ABM 11-A GROUP # 2

CLUTCH AND CRAZE BUSINESS PLAN

SUBMITTED BY:

Joana Marie Capawa Patricia Ballenas

Jessica Macias Aubrey Palumpon

VezJeninah Icain Harris Ventura

Mary Grace Floresta Mark Lester Encabo

Jaecell Ann Santos Rosemarie Morgado

SUBMITTED TO:

Ms. Cherry Anne Torres

I. RATIONALE

A. VISION AND MISSION

VISION

Our business goal is to be the leading manufacturer of corporate recycled

bags in the Philippines that supports recycling and offers environment-friendly

crafts and to be the company that satisfies the product, service, customers as well

as reducing the waste that affects the nature

MISSION

Clutch Craze for life aims to be a symbol of creativity and love of nature

by producing quality and fashionable bags and accessories like headband, wallet,

bracelet and mini cabinet for the accessories from recycled papers which will

significantly promote an eco-friendly community and responsible consumers.

B. OBJECTIVES AND SIGNIFICANCE:

OBJECTIVES

 To exceed customers’ expectations.

 To give customers the good service that they expect from us.

 To make our shop bigger and franchise from different parts of the country.

 To prove that papers can also produce great products.

 SIGNIFICANCE

Our shop doesn't just provide good quality products, but we also promote

recycling of materials to produce great products and outcomes. We aim for a shop

that offers a great service that can create delight to the customers. We also

exercise harmonious relationships with the employees who work in our shop. We

promise you to give the service that you need, and we will make sure that your

money will not be put into waste. And we will make sure that the profit that we

will be gaining shall be used into improvement of our shop's betterment.

C. SPECIFICATION OF THE BULIDING OR LOCATION

Our building includes a sliding door made up of glass and an emergency

exit with a door made up of wood and metal which would be easier to access in

case of emergency. The interior design of our building includes painting and

displays of the bags that we made out of papers. Our shop has bag and wallet

section at the center. Bracelet and headband is located at the side of the door. Our

shop has two (2) comfort rooms for both male and female. The mini cabinet is at

the right side of the shop. Our shop also has on pair of wooden table and chair for

the cashier and three pairs of round table for customers who will wait for their

orders. Outside, we have a long chair for customers who prefers to wait outside

the shop. Our shop is fully airconditioned.

 II. PROJECT PROPONENT

The following are the curriculum vitae of the staffs of Clutch and Craze:

BALLENAS, PATRICIA ANNE L.

San Juan 1 Noveleta Cavite, Sese Subdivision, Ilang-ilang street

09284088402

patriciaanneballenas@gmail.com

POSITION DESIRED

 Service Crew

PERSONAL INFORMATION

Age: 18 yrs. old

Sex: Female

Nationality: Filipino

Civil Status: Single

Birth date: February 15,2001

EDUCATIONAL BACKGROUND

2018-2019 Theresian School of Cavite

Accountancy, Business and Management

SKILLS

 Teamwork

 Customer awareness

 Has good communication skills

 Comfortable with multitasking

 Integrity
FLORESTA, MARY GRACE D.

Blk12 Lot23 Shekel St. Westbay Homes DaangBukid Bacoor City Cavite

gracefloresta200228@gmail.com

POSITION DESIRED

 Craft maker

PERSONAL INFORMATION

Age: 16 yrs. old

Sex: Female

Nationality: Filipino

Civil Status: Single

Birth date: August 28, 2002

EDUCATIONAL BACKGROUND

2018-2019 UP Diliman

Bachelor of Fine Arts

SKILLS

 Creative

 Has good leadership skills

 Fast learner

 Drawing from memory and imagination.

 Knowledge of art materials and their skillful use

MACIAS, JESSICA G.

Valentin Compound MalaguihaySt.Panapaan 4 Bacoor City,Cavite

maciasjessica15@yahoo.com

POSITION DESIRED

 Human Resource

PERSONAL INFORMATION

Age: 18yrs. old

Sex: Female

Nationality: Filipino

Civil Status: Single

Birth date: April 12,2000

EDUCATIONAL BACKGROUND

2018-2019 University of Santo Tomas

Bachelor of Human Resource Management

SKILLS

 Time management

 Teamwork and collaboration.

 Performance management.

 Human Resources Information Software (HRIS)

Scheduling.
MORGADO, ROSEMARIE T.

