Dissertation:

Discussing Your Findings and Drawing

Conclusions
Learning objectives

By the end of today’s seminar you will be able to:

• Bringing critical analysis of your results;

• Drawing conclusions and/or make recommendations
based on your findings and analysis.

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Your findings

• Simply put – just explain what you did and what you
found;

• Impose a clear structure on the data/information

uncovered.

(Greetham, 2014; p.256)

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Bringing critical analysis to your findings

• What are your findings?

• What do you think about this?

• What makes you think that?

• What conclusions can you draw from this?

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Exercise

‘Physical album sales no longer translate to

financial income for artists’

What details would you need to critically analyse

this statement?

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Exercise

‘Physical album sales of vinyl and CDs

outstripped digital downloads in the USA in
2017. With streaming now commanding 65% of
the US market, physical album sales sneaking
into second place with 17%, generating $1.5
billion for the industry, ahead of digital
downloads on 15% ($1.3 billion), claims that
digital sales have decimated physical sales are
inaccurate.’

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Drawing conclusions and/or make recommendations
based on your findings and analysis

• What are the main findings?

• How has the research question/research aim been

addressed through your established evidence and fitting
methodology?

• The impact and importance of the research

• Make your conclusions and evaluate the findings.

• Critically analyse and illustrate points of further study derived

from the findings.

• There should be no new material included in this section.

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