ORGANIZATION STUDY ON MYPOL

CHAPTER - 01

INTRODUCTION ABOUT INTERNSHIP AND INDUSTRY PROFILE

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INTRODUCTION ABOUT INTERNSHIP

An internship is on-the-job training for many professional jobs, similar to an apprenticeship, more
often taken up by college and university students during his undergraduate or master degree in
their free time to supplement their formal education and expose them to the world of work.
Internship offer various occasion to interns during internship programs to expand familiarity in
their choose area of work, to find what they have an importance in an exacting in specific line of
business, develop professional network links, build interpersonal skills or get some credit points.

An internship may be compensated, non-compensated or some time to some extent paid. Paid
internship is usually the norm in field like medical and health science, engineering, laws and
politics, business, graphic design accounting, banking and finance, information technology, media,
journalisms, hospitality and tourisms whereas unpaid internships are common.

At NGO - not for profit organization and think tanks and are deemed voluntary. Internship may be
part-time or full-time; they are part-time during the academy year and full-time in the summer
vacations. They are usually last for six weeks to two months or four weeks to one month.

NEEDS FOR THE STUDY

 To understand the nature of the organization

 To know SWOT Analysis of the company
 To know the effect Mc Kinsey's 7s framework with special reference of the company
 To know the achievements of the company
 To understand the financial position of the organization

OBJECTIVES OF THE STUDY

 To analyze the practical implication of theoretical knowledge acquired during the MBA
program
 To gain practical knowledge about the organization
 To understand the major functions along with products and services of the organization

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RUBBER INDUSTRY :

Three major categories of rubber in use today, namely:

 Natural Rubber
 Synthetic Rubber and
 Reclaimed Rubber

Natural rubber is produced from the sap of rubber tree, which grows primarily in South East Asian
countries.

Synthetic rubber is artificial rubber, made from raw materials such as butadiene, styrene, isoprene,
chloroprene, isobutylene, acrylonitrile, ethylene and propylene. Synthetic rubber is mostly
produced in the industrialized countries - the United States, Japan, Western Europe and Eastern
Europe. Brazil is the only developing country with a significant synthetic rubber industry.

Reclaimed rubber is a made by the treatment of ground vulcanized scrap of rubber tyres, tubes and
miscellaneous waste rubber articles, through the applications of heat and chemical agents. This is
followed by intense mechanical working, which gives regenerated rubber almost original
plasticity. Natural rubber accounts for about 42% of the overall global production of rubber.

The Global Rubber Industry

Global natural rubber production stood at 9.67million metric tonnes in 2016 and grew at a
CAGR of 7.68% during 2014 - 2016. Asia is the largest source of natural rubber, accounting for
around 94% of the total world output. The three largest rubber producing countries are Indonesia,
Malaysia and Thailand, which together account for around 72% of all natural rubber production.

Natural rubber has qualities that make it a preferred material in many engineering applications. Its
long fatigue life and high strength make it an ideal material for tyres, tubes, mountings and hoses.

The global consumption of natural rubber is mainly determined by two hoses.

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 Economic growth in major natural rubber consuming countries

 The prices of natural rubber relative to synthetic rubber

Worldwide rubber consumption

Region Synthetic rubber Natural rubber

(1000 tons) (1000 tons)
North America 2,749 999
Western Europe 2,137 930
Asia and Oceania 1,849 2,043
Latin America 575 260
Central Europe 215 65
Common wealth of 1,665 100
Independent states
Middle East and Africa 124 162
China and Asia 453 750
TOTAL 9,767 5,309

INDIAN RUBBER INDUSTRY :

Indian rubber industry has been growing in along with the strength and importance, as a
part of India's burgeoning role in the global economy. India is the world's largest producer and the
third largest consumer of natural rubber and is also one of the fastest growing economies globally.
With a stable annual growth rate of 8-9%, rising foreign exchange reserves, rapid expansion in the
capital markets and FDI inflow, India proudly stakes its claim as the second fastest growing major
economy in the world. Such factors combined with high concentration of automobile production
and the presence of large and medium industries in South India, Chennai has become the perfect
place for the event India Rubber Expo-2017.

