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ARIJIT BOSE

Pune, Maharashtra - 700156  Phone: +91-9051925025, 03326880248  arijit.bose.0308@gmail.com

PROFESSIONAL PROFILE
Management professional with 7 years of experience in analytics, marketing & market research with a
focus on the Retail and Energy & Resources industry. Strong experience in data analytics, dashboard
development using BI tools. Business Analysis and solution design are key deliverables in current role.

CORE COMPETENCIES
 Business Analysis  Data Analytics using R  Power BI & Tableau
 Market Research  Sales Support & Pre-Sales  Excel Modeling
 Digital Marketing  IT Services Marketing  Analyst Relations

PROFESSIONAL EXPERIENCE
TATA CONSULTANCY SERVICES
Lead Business Analyst, Innovation & Solution Integration | Pune | Aug 2018 – Present
 Leading the development of and ideation around Business 4.0 Advisory offering for the Consulting
business unit creating a combination of data analytics, AI, IoT and RPA.
 Led the successful pursuit of and response to two major deals for Norfolk Southern Railways and
Roche healthcare.
 Developed a successful Advanced Analytics use case and PoC around Vendor Reliability Dashboard
for digitization of procurement function using R and Tableau.
 Strong exposure to process mapping and consulting in the Logistics to Transportation (LtT), Record
to Report (RtR) and Order to Cash (OtC) domain.
TATA CONSULTANCY SERVICES
Lead Business Analyst, Retail & CPG Unit | Pune | Sep 2017 – Present
 Leading the design and the creation of a Net Revenue Management platform for a global
beverages client from grounds up with the vision to create an NRM product for the larger Retail CPG
industry. A special focus on the Profitability and Pricing Analytics.
 Data Profiling and Harmonization across the client’s business and technology landscape for
readiness assessment and eventual deployment of the NRM platform.
 Led Design Thinking workshops with stakeholders to design the NRM platform and then implement
it using Power BI.
TATA CONSULTANCY SERVICES
Marketing Lead, Energy & Resources Unit | Mumbai | Mar 2015 – Aug 2017
 Led the creation of the TCS Energy & Resources Experience Center to showcase transformational
stories to visiting C-suite executives. Hosted visits by client CEOs and senior client executives for
account based marketing and business development.
 Led the market research initiative for ER marketing covering, competitor analysis, emerging trends,
industry and geo based research reports, as well as customized research for deals and engagements.
 Led marketing operations across multiple enablers including Analyst Relations, Account Based
Marketing, Events, Digital Marketing, Thought Leadership, Content, Research and Process
Excellence. Created comprehensive Annual Marketing Plan across enablers with key milestones
indexed to business goals. Responsible for tracking and reporting monthly and quarterly ROI of
marketing initiatives.
 Led the execution of sponsored and bespoke Oil & Gas events in North America. Close tracking of
event ROI on the filters of TCS thought leadership, networking and branding opportunities.
 Analyst Relations management for Energy & Resources with IDC, HfS, Gartner and Forrester to
manage TCS’ perception and garner positive mentions and recommendations. Led the execution of
IDC Oil & Gas MarketScape and HfS Energy Blueprint confidence indicators with TCS being rated a
leader amongst peers in Oil & Gas services.
 Institutionalizing operational excellence across the marketing function through replicable and
scalable governance structures. Led the Tata Business Excellence Model audit for Energy, Life
Sciences and Manufacturing marketing units. Rated 800+, a first for TCS.
TATA CONSULTANCY SERVICES
Research Analyst, Global Consultancy Practice | Calcutta | Jul 2013 – Feb 2015
 Authored reports on Digital Re-imagination as a Nexus of Four Forces and Digital Complexity &
Simplification. Utilized by the consulting practice to realign offerings in line with the new TCS
themes of Digital and Simplification.
 Co-created new Consulting offerings with the Integrated Consulting Solution practice around areas
of Operational Excellence, Globalization and Localization. Instrumental in providing the market
research and strategic input needed by the new practice to create a roster of offerings.
 Authored a suite of market research reports on Latin America to help GCP grow its footprint in a
relatively new geography. Identified countries, sectors and firms with specific opportunities for
GCP. Involved strategic, financial, and socio-political analysis of various Latin American nations and
industries.
 Exploratory reports on niche industries - Digital Publishing industry and European Railway and
Freight industry. Providing the consulting practice an in-depth analysis of market dynamics,
technologies, IT systems, business models and assorted technology trends.
INFOSYS TECHNOLOGIES LTD.
Senior Software Engineer | Pune | Jun 2007 – Jul 2010
 Business Analysis, design and code creation for British Telecommunications’ Local Loop Unbundling
services. The role involved regular interaction with the client across geographies to translate the
business requirements into code within the parameters of desired quality.
 Creation of a reusable code repository that delivered 12% savings across the group in 2009.
 Developed a Testing Automation Tool which reduced test order placement cycle time by 80%
across BT.

EDUCATION
PGDM BM – Finance & Operations 2013 XIM, Bhubaneshwar 76.86%
B.E. - Telecommunications 2007 PESIT,Bangalore (VTU) 77.3%
XII - C.B.S.E. 2003 DAV JVM, Shyamali, Ranchi 89.2%
X - I.C.S.E. 2001 De Nobili School, CTPS 96.0%
INTERNSHIPS
Larsen & Toubro Ltd.
Mumbai | 2012
 Development of an Excel tool using Visual Basic to automate compensation and benefits across the
firm. Benchmarked compensation across the sector to aid in developing a competitive
compensation structure through a benchmarking tool for comparison across 30 geographies and all
roles.
Texas Instruments Ltd.
Bangalore | 2006
 Creation of an interactive whiteboard for collaborative learning experiences across distributed
locations.

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