Professional Documents
Culture Documents
Equity Valuation Report Singer Bangladesh Limited
Equity Valuation Report Singer Bangladesh Limited
(IBA-JU)
A Report On
FIN 502: Investment Analysis & Portfolio
Management
Submitted to:
Lecturer
Name ID
Data Collection:
In order to make the report more meaningful and presentable, two sources of data and information has been
used.
The Primary Sources are as follows:
Valuation is the process of determining the value of an asset. There are many approaches and estimating the inputs
for a valuation model can be quite challenging. Investment success, however, can depend crucially on the analyst's
ability to determine the values of securities.
When we use the term intrinsic value (IV), we are referring to the valuation of an asset or security by someone
who has complete understanding of the characteristics of the asset or issuing firm. To the extent that stock prices
are not perfect (information ally) efficient, they may diverge from the intrinsic values.
Absolute valuation models. An absolute valuation model is one that estimates an asset's intrinsic value, which its
value is arising from its investment characteristics without regard to the value of other firms. One absolute
valuation approach is to determine the value of a firm today as the discounted or present value of all the cash flows
expected in the future. Dividend discount models estimate the value of a share based on the present value of all
expected dividends discounted at the opportunity cost of capital. Many analysts realize that equity holders are
entitled to more than just the dividends and so expand the measure of cash flow to include all expected cash flow
to the firm that is not payable to senior claims (bondholders, taxing authorities, and senior stockholders). These
models include the free cash flow approach and the residual income approach. Another absolute approach to
valuation is represented by asset-based models. This approach estimates a firm's value as the sum of the market
value of the assets it owns or controls. This approach is commonly used to value firms that own or control natural
resources, such as oil fields, coal deposits, and other mineral claims.
Relative valuation models. Another very common approach to valuation is to determine the value of an asset in
relation to the values of other assets. This is the approach underlying relative valuation models. The most common
models use market price as a multiple of an individual financial factor of the firm, such as earnings per share. The
resulting ratio, price-to-earnings (PIE), is easily compared to that of other firms. If the P /E is higher than that of
comparable firms, it is said to be relatively overvalued, that is, overvalued relative to the other firms (not
necessarily overvalued on an intrinsic value basis). The converse is also true: if the P/E is lower than that of
comparable firms, the firm is said to be relatively undervalued.
Valuation Process
• Two approaches
1. Top-down, three-step approach
2. Bottom-up, stock valuation, stock picking approach
Industry influences
Determine which industries will prosper and which industries will suffer
on a global basis and within countries
Company analysis
Determine which companies in the selected industries will prosper and
which stocks are undervalued
The value is simply the stated annual dividend divided by the required rate of
return on preferred stock (kp)
Dividend
V
kp
t n
CFt
Vj
t 1 (1 k ) t
Where:
Vj = value of stock j
n = life of the asset
CFt = cash flow in period t
k = the discount rate that is equal to the investor’s required rate of return for asset j,
which is determined by the uncertainty (risk) of the stock’s cash flows
D1 D2 D3 D
Vj ...
(1 k ) (1 k ) 2
(1 k ) 3
(1 k )
n
Dt
t 1 (1 k ) t
Valuation
EPS (BDT) 4.8 7.1 10.3 13.9 120
1
NAVPS(BDT) 18.5 25.4 28.7 32.7
P/E 35.7 27.1 18.2 13.5
P/NAV(x) 9.3 7.6 6.5 5.7
EV/EBITDA 20.9 15.8 12.0 9.2
EV/Sales 1.9 1.8 1.4 1.1
Current Price (BDT): 175.9 TargetPrice(BDT):221.8
IndustryOverview
IntheboomingconsumerindustryofBangladesh,television,refrigeratorandairconditionercomprises
majorportion.Currentlyin Bangladesh,thereisademandof1millionunits oftelevisionevery
year.LocalTVmanufacturerincludesWalton,Myone,Singerwhoarecompetingagainstbrandedtelevis
ionlikeSony,Samsungetc.Intherefrigeratorsegment,thereisayearlydemandof1.1millionunitsofrefri
geratorwherethelocalmanufacturerpossessthecapacitytoproduce2.3millionunitsofrefrigerator.Walt
onisthemarketleaderoftherefrigeratorsegment.LGandSingerBangladeshsecures2ndand3rdposition
basedontheirmarketshare.OtherrefrigeratormanufacturerincludeMiniter,Myone,Marceletc.Topro
motethelocalmanufacturerofconsumerdurablesindustry,thegovernmentofBangladeshhasdeclared1
5%cashrebateontheimportedrefrigeratorandairconditionerfor thelocalmanufacturer1.
