APPENDIX - I

QUESTIONNAIRE
1. General Information

(i) Name of the Unit ………………………..

(ii) Address ………………………..
2. Nature of business

(i) Woven Fabrics ………………………..

(ii) Knitted Fabrics ………………………..

(iii) Hosiery ………………………..

(iv) Readymade garments ………………………..

(v) Hosiery & readymade ………………………..

3. Form of organization /ownership

(i) Individual Proprietorship ………………………..

(ii) Partnership (Family Business) ………………………..

(iii) Partnership (others) ………………………..

(iv) Private limited company ………………………..

(v) Public limited company ………………………..

(vi) Any other (Specify ………………………..

4 Date of establishment /commencement of

the unit ………………………..

5. Location of the unit

(i) Industrial estate ………………………..

(ii) Commercial area ………………………..

(iii) Industrial area ………………………..

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(iv) Residential area ………………………..

(v) Any other (specify) ………………………..

6. Factors for choosing Location of unit

(Give preference ranking of any three)
(i) Availability of labour ………………………..

(ii) Transport facility ………………………..

(iii) Power supply ………………………..

(iv) Land ………………………..

(v) Land in industrial area ………………………..

(vi) Clustering ………………………..

(vii) Any Other ………………………..

7. Qualification of entrepreneur / managing partner

(i) Undergraduate ………………………..

(ii) Graduate ………………………..

(iii) Post Graduate ………………………..

(iv) Technical/ Professional ………………………..

(v) Any other ………………………..

8. Family Background:

(i) Business ………………………..

(ii) Agriculture ………………………..

(iii) Services ………………………..

(iv) Technical/ Professional ………………………..

(v) Any other ………………………..

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9. Motivation for setting up the unit :

(Give preference ranking of any three)

(i) Profits ………………………..

(ii) Absence of competition ………………………..

(iii) Trade fairs/ exhibition ………………………..

(iv) Guidance from family ………………………..

(v) Self urge ………………………..

(vi) Facility of finance ………………………..

(vii) Any other ………………………..

10. Names of products you produced/ exported

11. Are marketing tests done before introducing it in the market? Yes/No

If yes, the causes may be :

(i) Knowledge of product demand ………………………..

(ii) Reaction of consumer ………………………..

(iii) Product’s shortcomings ………………………..

12. To what extent the following information is covered in the unit’s

export
(i) Manufacturing facilities ………………………..

(ii) Availability of out sourcing ………………………..

(iii) Quality control ………………………..

(iv) Foreign Buyer’s requirement ………………………..

(v) Competition from China/any other country ………………………..

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(vi) Cost ………………………..

13. Please state the products added/diversified since 1991

(i) (ii)

(iii) (iv)

14. Give reasons for adding new products

(i) Supplement profits ………………………..

(ii) Supplement Sales ………………………..

(iii) Competition ………………………..

(iv) Meet demand of market ………………………..

(v) Any other reason ………………………..

15. Please state the capacity utilization of the unit (percentage)

(i) Upto- 50 ………………………..

(ii) 50-75 ………………………..

(iii) Above 75 ………………………..

16. If under utilization, the reasons may be:

(i) Inadequate raw material ………………………..

(ii) Inadequate finance ………………………..

(iii) Low demand ………………………..

(iv) Insufficient skilled labour ………………………..

(v) Trend changes ………………………..

(vi) Any other ………………………..

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17. Do you package your product? Yes/No

18. If yes, the reasons of packaging may be :

(i) Consumers are attracted ………………………..

(ii) To protect product damage in transit ………………………..

(iii) To make product distinctive ………………………..

(iv) To provide information about the product ………………………..

(v) To promote products due to Globalisation ………………………..

(vi) Any other ………………………..

19. Please state the reasons for not packaging the product
____________________________________________________________

____________________________________________________________

20. Please state the brand name of your

products or if you are putting Brand name
of foreign Buyer.

21. What are the reasons for using brand

names?
(Please tick three in order of their preference)
(i) For identification with Brand ………………………..

(ii) For Quality Associated with Brand ………………………..

(iii) Repeat purchase ………………………..

(iv) Easy purchase of product ………………………..

(v) Competition ………………………..

(vi) Any other reason ………………………..

