Professional Documents
Culture Documents
Hotels Face Challenges
Hotels Face Challenges
Hotels Face Challenges
But two new studies of consumer behavior finds that even when a
hotel adopts energy and water-saving measures or other green
practices, hotel guests are more likely to waste resources at a hotel
than they are at home.
The study found that older generations are much less likely to get
involved in green programs at hotels: only 33 percent of the
"Pre-Boomer" generation (those born before 1946) staying at
luxury hotels said they would participate in a conservation
program at their hotel, compared to 87 percent of Baby
Boomers (people born between 1946 and 1964), and 95 percent
of Generation Xers (people born between 1965 and 1976).
The survey from Element, tied to the launch of the new luxury
hotels, aims to make it easier for guests to stay green when they're
abroad. In addition to incorporating eco-friendly materials in the
buildings itself, Element hotels will exclusively use compact
fluorescent light bulbs and maximize natural lighting wherever
possible to save electricity, install low-flow faucets and toilets to
conserve water, and use shampoo and conditioner dispensers
instead of the packaging-intensive mini-bottles.
******************