CompanyProfile
Manufacturerand SingerBangladeshLimitedisengagedinmanufacturingandmarketingofcolortelevisions,refrigerators
Marketer: ,homeappliance,domesticfurniture,sewingmachineofSingerBrand.Thecompanyisalsoengagedinma
TV,Refrigerator,Home rketingoftelevisions,airconditionersofotherbrand.Italsodistributeselectriccables,computerandinsta
appliance,SewingMach ntpowersupply,kitchenappliancesandotherconsumerelectronicsandhouseholdappliances.SingerBa
ine,Airconditioneretc. ngladeshLimitedholds10%ofthemarketsharesinconsumerdurablesindustrywhichisthesecondlarges
tmarketshareintheindustry(Source:DailyStar).
Currently,thecompanyhas374salescentersinallthe64districtsofBangladesh.Theirsalescentersarena
medasSingerMegaandSingerPlus.Apartfromthat,theCompanyhas425dealerswhoworkasdistributor
sforthecompany.ThecompanyalsohasfiveservicescentersinDhaka,Chittagong,Jessore,BorgraandS
ylhet.
Incorporation:In4thSeptember, 1979asaprivatelimitedcompany
Conversionintopubliclimitedcompany: 1983
Listing:DhakaStockexchange:In1983Chittag
ongStockExchange:In2001
GroupStructure:
UCLAsiaPa RetailHol GavinWalker
rtnersLLP dings NV (SewkoCEO)
41.1% 4.8%
54.1%
SEWKO
HoldingsLtd
100.0%
SINGERASIA
58.3%
SINGER
BangladeshLtd
73.9%
International
AppliancesLtd
Source:SingerBDWebsite
Current Price (BDT): 175.9 TargetPrice(BDT):221.8
Keypersonnel:
Chairman Mr.GavinJ.Walker
ManagingDirector&CEO Mr.MohamedHaniffaMohamedFairoz
Director Mr. StephenH.Goodman
Director Mr.PeterJames O’Donnell
Director Mr.GelmartM.Gellecanao
Director Mr.NayanaJagathKumarDissanayake
IndependentDirector A.F.Nesaruddin
IndependentDirector Dr.SyedFerhatAnwar
Secretary Mr.MohammadSanaullah
ManufacturingPlantLocation:Rajfulbaria,Jhamur,Savar
DistributionNetwork
SingerPlus:Thisisthemainretailformatwiththestoresizeof123squaremeteronanaverage.Therearecu
rrently354SingerPlusoperatinginthecountry.
Singer Mega:Average store sizeis230 square meter. Singermegatargets affluent class
people.Therearecurrently20SingerMegaoperatinginthecountry.
SignerPro:WholesaledealersarenamedasSingerPro.Theirstoresizeis100squaremeteronanaverage.T
hereare425 Singer Prooperatinginthecountry.
YearlyProductionCapacity: AssociateCompany:InternationalApplianceLimited(IAL)
250,000refrigerators SingerBangladeshLimitedhasinvested40%inthesharesofInternationalApplianceLimitedin2014.Ina
nagreement withSunman,SINGERBDinvestedanother
CommercialOperation: 33.85%inInternationalApplianceLimitedwhichhaspreviouslyheldbySunman.Accordingtoagreemen
26thJuly2017 t,SingerBangladesh grantedSunman an irrevocable and continuing call option toacquire 33.85%
sharesofInternationalApplianceLimited,exercisableinonetrancheonlyforthefullamounteffectiveand
SINGERBD’sshare:73.85% enforceable up to1stMarch 2023,with60dayswrittennotice.Theexercisepriceofthe
calloptionwillbeequaltofacevalueof33.85%sharesplus12%compoundedannualinterestonthevalueof
theshareslessanydividendreceivedfromtheseshares.TheAssociatehasyearlycapacitytoproduce250,0
00refrigerators.Thecompanystarteditscommercialoperationin26thJuly,2017.
KeyGrowthDriversforSingerBangladeshLimited
1. Robusteconomicgrowth:Bangladeshisoneofthefastestgrowingeconomiesintheworld.Inthefiscal
year2017-17,BangladeshhasachievedaGDPgrowthrateof7.28%accordingtoBangladeshBureau
Futureeconomic growth islikely
ofStatistics.TheGovernmentofBangladesh hassetup
todrivethe consumption aGDPgrowthtargetof7.4%forthefiscalyear2017-
ofhouseholddurables 18.WordBankpredictsthatBangladeshwillachieveaGDPgrowth rateof 6.4%to6.8%inthe year2017
and2018.Withtherapidgrowth of economy,thehouseholdconsumerdurables
industryisexpectedtoachieveasignificantgrowthinthefuture.