Production of rubber in the world was considered to be very unstable during the last few years.
Comparatively, with the world India's production of rubber is consistent at the rate of 6% per
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annum. The Indian rubber industry has been growing tremendously over the years. 90% of India's
total production of natural rubber is contributed by Kerala. Kerala and Tamil Nadu together occupy
86% of the growing area of natural rubber.

SIZE OF THE INDUSTRY The size of the Indian rubber Industry is about 6000 unit
comparing 30 large scale, 300 medium scale and around
5600 small scale and tiny sector units.
GEOGRAPHICAL Kerala is the leading producer of rubber, followed by
DISTRIBUTION Punjab and Maharashtra.
OUTPUT PER ANNUM Today Indian rubber Industry consists of turnover of Rs.
12000 crores.
PERCENTAGE IN WORLD India is the world's largest producer and the third largest
MARKET consumer of natural rubber
MARKET CAPITALIZATION India's rubber production varies between 6 and 7 lakh tons
annually which amounts to Rs. 3000 crores.

The Indian Rubber Consumption is as follows:-

 Automotive tyres sector : 50% consumption of all kinds of rubbers.

 Bicycles tyres and tubes : 15%
 Footwear : 12%
 Belts and hoses : 6%
 Camelback and latex products : 7%
 Other products : 10%
Top 10 rubber producing Countries

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MARKET CAPITALIZATION

India's rubber production varies between 6 and 7 lakh tons annually whivh amounts to
Rs.3000 crores. 70% of the total rubber production in India is in the form of ribbed smoked sheets
(RSS) and is also imported by India accounting for 45% of the total import of the rubber. Today
Indian rubber industry consist the turnover of Rs 12000 crores. Most of the rubber is consumed by
the tyre industry which is almost 52% of the total production of India. Kerala is the leading
consumer of rubber, followed by Punjab and Maharashtra. Though, India is one of the leading
producers of rubber it still imports rubber from other countries. At present, India is importing
around 50000 tons of rubber annually.

Domestic and Export Share

The export share of Indian natural rubber has increased tremendously over the years and
have reached 76000 tons in 2015 -16. India's exports of rubber products, which include tyres,
exceeded Rs. 2000 crores according to a recent estimate. Products exported are as follows:

 Automotive tyres and tubes

 Rubber and canvas footwear

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 Cycle tyres
 Pharmaceutical goods
 Rubber hoses, cots and aprons
 Belts and beltings
 Sheeting

Employment Opportunities

A person with minimum graduation can have a good career in this industry but
specialization in the subject would give an added advantage. Sectors covered by Indian Rubber
industry for the employment of the Individuals are:

 Civil
 Aviation
 Aeronautics
 Railways and agriculture transport
 Textile engineering industries
 Pharmaceuticals, mines, steel plants, etc.

Top leading companies :

The All India Rubber Industries Association (AIRIA) is a non-profit making body

serving the rubber industry and trade with the objectives of safeguarding and promoting interests
of the industry. In the year 1945 the all India rubber industries association was formed which is an
apex body of the rubber industries- both tyre and non-tyre sectors and also of the traders dealing
in raw rubbers, chemicals and other raw materials etc. The Association is to protect and promote
the interests.

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It has around 1200 members affiliated to it spread all over the country. The Association has its
central office at Mumbai with 4 regional offices at New Delhi, Kolkata, Chennai and Mumbai and
a Chapter office at Pune.

Latest Developments

 India is the third largest producer of rubber in the world and is the fourth largest consumer
of Natural rubber.
 India is fifth largest consumer of natural rubber and synthetic rubber together in the world.
 India and China are the only two countries in the world which have the capacity to consume
the entire indigenous production of natural rubber.