22. Have you registered your brand name? ………………………..

Yes/No

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23.. If you are putting Brand Name of your

Buyer, whether he has Authorized you to ………………………..
put the Brand name Yes/No
24. State the objectives of your pricing policy
(Please tick three in order of their significance)
(i) Increase in sales ………………………..

(ii) Negotiated price ………………………..

(iii) To bid in tender ………………………..

(iv) Any other ………………………..

25. What pricing policy has been chosen?

(i) Price quoted by Buyer ………………………..

(ii) Tender/Bidding ………………………..

(iii) Any other ………………………..

26. Do the competitors have any advantage ………………………..

over your firm? Yes/No
If yes, their advantages are:
(i) Cheap financing, low infrastructure cost ………………………..

(ii) Better quality of products ………………………..

(iii) Better marketing organization ………………………..

(iv) Use of better technology ………………………..

(v) Bulk purchase of raw material at low cost ………………………..

27. Please comment on the following statement
with regard to competitors from within
country and foreign competitors in the era
of globalization
(i) Foreign competitors have low cost due to ………………………..
superior technology ,low cost of labour and
raw material etc
(ii) Foreign competitors have access to cheap ………………………..
financing
(iii) Foreign competitors have low infrastructure ………………………..
cost

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(iv) Foreign competitors have lesser trade and ………………………..

tariff barriers
(v) Foreign competitors have a better global ………………………..
reputation
(vi) Any other (Please Specify) ………………………..

28. Do you think your own performance can be

improved with modern technology?
Yes/No ………………………..
29. If yes, what are the problems in adopting
such technology? (Rank) for global
marketing
Constraints Rank

(i) Inadequate finance ………………………..

(ii) Basic Infrastructure Amenities ………………………..

(iii) Legal problems ………………………..

(iv) Capital Goods ………………………..

(v) Non availability of required quality inputs ………………………..

(vi) Any Other ………………………..

30. How do you sell?

i) Direct to Foreign Buyers ………………………..

ii) Through Middlemen/agents ………………………..

iii) Through outsourcing ………………………..

31. Give reasons for selling products through

middle –men
i) To reach the consumers easily ………………………..

ii) To cater the needs of vast market ………………………..

iii) To ensure recovery of sale proceeds ………………………..

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iv) To facilitate marketing operation ………………………..

v) Any other (Please Specify) ………………………..

32. State the points you kept in mind while

appointing a middleman
(i) Credibility ………………………..

(ii) Capacity of sell the products ………………………..

iii) Contacts with the foreign Customers ………………………..

iv) Any other ………………………..

33. What benefits do you provide to the

middleman ?
(i) Part of sale Proceeds (Commission) ………………………..

(ii) Minimum Monthly plus Commission ………………………..

(iii) Any other (Please Specify) ………………………..

34. Please state the credit period allowed to

Buyers :
i) 3 Months ………………………..

(ii) 6 Months ………………………..

(iii) Payable when able ………………………..

35. What is source of Capital and Rate of

Interest
(i) Self ………………………..

ii) Family ………………………..

(iii) Friends ………………………..

(iv) Banks ………………………..

(v) International ………………………..

vi) Profit Plough Back (Reserves) ………………………..

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36. What is the rate of interest paid on

borrowing ?
(i) Less than 8% ………………………..

(ii) Less than 10% ………………………..

iii) Less than 12% ………………………..

(iv) More than 12% ………………………..

37. Are you aware of the following agencies

/institutions providing assistance to the
Industries before and after globalization?
i) Commercial Banks ………………………..

ii) Punjab Financial Corporation (PFC) ………………………..

iii) Co-operative Banks ………………………..

iv) Small Industries Development Organization ………………………..

(SIDO)
v) Small Industries Service Institute (SISI) ………………………..

vi) Punjab Small State Industrial Development ………………………..

Corporation (PSSIDC)
vii)\ Small Industrial Development Bank of India ………………………..
(SIDBI)
38. Are you aware of the different financial assistance/ Export assistance
schemes of the government? Yes/No
Also state if you are making or have made use of these schemes
______________________________________________

39. Are you satisfied with different assistance schemes adopted by the
government after liberalisation?
If No, Please rank five in order of reasons of importance.
(i) Pre requisites of loans and credit ………………………..

