment of automation tools to enhance the network capability and deliver superior Quality of
Service (QoS) and Quality of Experience (QoE). Network operators are required to provide uninterrupted
network coverage for superior customer experience management. The rising penetration of smart
connected devices, increasing data traffic, and advancement in network technology mandate the need for
smart network management, thereby driving the adoption of network automation solutions for automating
business operations. For instance, as per Cisco Visual Networking Index report:
34
Global IP traffic is expected to reach 3.3 Zettabyte by 2021 and projected to grow at a CAGR of
24% during 2016–2021
Smartphones are likely to exceed PC traffic by 2021
Mobile and wireless devices are expected to carry huge IP traffic
3.5 per capita network devices will be connected to IP networks by 2021
IP traffic is expected to grow at the fastest rate in the MEA region, followed by APAC
Moreover, these solutions provide network visibility that helps notify network issues and increase network
efficiency by tracking the network bandwidth and resource consumption. The network automation solutions
are more efficient and accurate in comparison to manual tracking and configuration. Moreover, at the time
of network troubleshooting, an accurate network topology is required. A network automation solution
collects network data and creates an accurate network topology. Moreover, these solutions provide smart
monitoring of networks and offer automation in communication and connectivity operations, thus helping
enterprises streamline their revenue growth and business processes. Network automation solutions also
provide real-time analytics of huge amounts of unstructured network data, transferred over a network, and
offer automation in routing, to avoid bottlenecks in networks. In addition, they offer platforms for smart
data management, asset management, remote monitoring of network.
5.2.1.2 Growing adoption of smart connected devices

There is an increased trend in the growth of smart connected devices, smartphone penetration, and data
sharing in the IoT-based connectivity arena. Smart devices have revolutionized the way in which customers,
enterprises, and communication service providers interact with business processes. Moreover, smart
devices have increased the engagement of all these factors with the IT infrastructure of enterprises. They
have enabled automation in business operations and brought efficiency and agility in operations in a
simpler way. The increase in smartphone penetration has led to the sharing of large amounts of personal
and private data across multiple platforms. In addition, the increasing trend for smart wearable devices,
such as smartwatches and fitness bands, contributes to the increasing penetration of smart connected
devices. Moreover, the growing adoption of the BYOD concept increased the penetration of smart devices.
It promoted the enterprise mobility solution and changed the way business is performed worldwide by
providing seamless access to business resources on handheld devices within a short period of time over
geographically heterogeneous locations. Furthermore, network automation solutions help in business
process automation and increase the productivity. Network automation solutions act on the network
locally, automate configuration of devices, ensure compliance, and leverage analytics for better business
insights. Additionally, automation revolution is instrumental in ensuring that the devices are connected and
integrated properly into the network for ensuring scalability and security. The rise in BYOD and smart
connected devices has propelled the need to manage and connect devices and assets in enterprises.
Network automation solutions have helped companies track devices’ performance, monitor data, and
detect any unauthorized access.
5.2.1.3 Rise in the adoption of virtual and software -defined networking

infrastructure
Network management is an important part of business and plays a crucial role in enhancing efficiency and
effectiveness of modern day business operations. Nowadays, managing the network infrastructure is an
important aspect of modern digital businesses. Organizations are leveraging new technologies in business
systems by investing in modern network infrastructure technologies, such as cloud services, Software-
Defined Networking (SDN), Network Function Virtualization (NFV), IP network, fixed and mobile broadband
network, and mobility, to streamline the business operations. In 2017, cloud infrastructure rose to new
eminence across the globe, specifically in North America and Europe, followed by APAC. Furthermore, 15
out of 19 countries in the MEA region have adopted broadband network to support the growth of the
internet in the region. In addition to that, the Latin American region has shown moderate growth in the
35
telecom and broadband network. This growing infrastructure has direct consequences on network
automation in terms of analyzing and managing the network traffic, network configuration, deployment of
policies, and network bandwidth, to streamline the business systems. Therefore, the growth of network
infrastructure across the globe is one of the key factors that drives the network automation market.
5.2.1.4 Network downtime caused through human errors

Human error is one of the biggest and most important reasons that is resulting in the growth of network
automation solutions. The manual configuration of physical and virtual network devices is prone to errors
and could also slow down the deployment and provisioning of new or improved network services. As per
Juniper Networks white paper on network automation, 80% of the business experiences network error due
to human mistakes. Moreover, the average error per month in non-automated networks is 5 to 6. Network
automation solutions automate the configuration of devices in the network, thus enhancing the network
consistency and reducing errors. Moreover, an automated network can respond to anomalies automatically
without the need of any human intervention.
5.2.2 RESTRAINTS
5.2.2.1 Open-source automation solutions hamperi ng the demand for
commercial solutions
There are many open-source network automation solutions in the market, such as Red Hat (Ansible),
rConfig, and Puppet. Ansible is a DevOps automation language and platform that is widely used for network
automation. Similarly, “Puppet,” an open-source network automation solution, is also available for the
automation of networks. Moreover, these solutions also offer integration with other vendors, such as Cisco,
Arista, Huawei, and Juniper, which add to their strength. A large number of open-source technology
developers have developed effective and inexpensive anomaly detection solutions. The presence of such
open-source and economic solutions in the market is restraining the market of commercial network
automation solutions, as SMEs have budget constraints and adopt open-source network automation
solutions. However, some vendors are trying to take advantage of open-source solutions by releasing
commercial enhancements of these products. The commercial enhancement includes a paid version of the
tool which have enhanced capabilities like automated download of software patches, support and
maintenance.
5.2.3 OPPORTUNITIES
5.2.3.1 Investments in R&D and emergence of innovative automation
solutions
Networking companies are heavily investing in the R&D of networking solutions, with a focus on long-term
value creation. Based on the fluctuations in short-term business performance and financial results, the
leading networking companies have not reduced their investment for the innovation and testing of network
automation solutions. For instance, networking companies, such as Glue Networks and Forward Networks,
have come up with Intent-based Networking Solution. Intent Based Networking takes business policy as its
input, converts the requirement to a network configuration, and generates network designs. Moreover,
networking companies are also coming up with “Ethernet fabrics.” Ethernet fabric is a network topology
that enhances the performance, utilization, availability, and simplicity, required to meet the networking
requirement of modern virtual data centers. These continuous investments and positive outcomes are
expected to further fuel the growth of the network automation market.
36
5.2.3.2 Adoption of advanced networking solutions among SMEs

Globally, SMEs are the backbone of a country’s economy, contributing significantly to the Gross Domestic
Product (GDP). Similar to large and heavy industries, SMEs can also derive benefits by adopting innovative
technologies. They have much to gain from next-generation networking technologies, both as creators of
networking technology and solutions, and as adopters and consumers of the solutions. Today, a number of
SMEs are focusing on achieving higher efficiency while reducing the costs involved. Generally, in SMEs, the
IT department usually consists of a small team or even a single person. Therefore, it is difficult for small IT
departments to manage the network and improve its agility. However, the main benefit that SMEs can
leverage from network automation is the tuning of networks to support application performance. Moreover,
these solutions reduce the network troubleshooting time by determining the network state at any point of
time by leveraging network analytics and visibility. The various benefits of next-generation networking
solutions for SMEs include reduced costs, enhanced agility and scalability, increased revenue, and
improved network performance.
5.2.4 CHALLENGES
5.2.4.1 Lack of awareness among network administrators and outdated
SOPs
Network automation solutions are being offered by a large number of vendors, across the globe, with
varied features and functionalities. Network admins need to understand their requirement to manage the
network infrastructure and chose the appropriate solution. Enterprise customers, such as BFSI, healthcare,
government, education, and retail, have different network requirements compared to cloud services,
Managed Service Providers (MSPs), Internet Service Providers (ISPs), and data center providers. In the
world of convergence, technology has been changing rapidly in the business system. Therefore, network
admins are very reluctant to adopt technology shift, from traditional to advanced digital business systems.
Moreover, most of the network administrators are reluctant to modify the SOPs and are hesitant in
automating their networks. Therefore, solution providers need to offer more training and education
services to the network admins, so that they can gain more insights from unstructured network data. Many
organizations, especially SMEs, do not have enough skilled workforce to manage the network
infrastructure. Hence, the lack of awareness among network admins to distinguish between precise
network automation solutions is a challenge for the growth of the network automation market.
37
6 NETWORK AUTOMATION MARKET, BY COMPONENT
KEY FINDINGS
The overall network automation market size is expected to grow from USD 2,326.4 million in
2017 to USD 16,895.4 million by 2022, at a CAGR of 48.7% during the forecast period.
The solutions segment is estimated to hold the largest market size of USD 1,756.3 million in
2017 and is projected to reach USD 12,623.0 million by 2022, at a CAGR of 48.4% during the
forecast period.
The services segment is expected to witness the highest CAGR of 64.0%, growing from USD
570.0 million in 2017 to USD 4,272.4 million by 2022.
The Software Define Wide Area Network (SD-WAN), network automation tools, and intent-based
networking are the key components of network automation solutions. Solutions play an integral
role in reducing complexity of networks, as they enable enterprises to leverage Graphical User
Interface (GUI) for enhancing the network configuration process.
Enterprises are focusing on optimization of their network configuration processes and
enhancing the bandwidth of their network for optimized service delivery by enhancing
performance of network.
38
6.1 INTRODUCTION
Adoption of network automation solutions across industries is witnessing an upsurge, primarily attributed
to reasons, such as monitoring internal and external network data by deploying Software Defined
Networking (SDN), and use of network automation tools. Enterprises are focusing on optimization of their
business processes and enhancing the bandwidth of their network for optimized service delivery by
enhancing performance of network. The network automation vendors are cohesively binding solutions and
services for optimizing configuration process of network, which could have a huge impact on the
enterprises’ revenue and profitability. Moreover, these vendors are also focusing on enhancing their
product. This cohesive binding of various solutions and services, and continuous product development is
acting as the backbone for network automation and is instrumental in fulfilling the custom requirements of
the clients.
The component segment of the network automation market is broadly categorized into solutions and
services. The solutions segment is further segmented into SD-WAN, network automation tools, and intent-
based networking.
The services segment is categorized into 2 types, namely, professional and managed services. Professional
services are offered through specialists or professionals for business support, and are offered specifically
by the network solution vendors. They are subsegmented into deployment and provisioning, integration,
automation optimization services, and wireless infrastructure management. Managed services are offered
by third parties and are outsourced.
FIGURE 16 SOLUTIONS SEGMENT IS EXPECTED TO DOMINATE THE NETWORK AUTOMATION

MARKET DURING THE FORECAST PERIOD
15,000.0
12,500.0
10,000.0
7,500.0
5,000.0
2,500.0
0.0
Solutions Services
2017 1,756.3 570.0
2022 12,623.0 4,272.4
CAGR 48.4% 49.6%
39
TABLE 2 NETWORK AUTOMATION MARKET SIZE, BY COMPONENT, 2015–2022 (USD MILLION)
Component 2015 2016 2017-e 2022-p CAGR (2017–2022)
Solutions 970.8 1,288.5 1,756.3 12,623.0 48.4%
Services 310.2 414.9 570.0 4,272.4 49.6%
Total 1,280.9 1,703.4 2,326.4 16,895.4 48.7%
The table above highlights the global network automation market size by component. It is expected to grow
from USD 2,326.4 million in 2017 to USD 16,895.4 million by 2022, at a CAGR of 48.7%. The solutions
segment is projected to grow from USD 1,288.5 million in 2017 to USD 12,623.0 million by 2022, at a
CAGR of 48.4%. The growth in the network automation market is attributed to the fact that there has been
a significant demand for solution for the management of complex network infrastructures.
6.2 SOLUTIONS
The networking system and business processes have become increasingly complex and pervasive.
Moreover, they have become inseparably intertwined with the critical business functions across verticals.
The problem of monitoring and evaluating performance of these complex, heterogeneous network of cyber
and physical components is an important but a difficult task, which makes network automation solutions
vital to ensure the proper configuration of heterogeneous devices. Solutions play an integral role in
reducing complexity of networks, as these solutions enable enterprises to leverage the capability of cloud.
Solutions are instrumental in gathering, visualizing, analyzing, and monitoring networking data. Moreover,
these solutions enable enterprises in achieving and sustaining the best-in-class capabilities of their
automated networks, by balancing improved services to end customers while optimizing total cost of
ownership.
FIGURE 17 NORTH AMERICA IS EXPECTED TO DOMINATE THE SOLUTIONS SEGMENT OF THE

NETWORK AUTOMATION MARKET DURING THE FORECAST PERIOD
5,000.0
4,000.0
3,000.0
2,000.0
1,000.0
0.0
2017 631.0 483.4 371.0 135.9 135.0
2022 3,843.2 3,317.8 3,316.8 1,099.5 1,045.7
CAGR 43.5% 47.0% 55.0% 51.9% 50.6%
40
6.3 SERVICES
Services play a vital role in the deployment and integration of next generation networking solutions in an
enterprise’s business environment. They are considered as an important component of the network
automation market, as they majorly focus on improving the business processes and optimizing enterprises’
network. Services are considered as the backbone of network automation as they are instrumental in
fulfilling the customized requirements of the clients. Moreover, services are important for training
employees regarding the use of solutions and developing their analytical understanding for enhancing the
Return On Investment (ROI) from automation solutions. In addition, the networking industry experts consult
clients about their networks’ weak links, and suggest solutions which will suit their business needs.
Managed services are the outsourced services that majorly address pre- and post-deployment queries of
commercial customers. These services assist in enhancing the automation cycle of the enterprise network
by assessing network health and testing solution on virtualized enterprises environment prior to
deployment. The services segment is rapidly gaining pace with the entry of new domain-specific services.
FIGURE 18 MEA IS EXPECTED TO GROW THE FASTEST IN THE SERVICES SEGMENT OF THE
1,800.0
1,500.0
1,200.0
900.0
600.0
300.0
0.0
2017 246.8 152.3 125.4 26.7 18.8
2022 1,551.5 1,420.1 892.1 254.4 154.3
CAGR 44.4% 56.3% 48.1% 56.9% 52.3%
41
7 NETWORK AUTOMATION MARKET, BY SOLUTION
KEY FINDINGS
The SD-WAN segment is projected to grow from USD 470.2 million in 2017 to USD 3,928.0
million by 2022, at a CAGR of 52.9% during the forecast period.
The intent-based networking solution is projected to grow from USD 181.1 million in 2017 to
USD 1,886.5 million by 2022, at the highest CAGR of 59.8%.
The reasons powering network automation forward is the intense desire to create innovative
and highly personalized customer experience and re-designing business model by leveraging
the operational efficiency of the networks.
SD-WAN provides an efficient and effective solution for designing, deploying, and management
of distributed networks in today’s complex and hybrid network environment.
42
7.1 INTRODUCTION
Technological development has created a new automation age in which smarter and flexible network
solutions are being deployed in larger scale across all industry verticals. Moreover, technology has also
enabled enterprises in the creation of new services and opportunities for themselves and its clients. The
traditional legacy network solutions have supported enterprises’ need for a long period of time; however,
now enterprises are entering a period where legacy solutions in the traditional model cannot provide rapid
scalability, flexibility, manageability, and cost-effectiveness to support exponentially evolving connectivity
needs of distributed enterprises. The reasons powering network automation forward is the intense desire
to create innovative and highly personalized customer experience and re-designing business model by
leveraging the advanced algorithms, Graphical User Interface (GUI), and network visibility for enhancing
efficiency of the networks. An effective network automation solution must be multi-level which should allow
everything from virtual machines, to management of systems, to network discovery as required by an
enterprise. Network automation is an essential step for enterprises to implement a networking solution
that grows smarter, responsive, and constantly adopts and protects the network.
FIGURE 19 INTENT-BASED NETWORKING IS EXPECTED TO GROW AT THE HIGHEST CAGR IN

THE NETWORK AUTOMATION MARKET DURING THE FORECAST PERIOD
7,500.0
6,000.0
4,500.0
3,000.0
1,500.0
0.0
Network Automation Tools SD-WAN Intent-Based Networking
2017 1,105.1 470.2 181.1
2022 6,808.5 3,928.0 1,886.5
CAGR 43.9% 52.9% 59.8%
TABLE 3 NETWORK AUTOMATION MARKET SIZE, BY SOLUTION, 2015–2022 (USD MILLION)
Solution 2015 2016 2017-e 2022-p CAGR (2017–2022)
SD-WAN 245.6 335.4 470.2 3,928.0 52.9%
Network Automation Tools 653.1 837.8 1,105.1 6,808.5 43.9%
Intent-Based Networking 72.0 115.3 181.1 1,886.5 59.8%
Total 970.8 1,288.5 1,756.3 12,623.0 48.4%
43
The table above highlights the global network automation market size by solution. The SD-WAN segment is
expected to grow from USD 470.2 million in 2017 to USD 3,928.0 million by 2022, at a CAGR of 52.9%.
The growth of SD-WAN is attributed to the fact that the enterprises are adopting SD-WAN to enhance the
agility of their network.
7.2 SD-WAN
SD-WAN is a replacement of traditional routers and it provides dynamic, policy-based, application path
across business functions. SD-WAN uses cloud-based software and technology to enhance and optimize
the delivery of WAN services to remote offices of an enterprise. The software-based virtualization enables
network administrators to effectively manage network services through abstraction of high-level
functionality. Moreover, SD-WAN enables IT team to operate and configure their branch network devices
and traffic through GUI. In addition to this, SD-WAN provides virtual network configuration automation
capabilities to an enterprise by supplementing traditional, device-based Common Line Interface (CLI)
configurations with network-wide control and orchestration.
SD-WAN provides an efficient and effective solution for designing, deploying, and management of
distributed networks in today’s complex and hybrid network environment. SD-WAN enables an enterprise to
adapt to the rapidly changing application and business requirements that are inherent in a move to the
cloud. Moreover, SD-WAN is instrumental in automating bandwidth allotment. For instance, Burbank, a
home construction company, was looking to expand its business interstate. However, the traditional WAN
which centrally hosted business applications was struggling with outages and downtime. To reduce the
network outages and downtime, the company deployed Citrix NetScaler SD-WAN. NetScaler enabled the
company to automate the bonding of multiple WAN links, including Multiprotocol Label Switching (MPLS)
links from the necessary and additional WAN circuits from alternate providers. The automated bonding of
multiple circuits together provided additional bandwidth to Burbank. As a result, it improved the user and
network management experience and allowed to build resiliency into the company’s network. Similarly,
Cornerstone Home Lending Inc., a Houston-based privately funded mortgage bank, was facing severe
network performance problems while processing loans. The company’s employees were facing time lagging
issue while accessing company’s centralized loan-origination software and uploading customer’s files. The
company needed a solution which would streamline and automate the management of remote user
desktops, improve productivity, and optimize company’s service delivery. The company deployed Citrix
NetScaler SD-WAN, which provided the company a unified platform that accelerated the access to core
loan-origination software. Moreover, the SD-WAN offered an all-in-one controller for the delivery of
Microsoft Office applications. In addition to this, the SD-WAN supported the Bring Your Own Device (BYOD)
strategy of the company, which enabled employees to use their personal devices for delivering the best
productivity for them.
TABLE 4 SD-WAN: NETWORK AUTOMATION MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 120.3 160.6 219.6 1,601.5 48.8%
Europe 71.5 96.4 133.6 1,034.1 50.6%
APAC 33.3 49.0 74.0 851.8 63.0%
MEA 11.3 16.3 24.2 268.4 61.8%
Latin America 9.3 13.1 18.8 172.2 55.7%
Total 245.6 335.4 470.2 3,928.0 52.9%
44
The table above highlights the market size of the SD-WAN segment by region. The market size in North
America is expected to grow from USD 219.6 million in 2017 to USD 1,601.5 million by 2022, at a CAGR of
48.8% during the forecast period.
7.3 NETWORK AUTOMATION TOOLS

Network automation tools are the software used for automating the deployment, management, testing,
configuration, and operations of physical and virtual devices within the network. Moreover, the network
automation tools enhance the security compliance of the network by automating the security compliance.
Network automation reduces the network operation cost by automating time-consuming manual
compliance and configuration tasks. For instance, Orange S.A., a France-based leading telecommunication
operator, faced the challenge of improving the speed and reliability of its network. The company wanted to
enhance the network backup and restore functions for enhancing its service delivery. To solve this
challenge, the company deployed the Micro Focus automation software, which helped the company in
reducing the time taken to detect and remediate problems associated with the network. This also resulted
in enhancing the efficiency of the network operation, as it enabled the IT team to deal with errors before
they impact the network availability. The most important efficiency was achieved by automating the
changes that were required to be made to the thousands of routers in the network, or when new devices
are added. Previously, the Orange IT team had to connect to every router, a process that could take days or
even weeks. Now, with the Micro Focus automation solution, this was achieved in a couple of hours.
The adoption of network automation is driven by the rapid expansion of network infrastructure, required to
support the exponential growth of network traffic, generated by video, social media, data, and application
usage. For instance, IPC, a global provider of network services and trading communication technology for
financial services, faced the challenge of enhancing the scalability and high availability of its global
network service line of business. IPC deployed the Micro Focus automation solution to automate the
operational life cycle of its network devices. Moreover, it enabled autodiscovery that reduced the manual
burden of adding and removing devices, which earlier led to misconfiguration of discovery and alerting
processes. The Micro Focus network automation solution enabled IPC to monitor and track all changes,
thus ensuring that the configuration is maintained according to the company’s global engineering team’s
standard. Moreover, the advent of the BYOD policy has increased the need to manage and optimize
enterprise’s networks. For instance, the Medical University of South Carolina (MUSC) had a growing
number of IP connected devices on its network, such as smartphones, tablets, healthcare devices, and
security cameras. MUSC faced the challenge of maintaining reliability and network availability. Moreover,
the management and configuration of these devices on the network was also the challenging task. MUSC
deployed BlueCat’s IPAM solution, which provided centralized management and network visibility, and
automated the configuration and network management tasks.
TABLE 5 NETWORK AUTOMATION TOOLS: NETWORK AUTOMATION MARKET SIZE, BY REGION,