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CHAPTER - 02

ORGANIZATION PROFILE

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MYSORE POLYMERS AND RUBBER PRODUCTS LIMITED

BACK GROUND

Mysore Polymers And Rubber Products Limited is a Public Incorporation on 13 February

1981. It is classified as Non-government company and is registered at Registrar of Companies,
Bangalore. Its authorized share capital is Rs. 120,100,000 and its paid up capital is Rs.46,428,352.
It involved in Manufacture of rubber products.

Mysore Polymer And Rubber Products Limited's Annual General meeting (AGM) was lst
held on 02 September 2017 and as per records from Ministry of Corporate Affairs (MCA), its
balance sheet was last filed on 31 March 2017.

Mypol is a company that produces rubber products. We prepare a range of rubber products
for specialized and industrial needs like rubber to metal bonded products, rubber to fabric bonded
diaphragms an cater to USA, Europe, South-east Asian markets. Mypol is the foremost preparer
of automotive butyl & chlorobutyl inner tube preparer of India. We prepare more than 45different
sizes tubes for 9 different oe buyers and are perhaps the largest preparer of automotive butyl inner
tubes in India.

In the year 1981 a group specialized in rubber and polymer technology, engineering, marketing,
finance & management joined together & identified Automotive Butyl inner tubes as the next wave
this is the Indian tire and tube industry. This was the beginning of MYPOL production started
within a year in 1982. The company's focus on the two wheeler market paid off. Soon MYPOL
gained a formidable reputation within the industry as a reliable supplier and partner. Presently
MYPOL manufactures Butyl & Chlorobutyl inner tubes for almost every type of vehicle from 2
wheelers to large trucks and farm equipment, along with a range of specialized technical rubber
products for the overseas market. Today MYPOL is perhaps largest manufacturer of high quality
butyl automotive inner tubes in India. The company is focused on customer success through its
ceaseless attention to quality, Innovation & lower cost as well as operating with high standards of
integrity.

NAME OF THE COMPANY Mysore Polymers And Rubber Products Private Limited (MYPOL)

ADRESS OF THE COMPANY MYPOL

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20 P, K, R, S. Road

Metagalli

Mysore

Karnataka - 570016

YEAR OF ESTABLISHMENT 13 February 1981

LEGAL STATUS OF FIRM Private Limited Company

COMPANY LOGO

NATURE OF BUSINESS Manufacturer

COMPANY STATUS Active

COMPANY CATEGORY Company limited by shares

COMPANY SUB CATEGORY Non-government company

CLASS OF COMPANY Public

AGE OF THE COMPANY 37 years and 5months

SHARE CAPITAL Authorized Capital :- Rs. 120,100,000

Paid up Capital :- Rs. 46,428,352

ACTIVITY Manufacture of Rubber Products

INDUSTRY Rubber industry

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EMAIL ID info@mypol.in

WEBSITE ADRESS www.mypol.in

NATURE OF BUSINESS

MYPOL is a company that produces rubber products. We prepare a range of rubber products for
specialized and industrial needs like rubber to metal bonded products, rubber to fabric bonded
diaphragms an cater to USA, Europe, South-east asian markets. Mypol is the foremost prepare of
automotive butyl and chlorobutyl inner tube preparer in India. We prepare more than 45 different
sizes of tubes for 9 different oe buyers and are perhaps the largest preparer of automotive butyl
inner tubes in India.

Rubber products permeate our world. They are used extensively in automobiles, from tires to
gaskets. They are used in Industrial machinery and household appliances. Rubber is used in
production of some articles of clothing and footwear. There are two major types of rubber:
However, there are a variety of subordinate rubber materials, usually denoted by degrees of
hardness, which can be produced from either type.

VISION, MISSION AND QUALITY POLICY

VISION STATEMENT

MYOL's vision is " prosper by Quality product and Services " Accordingly its policy
elements are customer orientation. Continual improvement of people, processes and products for
enhanced performance from time to time. Team work, Satisfaction of interested parties.

MISION STATEMENT

To develop high quality rubber products that ensure high reliability and durability.

QUALITY POLICY

• Certified company

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• Total Customer Satisfaction is our goal

To achieve this, we at focus rubber industries manufacture and supply quality rubber components
at the right time and as per customer requirements.