Panapaan IV, Bacoor City, Cavite

09265919710

iumee94@gmail.com

POSITION DESIRED

 Craft Maker

PERSONAL INFORMATION

Age: 17 yrs. old

Sex: Female

Nationality: Filipino

Civil Status: Single

Birth date: February 10, 2002

EDUCATIONAL BACKGROUND

2018-2019 UP Diliman

Bachelor of Fine Arts

SKILLS

 Time Management

 Flexible

 Creativity in craftmanship

 Imagination and lots of unique ideas.

 Can work under pressure

ICAIN, VEZ JENINAH

518 Pagkakaisa St. Habay 1 Bacoor City, Cavite

09351557160

icainvezjeninah@gmail.com

POSITION DESIRED

 Cashier

PERSONAL INFORMATION

Age: 17 yrs. old

Sex: Female

Nationality: Filipino

Civil Status: Single

Birth date: November 30, 2001

EDUCATIONAL BACKGROUND

2018-2019 Pamantasan Lungsod ng Maynila

Bachelor of Accountancy

SKILLS

 Good in math skills.

 Flexible and have knowledge in all work.

 Could work well under pressure.

 Quick learner and responsible.

 Integrity
CAPAWA, JOANA MARIE H.

7-H Maliksi 1 Bacoor City, Cavite

09561480645

joanamarie.capawa@gmail.com

POSITION DESIRED

 Human Resources Assistant

PERSONAL INFORMATION

Age: 17 yrs. old

Sex: Female

Nationality: Filipino

Civil Status: Single

Birth date: June 05 2001

EDUCATIONAL BACKGROUND

2018-2019 University of the Philippines

Bachelor of Human Resource Management

SKILLS

 Assessing Job Candidate

 Assessing the Needs of Employees for Training

 Attention to Detail

 Background Check

 Compliance
ENCABO, MARK LESTER L.

0360 Salcedo 2 Noveleta, Cavite

09675172289

marklesterencabo@yahoo.com

POSITION DESIRED

 Sales Clerk

PERSONAL INFORMATION

Age: 16 yrs. old

Sex: Male

Nationality: Filipino

Civil Status: Single

Birthday: August 7, 2001

EDUCATIONAL BACKGROUND

2018-2019 Theresian School of Cavite

Accountancy, Business and Management

SKILLS

 Could work well under pressure

 Persuasion skills

 Competent punctual and responsible

 Has an encouraging voice to convince people to buy

 Could deal with difficult people

Ventura,Harris C.

Blk.13 Lot 46 Westbay Homes, Daan Bukid Bacoor City,Cavite

09667055715

ventura.harris@yahoo.com

POSITION DESIRED

 Manager

PERSONAL INFORMATION

Age: 17 yrs. old

Sex: Male

Nationality: Filipino

Civil Status: Single

Birth date: December 7, 2001

EDUCATIONAL BACKGROUND

2018-2019University of the Philippines

Bachelor of Business Administration

SKILLS

 Interpersonal skills.

 Communication and motivation.

 Organization and delegation.

 Forward planning and strategic thinking.

 Problem solving and decision-makin

SANTOS,JAECELL ANN A.

9003 Emerald St Vealrde Village, Medicion 1-C Imus City Cavite

0975670901

jaecellsantos11@gmail.com

POSITION DESIRED

 Service Crew

PERSONAL INFORMATION

Age: 18 yrs. old

Sex: Female

Nationality: Filipino

Civil Status: Single

Birthdate: October 11,2000

EDUCATIONAL BACKGROUND

2018-2019 Theresian School of Cavite

Accountancy, Business and Management

SKILLS

 Clear Communicating Skills

 Responsible

 Ability to read customers

 Attentive to every single detail

 Strategic ways of promoting product

PALUMPON,AUBREY

103 San Juan I Noveleta Cavite

0905077525

aubreyrpalumpon@gmail.com

POSITION DESIRED
 Craft maker

PERSONAL INFORMATION
Age: 17 yrs old

Sex: Female

Nationality: Filipino

Civil Status: Single

Birthdate:August 06 2001

EDUCATIONAL BACKGROUND

2018-2019 UP Diliman

Bachelor of Fine Arts (BFA)

