King’s Turon

Bless your plate with King’s Turon!

Address: Lozano Building, 112 C. M. Recto, Poblacion, Dabaw, 8000

Lalawigan ng Davao del Sur
Email ad.: kingsturonPH@gmail.com
Contact Numbers: Smart: 0946-748-8318
Globe: 0929-418-3593
Vision:

To have branches not only in Davao City but also around the Philippines and to be
successful in the field of turon business among our competitors and to follow high
standards of quality service.

Mission:

We provide nutritious and delicious products with affordable prices. We create unique
flavors for our customers and establish good rapport with them. We will continue to train
our employees so that they will always aspire to perform their best especially in giving
excellent service.
Nature of Business:

Our business is a manufacturing business. It belongs to the food industry.

Form of Ownership: Sole Proprietor – owns by one person thus he takes all the
responsibilities pertaining to his business.

Business proponents:

Alfarero, Jinchrel / 0946-748-8318

Brgy 21-C Piapi Blvd Davao City
Jinchrel08@gmail.com

Bagoyo, MhelJhon / 0955-514-8244

Brgy. 27-C Sta.Ana Wharf Davao City
mheljhonbagoyo@gmail.com

Bautista, Renathon / 0935-650-9439

Brgy.27-C Davao City
Renathonmanigobautista@yahoo.com

Compuesto, Jeralden /0935-243-2320

Prk 14 262 salvacionbusnadavao city

Estano, Justin /0966-569-7925

Justinestano054@gmail.com

Ismael, Abulcair /0955-357-7178

ismaelabulcair@gmail.com

Otero, Alcie / 0912-003-1000

alcieotero@gmail.com

Timbal, Precious Abrylle / 0946-738-0267

preciousabryllet@gmail.com
Location: (Sketch)

History
We started this business last September 5, 2019 . After we choose our product
and promote it, we got feedbacks and then we think that this would be successful so we
find the best location where there are possibilities that our product will be known
because there lots of people passing by the area. Lastly, when everything is settled we
launch our business and continue promoting it until it would be successful.
Products:
Describe
Products your product Features Benefits Selling
and services Price (in
pesos)

Turon Our product This turon is The benefits

isn’t like that at its biggest that the 8.00
 Classic Flavor ordinary size with customers
 CreamyDuo turons you different will get are 13.00
Flavor see in the flavors like the nutrients
 Squazzylicious sidewalks. ube,banana that our 10.00
Flavor and squash. product has
like
potassium,
vitamin B6
etc.

Juice These drinks It has It contains

are made different minerals, 7.00
 Grapes Flavor with real and flavors like vitamins like
 Pineapple Flavor fresh fruits. Grapes, vitamin C, 7.00
 Orange Flavor Pineapple anti-oxidant
and Orange. etc. 7.00
It is very
nutritious.
Organizational Chart:
Compuesto, Jeralden

Owner

Timbal, Precious Abrylle

Manager

Otero, Alcie Alfarero, Jinchrel Bautista, Renathon

Cook Crew Cashier

Estaño, Justin Malanog, Zach Reynan

Cook Staff

Ismael, Abulcair Bagoyo, Mhel Jhon

Crew Crew

Industry

The food industry is a complex, global collective of diverse businesses that supplies
most of the food consumed by the world's population. Only subsistence farmers, those
who survive on what they grow, and hunter-gatherers can be considered outside the
scope of the modern food industry.

Target Customers

Since our location is in San Pedro St., our target customers are the people at the parks,
people attending the mass at San Pedro Cathedral and those who are passing by and
there are lots of people roaming around the vicinity.

Competitors Analysis

There are many competitors nearby where our store is located like Tapa King,
McDonalds, Jollibee, Chowking, and Mang Inasal. We can still compete with them
because our product is unique and perfect for those who are health conscious.
Product/Service

We can say that our product is different among the rest because we made it extra-
ordinary instead of being just an ordinary turon you see at sidewalks. Our products
are good. We always welcome our customers with a smile and that will give them
positive vibes. The surrounding is pleasant and clean and the customers will feel relax
and our employees are well trained.

Features

Our product is unique because we made it more nutritious. It is ideal for those who are
health conscious because we make sure that our product is good for our body. Our
service is also good and if the customers will have a concern they just simply contact
the number we provided and expect for immediate response.

Benefits

We are determined to make our product nutritious so that the customer can get benefits
and nutrients from our products. It is rich in fiber, antioxidants and several nutrients. We
assure you that our product is health friendly.

1. Marketing Research

Why We choose this product because we think that this is easy to sell.and
many will buy it.
What King’s Turon
Which Our competitors are the fast food chains and vendors nearby.
Who The people attending mass in San Pedro Cathedral, those who are
strolling at the parks and those who are passing by.
When We started our business on August 23,2019
Where Lozano Building, 112 C. M. Recto St., Davao City
How We cooked our product with love and it is special because we do it
with care.

1. Market Methodology Used

The Market Methodology we used is survey research. We conduct a research to
customers by free tasting.

2. Market Research Result

The result of our market research was successful because 25 people out of 30
that avail our free taste said it was delicious and more nutritious and they will
surely patronize it.
The 7P’s in Marketing
Positioning Turon is delicious, affordable and very nutritious. An edge over
others.
Product Turon and Juice
Packaging Mini paper bags item weight 12 ounces. We think that it would
be very much presentable if we package it with mini paper
bags.
Place Lozano Building, 112 C. M. Recto, Poblacion, Dabaw, 8000
Lalawigan ng Davao del Sur
People The people attending mass in San Pedro Cathedral, ,those
who are strolling at the parks and those who are passing by.
Promotion The customers can refill their juices
Price Turon 10.00, 13.00 and 8.00.Juices 7.00

Draw your Store Lay-out/Plan Lay-out if manufacturing.

Table Table
1 2

Table Table
3 4

Table 5
Draw your workflow diagram.
 The customes arrive

Customers will order

Cooking of product

Dine in Dine in or Take out Take out

The customer will pay

The cashier give the change

and also the receipt

The customer will sit on

their chosen table

The waiter will serve their

orders

Clean up the table for the The customers will

next customers leave

End

1. How to attract Investors

Find out as much as you can about your prospective investor. This works well both for
approaching investors and venture capitalists. Learn about their past investments, try to
define where their interests lie, if possible, find out if they have invested in similar
projects before. Of course, some information may be confidential, but it will be worth the
effort to be prepared to meet your investor by learning their background. Besides, this
may give your meeting a positive start by showing your investor-to-be that you are
taking the matter seriously.