Peoplehavemore 2. Growthofaverageincomelevelandgrowthofpopulation:Currently,thereare165millionpeoplein
Bangladeshwithanannualgrowthrate1.1%2.Increasedpopulationislikelytodrivetheconsumptionofho
incometoconsumeasincomeincrea
useholddurables.Thedemandofconsumerdurablesalsodependsonincomelevelofpeople.PercapitaGN
sed.Increasedpopulationdrivesthe IofBangladeshisUSD1,610inthefiscalyear2017-2017whereitwasUSD1,466inthefiscalyear2015-
demandofhouseholdappliances 163.Theaverageincomelevelofpeopleisshowinganincreasingtrend.Incomeandpopulationgrowthislik
elytodrivethedemandofhouseholdappliances.
3. GrowthinLocalConsumerMarket:
Growthoflocalconsumermarketcou BostonConsultingGroup(BCG)initsreport,titled‘Bangladesh:TheSurgingConsumerMarketNobody
pledwithincreasedpurchasingpower SawComing’statedthatBangladeshistheone of thefastestgrowing consumer marketsin the
willincreasetheconsumptionofconsu world.BCGstatesthat within2025,
mer durables middleandaffluentclassBangladeshis(individualswithannualhouseholdincomeof$5000ormore)will
accountfor17%ofthepopulation4.ThegrowthoflocalconsumermarketislikelytodrivethegrowthofSing
erBangladeshLimited.
3. Strongbrand&reputation:Singerisoneofthemostrecognizedbrandsfortelevision,refrigeratoran
SuperiorqualitymakesSingerBDatr dairconditioner.SingerBangladeshhasbeenoperatinginBangladeshsince1905.Strongbrandbaseislike
ustedbrand lytohelpSingerBangladeshtosellitsproductstothecustomerinagreaterquantity.
2
http://www.worldometers.info/world-population/bangladesh-population/
3
http://www.dhakatribune.com/business/economy/2017/11/14/per-capita-income-rises/
4
https://www.bcgperspectives.com/content/articles/center-customer-insight-go-to-market-strategy-bangladesh-surging-consumer-market/
Current Price (BDT): 175.9 TargetPrice(BDT):221.8
4. Extensiveproductportfolio:SingerBangladeshLimitedhasextensiveproductportfolio.Therearem
SingerBDdiversifieditsportfoliotoge ultiplenumbersofmodelsfortelevision,airconditionerandrefrigerators.Consumershavevarietyofoptio
neraterevenuefromdifferentsources nstochoosefromdiversifiedmodel.Apartfromthis,thecompanyhasalsofurniture,electronichousehold
productinitsportfolio.Extensivenumberofproductsgivesthecompanytheopportunitytoproducerevenu
efrommultiplesources.
Singerpossessalargedistributionnet 5. Extensivedistribution:SingerBangladeshhasoneofthelargestretaildistributionnetworksinBangla
worksothat desh.TheCompanyhas374retailoutletsand425dealerstodistributetheirproductsason30June2017.Sin
customercanreachtothemeasily gerBangladeshhaslaunchedSingerMegaoutletwhichtargetsaffluentclassofthecountry.Thecompanyh
as9servicecentersindifferentdistrictstoprovideaftersalesservice.Extensivedistributionnetworkhelpst
hecompanytosmoothlydistributeproductinaccordancewiththeneedoftheconsumers.
HirepurchasesystemmakesSingerB 5. Multiplefinancialservicesofferings:TheCompanyprovidesretailandconsumerfinancetocustome
D’sproduct lucrative in rs.Hirepurchaseaccountsincreasedby50.8%intheyear2017.Hirepurchaseaccountedfor67%oftotalret
ailsalesin2017.Offeringsfinancialserviceshelpthecompanytoincrease footfalltothestore.Atthe same
theeyeofthe consumers
time, hire purchasesystemhelps the company toselltheirproductsextensively.
ShareholdingPattern
ProductsPortfolio
1. AirConditioner 8.Refrigerator
2. ChestFreezer 9.Iron
3. Computer 10.MusicalInstruments
4. IPS 11.PanelTelevision
5. AirCooler 12.SewingMachine
6. GasBurner 13.VoltageStabilizer
7. MicrowaveOven 14.ElectricOven
Quaterly EPS
0.92 2.40 2.02 0.64 1.04 3.28 0.58 0.99 3.24 4.68
0.80 2.65 3.30 0.35
2017.Theimpactwasvisiblein 2014 2015 2017 2017 2018 2014 2015 2017 2017 2018
2018. Thehire
purchaseaccounthelpsthecompanytogeneratemoresales.Ontheotherhand,thecompanyhasincreaseditspayablep
aymentperiod,meaningthatthecompanyistakingmoretimetopaytoitssuppliers,therebyrequireslessworkingcapit
al.Overall,thecashconversioncycleofthecompanyhasincreasedmeaningthatthecompanytakingmoretimetogetit
scash.Thecompanyhasalsoexperiencedalowertotalassetturnoverratioin2018,meaningthatthecompanyisgenera
tinglesssalesutilizingitstotalassetbase.