PRODUCTS / SERVICES

The rubber products are:

 Moulded rubber components.

 Rubber diaphragms.
 Friction liner.
 Sponge rubber components.
 Diffuser membrane.
 Thin walled components.
 Jaws.
 Air flex.
 Torroidal tube.
 Other products – tubing,gaskets,seals,bladders.

CLIENTS / CUSTOMERS

Service & satisfaction of the customer has been MYPOL's corporate goal. At MYPOL we
firmly believe in working together with our customers to bring out the best possible products
whilst building stronger and lasting relationships. This is clearly demonstrated by the fact that
MYPOL is a preferred supplier to leading tire manufacturers, defence sector, large transport fleets,
National road transport organization etc. Our tubes, through the tire manufacturers, are used as OE
in renowned multinational & Indian automobile manufacturers -

• Maruti Suzuki

• Tata Motors

• Bajaj Auto

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• Hero Honda etc

MYPOL has a growing presence in the export market to various countries across the globe.

• USA

• Germany

• Thailand

• Malaysia

• Indonesia

• Sri Lanka

• Pakistan

• Bangladesh

• UAE

• Afghanistan

• Turkey

• Uganda

• Tanzania & Nigeria

are countries where MYPOL has a created a growing market and has a strong base of clients for
its products.

OWNERSHIP PATTERN

BOARD OF DIRECTORS

SL. NO NAMES DESIGNATION

01 C. D. Nagarajan Managing director

02 S. R. Parthasarathy Director

03 C. Raghunathan Director

04 G. Santhanam Director

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05 R. Ramamurthy Director

06 P. Sridharan Director

07 M. Vijay Kumar Deputy managing director

08 V. Srikantha Executive Director

09 Arun krishnan Director

10 Rajalakshmi venkatachalam Director

AVHIEVEMENTS AND AWARDS

"MYPOL"s faith is prosper by quality, Accordingly customer satisfaction, continuous

improvements of products, processes & team work govern it's operations. Employees at MYPOL
strives to live by this motto. This vision has resulted in a rock solid reputation for consistency,
realibility & products that conform to national & international standards.

The company is focused on customer success through its ceaseless attention to quality, innovation
& lower cost as well as operating with high standards of integrity. Along the way MYPOL was
awarded the "Presidential Award for Entrepreneur Excellence" in 1968 & the certificate of merit
from CAPEXIL repeatedly for exports.

CORPORATE SOCIAL RESPONSIBILITIES

Environmental Policy MYPOL conducts its operations in an environment friendly manner.

Compliance to applicable legal and regulatory environmental requirements to which it subscribes.
Commitment to continual improvement of environmental performance and prevention of
pollution. Conservation of energy, minimization of wastes and support to environmental awareness
among its employees. Available to public on Request. Inclusion of environmental aspects in its
management system. Learning from better practices followed in similar industry. Environmental
objectives Conservation of natural resources through effective management of energy inputs and
use of water. Prevention of land contamination through effective waste disposal. Prevention of
noise pollution.

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Reduction in Consumption of inputs materials through re-cycling and reduction of rework, scrap
precious resources like water, electricity has been a key factor in all decision making, much before
"Environment Movement" became fashionable. This consciousness paved the way for the
company to become an ISO 14001:2004 EMS Certified company. The scope of EMS of the
company includes all activities albeit material procurement and storage, production and delivery
processes impact our surroundings.

FUTURE GROWTH AND PROSPECTS

• Enhancing the facilities

• Strengthen the Lab facility

• Accomplish TS certification

• Rubber injection moulding line

• Integrated Tool room facility

• Research & Development setup for design & Development

• Rubber profiles Extrusion

• Thermoplastic Elastomer &Plastics parts manufacturing

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CHAPTER: 3

MCKINSEY’S 7S MODEL

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INTRODUCTION OF 7S MODEL:-

The 7s frame work has first appeared in the book “The Art of Japanese
Management” by Richard Pascal and Anthony Athos in 1981. The two authors were looking at
how Japanese’s industry had been so successful; at around the same time Tom Peters and Robert
Waterman were exploring what made a company excellent. The 7-S Model was born at a meeting
of the four authors in 1978. It then appeared in the book “In Search of Excellence” by Peters and
Waterman in 1982. Subsequently, it was taken up as a basic tool by the global Management
Consultancy Company McKinsey to diagnose the cause of organizational problems and to
formulate programs for improvement, then on it became famous as McKinsey 7s Model.

