CHAPTER III

RESEARCH METHODOLOGY

This chapter presents the method which was used in gathering and compiling

information about the Factors Influencing the Patronization of Secondhand Clothing

among the Tourist of Baguio. It also discusses the tool and procedure that we use in

gathering the data and statistical treatment used in analyzing and interpreting the data.

RESEARCH DESIGN

This research adopted a descriptive research design to investigate the factors

influencing the patronization of secondhand clothing among the tourist of Baguio.

Descriptive research determines the practices and gathers information.

LOCALE OF THE STUDY

This study will be conducted by the researchers at Baguio City Night Market. It is

approximately 1.1 km from STI College Baguio and can be reached by 7 minutes using

vehicle and 16 minutes by walking.

RESEARCH INSTRUMENT

A self-determined questionnaire was used as the research instrument in

this research. The questionnaire sought information for the data gathering process to get

quantitative data. The research is divided into two parts:

Part I- Letter to the Respondents

 Part II- Questionnaires

DATA PROCEDURE GATHERING

CONTROL Of EXTENEOUS VARIABLE

The data that will be gathered will be treated statistically using frequency and

percentage. The collected data will be tabulated. The data gathered were the Factors

Influencing the Patronization of Secondhand Clothing among the Tourist of Baguio. The

presentation of the data will be shown through frequency counts and the tabulated data

will be presented in ascending order. Also graphs will be used to illustrate the

summarized findings from the research.

The following formula will be used to compute the percentage (P):

𝑓
𝑝= 𝑥100
𝑛

Where in: P=Percentage

f= Frequency

n= total amount of items in your data

 STI College Baguio
Senior High School
Dear Respondents,
Greetings!
We, the students of Accountancy, Business and Management are currently
conducting a research entitled “FACTORS INFLUENCING THE
PATRONIZATION OF SECOND-HAND CLOTHING AMONG THE TOURIST
OF BAGUIO” for the compliance of our subject Inquiries, Investigate, Immersion
Concerning this, we would like to ask your full cooperation in answering questionnaires
honestly and truthfully to accomplish this research. This is confidential and will only be
used for the study.
Truly Yours,
ABM Students

Part I. Demographic Profile of the Respondents (Please write your answer on the space
provided).
Name (Optional):______________________ Date:_______________
a. Gender: _______________
b. Age:________
c. Ethnicity:______________
d. Hometown:______________

Part II. Questionnaire

Direction: Put a check mark on the blank space that corresponds to your answer for every
question. If not please specify on the space provided.