Profitability:Ove
rallIncreased
GrossProfitMargin (GPM) OperatingProfitMargin(OPM)
ProfitmarginofSingerBanglade
shLimitedhasshownadecreasin
gtrendfrom 2014to
2018.Grossprofitmarginhasdec
reasedfrom2017to2018(9mont
8.9% 8.3% 8.1% 10.4% 9.9%
hannualized).Operatingprofitm 27.0% 25.3% 26.7% 28.8% 27.4%
arginhasslightlydecreasedfrom
2017to2018.Thecompanyhasa 2014 2014 2015 2017 2017A 2014 2014 2015 20172017 A
chievedhighest
GPandOPmarginintheyear2017duringthefiveyearsperiodfrom2014to201.Although,
Grossprofitandoperatingprofitmarginhasdeclined,netprofitmarginhasincreased.InternationalApplianceLimite
d,anassociateofSingerBangladeshLimitedbecameprofitable.Asaresult,thenetprofitmarginincreased
Current Price (BDT): 175.9 TargetPrice(BDT):221.8
despitethenegativegrowth
NetProfitMargin(NPM) ROA&ROE
ofgrossprofitandoperating
profitmargin. 19.3% 14.8% 17.4% 25.1% 32.5%
Other
profitabilitymeasureslike 10.9% 8.8% 9.0% 9.9% 11.7%
ReturnonequityandRetur
5.8% 5.0% 5.3% 6.1% 6.2%
nonassethasincreasedover
thetimeperiod.
Leverageratio:High
SingerBangladeshLimiteddoesnotrelyonlongtermloan.Howeverthecompanyreliesonshorttimeloanwhenrequir
ed.Thecompanytook shorttermloanofBDT1,130millionin2018.Asaresultdebtto
equityratioanddebttototalassetratiohasincreased.At thesametime,interestcoverageratiohasfallen.
Valuations&Keyassumptions Revenuecontributionfromdifferentsegments
Revenue Airconditionar Television
Airconditioner,home
From2014 to 2017, HomeAppliance(Otherthan air conditionar) Consumerelectronic
appliance (otherthantelevision)SewingMachine Furniture
airconditioner,televisionand
andTelevision Otherconsumerdurables
Source:Annualreport2017,EBLSLResearch
Airconditioner GrowthofSales ofAirConditioner
:
Airconditionercontributesasignificantportionofrevenue.Intheyear2017,airconditionercontributed12.07%tototalsales.
Overthetime,contributionfromairconditionerisincreasing.Theaveragesales growthrateofair
conditionerwas29%excludingthatof2017,wheresalesexperiencedalow-
growthof3%duetothepoliticalinstability.Currentriseoftemperaturewillcontributetothesalesgrowthofairconditionerinth
efuture.Recentpressreleasestatesthatairconditionerunithasachieved36%salesgrowthinthefirstsix monthof
2018.Therefore, wehaveassumed30%growth rate
in2017and25%growthrate2018,followedby3%growthin2019consideringthatnational
electionmayheldinearly2019.Again,thesalesgrowthrateofair-conditionerisassumedas15%intheyear2020and2021.
Television:TelevisioncontributessignificantportionintherevenueofSingerBangladeshLimited.Intheyear2017,televisio
ncontributed
Current Price (BDT): 175.9 TargetPrice(BDT):221.8
Periodis29%.Thesalesoftelevisionsufferedde-
growthin2014and2015duetopoliticalissues.Increasedincomeofpeoplewillattributetothesalesgrowthoftelevisio
ninthefuture.Itisassumedthatthecompanywill experience 30%sales growth of television in2017 and 20%
growth rate in2018 followed
by6%growthintheyear2019.Thesalesoftelevisionwillthenexperienceagrowthrateof15%intheyear2020and202
1.