The model starts on the premise that an organization is not just Structure, but consists
of 7 elements with a complex relationship between them.

Fig 3.1
McKenzie’s 7S
Frame Work
Model

For the successful implementation of a strategy - large of small the management

needs to take account of all seven factors. They are all interdependent, if one element changes then
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this will affect all the others. For example, a change in HR - Systems like internal career plans and
management training will have an impact on organization culture (management style) and thus
will affect structures, processes and finally characteristic competencies of the organization.

1. STRUCTURE:-

Organization structure is the skeleton of the organization. It prescribes the formal

relationship among various position and the activities. Arrangements about reporting, relationship,
how an organization member is to communicate with other members, what roles and procedures
exist to guide the various activities performed by the members of all the parts of the organization
structure.

Organization structure plays a vital role in achieving the organizational goals. So,
organization structure should be properly designed to facilitate the smooth functioning of the
organization.

Organization structure of Mypol consists of BODs at the top. Then President, under
the President, Managing Director who is the superior authority in the Dairy and he is the person
who is responsible for smooth functioning of the organization. After Managing Director there are
managers and Deputy Managers of various department who are responsible and accountable for
the activities of their respective departments. Under that there 'are subordinates, supervisors and
employees who are directly linked with department managers.

Jobs, each has a definite measure of authority, responsibility and accountability. The
structure is consciously designed to enable the organizational members to work together for the
accomplishing common objectives of the company.

Top management doing the respective functions like Budgeting and planning , Building
excellence throughout the organization, Open and Transparent communication, Setting up a
performance management system. Etc.,

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2) PROCUREMENT AND INPUT DEPARTMENT:

The procurement and input department is concerned with collection of rubber from
various DCS.

 To follow up daily procure schedule as per the plan.

 To collect quality milk by checking fat content.
 To maintain good relationship with DCS.
 To send procured rubber to production unit.

3) ADMINISTRATION DEPARTMENT:

Mypol has an administration department that takes care and controls all other
departments of the union.

The main functions are

 To develop official work procedure and process in order to increase the profit margin.
 To provides an ample opportunities for helping the employees to maintain high level of
work.
 To schedule work properly so that all jobs are completed on times.
 To maintain responsible quality and quantity standards.
 To provide satisfactory working environment for employees.

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4) FINANCE DEPARTMENT:

Finance department of the union is well staffed with resource personnel. The
department takes care all the financial transaction of the union. The department is fully
computerized.

 To take care of bills passed and bought to prepare income and profit and loss account
statement and annual balance sheet.
 Every day the cashbook is maintained to record the cash receipts and cash payments of the
day.
 Preparation of Budget, Doing banking activities.
 Maintenance of books of accounts as per Accounting Standard & Principles.
 Facilitate to various audit like Statutory Audit, Internal Audit.
 Custodian of company’s Assets, Insurance.
 To provide the daily expenses amount to other departments.
 To give the salary and wages to the employees and workers.

5) MARKETING DEPARTMENT:

Marketing department plays a vital role in determining the future abilities of the
company. Its main objective is to distributes milk and milk products to the customers and also
provides consumer education through add campaigns and participating in various exhibitions

 To plan marketing programmes.

 To analyze marketing opportunities.
 To develop marketing strategies.
 To connect consumer with the product.
 Issuing tender and receiving application for opening new parlors and agencies.

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 Fixing/organizing milk distribution routes.

 Draw new advertising strategy.