2015–2022 (USD MILLION)
Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 213.5 259.7 323.2 1,475.4 35.5%
Europe 177.6 225.8 294.9 1,696.0 41.9%
APAC 143.3 193.9 269.4 2,042.2 49.9%
MEA 58.4 77.5 105.6 765.0 48.6%
Latin America 60.3 81.0 111.9 829.9 49.3%
Total 653.1 837.8 1,105.1 6,808.5 43.9%
45
The table above highlights the market size of the network automation tool segment by region. The market
size in North America is expected to grow from USD 323.2 million in 2017 to USD 1,475.4 million by 2022,
at a CAGR of 35.5% during the forecast period.
7.4 INTENT-BASED NETWORKING

Intent-based Networking offers enhanced access control, scalability, security, and multi-vendor device
management in an enterprise network. The intent-based networking takes business policy as its inputs
convert the requirement to a network configuration, and generates a network design. Moreover, it also
validates whether the network can deliver the intended outcome. In addition to this, IBM also implements
and automates the configuration across the enterprise network infrastructure leveraging its automation
and orchestration capabilities.
The intent-based networking continuously monitors network status and collects network data such as
traffic logs to assess the state of the network and determine optimum route. The system is capable to take
action dynamically, enforce the intent in real-time by rerouting traffic, blocking malware traffic, or modifying
capacity. Intent-based networking is a nascent technology which promises to improve network availability
and agility, which are the concern for modern day enterprises. Intent-based networking significantly saves
time, reduces network management complexity, improves automation, reduces workload on network
operation teams, enhances the robustness of the network, improves security, and helps in maintaining
regulatory compliances. However, intent-based networking has several challenges such as lack of
awareness and Application Programming Interface (API) support which are obstructing its growth. Most of
the network vendors do not offer APIs to manage their platform as the devices which lack API support
could be left out of intent-based networking.
INTENT-BASED NETWORKING SEGMENT DURING THE FORECAST PERIOD
900.0
750.0
600.0
450.0
300.0
150.0
0.0
2017 88.2 54.9 27.6 6.1 4.3
2022 766.3 587.6 422.9 66.1 43.6
CAGR 54.1% 60.7% 72.7% 61.1% 58.7%
46
TABLE 6 INTENT-BASED NETWORKING: NETWORK AUTOMATION MARKET SIZE, BY REGION,

Region 2015 2016 2017 2022 CAGR %(2017-2022)
North America 37.6 58.2 88.2 766.3 54.1%
Europe 22.2 35.1 54.9 587.6 60.7%
APAC 8.1 15.4 27.6 422.9 72.7%
Latin America 2.2 3.7 6.1 66.1 61.1%
MEA 1.9 2.9 4.3 43.6 58.7%
Total 72.0 115.3 181.1 1,886.5 59.8%
The table above highlights the market size of the intent-based networking segment by region. The market
size in North America is expected to grow from USD 88.2 million in 2017 to USD 766.3 million by 2022, at
a CAGR of 54.1% during the forecast period.
47
8 NETWORK AUTOMATION MARKET, BY NETWORK INFRASTRUCTURE
KEY FINDINGS
The physical network configuration and automation segment is projected to grow from USD
1,309.3 million in 2017 to USD 9,204.7 million by 2022, at a CAGR of 47.1% during the
forecast period.
The virtual network configuration and automation segment is projected to grow from USD 341.6
million in 2017 to USD 2,952.2 million by 2022, at the highest CAGR of 53.9% during the
forecast period.
Network automation solutions reduce the manual intensive tasks and meet the growing
demand for automated, policy-driven change and configuration management to support
physical, virtual, and hybrid network environment.
The automation of virtual devices and machines ensures that there are no bottlenecks by
providing centralized visibility and control into the utilization and capacity of virtual devices in
the virtual network infrastructure.
48
8.1 INTRODUCTION
Network is the backbone of the modern enterprise’s IT infrastructure. The components of network
infrastructure are highly complex and varied with the presence of numbers of critical physical and virtual
edge devices such as switches, routers, and firewalls from various network hardware vendors.
Management of this heterogeneous network infrastructure is a challenging task for network administration
team as business continuity is positively correlated to enterprise network availability. A small network
failure can have an adverse effect on the enterprises’ revenue as network failures adversely affects critical
business processes and operations. Enterprises network are in constant state of flux and the network
administrative team are often required to respond to the needs often by configuring network devices. Most
of the configuration changes are repetitive, labor-intensive tasks such as changing password and access
control lists. Network administrators spend a significant part of their time on configuring the devices.
Network automation solutions reduce the manual intensive tasks and meet the growing demand for
automated, policy-driven change and configuration management to support physical, virtual, and hybrid
network environment.
FIGURE 21 PHYSICAL NETWORK CONFIGURATION AUTOMATION IS EXPECTED TO DOMINATE

THE NETWORK AUTOMATION MARKET DURING THE FORECAST PERIOD
10,500.0
9,000.0
7,500.0
6,000.0
4,500.0
3,000.0
1,500.0
0.0
Physical Network Virtual Network Configuration Hybrid Network Configuration
Configuration and Automation and Automation and Automation
2017 1,309.3 341.6 105.5
2022 9,024.7 2,952.2 646.1
CAGR 47.1% 53.9% 43.7%
TABLE 7 NETWORK AUTOMATION MARKET SIZE, BY NETWORK INFRASTRUCTURE,

Network Infrastructure 2015 2016 2017-e 2022-p CAGR (2017–2022)

Physical Network Configuration and
736.8 969.0 1,309.3 9,024.7 47.1%
Automation
Virtual Network Configuration and
175.4 241.6 341.6 2,952.2 53.9%
Automation
Hybrid Network Configuration and
58.5 77.9 105.5 646.1 43.7%
Automation
Total 970.8 1,288.5 1,756.3 12,623.0 48.4%
49
The table above highlights the global network automation market size by network infrastructure. The
physical network configuration and automation segment is expected to grow from USD 341.6 million in
2017 to USD 2,952.2 million by 2022, at a CAGR of 47.1%. The growth of virtual network configuration
and automation is attributed to the fact that the enterprises are adopting SDN to enhance the agility of
their network.
8.2 PHYSICAL NETWORK CONFIGURATION AND AUTOMATION

The physical network configuration and automation segment is based on the requirement and need to
enable the setup and configuration, patching, rollout and rollback, resource use, and change history of the
physical network infrastructure. These solutions capture data and dependency information into the
snapshots that let network administrators to establish configuration baselines and gold standard for
continuous change tracking and to detect configuration drifts in multivendor network devices. Moreover,
these solutions automatically retrieve information directly from routers and switches by leveraging
automated network delivery. This allows network reconciliation, where IP addresses are targeted for
reclamation; unauthorized IP addresses are identified for detection of security threats and system
vulnerabilities. In addition to this, these solutions allow employees, guests, and other stakeholders to
register with their own devices; once the devices have been registered, the solutions audit and track all
devices, tying mobile activity to network access for complete control. These solutions also provide inventory
reports, and detailed hardware and software information of devices. Some of the solutions provide a
powerful web-based user interface to perform automation task effectively and efficiently.
TABLE 8 PHYSICAL NETWORK CONFIGURATION AND AUTOMATION: NETWORK AUTOMATION

MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 256.1 325.2 422.8 2,397.0 41.5%
Europe 204.5 265.6 354.1 2,260.7 44.9%
APAC 150.5 209.3 298.9 2,594.4 54.1%
MEA 61.9 83.2 114.9 886.3 50.5%
Latin America 63.7 85.7 118.5 886.3 49.5%
Total 736.8 969.0 1,309.3 9,024.7 47.1%
The table above highlights the global physical network configuration and automation market size by region.
The physical network configuration and automation segment in North America is expected to grow from
USD 422.8 million in 2017 to USD 2,397.0 million by 2022, at a CAGR of 41.5%.
8.3 VIRTUAL NETWORK CONFIGURATION AND AUTOMATION

The virtual network configuration and automation segment is based on the requirement and need to
enable installation and provision of virtual machines, virtual devices and workloads. The automation of
virtual devices and machines ensures that there are no bottlenecks by providing centralized visibility and
control into the utilization and capacity of virtual devices in the virtual network infrastructure. Virtual
network configuration and automation is essential for enterprises to improve their network agility and
enhance its availability. As the enterprises are adopting SDN and Network Function Virtualization (NFV),
they will be shifting toward virtualization of network functions. This positive trend toward SDN and NVF is
expected to boost the growth of virtual network automation solutions. Moreover, these solutions enable
automation of network operations by leveraging infrastructure as code. This enables network
50
administration team to propose changes, review, test, and approve of network changes before
implementing them into production. It reduces the risk of network failure and reduces the burden of
troubleshooting.
INTENT-BASED NETWORKING SEGMENT DURING THE FORECAST PERIOD
1,500.0
1,200.0
900.0
600.0
300.0
0.0
2017 159.7 95.5 57.0 16.9 12.5
2022 1,213.7 814.8 614.6 176.1 132.9
CAGR 50.0% 53.5% 60.9% 59.8% 60.5%
TABLE 9 VIRTUAL NETWORK CONFIGURATION AND AUTOMATION: NETWORK AUTOMATION MARKET

SIZE, BY REGION, 2015–2022 (USD MILLION)
Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 86.0 115.8 159.7 1,213.7 50.0%
Europe 49.2 67.6 95.5 814.8 53.5%
APAC 26.3 38.2 57.0 614.6 60.9%
MEA 8.1 11.5 16.9 176.1 59.8%
Latin America 5.8 8.4 12.5 132.9 60.5%
Total 175.4 241.6 341.6 2,952.2 53.9%
The table above highlights the market size of the virtual network configuration and automation segment by
region. The market size in North America is expected to grow from USD 159.7 million in 2017 to USD
1,213.7 million by 2022, at a CAGR of 50.0% during the forecast period.
51
8.4 HYBRID NETWORK CONFIGURATION AND AUTOMATION

The hybrid network configuration and automation segment is a combination of physical and virtual network
centric automation requirement and demand. These automation solutions integrate the automation
capability of virtual and physical network infrastructure together. Moreover, these solutions provide a
single pane of glass for application-centric network policies, which is enriched with network design data,
diagnostic data, and user activity data.
TABLE 10 HYBRID NETWORK CONFIGURATION AND AUTOMATION: NETWORK AUTOMATION MARKET

SIZE, BY REGION, 2015–2022 (USD MILLION)
Region 2015 2016 2017 2022 CAGR %(2017-2022)
North America 29.3 37.4 48.5 232.5 36.8%
Europe 17.5 24.1 33.7 242.2 48.3%
APAC 7.8 10.8 15.1 107.8 48.1%
MEA 1.8 2.7 4.0 37.1 55.7%
Latin America 2.0 2.8 4.0 26.6 45.8%
Total 58.5 77.9 105.5 646.1 43.7%
The table above highlights the market size of the hybrid network configuration and automation segment by
region. The market size of the network configuration and automation segment in Europe is expected to
grow from USD 33.7 million in 2017 to USD 242.2 million by 2022, at a CAGR of 48.3%. The growth in
Europe is attributed to the technological steps taken by European Union for the development of better
network infrastructure in the member countries.
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9 NETWORK AUTOMATION MARKET, BY SERVICE
KEY FINDINGS
The network automation market by service is expected to grow from USD 570.0 million in 2017
to USD 4,272.4 million by 2022, at a CAGR of 49.6% during the forecast period.
The managed services segment is expected to dominate the market with an estimated market
size of USD 146.9 million in 2017, which is projected to reach USD 1,150.9 million by 2022, at
the highest CAGR of 50.9% during the forecast period.
The automation solution provider assists enterprises to realize high rate of return on their
network investment by allowing multi-vendor network integration and reliable migration to an
automated network infrastructure.
The professional services segment is expected to grow at a CAGR of 49.1% and is projected to
grow from USD 423.2 million in 2017 to USD 3,121.5 million by 2022.
In order to take leverage full capabilities of network automation and intent-based network
methodologies, the network operation teams need to develop a strong foundation in
automation and analytics.
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9.1 INTRODUCTION
The services segment market play a vital role in the efficient and effective functioning of the network
infrastructure and comprises broadly of various professional and managed services. Professional services
include deployment and integration, training and education, support and maintenance, and strategic
consulting services which are necessary for enterprises to transform their legacy network infrastructure to
an automated infrastructure. The managed services consist of outsourced services that help in
optimization of IT operations in applications, infrastructure, and security domains. As the market grows, the
demand for services is also likely to increase, specifically for deployment and training. Some of the major
service providers include IBM, Cisco, Riverbed, and Micro Focus.
FIGURE 23 PROFESSIONAL SERVICES SEGMENT IS EXPECTED TO HOLD THE LARGER

MARKET SIZE DURING THE FORECAST PERIOD
3,500.0
3,000.0
2,500.0
2,000.0
1,500.0
1,000.0
500.0
0.0
Professional Services Managed Services
2017 423.2 146.9
2022 3,121.5 1,150.9
CAGR 49.1% 50.9%
TABLE 11 NETWORK AUTOMATION MARKET SIZE, BY SERVICE, 2015–2022 (USD MILLION)
Service 2015 2016 2017-e 2022-p CAGR (2017–2022)
Professional Services 231.7 309.0 423.2 3,121.5 49.1%
Managed Services 78.5 105.9 146.9 1,150.9 50.9%
Total 310.2 414.9 570.0 4,272.4 49.6%
The table above highlights the global network automation market size by service. The managed services
segment is expected to grow at the highest rate from USD 146.9 million in 2017 to USD 1,150.9 million by
2022, at a CAGR of 50.9%. The managed services segment growth is attributed to the fact that enterprises
are outsourcing advisory and monetization services to plan their network automation process.
54
9.2 PROFESSIONAL SERVICES

Professional network services help organizations across various verticals, to effectively improve
performance and improve agility of their networks by enhancing the deployment process of automation
solution. Sustained cost savings is a crucial aspect for achieving successful automation of network; for
this, various professionals are available and are used according to the specific needs of the enterprises.
The vendors offering these services assess the expense and design solution to streamline communication
and improve efficiency of network. The professional services enable enterprises to deliver short-term
savings as well as long-term savings. Moreover, these services help enterprises to create a highly available,
secure, and superior network environment that supports the enterprise growth vision while
accommodating the convergence of voice and data systems and traffic.
FIGURE 24 TRAINING AND EDUCATION SEGMENT IS EXPECTED TO GROW AT THE HIGHEST

CAGR IN THE PROFESSIONAL SERVICES SEGMENT DURING THE FORECAST
PERIOD
1,400.0
1,200.0
1,000.0
800.0
600.0
400.0
200.0
0.0
Deployment and Support and Training and
Integration Maintenance Education
2017 177.5 119.8 72.8 53.0
2022 1,311.7 876.2 491.3 442.4
CAGR 49.2% 48.9% 46.5% 52.9%
TABLE 12 PROFESSIONAL SERVICES: NETWORK AUTOMATION MARKET SIZE, BY TYPE,

Type 2015 2016 2017-e 2022-p CAGR (2017–2022)
Deployment and Integration 97.4 129.7 177.5 1,311.7 49.2%
Training and Education 27.8 37.9 53.0 442.4 52.9%
Support and Maintenance 41.4 54.2 72.8 491.3 46.5%
Strategic Consulting 65.1 87.2 119.8 876.2 48.9%
Total 231.7 309.0 423.2 3,121.5 49.1%
55
The table above highlights the professional services market size by type. The market size of the training
and education services segment is expected to grow from USD 53.0 million in 2017 to USD 442.4 million
by 2022, at the highest CAGR of 52.9%. Deployment and provisioning services are gaining traction
attributed to the fact that there is an increase in the number of enterprises that are adopting network
automation solutions for enhancing their network agility.
9.2.1 DEPLOYMENT AND INTEGRATION

Deployment and integration services are basic and the most important aspect of implementing network
automation solutions to optimize their network technologies. While deploying next generation networking
solution services, regulatory and industry compliances, set by regulatory bodies and organizations, are
considered. Provision of these solutions effectively needs detailed understanding of the business
processes and requires security assessment. The business functions that are more susceptible to network
traffic load and attacks are given additional priority at the time of deployment. While deploying next
generation networking solutions, BYOD devices and Internet of Things (IoT)-enabled devices are especially
handled with extra caution, as they deal with external networks, and they need seamless connectivity.
Deployment services include identification of network assets, analysis of security risks, and development
of security plans and policies to improve network performance and maintain security. Integration services
include integrating vendor’s offerings with the client’s business functions and existing legacy network
mechanisms. The automation solution provider assists enterprises to realize high rate of return on their
network investment by allowing multi-vendor network integration and reliable migration to an automated
network infrastructure. Moreover, integration services play an important role in network automation
attributed to the fact that it helps to establish secure and reliable connectivity between the network
automation solutions and multi-vendor network devices.
TABLE 13 DEPLOYMENT AND INTEGRATION MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 45.6 58.9 78.0 481.3 43.9%
Europe 26.7 35.3 47.8 330.0 47.2%
APAC 18.3 26.1 38.2 376.8 58.1%
MEA 3.9 5.5 7.9 75.3 57.0%
Latin America 2.9 4.0 5.7 48.3 53.3%
Total 97.4 129.7 177.5 1,311.7 49.2%
The table above highlights the market size of the deployment and integration services segment by region.
The market size in North America is expected to grow from USD 78.0 million in 2017 to USD 481.3 million
by 2022, at a CAGR of 43.9%. The deployment and integration services play an important part in the
network automation market as an improper integration of these solutions with legacy network architecture
could risk the network performance and stability.
9.2.2 TRAINING AND EDUCATION

Training and education is an important service in the network automation market. The automation solution
vendors offer training to the network engineers to help them leverage the full capabilities of network
automation and analytics solution. In order to take leverage of network automation and intent-based
network methodologies, the network operation teams need to develop a strong foundation in automation
and analytics. Moreover, these services help network operation teams to develop an understanding of
virtualization and service orchestration and an understanding of APIs that allow integration of various
56
automation technologies and toolset. Training and education services help clients to migrate from fixed to
variable cost by broadening the skills of their network human resource and technology available to them.
TABLE 14 TRAINING AND EDUCATION MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 13.3 17.6 23.8 163.5 47.1%
Europe 8.3 11.4 15.9 129.6 52.1%
APAC 4.2 6.3 9.6 115.7 64.5%
MEA 1.2 1.7 2.4 23.1 56.7%
Latin America 0.7 0.9 1.3 10.5 52.1%
Total 27.8 37.9 53.0 442.4 52.9%
The table above highlights the market size of the training and education services segment by region. The
market size in APAC is expected to grow at the highest rate from USD 9.6 million in 2017 to USD 115.7
million by 2022, at a CAGR of 64.5%.
9.2.3 SUPPORT AND MAINTENANCE

In support and maintenance services, the vendors reduce the management complexity of automation
solutions in an enterprise’s networks. These vendors simplify and centralize network and connectivity
management across heterogeneous IT environment (cloud and on-premises) by leveraging wireless
connectivity solutions such as software-defined technologies, automation, and analytics. Moreover, to
enhance the management and performance, these vendors provide regular support and maintenance to
the solutions for keeping the solution upgraded. Maintenance here refers to providing upgradations to next
generation networking solutions and providing assistance for solving issues of solutions. In addition to this,
these vendors conduct regular diagnosis of network after deployment to make customized technological
changes and improvement of processes for performance optimization. Network diagnosis also helps the
vendors in reallocation of capacity as well as in capacity upgradation of networks. As the deployment of
network automation solutions is increasing, the demand for support and maintenance services is also
gaining traction. For this purpose, support and maintenance services are helpful.
TABLE 15 SUPPORT AND MAINTENANCE MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 23.2 29.8 39.0 231.0 42.7%
Europe 8.9 11.5 15.3 93.9 43.8%
APAC 4.8 6.7 9.7 88.7 55.8%
MEA 3.4 4.7 6.8 62.2 55.8%
Latin America 1.1 1.5 2.1 15.6 49.5%
Total 41.4 54.2 72.8 491.3 46.5%
57
The table above highlights the market size of the support and maintenance services segment by region.
The market size in North America is expected to grow from USD 39.0 million in 2017 to USD 231.0 million
by 2022, at a CAGR of 42.7%.
9.2.4 STRATEGIC CONSULTING

