Master of Business Administration (MBA) Executive

Background:

The University of Science & technology Chittagong (USTC) was established as a private
university soon after the Private University Act came into force in 1992. The Janasheba
Foundation is its sponsoring organization and National Professor (Dr.) Nurul Islam is
appointed as the Vice-Chancellor of the USTC by the Chancellor of the Universities and
President of the People’s Republic of Bangladesh. At present the USTC has been
functioning with four faculties, namely, the Faculty of Medicine, the Faculty of Basic
Medical & Pharmaceutical Sciences, the Faculty of Business Administration and the
Faculty of Computer Science & Engineering.

The USTC has opened up a new horizon for the business community of the country by
launching “the Faculty of Business Administration” – which is indeed a bold step by the
University in fulfilling its mission of expanding higher education through private
initiative. The Faculty of Business Administration (FBA) is dedicated to provide quality
education and training to the selected target students, who will shoulder the
responsibilities of managing the business and public organizations in future as best
qualified managers once they complete the USTC MBA program.

Importance of Business Education:

Management education in South Asia is still at an infant stage that draws extensively on
external traditions and techniques. In Bangladesh several historical circumstances,
including partition, the war of liberation and the period of state socialism following
independence, have caused an out migration of private sector managers along with a
diversion of managers to the public sector. Very little emphasis has been given to
management development or management education facilities in Bangladesh since
independence. It is now widely admitted that if Bangladesh is to benefit from the
emerging pro-market policies, it must professionalize industrial management and expand
and improve existing management development programs and facilities.

Since last 10-15 years there has been a major shift in the economic policy of the
government. Many industrial units were denationalized. Privatization in practically all
sectors of the economy was encouraged. Incentives and facilities were made very liberal
and we have witnessed the emergence of a strong private sector. The transition from a
centralized economy to a free market economy and phenomenal technological
development made significant impact on the fundamental economic issues and
management practices.

Chittagong, though known as the “Commercial Capital” of the country, was much
neglected and under-represented in the management education. But having the country’s
biggest natural port and with an already existing export processing zone (EPZ), according
to Japan International Cooperation Agency (JICA), “Chittagong can be considered as the
Asian Industrial corridors and triangles”. Recently a team of four Swiss experts
conducted a survey on the management education and training needs in Chittagong who
also concluded that “there is a clear need for both addition to and improvements in
management education in Bangladesh generally and in Chittagong specifically.”

EMBA Program:

Business Institutions must respond to the identified needs of business, industry and public
organization not in the present context but more so in the context of an uncertain but
glorious future. Here at the Faculty of Business Administration, USTC, we are engaged
in the task of creating a new management paradigm where management is being
constantly remodeled to meet the emerging challenges of the 21st century.

The nation has embraced a new century the century of globalization and diversity. As
such, the nation needs a new generation for leadership, a generation with a sound vision
and mission, a generation with human skills, creativity and aptitude for teamwork, and
the ability to perform their duties with updated technical knowledge and managerial skills
and a group of talents ready to face the most challenging issues. The EMBA Program has
been designed in such a way that it will produce graduates with a good working
knowledge of all core business skills together with the ability to mange creatively from a
strategic perspective within the context of ethical standards and value system. It is
appropriate for those working in private or public or MN enterprises. This program is
targeted at ambitious self driven executives, who intend to prepare themselves for top
echelon management careers. The USTC plan to specialize in innovating the program
effective for our young and energetic professionals as well as aspiring executives.
Nevertheless, this program is expected to develop in the participants a holistic vision for
executive leadership.

Objectives of the EMBA Program:

  To provide a new avenue to full-time executives to pursue an MBA Program on a
part-time basis;
 To create avenues for the executives to interface and exchange ideas and
knowledge with academics, professionals, and Management personnel of the
corporate organizations in Bangladesh;
 To provide the qualified executives a strong foundation in the concepts, principles
and techniques of modern business administration;
 To produce a new generation of managerial leaders capable of coping with ever-
changing business and economic world and redressing the emerging challenges of
21st century.

Special Features of EMBA Program:

 Classes are held during weekends i. e. Thursday evening and Friday.

 Books / Course materials are supplied to the students.
 Practicing manager can pursue the EMBA program on part-time basis;
 Resource persons possessing high professional and academic backgrounds from
home and abroad are selected for the EMBA program;
 This program offered at competitively low cost within the affordable limit of
practicing managers;
 Modern teaching equipments and materials are used for conducting the courses;
 Participative classes, seminars and case study methods are used to facilitate the
learning process;
 Teachers efficiency rating by the students is practiced for evaluation of the
teachers’ performance.
 Credit transfer facilities to foreign universities are available for the deserving
candidates;
 Integration of theory and practical learning is made to make learning effective.

Program Structure and Duration:

The programme comprises of three semesters spaming over 1 year. Each semester would
be 4 month duration and there would be 3 semesters in a calendar year in EMBA
programme:

1st Semester January to April

2nd Semester May to August
3rd Semester September to
December

Normally 5 courses will be offered in each semester. Classes will be held on Thursday &
Friday. Each course will have a 3 hour lecture per week, therefore, there would be 15
hour lecture per month.
Examination will be conducted during the semester and will be followed by inter
semester break. The academic schedule of each semester would be as follows:

Lecture - 4 weeks
1st term examination - 1 week
Lecture - 4 weeks
Mid term - 5 weeks
examination
Lecture - 5 weeks
Final examination - 1 week
Inter semester break - 1 week

Programme Administration:

Executive MBA is a prestigious post graduate academic programme of USTC under the
faculty of Business Administration. To run the programme effectively and efficiently
there is a committee named “EMBA Coordination Committee”. The committee is
comprised of 5 members including convenor who are nominated by the faculty. There
will be a secretary who will ensure the smooth conduct of the programme as per the
decisions of the committee. The Dean of the faculty, who is ex-officio member of the
committee, performs the task of academic management of the programme.

