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Organisational Profile of Maruti Suzuki
Organisational Profile of Maruti Suzuki
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About us -
Maruti Suzuki India Limited (MSIL, formerly named Maruti Udyog Limited) is a subsidiary of Suzuki Motor
Corporation, Japan. MSIL has been the leader of the Indian car market for over two and a half decades. The
company's two manufacturing facilities are located at Gurgaon and Manesar, south of New Delhi.
Recently, the company has announced a further investment of Rs 1,700 crore (Rs 17 billion) for enhancing the
production capacity by 250,000 units annually.
Our Vision -
The Leader in the Indian Automobile Industry, Creating Customer Delight and Shareholder's Wealth; A
pride of India.
Quest Unlimited -
“After 25 years of leadership, what next?” It is not for us to predict the future. Other than to say that the
Quest is unceasing. We continue on our journey, uninterrupted and without distraction, avoiding
complacence and flamboyance, to explore newer frontiers, strengthen and expand partnerships,
connect with the layers and layers of a still larger world and embed ourselves deeper in the lives of
people.
Success Mantra -
Success in this business, we said, asks for “Stamina and Patience, Order and Creativity, Skills hard and
soft and it needs all of them to Co-exist in the Right Proportion.” We follow the natural low of 3G – Give
is the route to Get and Grow.
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CORPORATE INFORMATION -
Board Of Directors -
Mr. R. C. Bhargava, Chairman
Mr. Shinzo Nakanishi, Managing Director and CEO
Mr. Tsuneo Ohashi, Director and Managing Executive Officer (Production)
Mr. Shuji Oishi, Director & Managing Executive Officer (Marketing & Sales)
Mr. Keiichi Asai, Director & Managing Executive Officer (Engineering)
Mr. Manvinder Singh Banga, Director
Mr. Amal Ganguli, Director
Mr. D. S. Brar, Director
Mr. Osamu Suzuki, Director
Ms. Pallavi Shroff, Director
Mr. Kenichi Ayukawa, Director
Contact us -
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BUSINESS HIGHLIGHTS
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Company’s Snapshot -
Above 50% market share in passenger cars and van type Vehicles for all 25 years
Over 7 million cars produced & sold cumulatively
Over 500,000 cars exported cumulatively
1st in customer satisfaction for 9 consecutive years – J D power CSI survey
One million units/ annum total capacity
Gurgaon facility - capacity 700,000 units/ annum
Manesar facility - capacity 300,000 units/annum
Over 7,600 employees on its rolls.
681 sales outlets in 454 cities
2767 workshops in 1314 cities
315 pre-owned car outlets in 181 cities
Recent AWARDS -
India's Most Trusted Brand 2009: The Economic times
Maruti Suzuki has been ranked Indian most Trusted Brand by India's leading Business newspaper The
Economic Times. This prestigious accolade comes alongside company's 10-year long pole position in
customer satisfaction surveys.
The biggest draw for the past ten years has been the award for highest recognition by the customer. In
2009-10 again, for the tenth consecutive time, Maruti Suzuki ranked the highest in JD Power Customer
Satisfaction Index.
Other Accolades
During 2009-10, the company, its products and services received reputed awards and accolades
instituted by independent expert groups, media houses and research agencies.
These include:
Ritz – Hatchback of the year
Ritz - Car of the year
Maruti Suzuki as the 'Manufacturer of the year' by CNBC Overdrive
In the World's Most Reputed Company Survey 2009, Maruti Suzuki ranked third amongst global car
companies and 49 amongst all companies across all segments.
ICSI National Award for Excellence in Corporate Governance'
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Products -
The company has a portfolio of 13 brands and over 150 variants across Maruti 800, Omni, international
brands Alto, A-star, WagonR, Swift, Ritz and Estilo, off-roader Gypsy, SUV Grand Vitara, sedans SX4 and Swift
DZire and the newest entrant Eeco.
Quality –
A product of poor quality requires repeated inspections, entails wastage in terms of repairs and
replacements. "Do it right first time", is the principle followed to avoid wastage.
To ensure quality, robots were devices and deployed especially where they reduced worker fatigue and were
critical in delivering consistent quality. With consistent improvements in the plant the company was able to
manufacture over 600,000 vehicles in 2006-07 with an installed capacity of just 350,000 vehicles per year.
The role of the CSR department is to professionalize CSR activities in Maruti Suzuki and strengthen the
mechanisms involving the activities. Significant efforts have been taken to contribute to society at large,
through its corporate activities, especially in the areas of Road Safety and Vocational Training. Maruti
Suzuki has set up dedicated teams with requisite expertise to steer the social projects.
Train 500,000 people in safe driving in the next 3 years across India
While utilizing the existing 4 Institutes of Driving Training and Research (IDTR) in Delhi, Dehradun
and Vadodara and 61 Maruti Driving Schools across the country the company will enter into
partnerships with state governments for more IDTRs and with its dealers for more Maruti Driving
Schools
Of the 500,000 people to be trained, at least 100,000 will be people from underprivileged section of
society, who are keen to take driving as a profession.
The company will continue to support to government and industry in their efforts for road safety
Sustainability Approach –
In line with the global environmental concerns, we have identified the following focus areas with regards
to the protection of environment and resources for the future generations.
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CO2 emission reduction
Energy Conservation
Water Conservation
Solid Waste Management
Material Usage and Weight reduction
Fuel Efficiency
The challenge faced by the society is how to meet the needs of the present, without compromising the
ability of future generations to meet their own needs. Maruti Suzuki strongly believes that an investment
in environment friendly products and manufacturing facilities is in the best interest of the society as well
as the business. The last 25 years of our journey has reinforced the belief that environment friendly
initiatives make products more acceptable to customers and help Maruti Suzuki grow profitably in every
sphere.
Since Maruti Suzuki started operations, conserving environment and natural resources has been an
integral part of our systems and processes. The concept of "Reduce, Reuse, Recycle" (3R's) has been our
driving principle. This three pronged strategy or the 3 R's has been promoted in all our manufacturing
facilities, supply chain and logistics operations.
Maruti Suzuki also follows the Philosophy of "Smaller, Fewer, Lighter, Shorter and Neater". This
Philosophy has helped Maruti Suzuki in optimal utilization of resources and cost savings.
Unique advantages -
India's largest certified used car dealer network
340 outlets in 197 cities and growing
All car related services under one roof
professionally trained manpower
Complete peace of mind
These initiatives, besides providing total mobility solutions to customers in a convenient and transparent
manner, have helped improve economic viability of the company's dealerships
Exports -
What do countries like Poland, Finland, Iceland, Malta, Switzerland, The Netherlands, Algeria and Italy
have in common? Maruti Suzuki cars ply on the roads of these countries, and what's more, they are soon
becoming the fastest selling cars in those lands.
Maruti Suzuki exports, entry-level models across the globe to over 100 countries and the focus has been
to identify new markets. Some important markets include Latin America, Africa and South East Asia.
The Company clocked its highest ever exports at 70,023 units, a growth of 32.1% in the Fiscal Year 2008-
09.