HomeAppliances:Homeappliancecontributesmajorportionoftherev GrowthofSales
enue.Intheyear2017,homeappliancecontributed56.94%oftotalreven ofHomeAppliance(otherthanai
rconditioner)
ue.Accordingtotheannualreport,about95%ofhomeappliancesoldbySi
27% 26%
ngerBangladeshisrefrigerator.Thecompanyhasinvested73.85%inInt
ernationalAppliancesLimited(IAL)withaproductioncapacityof250,0
00unitwhichmanufacturesSingerbrandedrefrigerators,deepfreezersa 6%
ndotherappliances.InternationalApplianceLimitedhasstartedcomme 2%
Source:Annualreport
42%ofsalesgrowthinthefirstsixmonthof2017.Theaveragegrowthrateofhomeappliancewas26%duringthepoliti
callystableperiod.Increasedincomeofpeopleandrapidurbanizationwillattributetothesalesgrowthofhomeapplia
nceinthefuture.AsInternationalApplianceLimitedhasstarteditscommercialoperation,itisexpectedthatsalesofref
rigeratorwillincrease.Itisassumedthatthesalesofhomeappliancewillgrowattherateof
30%2017and2018,followedby6%growthin2019.Thesales
growthofrefrigeratorwillrevertto15%intheyear2020and2021.
SewingMachine:Sewingmachinecontributesminorparttothetotalre
GrowthofSales ofSewingMachine
venueofSingerBangladeshLimited.In2017,sewingmachinecontrib
uted4.76%oftotalrevenue.Theaveragesalesgrowthrateofsewingma 25%
chinewas23%duringthepoliticallystableperiod.Itisassumedthatsale
sofsewingmachinewillcontinuetogrowattherateof15%peryearin20
22% 22%
17and2018,followedbyde- 5%
growthof1%in2019.Thesalesgrowthofsewing
Machinewillrevertto 10%intheyear2020and2021. 2012 2014 2014 2017
2015
-2%
Furniture:FurniturecontributesminorparttothetotalrevenueofSing Source:Annualreport
erBangladeshLimited.Intheyear2017,furniturecontributed1.75%to
thetotalrevenue.TheCompanyinitiatedfurnitureunitintheyear2014. GrowthofSales offurniture
Sincethenfurnitureunithasexperiencedmassiveyearonyeargrowth.
Accordingtotherecentpressrelease,thecompanyhasachieved40%sa
lesgrowthinfurnituresectorinthefirstsixmonthof2017.Itisassumedt 242% 185% 114% 40%
hatsalesoffurniturewillgrowattherateof20%ineachoftheyear2017a
nd2018,followedby de-growthof1%
in2019.Thesalesgrowthoffurniturewillrevertto10%in2020and202 2014 2015 2017 2017(6
1. Month)
Source:Annualreport
Current Price (BDT): 175.9 TargetPrice(BDT):221.8
Revenuedecreasedasthesalesofconsumerdurablesdecreased.TheCompanyhad
thefollowingamountofconsumer durablessales in the lastfour years.
(Amount inMillion)
Year2012 Year2014 Year2014 Year2015 Year2017
555 301 135 197 139
Thesalesofconsumerdurableshasexperiencedde-
growthoverthefouryears.Itisassumedthattheconsumerdurableswillexperience
29%degrowthoverthenextfiveyearsperiod.
Assumedrate: CostofGoodsSold
Historicaltrendshowsthatthecostof
71%ofTotal goodssoldwasconsistentaspercentageofs HistoricalCostsas% of revenue
Sales alesfrom2012to2017.Thistrendcontinues 72%CostofGoodsSold OperatingExpenses
18%
toprevailinthefirstsixmonthof2017.Thec
ostofgoodssoldrangesfrom71%to75%for 2018 71% 18%
theperiod2012to2017(annualized).Avera 2017
73% 19%
gecostof goods
soldwas73%.AsSingerBangladeshhasest 2016
75% 17%
ablishedanassociateforbackwardlinkage( 2015
Previouslyrawmaterial wasimported for 73% 18%
refrigerator),itisexpectedthatthecostofra 2014
73% 16%
wmaterialwilldecrease.Thus, 2013
Consideringthefactthatcostofgoodssold Source:Annualreport
willdecreasefromthislevelinfuture,costof
goodssoldhasbeen
assumedas71%ofsalesfortheforecastedyears.
OperatingExpense
Assumedrate:
18%ofTotalSal Averagehistoricaloperatingexpensehasbeenaccountedfor18%oftotalsales.From2012to2017period,operatinge
es xpensehadarangeof17%to18%.Latest20176monthannualizedinformationshowsthatselling &
distributionexpense was18%of total sales.Consideringtheaverage rateoperating expensehasbeen setas
18%oftotalsalesfor theforecastedyears.
