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This is an excellent course on copy writing. This eBook is written in a very
clear and concise manner. Copy writing is extremely important and no
matter how good your product is, if it is not backed up by
killer copy writing then you won't see the results and this is where this
book saved my life and increased my sales dramatically. The most
interesting thing about this book is that it explains everything in a step by
step manner. Apart from that, you will be provided with some exercises
and tips which will radically help you to write a killer copy yourself. One
that I really liked in this eBook is you will learn some covert ways to press
emotional buttons of your prospective buyers. I found this section very
interesting and fascinating. Apart from that, you can use this book as a
cheat sheet whenever you need to write a killer sales letter. I applied the
same psychological principles in my sales letters and in just 1 week my
sales took off by 6%. Very good book and worth buying.Why the European
longsword was superior to the Japanese katana?and how it will help your
writing (page 8)
What Mozart can teach you about writing (he was a genius after all)?page
23
You need more than just words to keep readers on the page. Find out what
else you can use on page 9
Increase the human interest and authority of your piece with a practice
most writers completely overlook?page 18Incase we run out of
spots iIve Got a few more free spots on me until thursday
(that's when the promotion ends). If anybody's interested
let me know by shooting a PM; I'll send it right away.

Note: Support the guy by giving him positive review and


also by starting a project, as it would really help him out,
and who knows he might hands us over new free spots
and free spots to new classes. Make sure that the first
thing you do after enrolling, if you want to show him that
you're grateful..

Curiosity
Why it works: This type of subject line plays on a
basic human trait: our naturally inquisitive behavior.
What makes “curiosity” subject lines work particularly
well is when they come pre‐mixed with an element of
emotion. Curiosity subject lines are careful not to reveal
too much – the purpose is to engage the reader and
compel him to open the email message.
Example: Daddy, Are You Crying? ‘Yes’ I said

And also, we won't be discussing another "philosophy" in


terms of what to do, like many other books and articles
covering this topic. The exact methodology would be
discussed so you're not left in dark about anything. You'll
thank me, I promise you. Oh and don't mind the busted
up audio recording in first video (it should be able to do
the job, I can re-record if you want me to) rest of them
are much better. These strategies work irrespective of
your product niche.
This class would cover the design philosophy that I
developed in conjunction to scientific research done on
the role of fear in persuasion. And it has been concluded
time and again that the biggest motivator to get
someone started with something is fear, it might be
different for some people but for majority of people, as
shown by statistics, inducing fear yields best conversions.
And it is why I was keen on what are the best practices to
implement fear into a product. Hours of digging through
scientific papers and testing yielded results with sort of
consistency product designers rarely encounter. So I'd
want to share this methodology with you, in return for,
well uh..., money and social approval :-D lol... But any
ways see you inside, and also I want to make it explicitly
clear that if you're inner genius pirate was given spark by
me then calm it down cause when I say this methodology
is my personal development, I mean you can't find it
anywhere else simply because it doesn't exist for anyone
but me on this planet, unless of course, someone
somewhere coincidentally came up with exactly the same
idea... See you...
s Sold
Chapter 16.: How the Bookbuyers Saved a Campaign
Chapter 17.: A Giant of the Mails
Chapter 18.: The Third Fifty Thousand
Chapter 19.: Why You Accept This Little Gift
Chapter 20.: One Million Dollars' Worth of Orders in the First Six Months
Chapter 21.: Taking the Guess Out of Advertising
Chapter 22.: We Help to Start a Store
Chapter 23.: How to Reach the Leaders
Chapter 24.: Collecting with a Smile
Chapter 25.: The Ideal Sales Letter
Chapter 26.: How To Raise Money By Mail

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