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MOTIVATIONAL TOOLS ADOPT BY BHARTI AIRTEL :-

Airtel MATE is an integrated telecom and IT application that enables


organizations to extend data intelligence to field operations. It enables
access and exchange of data while on the move and only authorized users
could access business data through mobile devices.
The enterprise services division of Bharti Airtel is now targeting to deploy
10,000 Mobile Application Tool for Enterprise (MATE) from the current
1500 deployments. In the last two months Bharti Airtel have deployed
approximately 1500 MATE solution with their corporate customers. By this
year end, they have plans to deploy at least 10,000 MATE solution across
enterprises.
At present, Bharti Airtel uses GPRS service for data transfer. The
upcoming 3G services would boost more deployment of MATE solution.
This application connects the field employees with enterprise servers.
The application is designed as per the need of the enterprise and a field
employee can feed the required data into the application, which can be
captured in real time by the enterprise, promises Bharti. There are
templates also available which an enterprise can use to solve its purpose.
The MATE platform promises to be a great proposition for various
industries that depend on their field force, such as the retail, media and
FMCG sectors, among others. Depending on the requirements, Airtel will
be deploying the MATE platform to help organizations in their operations
and ultimately provide better customer service.
Bharti Airtel is working on a pilot project in rural health services with
some of the state governments where a person on field goes to the
patient and feeds the entire test finding in MATE which a medical officer
sitting in a hospital immediately accesses and runs prescription for basic
relief to the patient.
MATE solution can be of great help to broadcast reporters as OB van
cannot be taken everywhere. Using MATE, a journalist can seamlessly
transfer live footage to his channel using GPRS connectivity, with a good
mobile phone with high resolution camera.
MATE only works on Bharti Airtel mobile connections and can be
integrated on three mobile platforms viz, Java, Symbian and Windows.
How to Bring The Best out of Employees – The ‘R-T’ Formula
Airtel have always prided themselves on their ability to draw and retain the
best of talents. Of all the resources that are processed in the organisation,
Human Resources play the most crucial role in organisational
success.
In fact, there is a school of thought that human resources are not really
“Resources” at all, in the true sense of the term – a resource should be
available for deployment at the beck and call of an organisation; human
resources are not available that way! The intricacies and semantics apart,
there is no arguing the fact that companies can not function if their vital
human resources are ignored.
Personnel Development involves the processes that go into identifying
the skills and potential of the typical employee, measuring his performance
against organisational standards and his own potential and enabling him to
attain the levels expected of him by the management. While that may be a
simplistic version of the functions of the Human Resources Management
department, Human Resource Managers and HR Consultants are working
over-time to find that mythical potion that would make the employee work in
line with set performance standards.
While there are a host of measures that HR Practioners implement to get
the best out of the employee, most measures fail, not on account of the
inability of the employee to grasp what is implemented, not because of lags
in the processes of enabling and empowering the employee but because of
the vital missing links that lie within the organisation – Respect for
Employees and Trust on Employees. Respect and Trust are not within
the realms of Training and Development alone but are important aspects of
the organisational culture.
Organisational culture should be conducive for development and nurturing
of these key ingredients that act on the subconscious minds of employees.
While a whole list of motivational tools exist that can readily be deployed to
rev up the organisation towards its goals, a culture that respects employees
for what they are and one that confers unconditional mutual trust across the
board is what will make the magic work. The other ingredients that go into
employee motivation – of self esteem, motivation, job satisfaction,
organisational commitment and communication - would all be largely
influenced by the ability of the top management to mould its culture to
incorporate irreplaceable values of Respect and Trust.

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