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www.mimora.

in
Introduction

ABOUT MIMORA
Mimora is the 1st online seasoned ready-to-eat seafood
snack provider. We are an exclusive online seafood retailer
brand born out of coastal creations in 2018. Our primary
objective is to cater first quality Fishes, Crustaceans and
Molluscs on a value-added basis. We ensure high-
quality nutritional products to our customers with the
intention of earning goodwill for the money we get from the
consumers in the long run.

CONCEPT

At Mimora, we follow stringent


policies to ensure top-notch
safety and quality of our products.
In regards to the manufacturing of
our products, we make sure the
traditional methods are replaced
by rich seasoning methods that
keep the products fresh and
nutritional incorporated by
modern taste.
PRODUCTS DETAILS

VARIETIES

SHRIMPS SQUIDS

ANCHOVY TUNA CRUMBS

FLAVOURS

Chilly Garlic Peri Peri


Tangy Tomato Schezwan
PROFiLE

HISTORY OF PRODUCTS
The usual ingredients including traditional masala mixed with a
proportion of oil failed to produce a non-perishable product which in
turn lead us to venture into the idea of food seasoning.

CONCEPT
At Mimora, we follow stringent policies to ensure top-notch safety and
quality of our products. In regards to the manufacturing of our products,
we make sure the traditional methods are replaced by rich seasoning
methods that keep the products fresh and nutritional incorporated by
modern taste.

E A R LY S A L E S
Once we realized the significance of catering a centre food market on
par with the international standards are quite challenging, we decided to
shift our focus on land infrastructure, machineries & equipments,
marketing, research development. Human resources, electricity and
other utilities to tap on early sales.

CUSTOMER RESPONSE
Our initial strategies involving only two variants i.e, Chilly Garlic and
Peanut Butter from the family of Anchovy Fish has garnered some
splendid customer response. Therefore by intense and continuous R&Ds
on marine products, we have expanded our production to close to 50
variants through online sales.
AVAILIBILITY

AVAILABILITY OF RAW MATERIALS

Indonesia $3.11 Billion USD


Netherland $3.13 Billion USD
Sweden $3.7 Billion USD
Chile $4.0 Billion USD
Canada $4.2 Billion USD
India $4.6 Billion USD
USA $5.1 Billion USD
Source:www.worldatlas.com

Vietnam $5.8 Billion USD


Norway $8.8 Billion USD
China $14.1 Billion USD

India stands on 5th place for procurement of sea food in overall world,
which gives us plenty of oppurtunity to build the business globally whilst
maintaining the original taste from Indian coast.
PROCESS

STAGE 1

SET UP & OPERAIONS

The initial process involves recovering raw materials


and asserting it with respect to the specified
requirement. Further, the operations need to be
carried out in about 3000 Sqft and spacious land for
sundry.
At Mimora, We have all the infrastructure to carry out
the initial SET UP and OPERATIONS.

RAW MATERIAL PROCESSING

A dedicated set of expertise will be employed to take


over the entire raw materials processing. The core
process will be done with the availability of labours
employed to remove unwanted parts such as head, tail
and gut.

WASHING

The process of washing plays a significant role for it


involves a strong workforce. We make sure it is done
on par with international standards without any
discrepancies.

DRYING
In order to maintain a moisture level up to 8 to 10 per
cent, we deploy a dedicated team. The indicated
moisture level provides all our products with a longer
shelf life. Drying is especially required apart from
sundry, solar dry and solar-cum-electrical drier.

We can also avail Green House Drier to increase the


production very quickly as of contemporary standards.
PROCESS

STAGE 2

FRYING

Once the initial processing techniques are completed,


we can go for frying for the meat to be cooked well. It
is done under appropriate temperatures with the
utmost concentration on quality and hygiene
standards.

OIL DRYING &MARINATING

The procedure involves


drying out of oil content
followed by marination.
Marination is the process
where the incorporation
of specific flavours is
done with our self
designed mixing unit.

PACKAGING
DRYING

Our packaging unit is specifically designed to ensure


the desired output by keeping the innumerable efforts
intact, thus delivering distinctive product to the end
users.
EXISTING SETUP

WHY CHOOSE INDIA SETUP?

Since we have an existing setup, the inital (STAGE 1) process


can be done at reasonable terms and investment is not
required for labours and manufacturing location. Therefore, it
saves the initial capital investment. An additional benefit
is,there is no GST for export orientation.

LOW INVESTMENT LOW LABOUR COST

NO GST FOR EXPORTS SAVING CAPITALS

AVAILABILITY OF EXPERTS
GLOBALIZATION

WHY CHOOSE OMAN SETUP?


In spite of the fact that OMAN is the hub of
international trade, it largely facilitates the below
mentioned factors to flourish in the industry

Feasibility in doing business

Ease of transportations

Cose effective infrastructure

Full ownership of business (Foreigner)

5 Years tax free

Internation exposure

Customer based expansion

Consumer affordability

Trade ties with Singapore & USA

OMAN MAP (MIDDLE EAST)


CONCLUSION

THANKS FOR YOUR TIME


We really appreciate your time on seeing the proposal. We have a
strategic plan deviced for which investors will be glad to work alongside
with a rapidly growing business. We really look forward to hear from you
to further this proposal and get started with this venture. Your views and
opinions are very much appreciated.

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