In the network automation market, consulting is an important aspect to implement the required set of
solutions and techniques for automation of enterprise’s network. The business networking needs to be
assessed and understood thoroughly to implement effective next generation networking solution in
practice. The network professionals guide and assist enterprises with network infrastructure overlay and
underlay technology investments. The strategic consulting services is based upon the network life cycle
approach which includes planning, assessment, and design and integration of the network automation
solution into an enterprise network infrastructure. These services help enterprises to understand and
formulate security strategies, prevent revenue loss, minimize risks, understand the maturity of their
existing networking architecture, and establishing the time-line for decommissioning of legacy network
Standard Operating Procedure (SOP) and processes. Consultants work to make companies more aware of
the compliance requirements for implementing network solutions. Factors such as high cost and cyber
threats related to network connectivity are driving the need for consulting services for the network
automation market.
TABLE 16 STRATEGIC CONSULTING MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 25.6 33.2 44.2 277.9 44.5%
Europe 11.1 14.8 20.4 146.8 48.5%
APAC 24.1 33.3 47.0 381.5 52.0%
MEA 1.3 1.8 2.7 25.6 57.1%
Latin America 2.9 4.0 5.6 44.4 51.3%
Total 65.1 87.2 119.8 876.2 48.9%
The table above highlights the market size of the strategic consulting services segment by region. The
market size in North America is expected to grow from USD 44.2 million in 2017 to USD 277.9 million by
2022, at a CAGR of 44.5%. Strategic consulting services are gaining traction attributed to the fact that
network automation is an expensive and time-taking process. Enterprises need consulting services from
professionals to guide their transformation to an automated IT infrastructure.
58
9.3 MANAGED SERVICES

Managed services are used for the purpose of outsourcing the complete networking or a particular aspect
of network of an enterprise. Managed services are Operational Expenditure (OPEX)-based services which
help enterprises to avoid large capital investments. Moreover, managed services help in reducing
expenditure on IT services and support, while utilizing IT manpower to focus on value-added activities
rather than them working on delivering support and maintenance. With the growing number of network
complexation, high budgetary constraints and need for expertise and experienced Original Equipment
Manufacturer (OEM) to deliver high service level, the managed services segment is poised to grow in the
space of network automation market.
FIGURE 25 ASIA PACIFIC IS EXPECTED TO HOLD THE LARGEST MARKET SHARE IN THE
MANAGED SERVICES SEGMENT BY 2022
500.0
400.0
300.0
200.0
100.0
0.0
APAC North America Europe MEA Latin America
2017 47.8 61.9 26.0 6.9 4.2
2022 457.42 397.81 191.70 68.31 35.67
CAGR 57.1% 45.1% 49.1% 58.0% 53.7%
TABLE 17 MANAGED SERVICES: NETWORK AUTOMATION MARKET SIZE, BY REGION,

Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 35.7 46.4 61.9 397.8 45.1%
Europe 14.2 19.0 26.0 191.7 49.1%
APAC 23.1 32.8 47.8 457.4 57.1%
MEA 3.4 4.8 6.9 68.3 58.0%
Latin America 2.1 2.9 4.2 35.7 53.7%
Total 78.5 105.9 146.9 1,150.9 50.9%
The table above highlights the managed services market size by region. The market size of managed
services in North America is expected to grow from USD 61.9 million in 2017 to USD 397.8 million by
2022, at a CAGR of 45.1%. The managed services segment is gaining traction, as there is a high demand
for managed services, who can consult the enterprises for planning their automation cycle.
59
10 NETWORK AUTOMATION MARKET, BY ORGANIZATION SIZE
KEY FINDINGS
The large enterprises segment is expected to dominate the organization size segment with an
estimated market size of USD 1,849.8 million in 2017, which is projected to reach USD
13,208.6 million by 2022, at a CAGR of 48.2% during the forecast period.
The SMEs segment is expected to grow from USD 476.6 million in 2017 to USD 3,686.9 million
by 2022, at the highest CAGR of 50.6% during the forecast period.
The large enterprises deploy networking solutions and services to enhance their business
functionality by enabling them to have a web-based unified management application that would
allow management (provisioning, monitoring, and control) of the entire distributed set of
networks with limited resources.
Network automation hold a lot of potential for the SMEs, which ensures cost reduction in terms
of expenditure in management of the network infrastructure.
60
10.1 INTRODUCTION
On the basis of organization size, the network automation market has been segmented into SMEs and
large enterprises. Organization size refers to the size of an organization in terms of number of employees.
For any large or small organization, access, optimization, and availability are of the utmost importance for
the management of the network. Large enterprises are the dominant spenders for incorporating
networking solutions in their ecosystem. However, the SMEs segment is expected to grow at a higher CAGR
as compared to the large enterprises segment during the forecast period, as SMEs are typically more
flexible in using and adopting emerging technologies.
FIGURE 26 LARGE ENTERPRISES SEGMENT IS EXPECTED TO HOLD THE LARGEST MARKET

SIZE DURING THE FORECAST PERIOD
15,000.0
12,500.0
10,000.0
7,500.0
5,000.0
2,500.0
0.0
Large Enterprises SMEs
2017 1,849.8 476.6
2022 13,208.6 3,686.9
CAGR 48.2% 50.6%
TABLE 18 NETWORK AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE,

Organization Size 2015 2016 2017-e 2022-p CAGR (2017–2022)
SMEs 256.1 344.7 476.6 3,686.9 50.6%
Large Enterprises 1,024.8 1,358.7 1,849.8 13,208.6 48.2%
Total 1,280.9 1,703.4 2,326.4 16,895.4 48.7%
The table above highlights the global network automation market size by organization size. The SMEs
segment is expected to grow from USD 476.6 million in 2017 to USD 3,686.9 million by 2022, at the
highest CAGR of 50.6%.
61
10.2 LARGE ENTERPRISES

Enterprises with an employee strength of more than 1,000 are considered as large enterprises. These are
among the early adopters of network automation solutions, owing to the large size of infrastructure and
large number of multi-vendor virtual and physical network devices in the network. Moreover, large
enterprises have huge network infrastructures and they rely on networks to carry out their daily business
activities and coordinate with their other geographically spread out assets. Large enterprises use
automation solutions to monitor and regulate their complex and huge network infrastructure. Moreover,
these organizations deploy networking solutions and services to enhance their business functionality by
enabling them to have a web-based unified management application that would allow management
(provisioning, monitoring, and control) of the entire distributed set of networks with limited resources. In
addition to this, with the rapid adoption of BYOD devices and IoT-enabled devices, large enterprises not
only need to optimize the performance of networks, they need to continuously monitor performance of
devices, which are interconnected to the enterprise network. Moreover, these next generation networking
solutions provide an effective and efficient way to manage the entire network from a central location and
provide real-time bandwidth management of the network to deliver critical business applications at higher
speeds.
FIGURE 27 NORTH AMERICA IS EXPECTED TO DOMINATE THE LARGE ENTERPRISES

SEGMENT IN THE NETWORK AUTOMATION MARKET DURING THE FORECAST
PERIOD
5,000.0
4,000.0
3,000.0
2,000.0
1,000.0
0.0
2017 688.2 428.5 473.8 128.4 130.9
2022 4,176.6 3,825.5 3,171.3 1,036.8 998.3
CAGR 43.4% 54.9% 46.3% 51.9% 50.1%
62
TABLE 19 LARGE ENTERPRISES: NETWORK AUTOMATION MARKET SIZE, BY REGION,

Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 405.6 522.2 688.2 4,176.6 43.4%
Europe 268.2 351.8 473.8 3,171.3 46.3%
APAC 213.4 298.4 428.5 3,825.5 54.9%
MEA 67.9 92.1 128.4 1,036.8 51.9%
Latin America 69.7 94.2 130.9 998.3 50.1%
Total 1,024.8 1,358.7 1,849.8 13,208.6 48.2%
The table above highlights the large organization market size by region. The market size in North America is
expected to grow from USD 688.2 million in 2017 to USD 4,176.6 million by 2022, at the CAGR of 43.4%.
The large enterprises segment is expected to have the largest market share attributed to the fact that they
have high budgets for deployment of networking solutions. Moreover, they have large and complex IT
infrastructure which they need to manage.
10.3 SMALL AND MEDIUM-SIZED ENTERPRISES

Small and Medium-sized Enterprises (SMEs) are organizations with employees less than 999. These
organizations have gradually started adopting technological advancements and a few technically-savvy
businesses have been the early movers in adopting the latest technologies to enhance their business
functionalities with limited resources. Network automation holds a lot of potential for the SMEs, which
ensures cost reduction in terms of expenditure in the network infrastructure. In addition, these solutions
reduce the time of troubleshooting of network by determining the state of the network at any point of time.
There is still very less awareness among SMEs about the network automation solutions. However, the
scenario is projected to change drastically during the forecast period.
TABLE 20 SMALL AND MEDIUM-SIZED ENTERPRISES: NETWORK AUTOMATION MARKET SIZE,

BY REGION, 2015–2022 (USD MILLION)
Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 109.3 142.3 189.6 1,218.1 45.1%
Europe 72.3 97.5 135.0 1,038.6 50.4%
APAC 45.8 65.0 94.8 911.4 57.3%
MEA 17.1 23.9 34.3 317.1 56.0%
Latin America 11.6 16.1 23.0 201.7 54.4%
Total 256.1 344.7 476.6 3,686.9 50.6%
The table above highlights the SMEs market size by region. The market size in North America is expected to
grow from USD 189.6 million in 2017 to USD 1,218.1 million by 2022, at a CAGR of 45.1%.
63
11 NETWORK AUTOMATION MARKET, BY DEPLOYMENT TYPE
KEY FINDINGS
The on-premises segment is expected to dominate the organization size segment with an
estimated market size of USD 1,031.8 million in 2017, which is projected to reach USD 7,277.8
million by 2022, at a CAGR of 47.8% during the forecast period.
The cloud deployment segment is expected to grow from USD 724.5 million in 2017 to USD
5,345.6 million by 2022, at the highest CAGR of 49.1% during the forecast period.
The on-premises deployment type also offers offline data analytics, configuration, and provides
better control over systems and data.
Cloud as a service is not only enabling organizations to manage their costs but also helping
them in ensuring improved business agility.
64
11.1 INTRODUCTION
On the basis of deployment types, the network automation market has been segmented into on-premises
and cloud. Deployment refers to the setting up of a computer system with the hardware systems, operating
systems, and applications, required to run the software. Vendors in the network automation market offer
an on-premises version and cloud-based version. The deployment type is dependent upon the financial
stability and IT infrastructure of the organization.
FIGURE 28 ON-PREMISES DEPLOYMENT TYPE IS EXPECTED TO HOLD THE LARGEST MARKET

SIZE DURING THE FORECAST PERIOD
9,000.0
7,500.0
6,000.0
4,500.0
3,000.0
1,500.0
0.0
On-Premises Cloud
2017 1,031.8 724.5
2022 7,277.4 5,345.6
CAGR 47.8% 49.1%
TABLE 21 NETWORK AUTOMATION MARKET SIZE, BY DEPLOYMENT TYPE,

Deployment Type 2015 2016 2017-e 2022-p CAGR (2017–2022)
On-Premises 574.5 759.7 1,031.8 7,277.4 47.8%
Cloud 396.3 528.8 724.5 5,345.6 49.1%
Total 970.8 1,288.5 1,756.3 12,623.0 48.4%
The table above highlights the global network automation market size by organization size. The cloud
65
11.2 ON-PREMISES
The on-premises deployment type refers to the on-premises installation of software and solutions. These
solutions are delivered on a one-time license fee and an annual service agreement, which includes free
upgrading and installation of new functionalities. The deployment of on-premises network automation
solutions requires huge infrastructure and individual data centers. Organizations that are able to afford
such expensive automation solution usually deploy the on-premises solutions. The on-premises
deployment type also offers offline data analytics, configuration, and provides better control over systems
and data. The deployment of on-premises solutions requires dedicated IT staff for the maintenance and
support of such high-end IT infrastructure.
FIGURE 29 NORTH AMERICA IS EXPECTED TO DOMINATE THE ON-PREMISES DEPLOYMENT

TYPE SEGMENT IN THE NETWORK AUTOMATION MARKET DURING THE FORECAST
PERIOD
2,500.0
2,000.0
1,500.0
1,000.0
500.0
0.0
2017 362.2 284.3 218.8 80.2 86.3
2022 2,160.3 1,919.0 1,904.2 631.2 662.8
CAGR 42.9% 46.5% 54.1% 51.1% 50.3%
TABLE 22 ON-PREMISES: NETWORK AUTOMATION MARKET SIZE, BY REGION,

Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 215.0 275.8 362.2 2,160.3 42.9%
Europe 160.6 210.9 284.3 1,919.0 46.5%
APAC 110.1 153.2 218.8 1,904.2 54.1%
MEA 42.8 57.8 80.2 631.2 51.1%
Latin America 45.9 62.0 86.3 662.8 50.3%
Total 574.5 759.7 1,031.8 7,277.4 47.8%
The table above highlights the on-premises deployment type market size by region. The market size in
North America is expected to grow from USD 362.2 million in 2017 to USD 2,160.3 million by 2022, at a
CAGR of 42.9%.
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11.3 CLOUD
Cloud as a service is not only enabling organizations to manage their costs but also helping them in
ensuring improved business agility. Cloud network automation enables fast and secure network
configuration by leveraging cloud computing capability. Moreover, the cloud deployment model scales
solution’s capacity to handle humongous network application traffic. SMEs prefer cloud-based deployment,
as cloud-based solutions are cost-effective and easy to deploy as cloud deployment does not require
dedicated IT staff. With the adoption of these solutions, small enterprises are able to collect and analyze
data, thus improving customer services. Presently, the cloud-based deployment type is growing compared
to the on-premises deployment type, as it provides ability to the automation solution to easily and
automatically provision compute and storage of network’s unstructured data. Moreover, the cloud-based
deployment type is expected to grow, as this deployment type would enable network automation solutions
to process the sensitive data in a cost-effective manner.
TABLE 23 CLOUD: NETWORK AUTOMATION MARKET SIZE, BY REGION,

Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 156.4 202.7 268.8 1,682.9 44.3%
Europe 110.6 146.4 199.1 1,398.8 47.7%
APAC 74.6 105.1 152.2 1,412.6 56.2%
MEA 29.0 39.7 55.7 468.3 53.1%
Latin America 25.7 34.9 48.7 383.0 51.0%
Total 396.3 528.8 724.5 5,345.6 49.1%
The table above highlights the cloud deployment market size by region. The market size in North America is
67
12 NETWORK AUTOMATION MARKET, BY VERTICAL
KEY FINDINGS
The overall vertical market is gaining traction and is expected to grow from USD 2,326.4 million
in 2017 to USD 16,895.4 million by 2022, at a CAGR of 48.7% during the forecast period.
The IT vertical is dominating the market with an estimated market size of USD 951.6 million in
2017, which is projected to reach USD 6,251.4 million by 2022, at a CAGR of 45.7% during the
forecast period.
The management of humongous networks have forced IT departments to invest large amount in
maintaining their network infrastructure, which have realized the increase in demand for a
network which can change network configuration automatically and support the increasing
number of devices connected to the network.
The telecom vertical is expected to grow at the highest CAGR of 53.9% from USD 430.6 million
in 2017 to USD 3,715.8 million by 2022.
The network automation solutions are important for integrating multiple siloed networks in an
enterprise for enhancing network visibility.
68
12.1 INTRODUCTION
Network automation solutions are deployed in various industry verticals such as IT, telecom,
manufacturing, media and entertainment, and others. Network optimization and management are
becoming necessities in the deployment of network automation solutions in these industries. In addition to
network optimization and management, enterprises are deploying these solutions for reducing their total
cost of ownership of their network infrastructure. The growth in number of connected devices and adoption
of cloud have also fueled the growth of network automation market across industry verticals.
Some of the key vendors that offer network automation solutions and services to different industry
verticals are Cisco, Juniper Networks, Micro Focus, IBM, NetBrain Technologies, SolarWinds, BlueCat,
Riverbed, BMC, Apstra, Entuity, and Veriflow.
FIGURE 30 TELECOM VERTICAL IS EXPECTED TO GROW AT THE HIGHEST CAGR IN THE

7,500.0
6,000.0
4,500.0
3,000.0
1,500.0
0.0
Media and Energy and
IT Telecom Manufacturing Others*
Entertainment Utilities
2017 951.6 430.6 293.0 253.4 235.1 162.6
2022 6,251.4 3,715.8 2,314.1 1,806.5 1,780.1 1,027.6
CAGR 45.7% 53.9% 51.2% 48.1% 49.9% 44.6%
Note: *Others includes BFSI, retail, and education

TABLE 24 NETWORK AUTOMATION MARKET SIZE, BY VERTICAL, 2015–2022 (USD MILLION)
Vertical 2015 2016 2017-e 2022-p CAGR (2017–2022)
Telecom 219.8 303.7 430.6 3,715.8 53.9%
Manufacturing 156.1 211.0 293.0 2,314.1 51.2%
Energy and Utilities 127.6 170.9 235.1 1,780.1 49.9%
IT 547.3 712.0 951.6 6,251.4 45.7%
Media and Entertainment 140.4 186.2 253.4 1,806.5 48.1%
Others* 89.8 119.7 162.6 1,027.6 44.6%
Total 1,280.9 1,703.4 2,326.4 16,895.4 48.7%
69
The table above highlights the global network automation market size by vertical. The IT vertical is
expected to grow from USD 951.6 million in 2017 to USD 6,251.4 million by 2022, at the highest CAGR of
45.7%. The telecom vertical is expected to exhibit the fastest growth attributed to the fact that the number
of customers are increasing exponentially and they need to expand their bandwidths.
12.2 MANUFACTURING
The network automation solutions in the manufacturing industry are being deployed to optimize the
networking of devices in the manufacturing plant. The network automation solutions enable the network
operations team to integrate siloed networks on the manufacturing plant floor by supporting validated data
collection across variable protocols, improve troubleshooting and communications, and enhance security
for plant. Moreover, network automation solutions provide industrial monitoring by enabling enhanced
network visibility to ensure network uptime and reducing the average troubleshooting time for third party
applications by integrating different data points collected from the network. The automation of factory
network will provide high availability with minimum downtime of network. The new network could leverage
automated topology discovery for enhancing network performance. Moreover, network automation will help
the manufacturing industry in transforming the operation of their network by introducing GUI which would
enable intuitive and visual management of entire manufacturing plant network. For instance, Consolidated
Minerals, a global manganese producer, needed enhanced network visibility to react quickly to issues
around network performance, troubleshooting, and allocations for their 200 km privately-owned microwave
network links. The main challenge was detection of vulnerability due to challenging geographical region
and extreme weather conditions. The company deployed SolarWinds’ Network Configuration Manager
which provided them with unified vision of microwave network and enable early detection of network
vulnerabilities.
FIGURE 31 ASIA PACIFIC IS EXPECTED TO LEAD IN THE MANUFACTURING VERTICAL BY 2022

1,000.0
800.0
600.0
400.0
200.0
0.0
APAC North America Europe MEA Latin America
2017 81.75 113.55 63.23 20.35 14.09
2022 816.65 767.67 456.35 170.73 102.73
CAGR 58.5% 46.6% 48.5% 53.0% 48.8%
70
TABLE 25 MANUFACTURING: NETWORK AUTOMATION MARKET SIZE, BY REGION,

Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 64.1 84.3 113.5 767.7 46.6%
Europe 34.8 46.3 63.2 456.3 48.5%
APAC 38.9 55.7 81.8 816.6 58.5%
MEA 10.6 14.5 20.3 170.7 53.0%
Latin America 7.6 10.2 14.1 102.7 48.8%
Total 156.1 211.0 293.0 2,314.1 51.2%
The table above highlights the manufacturing vertical market size by region. The market size in APAC is
expected to grow from USD 81.8 million in 2017 to USD 816.6 million by 2022, at the highest CAGR of
58.5%. The manufacturing vertical in the APAC region is expected to grow at the highest CAGR, due to the
fact that the region consists of developing economies and governments are promoting their manufacturing
industry to adopt industry 4.0 for production enhancement. The adoption of industry 4.0 will drive the
network automation market.
12.3 INFORMATION TECHNOLOGY

The configuration and management of large network and data centers have become more complex relative
to the increasing intensity of the network. A data center have tens of thousands of compute, storage, and
network devices, which presents a complex problem of configuration and management of those multi-
vendor devices. Moreover, the scaling of network, have raised the OPEX of maintaining IT department and
increased responsiveness to changing business needs. The management of this humongous networks
have forced IT departments to invest large amount in maintaining their network infrastructure. Network
automation is the solution for simplifying network operations. Manual network operation processes require
resources to scale linearly with network; network automation solution simplify the network operation by
automating the provision of new policies, configuration and services in the network. Moreover, the next
generation networking solutions enable dynamic routing tables for achieving routing prioritization based on
real-time network data.
TABLE 26 INFORMATION TECHNOLOGY: NETWORK AUTOMATION MARKET SIZE, BY REGION,

Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 238.0 299.5 385.8 2,089.9 40.2%
Europe 157.4 203.7 270.7 1,698.7 44.4%
APAC 91.6 127.3 181.7 1,575.5 54.0%
MEA 26.6 36.0 50.0 397.0 51.4%
Latin America 33.6 45.5 63.4 490.4 50.5%
Total 547.3 712.0 951.6 6,251.4 45.7%
71
The table above highlights the IT vertical market size by region. The market size in North America is
The growth of IT segment in North America is attributed to the fact that this region has number of data
centers and they are adopting automation for simplifying the configuration of data centers networks.
12.4 TELECOM
Telecom network operators are transforming their network environments toward an automated network
infrastructure for the purpose of introducing advanced value added services. The vision of telecom
operators is to build a unified customer-centric, all IP-based service platform to deliver integrated fixed and
mobile voice, data, and media broadband services to their end-users. Moreover, there have been
exponential increase in number of smartphones, laptops, tablets, and other multi-media devices
connected on the network. Moreover, IoT is expected to be the next big technology in the telecom sector;
numerous services have been planned over cellular networks, including utility meters, vendor machines,
and automotive applications. This growth will see unprecedented increase in number of connected devices
which will generate demand for high bandwidth and increase the risk of network failure. The network
operators are required to automate their network for continual optimization, enhancing network visibility,
facilitating capacity reallocation and upgradation to meet increasing bandwidth demand for advanced
services, and cost optimization for delivering services. Furthermore, due to high competition in this vertical,
end-users expect a high-quality experience and seamless, always-on access to services across fixed and
mobile devices. Network operators emphasize on delivering high quality of service and applications, to
enrich end user’s Quality of Experience (QoE). This requires a consolidated vision of network performance
and quality, as well as smart automation tools and processes to support business decisions. For instance,
Orange S.A., a France-based leading telecommunication operator, faced the challenge of improving the
speed and reliability of its network. The company wanted to enhance the network backup and restore
functions for enhancing its service delivery. To solve this challenge, the company deployed the Micro Focus
automation software, which helped the company in reducing the time taken to detect and remediate
problems associated with the network.
TABLE 27 TELECOM: NETWORK AUTOMATION MARKET SIZE, BY REGION,

Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 79.7 108.1 150.2 1,188.5 51.2%
Europe 54.9 76.2 108.5 961.5 54.7%
APAC 62.5 88.1 127.5 1,184.7 56.2%
MEA 12.0 16.5 23.3 202.7 54.1%
Latin America 10.7 14.8 21.0 178.5 53.4%
Total 219.8 303.7 430.6 3,715.8 53.9%
The table above highlights the telecom vertical market size by region. The market size in North America is
North America is a technologically developed region which is expected to support the growth of network
automation in this region.
72
12.5 MEDIA AND ENTERTAINMENT

Digitalization has changed the business model for the media and entertainment industry. Digitalization has
grown the need of effective and efficient networks that can handle high level of network traffics between
servers and storage, and digital media transfer between data centers. There has been exponential
increase in streaming content and rich-media content distribution across internet. This has forced content
providers and content networks to re-design their network to handle the massive increase in volume and
maintain stability of network. Moreover, media and entertainment companies need global presence while
reducing network infrastructure and transit costs. To reduce their network transit and infrastructure cost,
these companies need to automate their network for managing it effectively and pro-actively. Moreover,
business continuity directly depends on network availability; therefore, network administrators had to
remain highly cautious in carrying out configuration changes over the network. The network automation
solution helps in re-designing of network topology for better content delivery and provide enhanced
network insights for capacity allocation of the rich content. For instance, a worldwide news provider was
facing challenge of managing the configurations of its geographically dispersed network devices. They were
facing problems such as lack of centralized control and network failure. The company deployed
ManageEngine Network Configuration Manager, which automated the entire life cycle of network
configuration management and enabled the company to have centralized control over the configuration of
equipment.
However, legacy systems form a significant part of the media and entertainment vertical. These legacy
systems restrain the growth of companies to quickly exploit new opportunities or execute new business
strategy.
FIGURE 32 ASIA PACIFIC IS EXPECTED TO GROW AT THE HIGHEST CAGR IN THE MEDIA AND
ENTERTAINMENT VERTICAL DURING THE FORECAST PERIOD
800.0
600.0
400.0
200.0
0.0
North America APAC Europe Latin America MEA
2017 97.7 53.0 67.4 23.9 11.5
2022 615.54 468.48 438.24 191.05 93.15
CAGR 44.5% 54.6% 45.4% 51.6% 52.0%
73
TABLE 28 MEDIA AND ENTERTAINMENT: NETWORK AUTOMATION MARKET SIZE, BY REGION,

Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 56.7 73.6 97.7 615.5 44.5%
Europe 38.7 50.4 67.4 438.2 45.4%
APAC 26.5 37.0 53.0 468.5 54.6%
MEA 6.1 8.2 11.5 93.1 52.0%
Latin America 12.5 17.0 23.9 191.1 51.6%
Total 140.4 186.2 253.4 1,806.5 48.1%
The table above highlights the media and entertainment vertical market size by region. The market size in
North America is expected to grow from USD 97.7 million in 2017 to USD 615.5 million by 2022, at a
CAGR of 44.5%. The growth of media and entertainment vertical is attributed to the fact that these
enterprises are adopting high-definition, Augmented Reality (AR) and Virtual Reality (VR) technology to
enhance customer experience for which they need highly agile and stable networks.
12.6 ENERGY AND UTILITIES

Energy and utilities networks use variety of wireline and wireless technologies. The fundamental part of
smart grid infrastructure is a communication network which connects grid devices over vast geographic
areas to support the grid Supervisory Control and Data Acquisition (SCADA) systems. The legacy network
system of grids are often tedious, cumbersome, and highly complicated in configuration which undermines
grid efficiency and safety. Therefore, it arises the need for advanced methods to protect and control those
networks. Moreover, the inclusion of smart and connected devices would also require an intelligent system
that can operate without human intervention allowing automated network configuration. Furthermore, as
electrical networks have transformed to have complex power flows, it is imperative for network operators
to have full oversight over the network. In addition to this, each distributed generation connection need to
be monitored to ensure the continuous network power delivery all the time. The adoption of network
automation solution provides enhanced flexibility in configuration of network. Moreover, these solutions
enable optimized management of network applications such as network management, Quality of Service
(QoS) and system resilience enhancement.
TABLE 29 ENERGY AND UTILITIES: NETWORK AUTOMATION MARKET SIZE, BY REGION,

Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 43.5 56.0 73.7 445.1 43.3%
Europe 31.9 42.6 58.4 430.7 49.1%
APAC 23.9 33.5 48.4 443.4 55.7%
MEA 22.5 31.0 44.0 386.7 54.5%
Latin America 5.8 7.8 10.6 74.3 47.6%
Total 127.6 170.9 235.1 1,780.1 49.9%
74
The table above highlights the energy and utilities vertical market size by region. The market size in North
America is expected to grow from USD 73.7 million in 2017 to USD 445.1 million by 2022, at a CAGR of
43.3%.
12.7 OTHERS
Other verticals in the network automation market include retail, education, and BFSI. In the network
automation market, BFSI is an emerging vertical. The BFSI sector is extending its services to their
customers by providing mobile and internet banking services. The new networking solutions can be
configured to meet financial institution networking requirements and to enhance the availability of their
network.
The retail sector is going through technological revolution where the retailers are adopting omni-channel
strategy by transforming their supply chain. Digital technology is transforming the supply chain, facilitating
data-driven decision-making and enhancing customer experience. The retail sector requires a stable
network which could help them in reshaping customer behavior and for this, the retail sector needs
network automation.
The adoption of networking solution is also gradually gaining traction in the education vertical. The
educational institutions rely upon small IT team to manage their critical IT infrastructure. With the advent of
BYOD policy and technology-based educational systems, these institutions need to manage and optimize
their networks. For instance, Medical University of South Carolina (MUSC) had growing number of IP
connected devices on their network such as smart phones, tablets, health care devices, and security
cameras. MUSC faced challenge to maintain reliability and availability of network. Moreover, management
and configuration of these devices on network was also the challenging task. MUSC deployed BlueCat’s
IPAM solution which provided centralized management and visibility of network and automated the
configuration and network management task.
TABLE 30 OTHERS: NETWORK AUTOMATION MARKET SIZE, BY REGION,

Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 32.9 43.0 56.8 288.1 38.3%
Europe 22.9 30.2 40.5 224.4 40.8%
APAC 15.8 21.8 30.9 248.2 51.7%
MEA 7.2 9.8 13.5 103.7 50.3%
Latin America 11.0 14.9 20.9 163.2 50.9%
Total 89.8 119.7 162.6 1,027.6 44.6%
The table above highlights the other verticals market size by region. The market size in North America is
expected to grow from USD 56.8 million in 2017 to USD 288.1 million by 2022, at a CAGR of 38.3%.
75
13 NETWORK AUTOMATION MARKET, BY REGION
KEY FINDINGS
North America is the leading region in the network automation market with the largest market
size of USD 877.9 million in 2017 and is projected to grow at a CAGR of 43.8% to reach USD
5,394.7 million by 2022.
Europe is expected to be the second-largest contributor to the overall network automation
market in 2017 and is projected to grow at a CAGR of 47.2% due to technologically advanced
countries such as the UK and Germany.
APAC is projected to grow at the highest CAGR of 55.4% during the forecast period and is
expected to reach USD 4,736.9 million by 2022 from USD 523.3million in 2017.
The growth of network automation market in APAC is attributed to availability of local cost-
efficient solutions, trained labors, and flexible regulations and policies.
MEA is projected to grow at the CAGR of 52.8% during the forecast period and is expected to
reach USD 1,353.9 million by 2022 from USD 162.6 million in 2017.
76
13.1 INTRODUCTION
The geographic analysis of the network automation market is divided into solutions, services, network
infrastructures, deployment types, organization size, and verticals across the 5 major regional segments,
namely, North America, Europe, APAC, MEA, and Latin America. North America is expected to contribute the
largest share in the market, while APAC is likely to witness the highest growth rate. Enterprises and data
centers in the North American region are rapidly adopting network automation solutions, including SD-
WAN, intent-based networking, and network automation solutions, to monitor, optimize, and reduce the
network downtime. Furthermore, APAC is witnessing an increase in the number of connected devices,
which is fueling the need for automated configuration management. This mandates the increasing
adoption of reliable network automation solutions by enterprises in this region. Network complexities,
network downtime, and service quality are the points of global concern. The networking landscape is
continuously evolving across the globe which has compelled every region to spend significantly on network
automation to combat these concerns and optimize the network scalability.
The network automation market is rapidly gaining traction, due to the increase in IoT adoption, increase in
the adoption of the BYOD policy, and rise in the adoption of virtual and software defined infrastructure. The
market growth is evident from the recent developments of the major market players. These developments
include partnerships, new product launches, and acquisitions undertaken in the network automation
market. Major players, such as Cisco Systems, Juniper Networks, Micro Focus, NetBrain Technologies, and
Apstra have been at the forefront in offering innovative and reliable network automation solutions and
services to commercial clients across diverse geographic locations.
FIGURE 33 NORTH AMERICA IS EXPECTED TO DOMINATE THE NETWORK AUTOMATION

MARKET DURING THE FORECAST PERIOD
6,000.0
5,000.0
4,000.0
3,000.0
2,000.0
1,000.0
0.0
2017 877.9 523.3 608.8 162.6 153.8
2022 5,394.7 4,736.9 4,209.8 1,353.9 1,200.1
CAGR 43.8% 55.4% 47.2% 52.8% 50.8%
77
FIGURE 34 ASIA PACIFIC TO BE AN ATTRACTIVE DESTINATION IN THE NETWORK AUTOMATION

MARKET, 2017–2022
EUROPE
NORTH AMERICA 47.2%
43.8%
APAC
55.4%
MEA
LATIN AMERICA 52.8%
50.8%
CAGR 40–50% 50–54% > 54%

(2017–2022) Developed Emerging High Growth
Source: Related Research Publications, Government Publications, Company Press Releases, Company Annual Reports, Company
Websites, Company Publications, and MarketsandMarkets Analysis
TABLE 31 NETWORK AUTOMATION MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
Region 2015 2016 2017-e 2022-p CAGR (2017–2022)
North America 514.9 664.5 877.9 5,394.7 43.8%
Europe 340.6 449.3 608.8 4,209.8 47.2%
APAC 259.2 363.4 523.3 4,736.9 55.4%
MEA 85.0 116.0 162.6 1,353.9 52.8%
Latin America 81.3 110.3 153.8 1,200.1 50.8%
Total 1,280.9 1,703.4 2,326.4 16,895.4 48.7%
The table above highlights the global network automation market size by region. The market size in APAC is
expected to grow from USD 523.3 million in 2017 to USD 4,736.9 million by 2022, at the highest CAGR of
55.4%.
78
13.2 NORTH AMERICA

North America is one of the largest contributors to the network automation market attributed to the growth
of evolving low-power high-range IoT technologies and automation bringing major technological revolution
in this region. The North America region comprises the US and Canada, which are witnessing phenomenal
adoption of network automation solutions. These countries have major dominance with sustainable and
well-established economies, empowering them to strongly invest in the Research and Development (R&D)
activities, thereby contributing to the development of new technologies. Due to the emergence of trending
technologies such as SaaS-based application, cloud networking, network analytics, DevOps, and
virtualization, has enforced the users and enterprises in these regions to adopt network automation
solutions such as SD-WAN, automation tools, and intent-based networking for gaining better insights into
an enterprise networks.
In 2016, the US Senate unanimously passed the “Developing Innovation and Growing the Internet of
Things (DIGIT) Act.” Under this Act, a working group of federal and private sector representatives was
formed to identify the regulations and practices related to adoption and development of IoT. Moreover, the
committee has to plan a regulatory environment for things such as privacy, protection, and security. This
Act further opened the lines of communication between the private and public sector to capitalize on
developing the technology. The DIGIT Act is projected to increase the number of connected devices and for
configuration and management of those devices, network automation solutions will become necessity.
Network automation has seen vast applications in different verticals, including education, in the US. For
instance, an American university had 24 campuses across the US, with a large and complex network
infrastructure containing over 5000 IPv4 and 500 IPv6 networks. The university was facing several
challenges, such as rapid and secure deployment of virtual and cloud workspaces; high cost of network
management; and quick self-register of staff devices. To solve these challenges, the university deployed
the BlueCat automation solution. This solution enabled the university to automate the key processes for
network administrators to securely perform network transactions, such as allocation of IP address and
updating of virtual servers and workloads. Moreover, the BlueCat network automation solution helped in
reducing the overall cost of network management. Similarly, Driscoll’s, a US-based company which sells
strawberries and other berries, was facing the challenge to maintain network consistency throughout the
process such as inventory management, warehouse management, and quality analysis. To address this
issue, Driscoll deployed Talari’s SD-WAN solution which brought real-time, packet-level intelligence to
Driscoll’s global network and reduced the network down-time.
Canada follows the US in the adoption and contribution to the growth of the network automation market.
Canada has minor adoption of network automation as compared to the US due to lack of awareness and
underdeveloped technological infrastructure to adopt emerging smart technologies.
79
FIGURE 35 NORTH AMERICA MARKET SNAPSHOT
NORTH AMERICA
NORTH AMERICA: NETWORK AUTOMATION
Estimated to contribute 37.7% of Expected to grow at MARKET SIZE, TOP 3 SOLUTIONS (USD MILLION)
the network automation market a CAGR of 43.8%
in 2017 (2017–2022) 1,601.5 1,475.4
766.3
Intent-based networking is Growing adoption of virtual 219.6 323.2
88.2
expected to grow at the highest network devices, IoT-enabled
CAGR during the forecast period devices, and BYOD is driving the SD-WAN Network Intent-Based
(2017-2022) market in North America Automation Networking
Tools
2017 2022
NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE,
BY COMPONENT, (2017)
NORTH AMERICA: NETWORK AUTOMATION
MARKET SIZE CAGR MARKET SIZE, TOP 3 VERTICALS (USD MILLION)
COMPONENT
(USD MILLION) (2017–2022)
Solutions 631.0 43.5% 2,089.9
Services 246.8 44.4%
NORTH AMERICA NETWORK AUTOMATION MARKET SIZE, 1,188.5

BY SERVICE, (2017)
767.7
PROFESSIONAL SERVICES MANAGED SERVICES 385.8

150.2 113.5
MARKET SIZE MARKET SIZE
IT Telecom Manufacturing
USD 184.9 MILLION USD 61.9 MILLION
2017 2022
Source: Secondary literature, Expert Interviews, and MarketsandMarkets Analysis
80
TABLE 32 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE, BY COMPONENT,

Solutions 371.4 478.5 631.0 3,843.2 43.5%
Services 143.4 186.0 246.8 1,551.5 44.4%
Total 514.9 664.5 877.9 5,394.7 43.8%
The table above highlights the network automation market size by component in North America. The
solutions segment is expected to grow from USD 631.0 million in 2017 to USD 3,843.2 million by 2022, at
a CAGR of 43.5%.
FIGURE 36 INTENT-BASED NETWORKING SEGMENT IS EXPECTED TO EXHIBIT THE HIGHEST

CAGR IN THE SOLUTIONS SEGMENT DURING THE FORECAST PERIOD
1,800.0
1,500.0
1,200.0
900.0
600.0
300.0
0.0
SD-WAN Network Automation Tools Intent-Based Networking
2017 219.6 323.2 88.2
2022 1,601.5 1,475.4 766.3
CAGR 48.8% 35.5% 54.1%
TABLE 33 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE, BY SOLUTION,

Solution 2015 2016 2017-e 2022-p CAGR (2017–2022)
SD-WAN 120.3 160.6 219.6 1,601.5 48.8%
Network Automation Tools 213.5 259.7 323.2 1,475.4 35.5%
Intent Based Networking 37.6 58.2 88.2 766.3 54.1%
Total 371.4 478.5 631.0 3,843.2 43.5%
The table above highlights the network automation market size by solution in North America. The intent-
based networking segment is expected to grow from USD 88.2 million in 2017 to USD 766.3 million by
2022, at the highest CAGR of 54.1%.
81
TABLE 34 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE, BY NETWORK

INFRASTRUCTURE, 2015–2022 (USD MILLION)

256.1 325.2 422.8 2,397.0 41.5%
Automation
86.0 115.8 159.7 1,213.7 50.0%
Automation
29.3 37.4 48.5 232.5 36.8%
Automation
Total 371.4 478.5 631.0 3,843.2 43.5%
The table above highlights the network automation market size by network infrastructure in North America.
The physical network configuration and automation segment is expected to grow from USD 422.8 million in
2017 to USD 2,397.0 million by 2022, at the CAGR of 41.5%.
TABLE 35 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE, BY SERVICE,

Service 2015 2016 2017-e 2022-p CAGR (2017–2022)
Professional Services 107.8 139.5 184.9 1,153.7 44.2%
Managed Services 35.7 46.4 61.9 397.8 45.1%
Total 143.4 186.0 246.8 1,551.5 44.4%
The table above highlights the network automation market size by service in North America. The
professional services segment is expected to grow from USD 184.9 million in 2017 to USD 1,153.7 million
by 2022, at the CAGR of 44.2%.
TABLE 36 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE, BY PROFESSIONAL SERVICE,

Professional Service 2015 2016 2017-e 2022-p CAGR (2017–2022)
Deployment and Integration 45.6 58.9 78.0 481.3 43.9%
Total 107.8 139.5 184.9 1,153.7 44.2%
The table above highlights the network automation market size by professional service in North America.
The deployment and integration services segment is expected to grow from USD 78.0 million in 2017 to
USD 481.3 million by 2022, at a CAGR of 43.9%.
82
TABLE 37 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE,

SMEs 109.3 142.3 189.6 1,218.1 45.1%
Large Enterprises 405.6 522.2 688.2 4,176.6 43.4%
Total 514.9 664.5 877.9 5,394.7 43.8%
The table above highlights the network automation market size by organization size in North America. The
SMEs segment is expected to grow from USD 189.6 million in 2017 to USD 1,218.1 million by 2022, at the
CAGR of 45.1%.
TABLE 38 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE, BY DEPLOYMENT TYPE,

On-Premises 215.0 275.8 362.2 2,160.3 42.9%
Cloud 156.4 202.7 268.8 1,682.9 44.3%
Total 371.4 478.5 631.0 3,843.2 43.5%
The table above highlights the network automation market size by deployment type in North America. The
on-premises segment is expected to grow from USD 362.2 million in 2017 to USD 2,160.3 million by
2022, at a CAGR of 42.9%.
TABLE 39 NORTH AMERICA: NETWORK AUTOMATION MARKET SIZE, BY VERTICAL,