(ii) No proper information ………………………..

(iii) Amount of security ………………………..

(iv) Inadequate assistance ………………………..

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(v) Visits required ………………………..

(vi) Difficulty in repayment of loans ………………………..

(vii) Formalities ………………………..

40. What is your Sales pattern?

Sales Export Domestic Total

(Rs.) (Rs.) (Rs.)
Year
Ending
31/3
2010

2009

2008

2007

2006

2005

2004

2003

2002

41. What is your Manpower policy?

(i) Whether on Roll ………………………..

(ii) Whether on contract ………………………..

(iii) Casual labour ………………………..

(iv) utsourcing ………………………..

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42. What is your manpower Quality ?

(i) Unskilled ………………………..

(ii) Semi Skilled ………………………..

(iii) Professional/Technical ………………………..

43. What are the components of the cost in

Rupees of the product?
i) Raw Material ………………………..

ii) Power ………………………..

iii) Labour ………………………..

iv) Packing ………………………..

v) Overheads ………………………..

44. What is the level of Mechanisation ?

i) Manual Machines ………………………..

ii) Electrically operated Machines ………………………..

iii) Semi computerised ………………………..

iv) Fully Computerised Machines ………………………..

45. What are the incentives given for

performance ?
(Amount in Rs.)
i) Bonus ………………………..

ii) Festival gifts ………………………..

iii) Performance incentives ………………………..

iv) Shares as incentive for high performance ………………………..

v) ESOP ………………………..

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46. Are you staisfied with your current level of

growth ?
Yes
If no why ?

47. Do you intend to open your office in Foreign

Country ? Yes/No
Why?

48. Do you intend to expand in the same line or

diversify?

49. If Diversification is intended, in which sector

you prefer to diversify ?

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APPENDIX - II
NAMES AND ADDRESSES OF SAMPLE UNITS

Sr. Names of sample firms of Amritsar Products Manufactured

No.

1 Kashmiri Lal Tarun Khanna (p) Ltd Processed Woollen Fabrics,

Tweed, Blazer

2 Indo Knit and Embroidery (P) Ltd. Woollen Fabrics,Stoles,

Shawls,Tweed, Blazer.

3 Khanna Yarn & Textile Ltd. Shawls, Stoles Throws,

Designer Goods.

4 Gautam Processors, Krishna Nagar Cashmilon, Blankets.

Processing of Blankets.

5 Aleric Overseas Shawls,Shirting Cloth

6 Sanjay Weaving Pvt. Ltd. Jora Fabric,Suiting, Shirting

7 Mohini Shawls Shawls,Stoles,Throws

8 R.R Exports Processed Knitted

Fabrics,Embroidered Fabrics

9 Maharaja Textiles Wrapper Cloth,Corduroy

10 Varindra Textiles Polyester,Viscose,Yarn,

Embroidery

11 M/s. Sat Kartar Textile Pvt.Ltd Knitted Fabric

12 Adarsh Textile Mills Processed Woollen Fabric,

Blanket, Tweed

13 Carpex Wool Thread Tweed, Blankets, Rugs

14 Seth Industries Stoles, Scarves, Shawls,

Throws, Furnishing

15 M/s. Sanjeev Textile Woolen Mills Knitted Fabrics

16 Star Silk Mills Pvt. Ltd. Finishing of Suiting & Shirting

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17 Cosmos Mills Pvt. Ltd. Finishing of Suiting & Shirting

18 M/s. Avichal Textile Mills(P)Ltd. Processing, Dyeing & Printing

19 M/s. W.S Textile Industries Garments

20 M/s. Salvan Enterprises Blankets

21 M/s. Shree Anand Finishers Manufacturing and finishing of

Blankets

22 M/s. S.R Fabrics Knitted Cloth

23 M.S Traders Corduroy

24 Khanna Fabrics Shoddy Blankets, Woollen

Blankets, Blazer

25 Sehgal Processors Pvt. Ltd. Suiting

26 K. Kishore Silk Mills Suiting, Shirting

27 Sh. Ambica Processors Pvt. Ltd. Finishing of Suiting & Shirting

28 Pioneer Industrial Corporation Corduroy

29 Super Corduroy Corduroy

30 Batra Fabrics Corduroy

31 Sangam Shawls Shawls,Bed Covers, Stoles

32 Khanna Products Corduroy

33 Dinanath Harbans Lal Woollen and Viscose Shawls

34 Gaurav Shawls Woollen and Viscose Shawls

35 Rajeshwari Impex Shawls

36 Khanna Commercial Corporation Corduroy,Shirting

37 K.C. Woollen Mills Shawls,Stoles

38 T.K. Shawls Shawls,Stoles

39 Kaysons Knitted Fabric

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40 Benz Suitings Ltd. Suiting ,Shirting