Assumedrate: OtherIncome:
0.02% Thesourcesofnon-
ofTotalSales operatingincomeforSingerBangladeshLimitedaresalesofscrappedinventories,dividendincomefromCentralDe
positoryofBangladeshandGainfromsellofdiscardedfixedassets.Otherincomecontributes0.055%tototalrevenue
onanaverage.In2015,otherincomecontributed0.95%tototalrevenue.Otherincomeincreasedin2017duetotherev
ersalofinterestaccruedonnon-
remittabledividend.Howeverin2017,otherincomecametonormallevelandcontributed0.02%tototalrevenue.Thi
Assumedrate:1 sratehasbeenassumedfortheforecastedperiods.
0% FinanceExpense
ofTotalShortter Theaverageinterestrateoflastfiveyearswas13.10%.However,consideringthedeclininginterestrate,interestrate1
mdebt 0%hasbeenassumedonthe shorttermloanfortheforecastedyears.
Assumedrate:5
ProvisionforWPPF
%ofprofitbefor
From2012to2017period,ProvisionforWPPFwas5%ofprofitbeforeWPPF&taxes.Thisratewillprevailintheforec
eWPPF&taxes
astedyears.
ShareofProfitandlossfromassociates
InternationalAppliancesLimited,anassociateofSingerBangladeshLimitedhasincurredlossofBDT14millionand
BDT27millionintheyear2015and2017.However,theassociategeneratedBDT140millionrevenueandachievedpr
ofitofBDT24.7millioninthefirstninemonthof2017.InternationalAppliance
Current Price (BDT): 175.9 TargetPrice(BDT):221.8
CapitalExpenditure
CapitalExpenditure(inBDTmillion)
TheHistoricalcapitalexpenditureofSingerBan
gladeshLimitedispresentedinrightside. 2017(6month) 37
Overthelastfiveyearsperiod,SingerBanglades 2017 108
hinvestedBDT90millionfortheacquisitionofp 2015
41
roperty,plantandequipmentwitharangeofBD
2014
T41milliontoBDT119million.Itisassumedtha 119
tthecompanywillspendBDT90millionofcapit 2014
89
al 2012
expenditureintheyear2017with 94
Source:Annualreport
anexpectedgrowthof5%ineachofthefollowing
years.
DividendHistory
CashDividend StockDividend
Dividends:Historicaldividendsofthecompany
25%
isgiveninthechart.ThedividendpayoutratioofSi
ngerBangladeshLimitedis98.2% 25%
25%
in2017.Theassumedpayoutratiofor2017,2018
195%
and2019are97.3%,71.9%and 125% 100%
78.7%respectively. 65% 70%
2012 2014 2014 2015 2017
TechnicalIndicatorsandperformanceinDSE
FromJanuary2017toDecember2017,SingerBa DSEXvsSINGER
155 DSEX SINGERBD
ngladeshLimitedhasoutperformedtheDSEXind %
BD
ex.However,fromJanuary2017toDecember201
7,SingerBangladeshLimitedshowedamixedper
formancewithDSEX. 135
%
TheresistanceandsupportlevelforSingerBangl
adeshLimitedis212.5and177.3respectively.
115
%
95%
2-Jun-16 2-Sep-16 2-Dec-16 2-Mar-17 2-Jun-17 2-Sep-17
Current Price (BDT): 175.9 TargetPrice(BDT):221.8
InvestmentInsights
InvestmentPositive InvestmentConcern
Majorrevenueearningsegments:airconditioner(1 SingerBangladeshLimitedhaspossibilitytolo
2.07%),television(21.04%)andhomeappliance( se33.85% shareof
56.94%)haveexperiencedafiveyearsalesCAGRo InternationalApplianceLimitedduetothecall
f23.6%,13.7%and10.3%respectively. optiongrantedtoSunman.Theexercisepricefo
SINGERBDhasposted26%YoYgrowthinrevenu rthecalloptionwillbeequaltothefacevalueof3
eand22.5%inYoYgrowthinNPATduringtheJan 3.85%sharesplus12%compoundedannually
uarytoJuneperiod of2017. lessany
Recorded49%salesgrowthofpaneltelevision,47 dividendordistributionreceivedinrespecttoth
%salesgrowthofwashingmachines,42%salesgro eshares.
wthofrefrigerators,40%salesgrowthoffurniturea Thecompanyisexposedtoforeignexchangeri
nd36%salesgrowthofairconditionerinQ2of2017 skashugeportionofrawmaterialsareimported
. (In2017,93.59%)Thus,unfavorableforeigne
Thecompanylauncesagoodnumberofproductsin xchangemovementmay hamper
eachyear.Thissubstantiallyincreasetherevenueg theearningsofthecompany.
rowthofthecompany. Thecompanyishighlyexposedtoseasonality.
