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HEARST TOWER

New York, USA 2000-2006


1.
• Firms name:
Foster + Partners
• Members:
Norman Foster + Senior and Young partners
• Type of the firm that develop the design:
Foster+Partners: “From the beginning, we have pioneered a sustainable approach to design. Our
approach is sensitive to location and culture, often combining the latest advances in building
technology with techniques drawn from vernacular tradition; and we harness the skills,
enthusiasm and knowledge of integrated design teams, clients and communities to create
inspirational environments”

Design Board:
- Norman Foster
- David Nelson
- Stefan Behling
- Spencer de Grey
- Armstrong Yakubu
- Mouzhan Majidi
2.
• Actors involved in the design process
The Board Design is representing the company in
the project design , however there may be
mentioned the following contributors .

-Collaborating Architect: Adamson Associates


-Structural Engineer: The Cantor Seinuk Group
-Quantity Surveyor: Turner Construction
-M+E Engineer: Flack & Kurtz
-Lighting Engineer: George Sexton and Associates

Additional Consultants: Higgins and Quasbarthm,


VDA, Cerami, Ira Beer Assocates, Steven Winter
Asssociates, Tishman Speyer Properties, Turner
Construction
3.
• Main objectives and project requirements
- The challenge in designing such a tower at seventy years remove was to establish a creative
dialogue between old and new.
- Had to meet the highest environmental requirements that would become a feature of the Hearts
Company.

• Schematic design process

CONCEPTS:
✓ LIGHTNESS
✓ CONNEXION
✓ LIGHT
✓ HEIGHT
✓ SUSTAINABILITY
• Schematic design process

Representation:
• The structural outline called "diagrid" (diagonal Grid) refers to a diamond for the
forms that are created and as they are related.
• Schematic design process

ELEMENTS OF CONCEPTUAL DESIGN A rectangular prism with


irregular edges, it is considered
The
in the main volume
crossings
between
lines form
points,
adding a
concentric
effect
Structure that
is part of the
formal design
represented
by lines.
3.
• Relation between the building with the site

The break-up of the


shape of the
building with its
context, with
intention, has
generated to be
attributed to the
Hearst Tower some
personality and
presence, despite
not having a great
height.
3.
• Relation between the function with the form

New building (offices)


Style:

Function: The new tower had made it


possible to collect all the business
and employees of the Hearst society
in a single space.

Existing Building
(lobby)
Style:
Each floor is divided according to the
type of advertising that the company
manages
4.
Conclusions. Analyse if the building accomplish the main

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http://www.norquimia.com/esp/revista/Hearst_Tower.pdf

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