Admission & Fees Structure:

Entry Requirements:

Entry to the EMBA programme requires the following:

i. Graduate or Equivalent Degree from recognized university

ii. A minimum of 2 years relevant post qualification experience
iii. A working knowledge of the English language
iv. Satisfactory score in the EMBA admission test (written & oral)

Validity of Admission:

Successful candidates shall be eligible for admission in the year in which they pass the
test. Registration for the programme shall be valid for tow years from the date of
admission.
Admission Procedure:

After passing the admission lest for the EMBA programme a student should complete an
admission form. To do so he / she will require to show the original copies of his / her
academic certificates, marks sheet and work certificate.

Fees and Other Charges:

A student of Bangladesh will have to pay the following fees:

Admission fees (Once at the time of admission) Tk. 10,000/=

Registration fee (Once at the time of admission) Tk. 1,000/=
Semester wise tuition (22,500+22,500+22,500)
Tk. 67,500/=
fees
Semester wise exam (2000+2000+2000)
Tk. 6,000/=
fees

Total — Tk. 84,500/=

Semester wise fee structure:
1st Semester 10,000 (4500 x 5) + 1000 + Tk. 35,500/=
2000
2nd Semester (4500 x 5) + 2,000 Tk. 24,500/=
3rd Semester (4500 x 5) + 2,000 Tk. 24,500/=

Total — Tk. 84,500/=

Curriculum for EMBA Program:

The EMBA is a professionally oriented degree designed to highlight the application of

theory to the solution of managerial problems and to facilitate decision making in
business, industry and government. The program requires the completion of 48 credit
hours of core and specialized courses after completing the five foundation courses.

Sequence of the courses:

A. Core Courses:
1st Semester 2nd Semester (Core)
EM 101 - Management & EM -
Human Resources Management
Organizational Behavior 201
EM 102 - Managerial Communication EM -
Marketing Management
EM 103 - Managerial Economics 202
EM 104 - Industrial & Labor Laws EM -Production & Operations
EM 105 - Managerial Accounting 203 Management
EM -International Business
 204 Management
EM -
Managerial Finance
205

3rd Semester
EM 301 - Strategic Management
- Specialization – I
- Specialization – II
- Specialization – III
- Dissertation / OCP
Specialized Courses:
A. Management Information System B. Accounting Information System
(MIS) (AIS)
MIS - Advanced MIS AIS - Applied Financial Accounting
601 606
MIS - Data Based Management AIS - Advanced Cost Accounting
602 607
MIS - Data Communication System AIS - Advanced Management
603 608 Accounting
MIS - Computer Application in AIS - Accounting Information
604 Business 609 System
MIS - Project Management AIS - Applied Financial
605 610 Management
C. Human Resource Management D. International Business
(HRM) Management (IBM)
HRM -Human Behaviour in IBM - International Business
611 Organization 616 Management
HRM -Human Resource Accounting IBM - International Marketing
612 617
HRM -Industrial Management & IBM - International Finance
613 Labour Relation 618
HRM -Entrepreneurship IBM - Comparative International
614 Development 619 Finance
HRM -Total Quality Management IBM - International Trade Theory
615 620
E. Marketing (MKTG) F. Finance & Banking (FIN)
MKTG - International Business FIN - International Finance
621 626
MKTG - International Marketing FIN - Insurance & Risk Management
622 627
MKTG - Marketing Communications FIN - International Banking
623 628
MKTG - Consumer Behavior FIN - Advanced Financial
624 629 Management
MKTG - Marketing Research FIN - Investment & Portfolio
625 630 Management

All the specialized courses have been designed to give a practical flavour of the related
field of study. Each specialized course contains the detailed aspects of the respective
study area which is basically designed by the respective teachers.

Course Evaluation Process:

The course evaluation process comprises of the following components:

1st Term Examination 10

Mid-Term Examination 10
Class Participation & 10
Attendance
Assignment & Presentation 10
Final Examination 50
Viva Voce 10

Total — 100

Grading System

The grading system is as follows:

Numerical Grade Letter Grade Grade Point

80% and above A+ (A Plus) 4.0
75% to less than 80% A (A regular) 3.75
70% to less than 75% A- (A minus) 3.5
65% to less than 70% B+ (B Plus) 3.25
60% to less than 65% B (B regular) 3.0
55% to less than 60% B- (B minus) 2.75
50% to less than 55% C+ (C Plus) 2.5
45% to less than 50% C (C regular) 2.25
40% to less than 45% D 2.0
Less than 40% F 0.0

Class Schedule:
All classes would be held within the following time schedule:

Friday 4.00 pm. to 8.30 pm.

Saturday 6.00 am. to 9.00 pm

Commencement of Admission & Classes:

Admission process begins and completes twice in every year. One is from each 15th
November to 15 December with the commencement of classes from 1st January in the
next year and the other is from each 15th May to 15th June followed by the
commencement of classes from 1st July of the same year.