Intheyear2015, Revenueofthecompanyincreasessignificantl
theSingerBangladeshLimitedhasincreaseditseq yduringtheQ2andQ3periodwhileremainsha
uityparticipationto73.85%from40%inInternatio kyinothertwoquarters.
nalApplianceLimited.Thecompanyhasstartedits Intensecompetitionfromalargenumberofloc
operationin July2017 almanufacturersaswellaslowpricedimported
withaninitialcapacitytoproduce250,000unitsofr Chinesegoodsisamajorconcernforthecompa
efrigerator.Thecompanyhasturnedintoaprofitabl nytoretainitsmarketshare.
eoneinthefirstsixmonthof2017.InternationalAp
plianceLimitedhasearned19.75millionofnetprof
itduringthisperiod
Discountedcashflowvaluation
Freecashflowtofirm
Withdiscountrateof10.7%and terminalgrowthrateof
4.5%.DCFanalysisgivesNetPresentValue(NPV)ofFreeCashFlowtoFirm(FCFF)ofBDT16.98billionasofDece
mber,2017.ThefairvalueusingFCFFmethodstandsatBDT213.41pershareforthecompany,whichimpliesanupsid
eof0.7%fromcurrentmarketprice.
EnterpriseValue 16,985
Plus:Cash&cashequivalent 103
Less:InterestDebt 1,983
EquityValue 15,105
No.ofShareOutstanding 76.7
ValueperShare(BDT)asonDecember2017 196.94
Current Price (BDT): 175.9 TargetPrice(BDT):221.8
SensitivityAnalysis
Wehavealsocheckedthesensitivityanalysisoffreecashflowtofirmvaluepershareondiscountrateandterminalgro
wthrate. Weconsideredadiscountwitharangefrom9.0%to12.0%andterminal
ratewitharangefrom3.5%to6.5%.Asaresult,wegotvaluesrangefrom140.8to497.8
SensitivityAnalysis ofFreeCashflowto
firmDiscountRates
9.0% 9.5% 10.0% 10.70% 10.9% 11.0% 11.7% 12.0%
3.50% 231.8 210.3 192.1 170.9 166.6 163.0 147.5 140.8
TerminalGrowth
4.00% 254.0 228.5 207.3 182.9 178.1 174.0 156.5 149.0
4.50% 281.0 250.4 225.3 196.9 191.3 186.7 166.9 158.4
5.00% 314.9 277.1 246.8 213.4 206.9 201.5 178.7 169.1
6.00% 416.5 353.4 306.1 256.9 247.6 240.0 208.7 195.9
6.50% 497.8 410.7 348.5 286.3 274.9 265.6 228.0 212.9
ResidualEarningsModel
Withdiscountrateof10.7%andterminalgrowthrateof4.5%.ResidualEarningsanalysisgivesNetPresentValue(NP
V)ofResidualEarnings(RE)ofBDT18.93billionasofDecember,2017.ThefairvalueusingREmethodstandsatBD
T246.8pershareforthecompany,whichimpliesanupsideof26.2%fromcurrentmarketprice.
2017 2017 2018 2019 2020 2021
NetProfit 788 1066 1169 1336 1576
Equity 1,947 2,204 2,510 2,919 3,343 4,008
BenchmarkIncome 208 236 269 312 358
ResidualIncome 580 830 900 1024 1218
PVofResidualIncome 580 750 735 755 811
SummationofPV ofresidual income 3051
Continuingvalue 20,536
PVofterminalvalue 13,675
EquityValue 18,930
NumberofShares 76.7
ValuePerShare asonDecember2017 246.8
SensitivityAnalysis
WehavealsocheckedthesensitivityanalysisofResidualEarningsvaluepershareondiscountrateandterminalgrowt
hrate.