6) MANAGEMENT INFORMATION DEPARTMENT (MIS):

Public enterprises like dairies are primarily meant to achieve socio economic
objectives like fulfilling social needs. For efficient management, efficient information system is
essential. Information is the lifeblood of an organization. Decision making and planning at every
level of management requires constant information.

FUNCTIONS

A full-fledged MIS department exists in Mypol headed by Manager (MIS). This

department supplies the information to the various department managers to plan and control the
operation. An organization is managed by falling various decisions at the various level of its
management hierarchy. Information is needed to take these decisions, quality of decision while
largely depend upon the nature and type of information received from right person at the right
time.

7) QUALITY CONTROL DEPARTMENT:

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This section takes care of the quality of the rubber bought from the societies and
the chilling centers and the also the quality of various by-products of rubber.

ANALYSIS OF Rubber (Platform Test for rubber)

 Argunoreptic Test: This test is conducted to find out smell, sweet and flavor 'of Rubber.
 Clot on boiling test (COB): This test is conducted to determine heat stability of the milk.
This test is conducted as platform test,
 Adulteration test: This test is conducted to see if the producers adulterate the procured
rubber.
 Fat and SNF (solid not fat) Test: This is done to determine the amount to be paid to the
suppliers of rubber. This conducted as a laboratory test.

8) PURCHASE DEPARTMENT:

Purchase department mainly concerned with the purchase of materials which are
required by the each department and effective storage and maintenance of the same. And indent is
sent by different department duly approved by the managing director. This department act to
purchase materials. At also maintains records of all the suppliers calls for tenders, quotation, etc.

2. STRATEGY:-

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Strategies are the actions a company plans in response to or anticipation of changes in

its external environment. It also includes purposes, Mission, Objectives, Goals and major action
plans and policies.

A) OBJECTIVES OF MANMUL:

 Providing assured and remunerative market for all the rubber produced by the members.
 Providing hygienic rubber to urban consumers.
 To facilitate rural development by providing opportunities for self- employment along with
providing opportunity for steady Income at village level.
 First Aid facility at the Society level.
 Cross breeding facility through Artificial Insemination services at the door step.
 Technical guidance and supply of root slips/seeds for Fodder cultivation by the members
of the Co-operative Societies
 Effective supervision/extension services through field executives of the Union.
 Organizing exclusive co-operatives.

B) STRATEGIES FOR MARKETING BY MYPOL:

 All the vehicles are changed too medium insulated vehicle to ensure timely supply
 Every year agents orientation programme to encourage, understand the problems and
to solve
 Focus is given to train the marketing and other connected staff
 RUBBER is made available throughout the day opening " anytime rubber counters" in
Bangalore city area by providing VISI coolers/deep freezers

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 Presently private branches like heritage have captured institutional market by supplying
homogenized rubber. Hence it has introduced homogenized rebbur to capture institutional
market
 By restructuring marketing department more focus are given to key trust areas in market
development activity like consumer education, identification of new market for the existing
products planning of effective sales and promotion programme.

C) PROMOTIONAL STRATEGIES:

The main promotional techniques adopted by the MANMUL are:

1. School children will be brought to dairy for visit to create awareness.

2. Arrangements have been made for the visit of women group association. etc.,
to dairy.
3. Advertisement campaign by way of putting holders, providing display materials to retailers
are undertaken.
4. All through the day advertisement are given to cable operators for telecast and placing in
local papers.
5. Public contact programme of one day is being launched.

3. SYSTEMS:

Systems in the 7s frame work refer to all the rules, regulations and procedures, both
formal & informal that complement the organization structure. It includes all the processes and
information flow that link the organization together, consisting of management information
system, production planning and control systems, cost accounting, procedures, capital budgeting

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systems recruitment, training and development systems, planning and budgeting systems,
performance evaluation systems.

The stores Department in MYPOL follow the Codex system (Coded Control system). A
card is maintained for each item and a number is allotted. The card is attached to each article
consists of amount balance, date of issue, purchase etc. this is later recorded in separate ledger
book. The inventories are of different kind ranging from mechanical, spares, packing items to
animal drugs etc.

