Create

Salesforce
SuperFans
CBU SuperFan Kit:
March 2016

Happy customers invest more with us. In fact, customers invest up to 16X more and display higher
customer satisfaction when they have Cloud Services. Now, that is a Salesforce SuperFan!

As Salesforce continues to be a strong catalyst for transformation, customers look to us as trusted

advisors to help them achieve business value, faster. Cloud Services helps you guide your customers
through their Salesforce journey, from envision to implementation and beyond, so that they become
Salesforce SuperFans.

Throughout FY17 we’ll be creating new “SuperFan Kits” to help you strengthen customer relationships
and crush your targets!

Top SuperFan Sales Plays for Q1

Play 1 Speed Business Results for

New Customers
Set the customer up for success from the start with NEW Accelerator bundles. Combine Premier
Success Plans with pre-determined Accelerator bundles to achieve targeted business results, faster.
New Salesforce customers are often seeking expertise around:

• Clear processes and governance framework

• A plan for their Salesforce implementation

• Minimizing Risk
Recommend one of the JumpStart Accelerator bundles (see Playbook) to help customers begin their
Salesforce journey. The play is aimed at MM/GB customers.

SuperFan Kit
Accelerator Playbook
Accelerator SPIFF
Promo: 20% off Accelerators
First Call Deck
Enter Selfie Contest
Accelerator Quickstart Guide

Success Story
XXXXX

Play 2 Expand Success for

Existing Customers

Help your customers get the most out of their Salesforce experience. Accelerators will enable your
customers to get fast, focused results by guiding their expert use of product features and the Success
Platform. Accelerators can also open new doors in existing accounts by offering ongoing value.

Recommend the Adoption and Extension Accelerators (see Playbook).

Accelerator Promotion and SPIFF available until July 31. See details below.

SuperFan Kit
Accelerator Playbook
Accelerator SPIFF
Promo: 20% off Accelerators
First Call Deck
Enter Selfie Contest
Accelerator Quickstart Guide

Success Story
XXXXX

Play 3 EMEA Only: Drive Salesforce Adoption and

Increase User Productivity with Premier Attach

Increase Premier attach by 10% on New Biz deals for ESMB EMEA sales teams.

Did you know that customers with Premier plans achieve up to an 80% higher return on their
Salesforce investment? Premier Cloud Services provides 24/7 customer support with rapid response
times. It offers more than 130 interactive, self-paced online training courses and success programs
to deliver personalized reviews and recommendations. Have your customers take advantage of our
Premier Cloud Services plan today.

SuperFan Kit
Upsell to Premier and and win a trip. See details here.
First Call Deck
Enter Selfie Contest

SuperFan Highlights Reel

Starring Your Customer
Did you drive killer account growth, earn a Salesforce SuperFan or save the day with Cloud Services?
We want to hear about it. Share your Salesforce SuperFan story in a short selfie video!
• Go here to get tips on shooting the best selfie
• Turn the camera on yourself and tell us your story
• Upload your video

You Could Win!

• First ten AE Selfie submissions will get $250.00
• Each month, one Selfie will be selected as “Best Picture” and win a prize worth up to $300!
• In October, one Grand Prize winner will receive $2,000 towards the SuperFan Experience of their choice!
Check out the left hand navigation of the Cloud Services Selfie Videos: AE chatter group to learn more!

Have Questions or Feedback on this SuperFan Resource Kit?

Contact Emily Kingsbury: ekingsbury@salesforce.com