Weconsideredadiscountwitharangefrom9.0%to12.0%andterminalratewitharangefrom3.5%to6.5%.Asaresult,
wegotvaluesrangefrom184.5to573.8
SensitivityAnalysis ofResidual
EarningsDiscountRates
9.0% 9.5% 10.0% 10.5% 10.9% 11.0% 11.7% 12.0%
3.50% 293.7 267.9 246.0 220.6 215.4 211.1 192.6 184.5
TerminalGrowth
StatementofComprehensiveIncome
AmountinBDTmillion(Except OtherwiseStated)
Cost ofGoodsSold 4,820 5,422 5,068 6,414 8,192 10,285 10,766 12,365
GrossProfit 1,785 1,839 1,843 2,593 3,312 4,158 4,397 5,051
StatementofFinancialPosition
AmountinBDTmillion(ExceptOtherwiseStated)
EQUITYANDLIABILITIES
Shareholders'Equity 2,633 1,527 1,417 1,947 2,204 2,510 2,919 3,343
ShareCapital 491 614 767 767 767 767 767 767
Reserve 409 395 422 585 585 585 585 585
Retained Earnings/RevenueReserve 1,733 518 228 595 852 1,158 1,567 1,991
TOTALSHAREHOLDERS'EQUITYAND
LIABILITIES 4,236 3,821 3,653 5,700 7,241 7,517 7,872 8,854
Net Asset Value (NAV)pershare 34.3 19.9 18.5 25.4 28.7 32.7 38.1 43.6
No.ofShare Outstanding 77
Current Price (BDT): 175.9 TargetPrice(BDT):221.8
Ratio Analysis
OperatingEfficiencyRatios
InventoryTurnoverRatio 3.8 5.2 5.2 5.5 4.9 5.1 4.7 4.9
ReceivableTurnover Ratio 6.9 8.0 7.2 7.0 5.8 6.9 8.4 8.8
Average CollectionPeriod (Days) 52.3 45.3 50.1 51.6 62.1 52.1 42.6 40.8
InventoryConversionPeriod(Days) 94.4 68.8 69.0 65.7 73.4 71.1 77.3 74.1
Operating Cycle (Days) 146.7 114.1 119.1 117.3 135.5 123.3 120.0 114.9
A/CPayable TurnoverRatio 7.2 7.0 6.0 6.5 6.6 7.0 6.6 7.3
PayablesPaymentPeriod(Days) 49.7 51.8 60.3 55.1 54.2 51.2 54.9 49.6
CashConversionCycle(Days) 97.0 62.3 58.8 62.2 81.4 72.1 65.0 65.3
TotalAssetTurnover 1.51 1.80 1.85 1.93 1.78 1.96 1.97 2.08
FixedAssetTurnover 7.55 8.12 7.91 9.67 10.92 13.28 13.63 15.35
OperatingProfitabilityRatios
GrossProfitMargin(GPM) 27.0% 25.3% 26.7% 28.8% 28.8% 28.8% 29.0% 29.0%
OperatingProfitMargin(OPM) 8.9% 8.3% 8.1% 10.4% 11.2% 11.2% 11.4% 11.4%
Pre TaxProfit Margin 8.0% 7.3% 7.9% 9.1% 9.8% 10.6% 11.0% 11.0%
Net ProfitMargin(NPM) 5.8% 5.0% 5.3% 6.1% 6.9% 7.4% 7.7% 7.7%
Returnon Total Assets (ROA) 8.8% 9.0% 9.9% 11.7% 12.2% 14.4% 15.2% 16.0%
Return onEquity(ROE) 14.8% 17.4% 25.1% 32.5% 38.0% 45.2% 43.1% 42.7%
LeverageRatios
TotalDebtto Equity 1.0% 14.3% 1.3% 58.0% 90.0% 54.3% 36.9% 38.3%
DebttoTotalAssets 0.6% 5.7% 0.5% 19.8% 27.4% 18.1% 13.7% 14.5%
CoverageRatios
TimesInterestEarned(TIE) 14.7 8.5 8.4 9.6 6.5 11.9 16.1 15.5
ValuationRatios
P/B (price tobook) Ratio 5.5 10.9 9.3 7.6 6.5 5.7 4.9 4.3
BookValuePer Share 34.3 19.9 18.5 25.4 28.7 32.7 38.1 43.6
EPS 5.0 4.7 4.8 7.1 10.3 13.9 15.2 17.4
P/ERatio 38.1 46.1 35.7 27.1 18.2 13.5 12.3 10.7
EV/EBITDA 14.4 26.0 20.9 15.8 12.0 9.2 8.5 7.5
EV/Sales 1.4 2.3 1.9 1.8 1.4 1.1 1.0 0.9
Price/Sales 5.5 6.5 4.3 4.1 3.0 2.4 2.3 2.0
Sales/ Share 34.8 33.4 40.2 46.7 61.5 77.2 81.0 93.0
Current Price (BDT): 175.9 TargetPrice(BDT):221.8
ExtendedDUPONTANALYSIS
TERMINOLOGIES
P/E=Price to EarningP/B
=Price to Book Value
P/OCF =Price to Operatingcash flowP/S
=Price to sales
EBIT=Earnings before Interestand Tax
EBITDA =Earningsbefore Interest, tax, depreciationand amortization
Conclusion:
Equity valuation is a fundamental things in Investment analysis. Any want wants to invest in securities
should do the proper valuation to see whether the security is undervalued or over values. From my
analysis & valuation it is found that SingerBD is undervalued. Anyone wants to invest in SingerBd can
invest in it.