Vertical 2015 2016 2017-e 2022-p CAGR (2017–2022)
Telecom 79.7 108.1 150.2 1,188.5 51.2%
Manufacturing 64.1 84.3 113.5 767.7 46.6%
Energy and Utility 43.5 56.0 73.7 445.1 43.3%
IT 238.0 299.5 385.8 2,089.9 40.2%
Media and Entertainment 56.7 73.6 97.7 615.5 44.5%
Others* 32.9 43.0 56.8 288.1 38.3%
Total 514.9 664.5 877.9 5,394.7 43.8%
The table above highlights the network automation market size by vertical in North America. The IT vertical
is expected to grow from USD 299.5 million in 2017 to USD 2,089.9 million by 2022, at a CAGR of 40.2%.
83
13.3 EUROPE
Europe is one of the key contributors to the network automation market, due to its early acceptance of
innovations and upcoming technologies. The growing need for optimized network and compliance
management owing to the increase in internet subscribers and data centers has made the European
market more lucrative for network automation solution providers. Moreover, growing economies in the
region, such as the UK and Germany, offer high growth opportunities in the network automation market.
Many enterprises in this region are focusing on deploying highly efficient wireless communication solutions
to enhance the network capacity and increase the level of productivity of employees, as they utilize digital
data and innovative software. The European market is growing as the enterprises or service providers aim
to provide better services for the delivery of carriers to its end-users in this challenging traditional telecom
industry. The demand for such systems is on the rise and has become one of the driving factors for
deploying new technologies. There are many Communication Service Providers (CSPs) who are working
toward improving the efficiency of the existing spectrum.
As networking technologies progress toward automation, Europe has potential to transform into one of the
leading regions in terms of IT infrastructure and network connectivity. European network automation,
supported by the partnership between the government and the industries, can harness the full power of
technological transformation for delivering growth and jobs, achieving a more inclusive society with better
public services, and which will support a booming growth of Europe across various industry verticals. This
leadership is also expected to be driven by the private sector investments and innovations, backed by a
new approach to regulation that keeps pace with the dynamic and converging markets.
TABLE 40 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY COMPONENT,

Solutions 271.2 357.3 483.4 3,317.8 47.0%
Services 69.3 92.0 125.4 892.1 48.1%
Total 340.6 449.3 608.8 4,209.8 47.2%
The table above highlights the network automation market size by component in Europe. The solutions
segment is expected to grow from USD 483.4 million in 2017 to USD 3,317.8 million by 2022, at a CAGR
of 47.0%.
84
TABLE 41 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY SOLUTION,

Solution 2015 2016 2017-e 2022-p CAGR (2017–2022)
SD-WAN 71.5 96.4 133.6 1,034.1 50.6%
Total 271.2 357.3 483.4 3,317.8 47.0%
The table above highlights the network automation market size by solution in Europe. The network
automation tools segment is expected to grow from USD 294.9 million in 2017 to USD 1,696.0 million by
TABLE 42 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY NETWORK INFRASTRUCTURE,


204.5 265.6 354.1 2,260.7 44.9%
Automation
49.2 67.6 95.5 814.8 53.5%
Automation
17.5 24.1 33.7 242.2 48.3%
Automation
Total 271.2 357.3 483.4 3,317.8 47.0%
The table above highlights the network automation market size by network infrastructure in Europe. The
2017 to USD 2,260.7 million by 2022, at the highest CAGR of 44.9%.
TABLE 43 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY SERVICE,

Service 2015 2016 2017-e 2022-p CAGR (2017–2022)
Professional Services 55.1 73.0 99.3 700.4 47.8%
Total 69.3 92.0 125.4 892.1 48.1%
The table above highlights the network automation market size by service in Europe. The professional
services segment is expected to grow from USD 99.3 million in 2017 to USD 700.4 million by 2022, at a
CAGR of 47.8%.
85
TABLE 44 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY PROFESSIONAL SERVICE,

Total 55.1 73.0 99.3 700.4 47.8%
The table above highlights the network automation market size by professional service in Europe. The
training and education services segment is expected to grow from USD 15.9 million in 2017 to USD 129.6
million by 2022, at the highest CAGR of 52.1%.
TABLE 45 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE,

SMEs 72.3 97.5 135.0 1,038.6 50.4%
Total 340.6 449.3 608.8 4,209.8 47.2%
The table above highlights the network automation market size by organization size in Europe. The SMEs
TABLE 46 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY DEPLOYMENT TYPE,

On-Premises 160.6 210.9 284.3 1,919.0 46.5%
Cloud 110.6 146.4 199.1 1,398.8 47.7%
Total 271.2 357.3 483.4 3,317.8 47.0%
The table above highlights the network automation market size by deployment type in Europe. The on-
premises segment is expected to grow from USD 284.3 million in 2017 to USD 1,919.0 million by 2022, at
a CAGR of 46.5%.
86
TABLE 47 EUROPE: NETWORK AUTOMATION MARKET SIZE, BY VERTICAL,

Vertical 2015 2016 2017-e 2022-p CAGR (2017–2022)
Telecom 54.9 76.2 108.5 961.5 54.7%
Manufacturing 34.8 46.3 63.2 456.3 48.5%
IT 157.4 203.7 270.7 1,698.7 44.4%
Others* 22.9 30.2 40.5 224.4 40.8%
Total 340.6 449.3 608.8 4,209.8 47.2%
The table above highlights the network automation market size by vertical in Europe. The telecom vertical
is expected to grow from USD 108.5 million in 2017 to USD 961.5 million by 2022, at the highest CAGR of
54.7%.
13.4 ASIA PACIFIC

APAC constitutes of growing economies such as India, Japan, China, India, and Australia which are
expected to register high growth in the automation market. APAC has witnessed advanced and dynamic
adoption of new technologies and has always been a lucrative market for network automation. APAC is
expected to grow at the highest CAGR during the forecast period in the network automation market. The
APAC region includes, countries such as Australia, New Zealand, Japan, and Singapore which have always
supported and promoted industrial and technological growth. In addition, they possess developed
technological infrastructure, which promotes increasing adoption of network automation solution across all
industry verticals in this region.
Due to the rapid growth of web, telecom, data centers, and IoT in this region, the need to monitor, protect,
and manage these applications from vulnerabilities is a major concern. This has given rise to the demand
for network automation solutions, which proactively monitor application performance, identify security gaps
in the application code, and reduce risks. The growth in this region is primarily driven by the strong positive
outlook and growing awareness among the enterprises, especially from industry verticals such BFSI, IT and
telecom, retail, healthcare, and other important sectors. Many enterprises and commercial customers in
this region started adopting enhanced and reliable automation solutions, thereby contributing to the
growth of the network automation market.
The growth of telecom sector in this region is also expected to fuel the growth of automation market.
Telecom service providers in this region offer connectivity solutions to this initiative of government bodies,
helping to drive the smart connected society. Besides this, APAC also has competitive advantage over other
regions with many players providing local cost-efficient solutions, easy availability of trained labors, and
flexible regulations and policies. The increasing smart devices market and smart technology in this region
is also promoting the growing adoption of IoT telecom services.
87
FIGURE 37 ASIA PACIFIC MARKET SNAPSHOT
ASIA PACIFIC
ASIA PACIFIC: NETWORK AUTOMATION MARKET
Countries such as India, Japan, SIZE, TOP 3 SOLUTIONS (USD MILLION)
APAC is expected to grow at a
and China are expected to
CAGR of 55.4% during the
witness high growth rates in the
forecast period
network automation market 2,042.2
Driving factors: Critical need for reliable network automation

851.8
solutions for easing the complexity of large network configuration
422.9
269.4
74.0 27.6
ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE,
BY COMPONENT, (2017) Network SD-WAN Intent-Based
Automation Networking
Tools
MARKET SIZE CAGR 2017 2022
COMPONENT
(USD MILLION) (2017–2022)
ASIA PACIFIC: NETWORK AUTOMATION MARKET
Solutions 371.0 55.0% SIZE, TOP 3 VERTICALS (USD MILLION)
Services 152.3 56.3%
ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, 1,575.5

BY SERVICE, (2017)
1,184.7
816.6
PROFESSIONAL SERVICES MANAGED SERVICES
MARKET SIZE MARKET SIZE 181.70 127.5 81.80
USD 104.5 MILLION USD 47.8 MILLION IT Telecom Manufacturing

2017 2022
Source: Press Releases, Investor Presentations, Expert Interviews, and MarketsandMarkets Analysis
88
TABLE 48 ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY COMPONENT,

Solutions 184.7 258.3 371.0 3,316.8 55.0%
Services 74.5 105.1 152.3 1,420.1 56.3%
Total 259.2 363.4 523.3 4,736.9 55.4%
The table above highlights the network automation market size by component in APAC. The solutions
of 55.0%.
TABLE 49 ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY SOLUTION,

Solution 2015 2016 2017-e 2022-p CAGR (2017–2022)
SD-WAN 33.3 49.0 74.0 851.8 63.0%
Total 184.7 258.3 371.0 3,316.8 55.0%
The table above highlights the network Automation market size by solution in APAC. The intent-based
networking segment is expected to grow from USD 27.6 million in 2017 to USD 422.9 million by 2022, at a
CAGR of 72.7%.
TABLE 50 ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY NETWORK INFRASTRUCTURE,


150.5 209.3 298.9 2,594.4 54.1%
Automation
26.3 38.2 57.0 614.6 60.9%
Automation
7.8 10.8 15.1 107.8 48.1%
Automation
Total 184.7 258.3 371.0 3,316.8 55.0%
The table above highlights the network automation market size by network infrastructure in APAC. The
virtual network configuration and automation segment is expected to grow from USD 57.0 million in 2017
to USD 614.6 million by 2022, at a CAGR of 60.9%.
89
TABLE 51 ASA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY SERVICE,

Service 2015 2016 2017-e 2022-p CAGR (2017–2022)
Total 74.5 105.1 152.3 1,420.1 56.3%
The table above highlights the network automation market size by service in APAC. The managed services
segment is expected to grow from USD 47.8 million in 2017 to USD 457.4 million by 2022, at the highest
CAGR of 57.1%.
TABLE 52 ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY PROFESSIONAL SERVICE,

Total 51.4 72.3 104.5 962.7 55.9%
The table above highlights the network automation market size by professional service in APAC. The
training and education segment is expected to grow from USD 9.6 million in 2017 to USD 115.7 million by
TABLE 53 ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE,

SMEs 45.8 65.0 94.8 911.4 57.3%
Total 259.2 363.4 523.3 4,736.9 55.4%
The table above highlights the network automation market size by organization size in APAC. The large
enterprises segment is expected to grow from USD 428.5 million in 2017 to USD 3,825.5 million by 2022,
at a CAGR of 54.9.
90
TABLE 54 ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY DEPLOYMENT TYPE,

On-Premises 110.1 153.2 218.8 1,904.2 54.1%
Cloud 74.6 105.1 152.2 1,412.6 56.2%
Total 184.7 258.3 371.0 3,316.8 55.0%
The table above highlights the network automation market size by organization size in APAC. The on-
premises segment is expected to grow from USD 218.8 million in 2017 to USD 1,904.2 million by 2022, at
the CAGR of 54.1%.
TABLE 55 ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY VERTICAL,

Vertical 2015 2016 2017-e 2022-p CAGR (2017–2022)
Telecom 62.5 88.1 127.5 1,184.7 56.2%
Manufacturing 38.9 55.7 81.8 816.6 58.5%
IT 91.6 127.3 181.7 1,575.5 54.0%
Others* 15.8 21.8 30.9 248.2 51.7%
Total 259.2 363.4 523.3 4,736.9 55.4%
The table above highlights the network automation market size by vertical in APAC. The manufacturing
vertical is expected to grow from USD 81.8 million in 2017 to USD 816.6 million by 2022, at the highest
CAGR of 58.5%.
13.5 MIDDLE EAST AND AFRICA

The MEA region includes countries such as Israel, United Arab Emirates (UAE), Qatar, Kingdom of Saudi
Arabia (KSA), and South Africa. These countries have the strong presence of a large number of oil and gas
industries. This helps contribute to the region’s economy. Moreover, these countries have very stringent
government regulations for the internet, media, publication, surveillance, and monitoring. The MEA region
is expected to witness a significant adoption of network automation solutions and services across various
industry verticals, over the period of time. Countries in MEA are working toward developing IT
infrastructure, telecom projects, cloud computing, and integration of networking solutions for various
industrial processes. However, this region lacks technological development as well as primary growth in
many industries.
The major advantage of the MEA region is its infrastructural development, which is expected to contribute
to the growth of the network automation market. Dubai’s initiative to develop as a smart city is one of the
other factors fueling the growth of the MEA network automation market. Moreover, the solutions are
91
bringing transformation in the way the industry prioritizes the security and automation for the development
of the primary capabilities of configuration, management, and administration of network infrastructure.
This has helped to revolutionize the oil and gas industry, allowing enterprises to leverage network analytics
to contribute real value to their business. This offers a comprehensive opportunity for the network
automation solution providers in the region, to offer reliable automation solutions to enterprises and
commercial clientele.
TABLE 56 MIDDLE EAST AND AFRICA: NETWORK AUTOMATION MARKET SIZE, BY COMPONENT,
Solutions 71.9 97.5 135.9 1,099.5 51.9%
Services 13.2 18.5 26.7 254.4 56.9%
Total 85.0 116.0 162.6 1,353.9 52.8%
The table above highlights the network automation market size by component in MEA. The solutions
of 51.9%.
TABLE 57 MIDDLE EAST AND AFRICA: NETWORK AUTOMATION MARKET SIZE, BY SOLUTION,
Solution 2015 2016 2017-e 2022-p CAGR (2017–2022)
SD-WAN 11.3 16.3 24.2 268.4 61.8%
Network Automation Tools 58.4 77.5 105.6 765.0 48.6%
Total 71.9 97.5 135.9 1,099.5 51.9%
The table above highlights the network automation market size by solution in MEA. The network
automation tools segment is expected to grow from USD 105.6 million in 2017 to USD 765.0 million by
2022, at a CAGR of 48.6%.

BY NETWORK INFRASTRCUTURE, 2015–2022 (USD MILLION)

61.9 83.2 114.9 886.3 50.5%
Automation
8.1 11.5 16.9 176.1 59.8%
Automation
1.8 2.7 4.0 37.1 55.7%
Automation
Total 71.9 97.5 135.9 1,099.5 51.9%
92
The table above highlights the network automation market size by network infrastructure in MEA. The
2017 to USD 886.3 million by 2022, at a CAGR of 50.5%.
TABLE 59 MIDDLE EAST AND AFRICA: NETWORK AUTOMATION MARKET SIZE, BY SERVICE,
Service 2015 2016 2017-e 2022-p CAGR (2017–2022)
Total 13.2 18.5 26.7 254.4 56.9%
The table above highlights the network automation market size by service in MEA. The professional
services segment is expected to grow from USD 19.8 million in 2017 to USD 186.1 million by 2022, at a
CAGR of 56.6%.

BY PROFESSIONAL SERVICE, 2015–2022 (USD MILLION)
Total 9.8 13.7 19.8 186.1 56.6%
The table above highlights the network automation market size by professional service in MEA. The
deployment and integration segment is expected to grow from USD 7.9 million in 2017 to USD 75.3 million
by 2022, at the CAGR of 57.0%.

BY ORGANIZATION SIZE, 2015–2022 (USD MILLION)
SMEs 17.1 23.9 34.3 317.1 56.0%
Total 85.0 116.0 162.6 1,353.9 52.8%
93
The table above highlights the network automation market size by organization size in MEA. The large
enterprises segment is expected to grow from USD 128.4 million in 2017 to USD 1,036.8 million by 2022,
at a CAGR of 51.9%.
TABLE 62 MIDDLE EAST AND AFRICA: NETWORK AUTOMATION MARKET SIZE, BY DEPLOYMENT TYPE,
On-Premises 42.8 57.8 80.2 631.2 51.1%
Cloud 29.0 39.7 55.7 468.3 53.1%
Total 71.9 97.5 135.9 1,099.5 51.9%
The table above highlights the network automation market size by deployment type in MEA. The cloud
segment is expected to grow from USD 55.7 million in 2017 to USD 468.3 million by 2022, at the highest
CAGR of 53.1%
TABLE 63 MIDDLE EAST AND AFRICA: NETWORK AUTOMATION MARKET SIZE, BY VERTICAL,
Vertical 2015 2016 2017-e 2022-p CAGR (2017–2022)
Telecom 12.0 16.5 23.3 202.7 54.1%
Manufacturing 10.6 14.5 20.3 170.7 53.0%
IT 26.6 36.0 50.0 397.0 51.4%
Others* 7.2 9.8 13.5 103.7 50.3%
Total 85.0 116.0 162.6 1,353.9 52.8%
The table highlights the network automation market size by vertical in North America. The IT vertical is
expected to grow from USD 50.0 million in 2017 to USD 397.0 million by 2022, at the CAGR of 51.4%.
94
13.6 LATIN AMERICA

Latin America primarily comprises countries such as Brazil, Mexico, Chile, and Argentina. This region has
slow economic growth and tipped some economies into recession. Latin America has the lowest share in
the network automation market currently, as compared to the other regions, due to fragile economic
scenario and existence of revolutionary movements in some of the countries. However, the Latin America
region is witnessing extensive use of internet and mobile-based applications, owing to the emerging IT
revolution. Eventually, high growth of web and mobile-based applications and services in Brazil, Mexico,
and Argentina are expected to increase the demand for real-time and proactive user provisioning solutions.
Financial institutions and the healthcare sector are the most targeted sectors in Chile and thus these
industries are implementing a number of user provisioning solutions.
TABLE 64 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE, BY COMPONENT,

Solutions 71.5 96.9 135.0 1,045.7 50.6%
Services 9.7 13.3 18.8 154.3 52.3%
Total 81.3 110.3 153.8 1,200.1 50.8%
The table above highlights the network automation market size by component in Latin America. The
solutions segment is expected to grow from USD 135.0 million in 2017 to USD 1,045.7 million by 2022, at
a CAGR of 50.6%. The network automation market in Latin America is in the emerging phase and is
expected to grow steadily due to the rise in mobile subscriber base.
TABLE 65 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE, BY SOLUTION,

Solution 2015 2016 2017-e 2022-p CAGR (2017–2022)
SD-WAN 9.3 13.1 18.8 172.2 55.7%
Network Automation Tools 60.3 81.0 111.9 829.9 49.3%
Total 71.5 96.9 135.0 1,045.7 50.6%
The table above highlights the network automation market size by solution in Latin America. The network
automation tools segment is expected to grow from USD 111.9 million in 2017 to USD 829.9 million by
2022, at a CAGR of 49.3%.
95
TABLE 66 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE, BY NETWORK INFRASTRUCTURE,


63.7 85.7 118.5 886.3 49.5%
Automation
5.8 8.4 12.5 132.9 60.5%
Automation
2.0 2.8 4.0 26.6 45.8%
Automation
Total 71.5 96.9 135.0 1,045.7 50.6%
The table above highlights the network automation market size by network infrastructure in Latin America.
The physical network configuration and automation segment is expected to grow from USD 118.5 million in
2017 to USD 886.3 million by 2022, at a CAGR of 49.5%.
TABLE 67 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE, BY SERVICE,

Service 2015 2016 2017-e 2022-p CAGR (2017–2022)
Total 9.7 13.3 18.8 154.3 52.3%
The table above highlights the network automation market size by service in Latin America. The
professional services segment is expected to grow from USD 14.7 million in 2017 to USD 118.7 million by
2022, at a CAGR of 51.9%.
TABLE 68 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE, BY PROFESSIONAL SERVICE,

Total 7.6 10.4 14.7 118.7 51.9%
The table above highlights the network automation market size by professional service in Latin America.
The deployment and integration services segment is expected to grow from USD 5.7 million in 2017 to USD
48.3 million by 2022, at the highest CAGR of 53.3%.
96
TABLE 69 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE,


SMEs 11.6 16.1 23.0 201.7 54.4%
Large Enterprises 69.7 94.2 130.9 998.3 50.1%
Total 81.3 110.3 153.8 1,200.1 50.8%
The table above highlights the network automation market size by organization size in Latin America. The
large enterprises segment is expected to grow from USD 130.9 million in 2017 to USD 998.3 million by
2022, at the CAGR of 50.1%.
TABLE 70 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE, BY DEPLOYMENT TYPE,


On-Premises 45.9 62.0 86.3 662.8 50.3%
Cloud 25.7 34.9 48.7 383.0 51.0%
Total 71.5 96.9 135.0 1,045.7 50.6%
The table above highlights the network automation market size by deployment type in Latin America. The
on-premises segment is expected to grow from USD 86.3 million in 2017 to USD 662.8 million by 2022, at
the CAGR of 50.3%.
TABLE 71 LATIN AMERICA: NETWORK AUTOMATION MARKET SIZE, BY VERTICAL,

Vertical 2015 2016 2017-e 2022-p CAGR (2017–2022)