SKILLS

 Critical Thinker

 Flexible

 Planning, organizing and prioritizing product skills

 Good at paper crafts

III. PROJECT LOCATION

A. SITE WHERE THE PROJECT WILL BE UNDERTAKEN:

Clutch and Craze is located at G Building, Covelandia Road, Brgy. Balsahan-

Binakayan, Kawit, Cavite near Seaoil Binakayan and Binakayan Hospital and Medical

Center

B. UPDATED MAP OF THE SITE

We chose to establish the building at G Building, Covelandia Road, Brgy. Balsahan-

Binakayan, Kawit, Cavite near SeaoilBinakayan and Binakayan Hospital and Medical Center

because it is located near the road or highway and it can be easily accessed by people who are
travelling. It can serve as a souvenir or gift shop for them that they can buy some gifts for their

loved ones. It is also located near Our Lady of Fatima Parish Church where people can go and

visit after mass to buy some gifts. We are also located near the gas station which can be

accessible to random people who would want to buy some items that can be useful for daily

activities. It is also accessible to students who are studying at Our Lady of Fatima Academy.

C. FLOOR PLAN

Our building is established with two comfort rooms, a fire exit and an entrance and exit

passageway. We have three sections at the center of our shop, the wallet and bag sections.

There is also a small cabinet section wherein some products are displayed. There are also

small sections for bracelet and headband section. There is also a cashier located at the near of

entrance and exit.

D. BRIEF DESCRIPTION OF THE PROJECT

A. PROCEDURE FOR BUYING

1) Before the customer enters the shop, she/he will be greeted by the service crew

and give a flyer about our products and the customer will be accompanied by

service crew inside.

2) Then after that, the sales lady and service crew will assist the customer inside the

shop.

3) The sales lady will introduce our product and the customer can ask questions to

her.

4) After the sales lady advertise our product, the customer will pick or chose a

product that she or he desires.

5) Next, the customer will look at the shelves where our products are placed in.

6) She/he will pick or chose a product.

7) When the customer already chose a product, she will proceed to the counter and

pay it.

8) Lastly after paying, the craft maker will put the product in the paper bag and give

it to the customer and will thank him/her.

B. PROCEDURE DONE WHEN MAKING THE PRODUCTS

 BAG

1) Prepare the materials needed.

2) Make sure that the length of the paper to be cut is a measure of a whole ruler.

3) Trace it using a pencil.

 4) Cut the paper in the same measurement as how you traced it.

5) Set aside the cut papers.

6) Fold it into half in lengthwise.

7) Fold it again into another half until it becomes thin.

8) Do the same for other papers until you crate a lot more, enough for your

product.

9) Weave all the folded paper until it looks like a mat.

10) Prepare a box or any hard paper for the base.

11) Cut it in the shape of hexagon.

12) Paste all the woven papers into the hexagon box using glue gun.

13) Weave another three of the folded papers as is it is a braided hair. It will serve

as the sling of the bag.

14) Paste the sling to the bag.

15) Paint the bag with any color as how the customer likes it.

 HEADBAND

1) Prepare the materials: paper, scissors, glue stick, headband (skeleton).

2) Line the paper into a size of 1 inch of a ruler.

3) Fold the line of the paper.

4) Cut the line after folding it.

5) After cutting it, fold the paper into two.

6) Make three folded paper.

7) Braid the newspaper just like how you braid hair.

8) After you braid it, trace and glue it to the skeleton of the headband.
 9) Add designs.

10) Cut the excess braided newspaper. Make sure it fits perfectly to the skeleton

of the headband, and glue tightly.

 BRACELET

1) Gather all the materials that will be needed: strings, art paper, scissor, glue

2) Cut the art paper into strips

3) Roll the art paper with a whole in the middle on it.

4) Put the strings on the art paper.

5) Repeat the procedure on the number 3 and 4.

6) Then, when the strings are filled with art paper, tie it forming a bracelet.

 MINI CABINET

1) Measure the size of the illustration board.

2) Cut every part of the board.

3) Fix them and paste them together as a base.

4) Do the drawers with the dividers.

5) Design the drawer.

6) Add some extra features at the top like a mirror and small drawers.

7) Design the whole cabinet.

 WALLET

1) Choose your paper.

2) Fold the paper in half, vertically.

3) Fold the sides of the paper to the side.

 4) Fold down the top part of the paper.

5) Choose your paper again.