This department has the following services:

 It tries to maintain maximum and minimum level of inventory.

 Ordinary and locally available commodities are maintained at minimum possible level.

A) INVENTORY CONTROL SYSTEM:

MYPOL has follows inventory control system like, FIFO system (first in first out
system). It means milk, which is procured first which is sent first to production process
immediately.

B) TRAINING SYSTEM:

The union emphasizes on training the employees. Most of the training given to the
employees here are on-the-job training and few off-the-job training.

 Procurement and technical input training (NDDB).

 PG Diploma in Rural Management.
 Basic Computer Applications.

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 Data Base Administrator.

 Finance Training for non- Finance officer.
 Co-operative management training programs.
 Clean milk production training.
 Maintenance of record and auditing.

C) PERFORMANCE APPRAISAL SYSTEM:

The method of performance appraisal undertaken by the management is traditional

in nature.

For Workmen: For workmen they follow graphic rating scale technique, where the candidates
are rated for different characteristics. They are loyalty, punctuality, quality of work,
intelligence etc.

For Staff: They use confidential report when given for staff. The staff members are assessed
by their departmental head and other related supervisors and thereby a report is prepared.

D) PROMOTION SYSTEM:

MYPOL followed the Promotion system is on the basis of seniority.

4. STAFF:

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Staffing is the process of acquiring human resources for the organization and assuring
that they have potential to contribute to the achievement of the organizations goals. It includes
selection, placement, training and development of appropriately qualified employees.

The staff deals with the various personnel policies followed by the organization. Below
are given the personnel policies followed by the organization.

A) RECRUITMENT SYSTEM IN MYPOL:

Recruitment is understood as the process of searching for and obtaining applicants for
jobs, from among whom the right people can be selected. In MYPOL recruitment and selection
will be done according to he- guidelines issued by the state government. It consists of expert panel
committee comprising of 5 members. They arc president of union; managing director, register
representative, representative from NDDB and representative.

The higher position will be filled by promotion. MYPOL has planned to recruit 67
permanent employees with technical knowledge. Currently MYPOL is managing permanent
employees as well as contract workers.

B) TERMS OF RECRUITMENT:

The administration department follows the framed by the for the purpose of recruitment
and selection. It also follows the govt. obligation in case of reservation to the backward classes,
women and handicaps in the organization for the purpose of recruitment. The higher position will

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be filled by promotion and the lower position will be filled with the new candidates from the
outside.

C) TRAINING AND DEVELOPMENT SYSTEM IN MYPOL:

Training and development refers to the imparting of specific skills, abilities and knowledge
to an employee. Training refers to the process of imparting specific skill on the other hand,
Development refers to those learning opportunities designed to help employee's growth. The
MYPOL is conducting training programs for all the members of the DCS at the union training
center at Mysore. It also conducts training and development programs to the employees of the
Promotion and Transfer

Promotion is solely on the basis of sensitivity and experience. Transfers are always
accompanied by promotions.

D) INDUCTION AND ORIENTATION:

After an employee is employed in MYPOL, he/she has to be made familiar to the union
and also known the objective, value, functions and the operations. This helps the employee to
interact with senior staff members from various departments.

5. STYLE:

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MYPOL has followed top to bottom or top down style system. The styles of the
organization is said to follow the participative type that is the management cadre follow the
participative type of administration. The fact is that for a manufacturing for firm like the MYPOL,
this type of administration is necessary.

The indicators of the style are:

1. Follows orders, rules and procedures

2. Is always reliable, dependable

3. Watches details/ prefers to write out communications

4. 'Is rational, logical self-control, fair and firm.

Decision making parameter for day-to-day operations. The marketing department

provides information to production department regarding daily requirements of the scale of the
and rubber products based on the marketing demand, later the production department will take the
decision about production activities.

6. SKILLS:

The skills here refers to the various skills the workers have here the workers are further
divided into three categories. This first category contains the people who are in the top-
management level the second category consists of the supervisor's office assistants etc. The third
category consists of the supervisor's office assistants etc. the third category consists of the workers
at the operational.