Telecom 10.7 14.8 21.0 178.5 53.4%
Manufacturing 7.6 10.2 14.1 102.7 48.8%
IT 33.6 45.5 63.4 490.4 50.5%
Others* 11.0 14.9 20.9 163.2 50.9%
Total 81.3 110.3 153.8 1,200.1 50.8%
The table above highlights the network automation market size by vertical in Latin America. The IT vertical
is expected to grow from USD 63.4 million in 2017 to USD 490.4 million by 2022, at the CAGR of 50.5%.
97
14 COMPETITIVE LANDSCAPE
14.1 OVERVIEW
Competitive landscape describes the market analysis of the key players in the network automation market
based on their offerings related to the market. It also explains the key growth strategies implemented by
the top market players during 2014–2017 in order to expand their market shares and improve their
network automation offerings in the market.
FIGURE 38 KEY DEVELOPMENTS BY LEADING PLAYERS IN THE NETWORK AUTOMATION

MARKET FOR 2014–2017
ORGANIC GROWTH STRATEGIES INORGANIC GROWTH STRATEGIES
COMPANY
NAME New Product Launches Expansions Mergers & Acquisitions
Partnerships/Agreements/
Collaborations
Cisco launched an Cisco acquired Viptela, a SD-

intent-based networking WAN company, based in San
solution. This intuitive Jose, California, US.
CISCO SYSTEMS solution anticipates action,
stops security threats, and
continues to evolve and
learn.
Juniper Networks launched Juniper Networks signed an

Cloud-Grade Networking. It agreement with Exaring, a
comprises 4 principles: a German-based digital service
JUNIPER platform-first approach, provider. Under this
NETWORKS disaggregation, a self-driving agreement, Juniper helped
network, and software-defined Exaring automate its
technology. entertainment service delivery
platform.
Micro Focus merged with

HPE software business. This
MICRO FOCUS merger is likely to boost the
company’s market presence
and revenue.
IBM collaborated with Zain, a

leading telecommunication
company. This collaboration
would provide IBM and Zain’s
IBM enterprise customer with
cloud-based business
continuity capabilities and
faster disaster recovery of
their critical IT systems.
NetBrain enhanced its NetBrain announced the

NetBrain Integrated Edition opening of its first European
7.0. This new release includes office in Munich, Germany.
NET BRAIN powerful new data This expansion will help the
TECHNOLOGIES visualization and automation company enhance its impact
capabilities, enhanced in the EMEA region.
scalability, web-based access,
and a rich API framework.
Note: indicates the event that would have a significant impact on the market
Source: Press Releases
98
14.2 MARKET RANKING FOR NETWORK AUTOMATION MARKET, 2017

Ranking Company Name
1. Cisco Systems
2. Juniper Networks
3. Micro Focus
4. VMware
5. IBM
Note: The ranking has been estimated based on the respective company’s breadth and depth of service offering, service
feature/functionality, service differentiation and impact on customer value, focus on service innovation, effectiveness of growth
strategy, channel strategy and fit, mergers and acquisitions strategy, and geographic footprint in the network automation market.
Secondary research, along with in-depth primary interviews conducted with the key industry leaders, has contributed to this analysis.
14.3 COMPETITIVE SCENARIO

The competitive scenario includes the recent developments of key players in the global network
automation market. The market share analysis of key industry players is done based on the parameters,
namely, depth of product offerings and revenues generated by them. In addition, the competitive
landscape studies the key growth strategies adopted by market players between 2014 and 2017, in order
to expand their global presence and increase their market shares in the global network automation
market.
14.3.1 NEW PRODUCT LAUNCHES

Date Company Description
Cisco Systems launched an intent-based networking solution. This

June 2017 Cisco Systems intuitive solution anticipates action, stops security threats, and
continues to evolve and learn.
Juniper Networks launched Cloud-Grade Networking. It comprises 4
principals: a platform-first approach, disaggregation, a Self-Driving
June 2017 Juniper Networks
Network, and software-defined technology. This networking will bring
cloud agility and scale to network operators.
Juniper Networks enhanced its Software-Defined Secure Networks
June 2017 Juniper Networks (SDSN) platform. The company has powered SDSN by automated
enforcement, real-time intelligence, and machine learning.
NetBrain Technologies enhanced its NetBrain Integrated Edition 7.0.
This new release includes powerful new data visualization and
June 2017 NetBrain Technologies
automation capabilities, enhanced scalability, web-based access,
and a rich API framework.
SolarWinds launched two unified network management solutions,
November 2016 SolarWinds namely, SolarWinds Network Operations Manager and SolarWinds
Network Automation Manager.
99
14.3.2 EXPANSIONS
Date Company Synergy
NetBrain announced the opening of its first European office in

February 2017 NetBrain Technologies Munich, Germany. This expansion will help the company to enhance
its impact in the Europe Middle East and Africa (EMEA) region.
14.3.3 MERGERS AND ACQUISITIONS

Micro Focus merged with HPE software business. This merger is likely to
September 2017 Micro Focus
boost the company’s market presence and revenue.
Cisco completed the acquisition of Viptela, an SD-WAN company, based in
August 2017 Cisco Systems San Jose. This acquisition will further enhance Cisco’s SD-WAN portfolio
with increased flexibility and simplicity delivered through the cloud.
Cisco acquired Springpath, a Sunnyvale-based leader in hyper-convergence
software. This acquisition would allow Cisco to grow its computing business
August 2017 Cisco Systems
and enable its customers to realize the benefits of economic software-
defined infrastructure.
Riverbed acquired Xirrus, a provider of next-generation Wi-Fi networks. This
April 2017 Riverbed acquisition would enhance Riverbed’s SD-WAN solution by enabling unified
management and policy-based orchestration.
14.3.4 AGREEMENTS AND PARTNERSHIPS

BMC partnered with IBM to integrate AI technologies from IBM Watson in
BMC Cognitive Service Management. The combination of BMC Cognitive
October 2017 BMC Service Management and IBM Watson technology would help enterprises
in transforming and automating their network service management
capabilities.
SolarWinds in collaboration with SovLabs launched IPAM and DNS
July 2017 SolarWinds integration modules for ‘VMware vRealize Automation’ based upon the
new API.
Juniper Networks signed an agreement with Exaring, a Germany-based
May 2017 Juniper Networks digital service provider. Under this agreement, Juniper helped Exaring to
automate its entertainment service delivery platform.
Riverbed formed a partnership with Teneo, an integrator of next-
Jan 2017 Riverbed generation technology, for the delivery of managed SD-WAN services
supported by Riverbed SteelConnect.
BlueCat collaborated with Fujitsu as a key supplier for the implementation
of UK Ministry of Defense Global Connectivity Contract. In this
July 2016 BlueCat collaboration, BlueCat Networks delivered core Domain Name System
(DNS), Dynamic Host Configuration Protocol (DHCP), and IP Address
Management services for Fujitsu MOD Core Network (MCN) solution.
100
15 COMPANY PROFILES
15.1 CISCO SYSTEMS
15.1.1 BUSINESS OVERVIEW

Cisco Systems was founded in 1984 and is headquartered in California, US. The company is a high-end
provider of hardware, software, networking, and systems communications technology-based products and
services. In addition to its product portfolio, the company also provides a broad range of service offerings,
including technical support and advanced services. Moreover, the company specializes in networking,
security, unified communications, cloud collaboration, virtualization, and unified computing systems.
In the network automation market, the company offers various products under network automation
solutions, including embedded automation, Cisco IOS, DNA, Network Service Orchestrator, and intent-
based networking. Moreover, Cisco network automation solution enables its clients to simplify and
automate virtual network management. These solutions help clients to automate and enhance the
management of their networks.
The products of Cisco Systems are used in various industry verticals, such as automotive, consumer
packaged goods, education, energy, financial services, government, healthcare, and hospitality. The
company has its presence in North America, APAC, MEA, Europe, and Latin America.
FIGURE 39 CISCO SYSTEMS: COMPANY SNAPSHOT
COMPANY A GLANCE - 2016 RECENT FINANCIALS

50.00 13.35% 15.0%
12.63% 12.78%
Founded : 1984 40.00 12.0%
R&D Expenditure (%)

Revenue (USD Billion)
Headquarters : California, US
30.00 9.0%
Employees : 73,700
Revenue : USD 49.25 Billion 20.00 6.0%
R&D Expenditure : USD 6.30 Billion

10.00 3.0%
Ownership : Public (NASDAQ : CSCO) 47.14 49.16 49.25
0.00 0.0%
2014 2015 2016
GEOGRAPHIC REVENUE MIX BUSINESS REVENUE MIX
4% 1%
5%
5% Switching
15% Services
Americas 30% NGN Routing
7%
Collaboration
EMEA
Data Cente
25% 9%
60% Wireless
APJC
SP Video
15% Security
24%
Others
Source: Company Website, Annual Reports, and SEC Filings
101
15.1.2 SOLUTIONS AND SERVICES OFFERED

The company offers the following solutions:
Category Solution
Cisco IOS
DNA
Network Automation Solutions
Network Service Orchestrator
Intent-Based Networking
Source: Company Website
The company offers the following services:
Category Service
Advisory
Implementation
Network Automation Services Training

Optimization
Managed Services
15.1.3 RECENT DEVELOPMENTS

Date Approach Description
Cisco Systems launched an intent-based networking solution. This intuitive

New Product
June 2017 solution anticipates action, stops security threats, and continues to evolve
Launch
and learn.
Cisco Systems acquired Viptela, an SD-WAN company, based in San Jose,
August 2017 Acquisition California. US. This acquisition will further enhance Cisco’s SD-WAN portfolio
with increased flexibility and simplicity, delivered through the cloud.
Cisco Systems formed a partnership with TIM group, a leading ICT company
based in Italy. In this partnership, both the companies have launched a
project to transform TIM’s Optical Packet Metro (OPM) network. Moreover,
August 2017 Partnership
this project will deploy new automation mechanisms and SDN technology to
enable greater operational efficiency and facilitate the adoption of 5G
technology.
Cisco Systems acquired Springpath, a Sunnyvale-based leader in hyper-
convergence software. This acquisition would allow Cisco Systems to grow its
August 2017 Acquisition
computing business and enable its customers to realize the benefits of
economic software-defined infrastructure.
Cisco Systems entered into a partnership with SoftBank, a Japan-based
telecommunication, and internet corporation. In this collaboration, Cisco
August 2017 Collaboration Systems provided Network Convergence System 5500 series to SoftBank for
optimizing network operations for the company’s next-generation IP core
network.
102
15.1.4 MNM VIEW

Cisco Systems is highly focused on designing products that transform the way people communicate and
collaborate. The company possesses a significant breadth of offerings in the network automation arena
and provides enhanced features and functionalities to its commercial customers. The company’s product
portfolio includes a diversified range of services and solutions offerings, in the network automation market.
Cisco Systems’ flagship intent-based networking is built upon Cisco DNA. Intent-based networking helps
the company’s clients to make a faster decision, mitigate security threats, and ease the management of
connected devices on the network. Moreover, the company’s intent-based networking provides business
agility to its clients by automating policies across the entire network.
Cisco Systems’ network orchestration and automation solution allows its clients to automate their service
delivery, launch their new services, and reduce the network operation cost. Moreover, Software Defined
Access (SD-Access) empowers organizations to provide quick access to the application, without
compromising on the security. Application Policy Infrastructure Controller Enterprise Module (APIC-EM) is a
part of Cisco Digital Network Architecture; it delivers SDN to the enterprise branch, campus, and WAN.
Cisco Intelligent WAN offers network automation and secure connectivity to the client’s networks.
Cisco Digital Network Architecture (DNA) is an open, programmable architecture that helps to mitigate
security threats and effectively manage the unprecedented scale of connected devices. This solution
incorporates machine learning capability to deliver actionable insights of the enterprise networks. In
addition to this, Cisco DNA addresses threats and vulnerabilities on the client’s network by leveraging
encrypted traffic analytics.
Cisco Systems’s business strategy focuses on building strong, long-term relationships with its key clientele,
and emphasizes on building close partnerships with service providers, such as Accenture. Since 2004,
Accenture and Cisco Systems have been close collaborators. In 2009, this collaboration evolved into a
significant strategic alliance. The company’s strategy is to remove business barriers, adopt technological
advancements to cope in the ever-increasing dynamic market, and create new business opportunities to
strengthen its revenue and market shares, globally. The company invests heavily in R&D activities for
innovating new products and solutions to widen its offerings and support its initiatives to build enterprise
solutions, services, and software capabilities for its commercial clientele.
Cisco Systems is also working toward serving the needs of its clients more efficiently by technologically
updating its products and solutions. The company has been competently expanding its business lines by
undertaking efficient organic and inorganic strategies. For instance, in August 2017, Cisco Systems
acquired Viptela, an SD-WAN company. This acquisition would help Cisco Systems to expand SD-WAN and
automation portfolio. Cisco Systems would commit its engineering resources to further enhance Viptela’s
SD-WAN solution. The acquisition of Viptela fits into Cisco System’s strategic transition toward a software-
centric and automated networking model. In the organic strategy, the company launched an intent-based
networking solution. This intuitive solution anticipates action, stops security threats, and continues to
evolve and learn. This new solution is the result of heavy investment in R&D by Cisco Systems for the
development of automated networking solutions.
103
15.1.5 SWOT ANALYSIS

FIGURE 40 CISCO SYSTEMS: SWOT ANALYSIS
STRENGTHS WEAKNESSES
High investment in startups across the globe. For Ability to maintain appropriate inventory levels and
instance, Cisco invested in a cybersecurity startup purchase commitments
named Exabeam
Focus on innovation and simplification of the product
portfolio
High availability of data and applications to leverage
implementing in future network solutions
CISCO SYSTEMS
Growing number of data centers across the globe Fluctuations in global economic environment might
Shifting of business model to focus on software and affect the demand for network products and services
services Increasing competition in the market might affect
Growing worldwide IT spending provides growth the profit margins for the company
opportunities
OPPORTUNITIES THREATS
104
15.2 JUNIPER NETWORKS

Juniper Networks was established in 1996 and is headquartered in California, US. The company offers the
comprehensive portfolio of networking solutions in the IT industry. It designs, develops, and sell network
services worldwide. The company operates its business through 2 major segments, namely, products and
services. The firm is forefront in bringing together specialized technical expertise and solutions across
various vertical markets to deliver services and solutions enabling robust client networking strategy. The
company’s business segments are instrumental in developing and implementing automation solutions,
manage complex network initiatives, and integrate processes and technologies, to enhance network’s
agility and security.
Juniper Networks offers a vast portfolio of solutions and services in the network automation market. It
offers automation solutions that provide enhanced configuration, elasticity, and security to the enterprise
network. Moreover, Juniper Networks offers automation solution that simplifies the management of
complex network configurations. The company’s network automation solution can be integrated with third-
party automation frameworks, namely, Chef, Puppet, Ansible, and SaltStack. Additionally, the company
provides technical network support and professional services, as well as conduct education and training
programs for its clients.
Juniper Networks caters to various industry verticals, including transportation, BFSI, communications,
education, retail, healthcare, hospitality, media, public sector, energy, and government sector. The
company has its presence across the Americas, EMEA, and APAC.
FIGURE 41 JUNIPER NETWORKS: COMPANY SNAPSHOT

6,000.0 21.7% 22.0%
Founded : 1996 5,000.0 21.5%
R&D Expenditure (%)

Revenue (USD Million)
Headquarters : California, US 4,000.0

21.0%
Employees : 9,832
3,000.0 20.5%
Revenue : USD 4,990.1 Million 20.3% 20.5%
2,000.0
R&D Expenditure : USD 1,013.7 Million
1,000.0 20.0%
Ownership : Public (NYSE: JNPR) 4,627.1 4,857.8 4,990.1
0.0 19.5%
2014 2015 2016
16%
Americas 29%
Product
EMEA
25%
59%
APAC 71% Services
105
15.2.2 SOLUTIONS OFFERED

Category Solution
Contrail Service Orchestration

North Star Controller
Network Automation Solution
Contrail Networking
Junos OS

Juniper Networks launched Cloud-Grade Networking. It comprises 4

principals: a platform-first approach, disaggregation, a Self-Driving
June 2017 New Product Launch
Network, and software-defined technology. This networking will bring
cloud agility and scale to network operators.
Juniper Networks enhanced its Software-Defined Secure Networks
June 2017 Product Enhancement (SDSN) platform. The company has powered SDSN by automated
enforcement, real-time intelligence, and machine learning.
Juniper Networks signed an agreement with Exaring, a Germany-based
May 2017 Agreement digital service provider. Under this agreement, Juniper helped Exaring to
automate its entertainment service delivery platform.
Juniper Networks formed a partnership with Netcracker Technology and
Infinera to design a new ‘transport SDN solution.' Juniper Networks
May 2017 Partnership
would enable end-to-end network automation and control in this
solution.
Juniper Networks enhanced its SDSN platform with automated
enforcement and threat prevention. This platform will include policy
April 2016 Product Enhancement
enforcer, which will automate the enforcement of security policy
network.
106
15.2.4 MNM VIEW

Juniper Networks possesses strong and agile partnerships with technology leaders and has a wide
clientele base in the regions such as North America, EMEA, and APAC. The company showcases strong
long-term partnerships with technology leaders and Value Added Resellers (VARs) across the globe, to
strengthen its market presence. For instance, CarbonBlack, Netskope, CipherCloud, ForeScout, and Aruba
are the major technology partners of Juniper Networks.
Juniper Networks offers a rich portfolio of network automation solutions and services across key business
areas to its commercial clients in networking arena. The company offers Contrail Service Orchestration,
North Star Controller, Contrail Networking, Junos OS, and managed services under network automation
portfolio. These solutions and services are instrumental in monitoring network in real-time, creating
business network models, and provide network security. The company also offers reliable next-generation
networking solutions to its clientele which includes cloud orchestration and automation platform, virtual
network firewall, network visibility and control, and OSS traffic management. Juniper Networks solutions
and services allow its clients to develop an open, agile, and elastic network infrastructure. Its networking
services include network design and architecture services, security services, and network management
services.
The company offers NorthStar controller, which is a traffic engineering solution that provides granular
visibility and control of IP/MPLS flow in the network. Its Contrail Networking solution is designed for cloud
and NFV environment, which improves business agility with security, availability, performance, automation,
and security. Additionally, the company offers Contrail Cloud Platform that integrates Contrail Networking
with Juniper’s OpenStack distribution, an open source automation software, to provide cloud orchestration
and automation platform.
The company also offers Self-Driving Networks. They are the automated networks which are independently
programmed to carry out instructions (intention) of the network administration. Moreover, this solution
eliminates the complex programming and management task of the complex networking structure.
The company’s network offerings enable its clients to automate resource provisioning, configuration, and
operation of computing, storage, and networking resources. Additionally, these solutions could be
customized based on the customer’s policy. Moreover, these solutions are powered by data collection
engine, which allows users to collect and process large scale of structured and unstructured data in the
client’s network.
The company has been undertaking multiple organic growth strategies, to deliver a higher level of
customer support, and security to its clients. For instance, in 2017, Juniper Networks launched Cloud-
Grade Networking to accelerate agility and innovation in the Cloud Era. This solution will reduce the
operational complexity of managing end-users’ diverse application needs. In addition, the company is
dedicated to creating high-performance networks; it is evident from the fact that in 2017, Juniper Networks
enhanced its SDSN platform by introducing automated enforcement, real-time intelligence, and machine
learning.
107

FIGURE 42 JUNIPER NETWORKS: SWOT ANALYSIS
Delivering highly scalable, reliable, secure, and cost- Limited scale and brand awareness
effective networks, while transforming the network's
agility, efficiency, and value through automation
Designs and sells high-performance network
automation solutions and services
Strong technology partner ecosystem empowers
company with the development of advanced network
solutions and services
JUNIPER NETWORKS
Emerging global automation and intent-based Entry of potential competitors in the emerging
networking market network automation market, as many new startups
Acquisitions of small companies providing network, like Forward Networks and Veriflow have brought
storage, and server virtualization their innovative intent-based networking
108
15.3 IBM

IBM was founded in 1911 and is headquartered in New York, US. IBM is a well-established player and a
globally renowned vendor for providing dedicated software, hardware, and related services. The company’s
major business segments include global services which comprise global financing, Global Technology
Services (GTS), and Global Business Services (GBS); systems and technology; software; and others.
Moreover, the company has established a robust product portfolio in analytics, social and security, IoT,
cloud, and virtualization.
In the network automation market, the company offers network automation solutions which are integrated
with Tivoli software and networking services, such as network design, deployment, and management
services. These solution and services help enterprises to automate and optimize client’s IT infrastructure
performance and availability.
The company caters its unified solutions and services to various industry sectors, namely, aerospace and
defense, automotive, banking, chemicals and petroleum, communications, consumer products, and
education. Additionally, it also caters to electronics, energy and utilities, financial markets, government,
healthcare, insurance, life sciences, media and entertainment, metals and mining, retail, and travel and
transportation industries. The company has its presence in regions such as North America, APAC, MEA,
Europe, and Latin America.
FIGURE 43 IBM: COMPANY SNAPSHOT

100.00 8.00%
6.4% 6.4%
Founded : 1911 80.00 5.9%
6.00%
Headquarters : New York, US
R&D Expenditure (%)

