DECLARATION

I hereby declare that the project entitled “MARKETING MANAGEMENT”

at AMUL COMPANY Submitted in partial fulfilment of the requirements for award of the
degree of BBA at VIVEKANAND ARTS, SARDAR DALIP SINGH SCIENCE AND
COMMERCE COLLEGE, AURANGABAD is an authentic work and has not been submitted
to any other university institute for award of any degree/diploma.

MANSI PRASHANT BHUMKAR

AURANGABAD
 ACKNOWLEDGMENT

I would like to express our immense gratitude towards our institution vivekanand institute of
advance studies of management science and communication, Aurangabad which created a
great platform to attain profound technical skills in the field of BBA, thereby fulfilling out most
cherished goal.

I would thank to Mr. GOPAL and all the staff for guiding and helping me in successful
completion of the project.

I sincerely express my gratitude to the head of the department, A.T.GAIKWAD. i would also
thanks to course coordinator DR.GOPAL BALLOJ for the inspiration and timely support in
successful completion of my project work.

I am very much thankful to my project guide Mr. VAIBHAV TAYADE for extending his
valuable guidance and cooperation in completing this in plant project report.

Last but not least, I would like to convey my thanks to my beloved parents, friends and my
faculties who helped me directly in completing this project successfully.

MANSI PRASHANT BHUMKAR