41 Uday Industries Tweed, Blazer, Woollen Cloth

42 G.R Textiles Suiting, Shirting, Lohis

Shawls, Stoles

43 M/s. Bombay finishing Works Finishing of Shawls

44 Bharat Wooltex Processed woolen Fabric,

Tweed,Vellore

45 M/s. Ganpati Knitters Knitted Fabrics

Sr. Names of sample firms of Ludhiana Products Manufactured

No

1 G.R Silk Mills Suiting, Shirting

2 Amar Industry Suiting

3 Shakti Spinners Ltd Yarn, Hosiery

4 Rama Jain Hosiery Knitted Cloth

5 Impressions Ladies Top, Gents T-Shirts

6 Nagesh Exclusive Yarn, Hosiery

7 Flora Apparels Pvt.Ltd. Export of Garments & Knitted

Cloth

8 JKW International Knitted Cloth

9 Apsara Knit Wears T-Shirts

10 DS Trading Company Knitted Cloth

11 Obroie Knit Wears Hosiery Knitted Cloth

12 Surya Fashions Knitted Cloth

13 Samridhi Enterprises Knitted Cloth

14 Anand Fabric Knitted Cloth

15 Amit Enterprises Knitted Fabric, Readymade

Garments

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16 Kapoor Cotsyn Knitted Fabric, Readymade

Garments

17 Lakra Brothers Knitted Fabric, Readymade

Garments

18 Vallabh Yarns Knitted Fabric

19 Sanjeev Fabrics Knitted Cloth

20 Gupta Weaving & Hosiery Knitted Fabric, Woven Fabric

21 Aroma Fabrics, Master Colony Knitted Cloth

22 Vijeta Fabrics Knitted Cloth

23 Sun Shine Dyeing Pvt. Ltd. Dyeing & Finishing

24 Raunaq Fabrics Pvt. Ltd. Knitted Fabrics, Blankets

25 Om Processors Pvt. Ltd. Dyeing, Finishing

26 Deeson Knits Pvt. Ltd. Knitted Fabric

27 B M Oswal Knitted Fabric

28 Laveena Hosiery (P) Ltd. Hosiery,Readymade Garments

29 Jain Shawls Shawls, Stoles, Woollen

Fabrics

30 Delux Fabrics,(P)Ltd Knitted Cloth

31 Rosy G. Knits Tops,Cushion Covers, Jackets,

Knitted Fabrics

33 Bawa Knit Fab Pvt.Ltd. Knitted Cloth

34 Jain pawan Hosiery Knitted Fabrics

35 Maya Fashion Knit Wear Knitted Cloth

36 Kohinoor Woollen Mills Yarn, Throws, Mufflers

37 Vallabh Overseas Knitted Cloth

38 Amit Knit Fab,India Pvt. Ltd. Knitted Cloth

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39 Versatile enterprise Pvt Ltd. Knitted Fabrics & Knitted

Cloth

40 Rose baby Woollen Garments

41 Jain Uday Fabrics Knitted Fabrics, Garments

42 Indra Values T-Shirts, Jackets, Lowers

43 Indra Hosiery T-Shirts, Jackets, Lowers

44 Guddu Garments T-Shirts & Baby Suits

45 PR International Pvt Ltd. Baby Suits

46 CareLine Hosiery Kids Wear & Woollen

Garments

47 Sood Sons Silk Stoles

48 Tom & Jerry Ready Made Garments

49 Sahib Synthetics Fleece Blanket

50 Anil Trading Co. Shawls

51 Ashwani Fabrics Knitted Fabrics

52 Star Suiting India Suiting

53 J.D Fabrics Suiting, Shirting

54 Aradhna Fabrics Knitted Fabrics

55 Dua Garments Readymade Garments

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