60.00
Employees : 414,400 4.00%
Revenue : USD 79.90 Billion 40.00
R&D Expenditure : USD 5.75 Billion 2.00%

20.00
Ownership : Public (NYSE : IBM) 92.80 81.70 79.90
0.00 0.00%
2014 2015 2016

2%
Technology Services and Cloud
10% Platforms
22%
Americas Cognitive Solutions
47% 44%
21%
EMEA Global Business Services
APAC Systems
31%
23%
Global Financing
109

Category Solution
IBM Runbook Automation

IBM Tivoli
Category Service
Consulting
Network management
Network Automation Services
Deployment services
Integration services

IBM signed a 7 year service agreement with SEA, a leading Italian airports
operator. Under this agreement, IBM would provide its networking services
July 2017 Agreement to SEA. This agreement will help SEA to use a resilient IT infrastructure that
supports new technologies such as SDN and NFV to improve SEA’s service
levels and enhance operation.
IBM signed a strategic partnership with Bank of Cyprus, one of the leading
banking and financial services group in Cyprus. In this partnership, IBM will
July 2017 Partnership
create a modern and efficient IT platform, supported by streamlined
processes.
IBM collaborated with Zain, a leading telecommunication company. This
collaboration would provide IBM and Zain’s enterprise customer with cloud-
June 2017 Collaboration
based business continuity capabilities and faster disaster recovery of their
critical IT systems.
110
15.3.4 MNM VIEW

IBM majorly focuses on automation solutions to deliver real-time, consolidated event management across
business infrastructure, complex networks, data centers, and IT domain. Moreover, using software defined
and network-as-a-service delivery models, IBM strives to make it easier and safer for its clients to manage,
automate, and customize their networks according to their business needs. The company possesses a
significant breadth of service offerings in the network automation arena and provides enhanced
functionalities to its commercial clients. The company’s product portfolio also includes a diversified range
of networking services,
Some of the services provided by IBM under its networking services are consulting, network management,
deployment services, and integration services. IBM’s flagship services offering has been instrumental to
map out the strategy for SDN and automation solution deployment by identifying gaps in the present
network architecture. IBM’s reliable networking services, provided by IBM expertise and networking
professionals are the strengths of the company through which, it caters to its commercial clientele in the
market.
The company’s automation solution and services increase business agility by enhancing the speed of
deployment and availability with rapid provisioning of network functions and seamless connectivity.
Moreover, automation solutions reduce network management complexity across heterogeneous IT
environments by taking advantage of the hybrid WAN environment to enhance connectivity and reduce
networking costs.
IBM’s Runbook Automation enables DevOps and IT operation management team to simplify and automate
their repetitive tasks. This solution helps IBM clients to overcome complexity, false network alert and
reliance on manual effort, and risk of error.
The company is focused on providing network transformation services by leveraging the cloud. IBM’s
robust accounting balance sheet builds confidence in its investors and partners and makes them invest in
the future growth avenues. The company helps SMEs as well as large enterprises in anticipating the
opportunity, predicting the best action, and executing them in its business processes. Moreover, IBM
follows a differentiated strategy for SMEs based on the scalability, standardization, and price tags for its
networking service packages. The company majorly relies on its technology partners and value-added
resellers network to serve its widespread clientele across the globe. This helps the company to gain a
competitive advantage in the global market.
IBM is working toward serving the needs of its clients more efficiently by customizing its services according
to the clients’ requirements. The company has been competently expanding its business lines by
undertaking efficient organic strategies. For instance, in 2017, IBM signed an agreement with SEA, a
leading Italian airport operator. In this partnership, IBM would provide data center and hosting services,
system and storage managed services, and security management services to SEA. This agreement will
enable SEA to use resilient IT infrastructure and operate with more flexibility.
111

FIGURE 44 IBM: SWOT ANALYSIS
Strong technologies and solutions partners to deliver No separate solution for network automation
company offerings
Strong global presence in more than 170 countries
with diverse customer base and commercial clients
Highly connected distribution channel across the
globe
IBM
Strategic partnerships, new product launches, and Arrival of newly emerging competitors with innovative
acquisitions would explore new opportunities in the automation solutions
network automation market
Enhancement of new technologies through
innovative R&D
112
15.4 MICRO FOCUS

Micro Focus was founded in 1976 and is headquartered in Berkshire, UK. The company is a pure-play
software company and is focused on building, selling, and supporting software. The company is publicly
listed and traded on London Stock Exchange with a ticker symbol MCRO. It has a strong presence in UK,
US, Japan, France, and Germany. The company categorizes its offering into 5 segments that include COBOL
Development and Mainframe Solutions (CDMS), Host Connectivity, Identity, Access and Security (IAS),
Development and IT Operations Management (ITOM), and Collaboration and Networking. It owns software
franchises including COBOL, Serena, Borland, Attachmate, Novell, SUSE Linux, Progress, and NetIQ. The
company had an employee count of 4,826 as of April 2017.
Micro Focus offers a vast portfolio of solutions and services in the network automation market. The
company offers VAN SDN Controller, which is the control point for enterprises SDN-enabled network that
helps them to simplify network management, provisioning, and orchestration. The company also offers
network automation software for the management of network devices. Moreover, the company also
provides IT services to its clients for integration of next-generation technologies in its legacy networks.
Micro Focus caters to various industry verticals, including transportation, BFSI, communications,
education, retail, healthcare, hospitality, media, public sector, energy, and government sector. The
company has its presence in regions such as North America, APAC, MEA, Europe, and Latin America.
FIGURE 45 MICRO FOCUS: COMPANY SNAPSHOT

1.50 14.61% 15.0%
13.04%
Founded : 1976 1.20 10.37% 12.0%
R&D Expenditure (%)

Headquarters : Newbury, UK
0.90 9.0%
Employees : 4,826
Revenue : USD 1.38 Billion 0.60 6.0%
R&D Expenditure : USD 0.18 Billion

0.30 3.0%
Ownership : Public (LON: MCRO, NYSE: MFGP) 0.83 1.24 1.38
0.00 0.0%
2015 2016 2017
US
Germany 22%
28%
Micro Focus
48% UK
France SUSE
4%
Japan 78%
4%
11%
5% Others
113

Category Solution
Network Automation software

DevOps
Category Service
Consulting
Network Automation Support
Services

Micro Focus merged with HPE software business. This merger is likely to
September 2017 Merger
boost the company’s market presence and revenue.
15.4.4 MNM VIEW

The company’s flagship product, the network automation software, automates the operational lifecycle of
network devices from provisioning to policy-based change management, compliance, and security
administration. Moreover, this software can be integrated with Network Node Manager i (NNMi) software.
The integrated solution offer network fault detection, availability, and performance with change,
compliance, configuration, and automated diagnostics.
Micro Focus also offers network management solution, which proactively monitors the health and
performance of devices connected to the network. Micro Focus Intelligent Management Center (IMC)
delivers management across campus’ core and data center networks. Moreover, this solution is capable of
converting meaningless network data to actionable information to improve scalability and agility of
network.
The company has been undertaking multiple growth strategies, including organic and inorganic strategies,
to deliver a higher level of customer support and state-of-the-art technology to its clients. This is evident
from the fact that in 2017, the company completed the spin-off merger with HPE Software, to create one of
the world’s largest pure-play software company. This spin-off merger made Micro Focus a leading provider
of software, solutions, and services, catering its products to various industry verticals. The company makes
enterprises more efficient, productive, and secure by enabling fast, flexible responses to the rapidly
changing competitive business environment. Global recognition stands as a robust point for Micro Focus,
which has enabled the company to persistently drive innovations into its businesses. This has helped the
company to develop a strong position in the global market.
114

FIGURE 46 MICRO FOCUS: SWOT ANALYSIS
Huge customer base and strong channel partners Relatively high switching cost
Merger with HPE software has resulted in gaining
intellectual property portfolio and R&D capabilities
that foster innovation in the arena of technology
MICRO FOCUS
Increasing opportunities in cloud networking, Significant increase in administrative expense

network security, and automation Strong competition in major markets, such as the
US, Central Europe, and potential markets of APAC
115
15.5 NETBRAIN TECHNOLOGIES

NetBrain Technologies was founded in 2004, and
is headquartered in Massachusetts, US. It is one COMPANY AT A GLANCE
of the leading platform providers for end-to-end
network visibility and network automation. The Founded : 2004
company is instrumental in offering automated
Headquarters : Massachusetts, US
network documentation, accelerating
troubleshooting, and strengthening network Ownership : Private
security of more than 1800 enterprises and
managed service providers.
Note: This is a privately held company; hence, no financial
information is available in the public domain.
The company’s flagship Network Automation Source: Company Website
Platform is based on data-driven Dynamic
Network Map. On this platform, every task is run through dynamic network map, and it leverages
Executable Runbooks and rich APIs for integrating with existing enterprise’s tools and workflows. The
Dynamic Maps provide end-to-end visibility to the client’s network team. These maps are created on-
demand, with infinite detail to serve as a user interface for network management. In addition to this, the
platform automates the repeatable manual-activities-based Executable Runbooks. The change
management automation allows the company’s clients to enable complex network changes to be defined
in a pre-deployment stage and a multistage manner. Moreover, NetBrain’s Network Automation Platform
support integration with third-party automation, security, and network monitoring tools.
The company provides a secure automated platform for all industry verticals with utmost reliability, safety,
and flexibility. The company has its offices in Sacramento, California; Munich, Germany; and Beijing, China.
It serves to a broad set of vertical markets, including automotive, IT services, telecommunications, finance,
healthcare, commercial services, manufacturing, and chemical industries.

Category Solution
Network Automation Product Network Automation Platform
Category Service
Integration Services
Network Automation Training Services
Services
Support Services
116

NetBrain enhanced its NetBrain Integrated Edition 7.0. This new

release includes powerful new data visualization and automation
June 2017 Product Enhancement
capabilities, enhanced scalability, web-based access, and a rich API
framework.
NetBrain announced the opening of its first European office in
February 2017 Geographical Expansion Munich, Germany. This expansion would help the company to
enhance its impact in the EMEA region.
15.5.4 MNM VIEW

NetBrain Technologies is continuously adding enhanced functionalities to its network automation platform
and being a leader in automated network management, the company is driving the cause. The company’s
strategy is centered toward becoming a global technology provider of embedded applications and
associated services. Pertaining to this, the company has been spending a significant amount of its
revenues on innovation in the past few years to comprehensively enhance its existing product portfolios
and develop newer offerings for the uncaptured markets globally. For instance, in June 2017, NetBrain
Technologies enhanced its NetBrain Integrated Edition 7.0 by including new data visualization and
automation capabilities, enterprise-class scalability, web-based access, and rich API. This product
enhancement provides a Dynamic Map as the single pane for automation and visibility across hybrid
networks. It has been significantly concentrating on opening up newer business models and revenue
streams by offering innovations in automation arena.
With its offerings in the network automation market space, NetBrain Technologies aims at transforming
and deploying new automation models based on dynamic maps and leverage insights derived from IT
systems to create smarter and secure network. The company also focuses on top-line growth, increased
customer engagement, and higher operational efficiency through its automation offering. It is developing
holistic product, platform, and services portfolio that is expected to enable them to seize the entire IT
management value chain. The technologies offered by the company are changing and modifying products,
companies, and industries across the globe and may drive investments from other companies and
governments in the near future.
NetBrain Technology is also working toward serving the needs of its clients more efficiently by providing
them with a next-generation technological solution. The company has been consistently providing a value
delivery system to a global clientele, with high client retention and growth rate. The company strives hard to
deliver a greater proposition to its clientele and have been expanding its reach through organic strategies.
For instance, in 2017, NetBrain Technologies inaugurated its first office in the European region at Munich,
Germany. This expansion will grow the company’s impact in the EMEA region and will further support its
existing customer’s strategic initiative.
117
15.6 SOLARWINDS

SolarWinds was founded in 1999 and is
headquartered at Texas, US. SolarWinds is one of COMPANY AT A GLANCE
the largest IT management companies, and
caters to more than 250,000 clients all over the Founded : 1999
globe. Considering its trading and service
Headquarters : Texas, US
partners, Bosch has represented in around 150
countries. SolarWinds’ business operation is Ownership : Private
divided into 5 segments, namely, network
management, systems management, database
management, IT security, and cloud. The Note: This is a privately held company; hence, no financial
company has been a leading provider of purpose- Source: Company Website
built products that reduces the manual workforce
of IT professionals, MSPs, and DevOps professionals.
The company’s Network Configuration Manager and Network Automation Manager are on-premises
deployable comprehensive automation solutions. These solutions allow clients to automate, ensuring
compliance, fast disaster recovery, enhancement of security, and operational efficiency in its network.
Moreover, these solutions enable secure and efficient interaction of devices, users, and enterprise systems
on a complex and multivendor network ecosystem. SolarWinds’ network automation solutions connect
heterogeneous devices on the network and gather, analyze, and monitor the processes among them.
These solutions convert data into meaningful information that serves as a source for its rule and process-
based operations and allows clients to manage and automate changes across the complex heterogeneous
network.

Category Solution
Solution Network Configuration Manager
Solution Network Automation Manager
Category Service
Service Support and Maintenance
Service Training and Education
118

SolarWinds enhanced its system management product portfolio.

This enhancement includes SolarWinds Storage Resource Monitor,
August 2017 Product Enhancement SolarWinds Virtualization Manager, SolarWinds Web Performance
Monitor, and SolarWinds Server and Application Monitor, and would
empower IT professionals to better manage network performance.
SolarWinds in collaboration with SovLabs launched IPAM and DNS
July 2017 Collaboration integration modules for ‘VMware vRealize Automation’ based on the
new API.
SolarWInds launched 2 unified network management solutions,
November 2016 New Product Launch namely, SolarWinds Network Operations Manager and SolarWinds
Network Automation Manager.
15.6.4 MNM VIEW

SolarWinds continues to focus on working with the world’s leading systems integrators and professional
service companies, which is a valuable channel for extending the company’s Network Configuration
Manager and Network Automation Manager to a wider network of customers. SolarWind’s strategy is to
position network management as the digital backbone that simplifies heterogeneous network environment
consisting of virtual, physical, and software-defined environment. The company intends to give its clients a
platform to automate their existing enterprise network management and configuration processes,
combining device-generated data with other information to deliver new value. Its automation growth
strategy is based on the company’s strong base of customers across various verticals, and focusing on
customer-centric solutions tailored to meet its customer needs, and keep them updated with the growing
market trends in application and network monitoring. It is evident from that the fact that in November
2016, the company launched 2 unified network management solutions, namely, Network Operation
Manager and Network Automation Manager. These solution are critical to the enterprise for optimization
and customization in complex hybrid IT environment.
The company caters to its clientele ranging from small to mid-market organizations to large enterprises
which also includes government organizations and large public sector units. The company’s customer list
includes US Fortune 500, the top ten US telecommunications companies. SolarWinds' comprehensive
products and services are deployed by more than 90,000 customers in more than 170 countries
worldwide.
119
15.7 RIVERBED TECHNOLOGY

Riverbed Technology is one of the pioneers in the
network automation market and was established COMPANY AT A GLANCE
in 2002, and is headquartered in California, US.
The company specializes in offering customized Founded : 2002
solutions to its clients in network automation,
network performance management, application
delivery, application performance, application Ownership : Private
acceleration, and others. Riverbed Technology
has been a prominent vendor and is instrumental
in offering enhanced networking and application Note: This is a privately held company; hence, no financial
performance and configuration management to Source: Company Website
its diverse clientele. The company offers its
tailored products and solutions including application SD-WAN through its extensive network of distributors,
value-added resellers, systems integrators, and service providers across the globe.
The company's products and solutions include application acceleration products comprising WAN
optimization products such as Riverbed SteelHead, Riverbed SteelFusion, Riverbed SteelApp virtual
application delivery controllers, Riverbed SteelConnect, and Riverbed SteelCentral. Riverbed APM solution
is instrumental in monitoring, managing, and troubleshooting, and ensuring application visibility to help its
customers to analyze their application performance. Riverbed Steelcentral AppResponse provides Real-
user application performance monitoring and troubleshooting solution. In addition, Riverbed Steelcentral
AppInternal offers enhanced end-user experience monitoring and deep application component monitoring.
Riverbed Technology has operations in every major geographic region across the globe, including regional
offices in the Americas, Europe, MEA, and APAC. The company offers its services to diverse industry
verticals such as manufacturing, industrial, healthcare, government, retail and consumer, and media and
communications.

Category Solution
Networking Solution SD-WAN

Networking Solution DevOps
Category Service
Network Services Planning Services
Network Services Optimize Services
Network Services Consulting Services
Network Services Build Services
120


generation technology, to develop Visibility-as-a-Service (VaaS) capability.
October 2017 Partnership
VaaS would enhance performance and diagnostic insights for critical
application and networks.
Riverbed acquired Xirrus, a provider of next-generation Wi-Fi networks.
April 2017 Acquisition This acquisition would enhance Riverbed’s SD-WAN solution by enabling
unified management and policy-based orchestration.
Jan 2017 Partnership generation technology, for the delivery of managed SD-WAN services
supported by Riverbed SteelConnect.
15.7.4 MNM VIEW

Riverbed as a company follows a strategy teamwork on global, cross-functional projects. The company's
businesses across the globe are monitored by a high-impact team working in collaboration with business
operation team, to carry out a range of critical projects and issues from growth strategies for an exciting
product such as monitoring and Software Defined Network (SDN) arena. Riverbeds identifies suitable
opportunities for growth through acquisitions and investments, which is well planned out by the corporate
development team such that all its operations are as sustainable as possible, through innovative
technologies and business practices. For instance, in April 2017, Riverbed completed the acquisition of
privately held company Xirrus. This acquisition will provide the company with a leading enterprise-grade Wi-
Fi solution, which would further enhance its SD-Wan offerings.
To ensure its dominance in the network automation market, Riverbed is expanding its monitoring and SD-
WAN solutions for consumer and various industry verticals. To facilitate the smooth functioning of SD-WAN
solution, the company has partnered with Teneo for delivery of managed SD-WAN services. The managed
services would enable Riverbed clients to accelerate its adoption of cloud-based services and applications
through expert assessment, migration, and management of hybrid networks.
121
15.8 BMC SOFTWARE
15.8.1 OVERVIEW
BMC Software was founded in 1980 and is
headquartered in Houston, Texas, US. The COMPANY AT A GLANCE
company is one of the leaders in providing
software that offers system and enhanced digital Founded : 1980
service management solutions and network
Headquarters : Texas, US
automation solutions to its extensive global
clientele. BMC specializes in network automation, Ownership : Private
virtualization, server provisioning, analytics,
mobility, data center automation, and many other
solutions. The company offers enhanced network
automation solutions and reduces network Source: Company Website
outages and downtime by automating
configuration, change, and compliance processes.
BMC Software’s next-generation BladeLogic Network Automation and BMC Atrium Orchestrator tools are
instrumental in delivering enhanced features such as threat detection, compliance, provisioning,
configuration, and reporting of both network and connected devices centric-issues. It has an extensive
portfolio of IT management software solutions which simplifies and automates the management of IT
processes; mainframe, distributed, virtualized, and cloud computing environments; and web applications
and databases. The company also provides user-centric synthetic application monitoring solutions.
The company caters to a wide range of industry verticals such as healthcare, financial services, retail,
telecom, manufacturing, and public sector. With the employee strength of approximately 9,600, BMC
Software caters to more than 15,000 customers including 82% of the Fortune 500 in geographic regions
such as North America, Europe, MEA, APAC, and Latin America.

Category Solution
BladeLogic Network Automation

BMC Atrium Orchestrator
122

BMC Software formed a partnership with IBM to integrate AI

technologies from IBM Watson in BMC Cognitive Service Management.
October 2017 Partnership The combination of BMC Cognitive Service Management and IBM
Watson technology would help enterprises in transforming and
automating their network service management capabilities.
BMC Software launched Control-M Workbench. It is a tool that extends
June 2017 New Product Launch API to allow developers to automate infrastructure by using BMC
Control-M platform.
Source: Press Release
15.8.4 MNM VIEW

BMC Software is a key player in the network automation market, and the strong brand presence of the
company is helping its automation and orchestration solutions to gain traction in the market. The company
has been continuously focusing on expanding its market share in the highly competitive network
automation market space. BMC Software offers the most comprehensive product portfolio of
heterogeneous, integrated IT management solutions catering to its commercial clientele. Its growth
strategy majorly depends on expanding the business with existing customers by investing in the value-
added products and services.
BMC Software focuses on its organic strategy of expanding its products and services portfolio and
continues to enhance its offerings for the existing customers, thereby increasing the company’s revenues
and profitability substantially. It periodically launches new products and upgrades its existing products in
the network automation product portfolio. Recently, in June 2017, BMC Software launched Control-M
Workbench toolset for extending API interface to allow developers to automate infrastructure by using BMC
Control-M platform. This tool would enable IT operations team to manage the high and large volume of
network application rollouts.
BMC Software's core strategy is to provide an integrated environment to manage IT and digital services to
enable smoother transitions of assets for its commercial customers. In line with its inorganic growth
strategy, BMC formed a partnership with the leading players in the network automation market space. For
instance, in 2016, BMC Software partnered with IBM, an US-based technology company, to integrate AI
technologies from IBM Watson in BMC Cognitive Service Management. The combination of BMC solution
and IBM Watson technology would enable enterprises to transform their service management capabilities
and add value to existing network infrastructure and their business processes. In addition, BMC Software
also plans to strengthen its position in the established markets such as North America and Europe, as well
as to grow its business in the emerging markets.
123
15.9 APSTRA

Apstra was founded in 2014, and is
headquartered at California, US. Apstra is one of COMPANY AT A GLANCE
the emerging companies in the network
automation market which enables self-operating Founded : 2014
networks. The company is focused on redefining
network operations and configurations to
enhance network’s agility and performance by Ownership : Private
leveraging autonomous infrastructure.
Apstra offers innovative solutions and services in Note: This is a privately held company; hence, no financial
the network automation market. The company Source: Company Website
offers Autonomous Network Operation (AOS)
suite, which is an intent-based, and closed loop for enterprises hybrid network, which helps them to
simplify and automate network management, provisioning, and orchestration. Moreover, the company also
provides IT services to its clients for integration of next-generation technologies in its legacy networks.

