BUSINESS PROPOSAL

BACKGROUND
People love pets. Humans have kept pets for so long that we have a huge number of
domesticated species that tag along with us. We saw dogs and cats following us around in a
nonaggressive way and began to adopt these animals as pets. These animals were rapidly
selected for nonaggressive behavior and humans found these animals made them feel better
when they were lonely. Pet-human associations are well known to provide both owner and pet
with health benefits. By definition, a pet is an animal kept at home. If it is not kept at home, I
would not call it a pet.
There's a change of trend regarding pets in Pakistan. People are getting more inclined to keep
pets as a hobby. It is rather different than the native traditions where keeping animals for
company used to be frowned upon in Pakistan, even in more cultured families. Pakistan is
having a slight cultural change with time due to the emerging concept of westernization. And
most of the time people from high class society wants to keep pets because it gives an
impression of being wealthy and encourage the sense of responsibility.
"There's a positive improvement in trend of pets in Pakistan on a yearly basis." It's probably
because pet owners are receiving proper services for their pets. Now there are more vets
coming, there's pet food and other services are improving year by year. Also, people have
money to spend on pets.'
With this inclination of people towards keeping pets there has been a noticeable change in
market as well. Different pet accessory stores have opened up and the overall market is
flourishing.

BUSINESS IDEA
The business is to provide an online care center for pets as cats, dogs or parrots etc. for people
who wants to go on vacation and want to leave their pets in good hand. In this business, we will
take pets from home and deliver them back at home within the agreed expenses.
The business’s objective is to provide excellent animal care in a pet friendly atmosphere while
ensuring our customers, both pet and owner, receive excellent service in a playful safe
environment where we are providing services as pet grooming, doctor aid, cleaning your pet
and scheduling their feeding time. Our objective is
 Superior Customer Service: 24-hour high-quality care and service.
 Environment: provide a clean, upscale, odor free, enjoyable environment conducive to
giving professional trusting service.
 Convenience: offering clients a wide range of services in one environment.
  Location: provide an easily accessible location for customer convenience.

PROBLEM STATEMENT
These days animal doctors can take huge amount of money from you for taking care of your
pets where people actually look forward to a friendly and cozy environment like home to left
their pets while they are on vacations or such as going to perform Haj or Umrah.
And most of the time they don’t find such type of environment and can’t built trust easily.