6) Cut the paper that has the same size as an ATM card or any card as many as you

can.

7) Paste it.

IV. LABOR REQUIREMENTS TO PRODUCE THE PRODUCT OR PROVIDE

SERVICEFlexibility to work nights, weekends, and holidays

Cashier

 18 yrs old and above

 At least High school graduate

 Fast learner

 Has good mathematical skills

 Excellent interpersonal communication

 Basic PC knowledgePositive attitude and commitment to customer satisfaction

Manager

 Interactive Communication Skills

 College Graduate

 Ability to Delegate

 Flexible

 Passion for the Company

 Forward-planning and strategy

  Problem solving

 Administrative and financial skills

Craft maker

 Innovation

 Dependability

 At least High School graduate

 Excellent at Craftmanship

 Can work under pressure

Service crew

 Current student or high school diploma/GED preferred

 Excellent time management skills

 Ability to work on your feet for most of your shift

 Strong customer service skills

Sales lady/sales clerk

 Excellent communication skills

 Pleasing personality

 At least High school graduate

A. TYPE AND NUMBER OF WORKERS NEEDED FOR THE OPERATION

The workers should be 18 or above years old. Manager must be a college graduate and are

able to lead his or her co-worker. For service crew, cashier, sales lady/sales clerk and craft

maker, they should have atleast highschool level educational attainment. Ethics and etiquettes
would be strictly observed under the working hours. Employees should be flexible, honest,

punctual, hardworking and can work under pressure.

OPERATIONAL COSTS

MATERIALS

MATERIALS QUANTITY UNIT COST TOTAL COST

PAPER 10kg 3php/kg 30 php

BOX 20 10php 200php

ILLUSTRATION 30 10php 300php

BOARD

GLUE STICK 40 8php 320php

HEADBAND 50 10php 500php

(SKELETON)

TOTAL:

PHP 1,350

EQUIPMENTS

EQUIPMENTS QUANTITY UNIT COST TOTAL COST

Chairs 5 250 1,250

Table 2 500 1,000

 Shelf 3 400 1,200

Air Condition 1 18,900 18,900

(Split Type)

Cash Drawer 2 300 600

Receipt Scanner 2 900 1,800

Computer 2 5,000 10,000

TOTAL: 34,750

CLEANING MATERIALS

EQUIPMENTS QUANTITY UNIT COST TOTAL COST

Broom and Dustpan 2 sets 50 100

Mop 1 150 150

Bleach and 5 sets 50 250

Detergent

TOTAL:

500
 LABOR

SALARY

PATRICIA ANNE BALLENAS

MANAGER ---10,440
HARRIS C. VENTURA

SERVICE CREW---6,000

Rosemarie Morgado
Craft Maker---8,000

Vez Jeninah Icain

Cashier---6,000

B. TARGET MARKET:

Our target market are people who has admirations with recycled materials, including

mothers and teenagers. Our location is related near the school and gasoline station means,

it is accessible for many people who loves to consume recycled materials. Mothers,

usually rely on the quality of the products rather than its price which complements our

shop's characteristic as we sell good quality products

V. SALES PROJECTION:

 EXPENSES:

SALARY = Php 38,440

RENT, AND OTHER EXPENSES =3,000+ 1,000= 4,000

TOTAL: Php 42,440 (a month) x 12 = Php 498,280

 PROFIT (per day)

NUMBER OF ITEMS
PRODUCT PRICE TOTAL SALES
WALLET 20 8 160.00

BAG 100 5 500.00

HEADBAND 15 15 225.00

BRACELET 20 15 300.00

CABINET
100 5 500.00

TOTAL:
Php 1,685

Php 1,685 x 7 (days) = Php 11,795 x 4 (weeks in 1 month) = Php 47,180

Php 47,180 x 12 (months per year) = Php 566,160

Php 1,685 (total sales per day)

Php 47,180(total sales per month)

Php 566,160 (total sales per year)

Php 566,160 (total sales per year) – Php 497,280(total expenses per year) =
 Php 68,880

VI. CAPITAL NEEDED:

Capital is a wealth in the form of money or other assets owned by a person

or organization, available or contributed for a particular purpose such as starting a

company or investing.

Assets Php 34,750

Legal Barriers Php 5,000

Electric and Water Bill Php 2,000

Rent Php 3,000

TOTAL: Php 45,750