Category Solution
Intent-Based Networking AOS
Category Service
Integration
Network Automation Services Network Design

Support

Apstra launched AOS 2.0, which is capable of automating

October 2017 Product Enhancement
integrated underlay and overlay network infrastructure.
124
15.9.4 MNM VIEW

Apstra is an emerging intent-based network solution provider. The company mainly focuses on addressing
network challenges and fulfills them by providing innovative network automation solutions and services.
Apstra emphasizes to deliver enriched customer experience to compete in the market and to increase its
market share. The company transforms clients’ business by providing innovative and flexible technology
solutions. Apstra strategy focuses on providing expert guidance and experience to its clients to invest in the
right solutions.
In line with the product strategy, Apstra in October 2017 launched AOS 2.0, a vendor-agnostic autonomous
operation of an integrated underlay and overlay network infrastructure. AOS 2.0 is capable of automating
VXLAN-based Layer 2 network services in datacenters. Moreover, it provides a flexible and agile network
for secure workloads and a bridge to an affordable, low-risk enterprise-ready network for service providers,
SaaS, and enterprise customers.
125
15.10 BLUECAT

BlueCat was founded in 2001 and is
headquartered in Toronto, Canada. The company COMPANY AT A GLANCE
is one of the major providers of security, cloud,
virtualization, and ITaaS solutions. It also provides Founded : 2001
products in various segments, such as BlueCat
Headquarters : Toronto, Canada
DNS Integrity and BlueCat DNS Edge. BlueCat
DNS Integrity delivers software-based DNS, DHCP, Ownership : Private
and IP Address Management that enable its
clients to build and manage complex network
infrastructure. BlueCat DNS Edge is a firewall that
leverages DNS infrastructure to provide visibility, Source: Company Website
control, and detection capabilities to client’s
network. The company’s technology enables its clients to build a flexible network which does not need re-
architecting at every expansion point.
It offers exclusive business solutions for various industry verticals, including aerospace and defense,
healthcare, financial, oil and gas, public sector, travel and transportation, utilities, and industrial
manufacturing. The company caters to a significant amount of commercial clientele across North America,
Latin America, APAC MEA, and Europe.

The company offers the following solution:
Category Solution
Network Automation Solution Network Automation and Self-Service
Category Service
Implementation Services
Network Automation Services Designing Services

Optimization Services
126

BlueCat Networks launched a new solution BlueCat DNS Edge. This

April 2017 Solution Launch solution leverages DNS data to identify and assess threats and
proactively block them.
BlueCat Network collaborated with Fujitsu as a key supplier for the
implementation of the UK Ministry of Defense Global Connectivity
July 2016 Collaboration Contract. In this collaboration, BlueCat Networks delivered core DNS,
DHCP, and IP Address Management services for Fujitsu MOD Core
Network (MCN) solution.
BlueCat Networks joined Riverbed-Ready Technology Alliance
April 2016 Collaboration Program to bring new critical capabilities that would enable its clients
to overcome the challenges of the hybrid network environment.
15.10.4 MNM VIEW

BlueCat Networks offers network automation solution as an end-to-end solution for managing complex
hybrid network ecosystem. The important features of company’s solution are that it enables end-to-end
network automation. BlueCat Networks offerings are designed for rapid deployment, easy utilization, and
reduced maintenance time. Hence, the company gives a significant strategic emphasis on the growth of
cloud SaaS and Platform-as-a-Service (PaaS) business, to boost software license revenues. The company
has been proficiently catering to a diverse set of clientele present across the globe. BlueCat Networks
provides its customers an enhanced product offerings, pertaining to the current market trends of the
network automation market.
BlueCat Networks extensively focuses on enhancing its customer experiences with advanced product
offerings. It is evident from the fact that in April 2016, the company joined Riverbed-Ready Technology
Alliance program for developing new critical capabilities in its offerings. This agreement would enable the
company to provide solutions that allow its customer to leverage network infrastructure to meet the
complex business demand. BlueCat Networks has been categorically focusing on expanding its foothold to
new markets and industries, by enabling its product availability to channel partners, resellers, regional
distributors, network integrators, and independent software vendors.
Further, to diversify business portfolio, BlueCat Network has followed the organic strategy to increase its
product and market outreach in different markets. This is evident with the fact that in April 2017, BlueCat
Networks launched its new product named BlueCat DNS Edge for enhancing enterprise security. It is a
cloud-managed deployment model that leverages DNS infrastructure for enhancing the security of the
network. The solution detects suspicious internal behavior, patterns and threats, regardless whether the
device is connected inside or outside the network.
127
15.11 ENTUITY

Entuity was founded in 1997 and is
headquartered in London, UK. The company is a COMPANY AT A GLANCE
prominent ICT and networking solution provider
that delivers valuable network analytics and Founded : 1997
management for end-to-end digital transformation
Headquarters : London, UK
to its clients. Entuity has the expertise of 20 years
in network management, and it has clients in over Ownership : Private
45 countries. The company has partnerships with
leading networking and technology companies
such as Cisco Systems, Accenture, BMC, Dell, and
VMware. Source: Company Website
Entuity delivers network automation and services under the solution named Entuity Network Management
16.0. Entuity Network Management 16.0 is a dedicated network operation system offered to operators,
which provides features such as advanced network topology mapping system, and configuration
management system that enables network automation. This helps all industry vertical to deliver efficient
services and management of business operations. Entuity caters to various verticals including IT, telecom,
healthcare, transportation, manufacturing, government, public sector, mining, and smart grid with its
network automation solutions and services.

Category Solution
Network Automation Solutions Entuity Network Management

September 2016 Product Enhancement Entuity released Entuity Network Management 16.5.
128
15.11.4 MNM VIEW

Entuity offers network analytics, network automation, and networking services as a comprehensive
packaged solution to its commercial clientele. This enables the company to gain a competitive edge in the
market. The company possesses a significant breadth of offerings in the network analytics and network
management area and provides enhanced features and functionalities to its commercial customers. The
company’s flagship ‘Entuity Network Management’ offering has been instrumental in automating an
enterprise network by leveraging advanced network topology mapping system and configuration
management. Moreover, it reduces the complexity of operation and maintenance of the network. The
company’s network automation solutions deliver speed and agility while deploying new applications and
services. Network optimization, network management, and network visibility and control are the strengths
of the company’s SDN solution through which, it caters to its commercial clientele in the market.
Entuity undertakes strong, long-term partnerships with technology leaders and Value Added Resellers
(VARs) across the globe to strengthen its market presence. Cisco Systems, Accenture, BMC, Dell, and
VMware are the major technology and strategic partners of Entuity. The company’s reliable services and
products help its commercial customers to reduce the time-to-market by providing high-quality and reliable
network visibility and network automation. Moreover, Entuity maintains its position in the network
automation area and constantly strives to upgrade its capabilities, products, and services for delivering
enhanced, reliable, and superior service to its commercial clientele. For instance, in 2016, the company
enhanced its Entuity Network Management Software 16.5. In the new release of the software, the
company has enhanced multitenancy, integration between configuration and events, and surepath real-
time path analysis module.
129
15.12 VERIFLOW

Veriflow was founded in 2013 and is
headquartered in California US. It is a networking COMPANY AT A GLANCE
company, which provides continuous network
verification to eliminate network outages and Founded : 2013
vulnerabilities. The company is privately owned
and is backed by New Enterprise Associates
(NEA), Menlo Ventures, the National Science Ownership : Private
Foundation, and the US Department of Defense.
The company’s flagship offering enables its
clients to design, manage, and protect their Note: This is a privately held company; hence, no financial
network and automate the configuration of Source: Company Website
network-wide connected devices and deployment
of policies.
In the network automation space, the company offers intent-based networking, which is based on a
mathematical verification of the entire network state using algorithms and predictive model for detecting
network behavior. It is instrumental in providing transformation of real-time network data into useful
information and visualization of real-time network management. Veriflow network transformation solution
provides a solution to 2 primary challenges that are maximizing performance and minimizing downtime of
the asset. The company provides 4 solutions by leveraging intent-based networking, namely, network
segmentation and micro-segmentation assurance, network availability and resilience, continuous
compliance and dynamic mapping, and rapid incident response.

Category Solution
Network Automation Solution Intent-Based Networking

Veriflow enhanced its Continuous Network Verification platform.

September 2017 Product Enhancement This platform includes CloudPredict, Automated Intent
Inference, Preflight, Dynamic Diff solutions.
Veriflow launched an innovative platform that is specially
November 2016 Product Launch designed for eliminating network outages and vulnerabilities
across the complex network.
130
15.12.4 MNM VIEW

Veriflow has been instrumental in deploying automation solutions for helping other business to better
forecast and improve its enterprise networking. The company has accelerated its growth in the network
automation market, by launching innovative products required for various industries. This is evident from
the fact that the company has launched innovative platform that is specially designed for eliminating
network outages and vulnerabilities across complex networks. This platform is deployable on the cloud as
well as on-premises and reduces the risk of network vulnerabilities and outages, reduce manual effort, and
decreases the time to resolution of incidents.
The company has seen good growth opportunities in the volatile market condition. In July 2016, the
company raised USD 8.2 million in Series A funding, led by Menlo Ventures along with New Enterprise
Associates (NEA). This new investment has enabled the company in building its salesforce, hire
engineering talent, and invest heavily in R&D. Moreover, the funding has enabled the company to focus on
industry and technology differentiation in different geographies. The company is instrumental in offering
mathematical network verification-based solutions to optimize the network performance of energy vertical
and induce efficiency in business operations across various industry verticals.
131
16 APPENDIX
16.1 INDUSTRY EXPERTS
“Major solution vendors are focusing on utilizing trending technologies such as analytics
and machine learning to provide better network insights.”
“Intent–Based Networking has the potential for building an intelligent and smart
network.”
“Network Automation is the only option for enterprises for reducing their OPEX and for
enhancing IT operations”
Source: Expert Interviews
132
16.2 DISCUSSION GUIDE
Q. 1. Please brief us about the solutions and services which your company offers for the global network automation
market?
Solution:
i)
ii)
iii)
Services:
i)
ii)
iii)
Q. 2. How does the network automation market look like today (2017) and where according to you, is it heading i.e. how
it will look after 5 years (2022)?
Network Automation Market Forecast Period
2017 2022
(USD BILLION)
Q. 3. What according to you are the approximate contributions (%) of the following solution to the overall revenues
generated by the network automation market in 2017 and how do you think will it grow in the next 5 years (2022)?
Solutions Forecast Period
2017 2022
SD-WAN
Network Automation Tools
Intent-based Networking
Total 100% 100%
Q. 4. What according to you are the approximate contributions (%) of the following services to the overall revenues
Services Forecast Period
2017 2022
Professional Services
Managed Services
Total 100% 100%
133
Q. 5. What according to you are the approximate contributions (%) of the following professional network services to the
overall revenues generated in the network automation market in 2017 and how do you think will it grow in the next
5 years (2022)?
Professional Network Services Forecast Period
2017 2022
Deployment and Integration
Support and Maintenance
Total 100% 100%
Q. 6. What according to you are the approximate contributions (%) of the following network infrastructure to the overall
revenues in the network automation market in 2017 and how do you think will it grow in the next 5 years (2022)?
Network Infrastructure Forecast period
2017 2022

Automation
Automation
Automation
Total 100% 100%
Q. 7. What according to you are the approximate contributions (%) of the following organization size to the overall
revenues generated by the network automation market in 2017 and how do you think will it grow in the next 5
years (2022)?
Organization Size Forecast Period
2017 2022
Large Enterprises
SMEs
Total 100% 100%
134
Q. 8. What according to you are the approximate contributions (%) of the following deployment types to the overall
revenues generated by the network automation market in 2017 and how do you think will it grow in the next 5
years (2022)?
Deployment Types Forecast Period
2017 2022
On-Premises
Cloud
Total 100% 100%
Q. 9. What according to you are the approximate contributions (%) of the following verticals to the overall revenues
Verticals Forecast Period
2017 2022
Telecom
Manufacturing
Energy and Utilities
IT
Media and Entertainment
Others (Retail, BFSI, and education)
Total 100% 100%
Q. 10. Which region, according to you contributes the highest (5) to lowest (1) revenues now (2017) and in future (2022),
to the network automation market?
*Please rank on a scale of 1-5, with 5 being the highest.
S. No. Regions 2017 (scale 1 – 5) 2022 (scale 1 – 5)
1 North America
2 Europe
3 Asia Pacific
4 Middle East and Africa
5 Latin America
135
Q. 11. Please name your 5 main competitors?
Market Impact Innovation Solution/Product Feature

S. No Competitors (ranking of 1 – 5, 1 being (ranking of 1 – 5, 1 being (ranking of 1 – 5, 1 being
the highest) the highest) the highest)
*NOTE: Please assign the rank (scores from 1 to 5) relatively in the column named ‘Market Impact’ to each of these competitors,
such that no two competitors have same score. Kindly repeat the same for the columns ‘Innovation’ and ‘Product Solutions/
Feature’.
Q. 12. What would you like to see covered additionally in the report apart from the market segmentation in the report
structure attached?
Q. 13. Please list down some of the new technologies/innovations in the network automation market, which are being
introduced by the vendors recently along with their advantages.
136
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PORTAL
Knowledge Store contains MarketsandMarkets’ unique market insights. As a subscriber you have access
to all of the published titles and any new ones added over the course of the subscription period. You can
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Knowledge Store enables you to:

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MarketsandMarkets Knowledge Store Snapshot
137
MarketsandMarkets Knowledge Store: Information & Communication Technology
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16.4 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE

Revenue Tree (RT) is an interactive platform that systematically helps the user to enhance revenue by
identifying high-potential growth markets and track the same on a real-time basis on a competitive,
customer-centric and ecosystem level.
The in-built intelligence of the tool auto-identifies the competitors, allied markets, market value, and
customers, and helps the user identify tangible hotspots of revenue growth, both in existing and new
markets. The unique feature of RT is the Ecosystem, which is linked across a wide range of industries and
markets.
Features and benefits of RT:

Visual presentation of market data
Real-time information on market trends and developments
Information specific to an application, type, or region
Competitive intelligence (by tracking developments of major players)
Forward integration in value chain to find potential clients
Comparison of two or more markets
Value Chain
139
Market Dashboard
140
16.5 AVAILABLE CUSTOMIZATIONS

With the given market data, MarketsandMarkets offers customizations as per the company’s specific
needs. The following customization options are available for the report:
Geographic Analysis
Further breakdown of the North American market into the U.S. and Canada
Further breakdown of the European market into U.K, Germany, and France
Company Information
Detailed analysis and profiling of additional market players (Up to 5)
16.6 RELATED REPORTS

Sr. No Report Title Published Date
NETWORK TRANSFORMATION MARKET

By Solution (SDN and NFV, C-RAN, Network Automation and 5G Networks),
Professional Service, Managed Services (Network Monetization, Network
1 Management, Network Testing),Vertical, and Region - Global Forecast to 2022 September 2017
https://www.marketsandmarkets.com/Market-Reports/network-transformation-
market-158851537.html
SOFTWARE-DEFINED WIDE AREA NETWORK (SD-WAN) MARKET

By Component (Virtual Appliances, Physical Appliances and Hybrid), Deployment Type
(On-Premises and Cloud), Technology Service (Managed and Professional), Vertical,
2 and Region - Global Forecast to 2021 December 2016
https://www.marketsandmarkets.com/Market-Reports/software-defined-wan-market-
53110642.html
141
16.7 AUTHOR DETAILS
Balaji Sreedhar With an experience of over 14 years, he has been associated with ICT research for more
than 10 years now. Prior to joining Markets and Markets, he has worked with firms like
Associate Director - Frost and Sullivan, AMI-Partners, TNS Market Research and global IT major, IBM, where
Information Communication he worked for more than 5 years and his last role saw him as Market Segment Manager.
& Technology
He holds a rich experience in the technology sector working on a number of custom and
syndicated research assignments with large Multinational Organizations.
Sameer Bhatnagar The role encompasses handling syndicated and custom research projects in the ICT
domain. Having more than 14 years of experience with 10+ years in research, Sameer
Research Manager - joined MarketsandMarkets from Forrester Research where he was working as a
Information Communication Consultant, serving the Business Technology (BT) Professionals role. The role saw him
& Technology
working on varied consulting/custom-research projects and communicating directly with
clients, internal resources (i.e., sales, research), and third-party vendors to address
queries and manage expectations to create quality deliverables. Sameer has
singlehandedly driven projects that include deliverable’s in the shape of data modeling,
trend analysis, end-user requirements, competitive profiling, etc.
Contributors Abhinav Dhruwa, Associate Manager

Garima Sharma, Senior Research Analyst
Manav Saxena, Research Associate
142
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XX MARKET

GLOBAL FORECAST TO 2023

Copyright © 2017 MarketsandMarkets

2 RESEARCH METHODOLOGY ...................................................................................... 17

3 EXECUTIVE SUMMARY .............................................................................................. 24

4 PREMIUM INSIGHTS ................................................................................................ 28

6 NETWORK AUTOMATION MARKET, BY COMPONENT .................................................. 38

7 NETWORK AUTOMATION MARKET, BY SOLUTION ....................................................... 42

8 NETWORK AUTOMATION MARKET, BY NETWORK INFRASTRUCTURE ........................... 48

9 NETWORK AUTOMATION MARKET, BY SERVICE ......................................................... 53

10 NETWORK AUTOMATION MARKET, BY ORGANIZATION SIZE........................................ 60

11 NETWORK AUTOMATION MARKET, BY DEPLOYMENT TYPE.......................................... 64

12 NETWORK AUTOMATION MARKET, BY VERTICAL ........................................................ 68

13 NETWORK AUTOMATION MARKET, BY REGION .......................................................... 76

14 COMPETITIVE LANDSCAPE ....................................................................................... 98

15 COMPANY PROFILES .............................................................................................. 101

15.2.4 MNM VIEW ...................................................................................................................107

15.10 BLUECAT ................................................................................................................................... 126

16 APPENDIX .............................................................................................................. 132

TABLE 1 NETWORK AUTOMATION MARKET SIZE AND GROWTH RATE,

TABLE 27 TELECOM: NETWORK AUTOMATION MARKET SIZE, BY REGION,

TABLE 53 ASIA PACIFIC: NETWORK AUTOMATION MARKET SIZE, BY ORGANIZATION SIZE,

FIGURE 1 NETWORK AUTOMATION MARKET: MARKET SEGMENTATION 15

FIGURE 26 LARGE ENTERPRISES SEGMENT IS EXPECTED TO HOLD THE LARGEST MARKET

Abbreviation Full Form

AOS Apstra Operating System

APAC Asia Pacific

API Application Programming Interface

APIC-EM Application Policy Infrastructure Controller Enterprise Module

BFSI Banking, Financial Services, and Insurance

BYOD Bring Your Own Device

CAGR Compound Annual Growth Rate

CLI Command-Line Interface

CSP Communication Service Provider

DIGIT Developing Innovation and Growing the Internet of Things

DNA Digital Network Architecture

DNS Domain Name System

EMEA Europe Middle East and Africa

GBS Global Business Services

GDP Gross Domestic Product

GTS Global Technology Services

GUI Graphical User Interface

IAS Identity Access and Security

IIOE Industrial Internet of Everything

IMC Intelligent Management Center

ISP Internet Service Provider

ITOM IT Operations Management

KSA Kingdom of Saudi Arabia

MCN MOD Core Network

MEA Middle East and Africa

MUSC Medical University of South California

MSP Managed Service Providers

NEA New Enterprise Associates

NFV Network Function Virtualization

OEM Original Equipment Manufacturer

OPEX Operational Expenditure

OPM Optical Packet Metro

QOS Quality Of Service

QOE Quality Of Experience

ROI Return On Investment

SCADA Supervisory Control and Data Acquisition

SD-Access Software Defined Access

SDN Software Defined Networking

SDSN Software Defined Secure Networks