 The first category consist of the people who are in the decision making process in Mypol
these people are highly qualified few Deputy Managers are to industries like for Training.

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 The second category is related to office work and fieldwork. These people are also trained
in computer applications, secretarial skills, accounting skills etc.
 The third level people consist of the workers who are actually into the operation these
people are also trained into fields like checking the quality of milk processing packing etc

7. SHARED VALUES:

Shared values refer to set of values and appreciation that go beyond the conventional
formal statement of corporate objective. Culture of an organization is usually determined by the
same of the value benefits and working practice that exists within an organizations operational
standard. They are the fundamental ideas around which a business is built.

committed to socio economic development of its member rubber producers by adopting

advanced technology to make a profitable business by the dedicated workmanship to provide best
services to its members and consumers thereby achieving the best position in the country.

MYPOL’S Values

 Honest
 Discipline/ Timeliness
 Quality
 Trust
 Impartial
 Savings
 Transparency

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CHAPTER: 4

SWOT ANALYSIS

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STREGTH

THREATS
WEAKNESS

OPPORUNITIES

A SOWT analysis is a strategic planning tool to evaluate the strengths, weakness, opportunities
and threats involved in a project or in abusiness venture or in any other situation requiring on
decision.

Purpose of SWOT Analysis

 To capitalize on the strategies of the company

 To exploit the full opportunities available in the environment

 To manager successfully threats passed by the internal and external environment

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STRENGTH

1. Market leader .
2. Has earned the distinction of not failing to deliver the milk on time throughout the
year . there are days with no powers supply , no water supply ; but there is no day
without mypol rubbersupply .
3. “MYPOL“ Is a trusted household brand name
4. Highly remunerative and timely payment to producers
5. Economic of scale – more volumes leading toeless cost on each unit sold, which is
difficult to match by any one is the market.
6. Union is in good finance position , even with least margin between procurement
price ( one among the highest in the country ) and sale price ( one among the highest
in the country ).

WEAKNESS

1. Lack flexibility in deciding about the operation . No authority over issues like pricing
offering volume discount etc.,

2. No replacement policy , resulting in safe indenting by the agent.

3. Inter – union competition in same place .

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4. Organigational structure does not permit incentives/ reword for good performance
among DCS, Sales agent , material supplier and employees for quality performance ,
achieving volumes Etc.,

OPPORTUNITIES

1. Since the Mysore district is under Cauvery basis , perennial greens are available to the
cattls , the cattel management by the women farmers is highly organized , coupled with
existence of good number of cross bred animals with a reasonable lactate periods.
2. Mypol Has got eternal Bangalore market which can be extended very comfortably to 1.5
lakh market in about couple of seasons.
3. Because of logical location Mypol Has perennial supplies to other state.
4. At much better price than any other rubber price obtained in Karnataka .
5. Institutional markets , etc., are not fully tapped and these can captured preferably by
direct marketing .

THREATS

1. After liberalization , entry barriers in the rubber industry eased for new entrants .
2. Some private dairies are selling homogenized rubber, which appears rich . the union
cannot homogenize all its huge quantity of milk being sold due to lack of homogenizing
capacity and increase in processing cost .
3. Plans of major companies like reliance, ITC to enter in to rubber market in future .
Competitors Information :

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Mypol faces firm competition for othertube manufacturing companies, Many of Companies
manufacture tube form natural rubber, which is less costly compared to the tube manufactured
from the buty 1 rubber which is an imported rubber and is very costly.

S.W.O.T Analysis

Internal Strengths

 Good two wheeler inner tube production capacity

 Quality repution in the market
 Good relationship between the union and the management .

Internal Weakness

 High cost of production and labour wage rate.

 Limitation in advertising.

External Opportunities

 High demand is expected in the asia pacific region in next few years.
 Long term high price projection is done for rubber products.
 Expected high growth in four wheelers.

External Threats

 More competition
 Danger of substitutes like tubeless tyre
 There may be incresa in price of rubber.

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