Republic of the Philippines

EAST &WESTBOUND TERMINALS & PUBLIC MARKET

Cagayan de Oro City

EXECUTIVE SUMMARY

For CY 2019, the East & Westbound Terminals & Public Market (EWTPM) continued to provide
support to the City Government of Cagayan de Oro in establishing, maintaining & ensuring
collection system for business & other fees within its jurisdiction.

East & Westbound Terminals & Public Market continuously pursues its mandate through the
implementation of different programs/projects and activities anchored on the City are thrust
towards its vision for a revenue generating economic hub that contributes to the requirements
of sustainable development. Comprehensibly, East & Westbound Terminals & Public Market
makes certain that it has the jurisdiction over all adjudication, occupation, and lease of all its
components. The consistency and efficiency of operations as well as the innovative and suitable
programs and services provided by the EWTPM Management have helped in exceeding most of
its clients and stakeholders’ expectations and fulfilling most of its aspirations and intent as a
department.

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REVENUE DIVISION

This division is responsible for all leasing

and financing functions in East-
Westbound Terminals & Public Market,
which may include reviewing and
negotiating lease transactions and
agreements, management of the
department’s cash flow, ensuring revenue
generation means, productivity and
budgetary performance of the department
to help improve efficiency and profitability
of the department.

This division also encompasses the credit

and collections policies for the
department’s clientele and stallholders; to
ensure the financial compliance and

adherence of all stallholders to the

department’s payment policy. The division
has a Legal Officer who prepares and/or
reviews all contracts, routine letters to
delinquent parties & other legal forms, and
conducts arbitration and mediation
services.

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The East & Westbound Terminals & Public Market especially its Public Market has become a
vegetable hub, renowned in Northern Mindanao attaining places as distant as Metro Manila. It is
also the foremost source of commodities and supply for vegetable vendors in local markets
around Cagayan de Oro City.

Stallholders sell their produced

commodities directly to buyers
resulting to a development on their
income especially for agricultural
families. With the farm fresh quality of
commodities and its good prices,
traders and buyers have made
Westbound Public Market as its
practical option when it comes to
commodity purchase.

East-Westbound Terminals also

caters Public Utility Bus (PUB) and
Public Utility Jeepneys (PUJ)
Terminals making it one of the
city’s gateway and hub with points
of interchange and transfer
between different modes.

It has become an obligatory point of

transit between different segments
of Northern Mindanao system. With

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the location and area of Westbound Terminal, which is located outside Cagayan de Oro’s
central areas, it can absolutely serve large concentration of population, and avoid high
land costs and congestion.

Income
30000000

25000000

20000000

Axis Title 15000000

10000000

5000000

0
2014 2015 2016 2017 2018 43770

East & Westbound Terminals & Public Market has a total target revenue generation for CY 2019
in the amount of Php 28,494,415.16. As of November 2019, East & Westbound Terminals &

Public Market has achieved 99.09% of its revenue generation target. Previously, EWTPM
Stallholders pay quarterly or yearly which somehow has the tendency of being overlooked or
disremembered. Yet, with the strong implementation and encouragement of the department,
through the recent processing of our public market lease contract, daily payment of stall fees
and charges has been consistently practiced. Upon implementation, EWTPM Management was

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able accomplish a lot of things, with 100% Issuance of Business Permit,
one (1) stall closed and 100% acquired contract of lease. As of
October this year, income-generated by the department is far greater than February, which is
the peak month of processing business permits.

Revenue Sources

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Landing
Rentals
Utilities
Terminal
Market
Cert. & Occ. Fee
Promo/Adv.
Permit
Other Fees

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 Total Income as of Oct.2019
0%
5%
0%
13% Landing
0% Rentals
8% Utilities
Terminal
Market
41% Cert. & Occ. Fee
Promo/Adv.
21% Permit
Other Fees

12%

ADMINSTRATIVE DIVISION

This division is responsible for planning and implementing an inclusive range of administrative
services which support office operations. It undertakes an array of human resource, financial,

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information, facilities management, support services, physical distribution and logistics within
East-Westbound Terminals & Public Market. With these, the support provided by this division is
vital to the effectiveness and efficiency of the operations of the whole department.

This division also ensures the efficient performance of all divisions in the department. They act
as a connecting link between the higher management and the employees. They provide
motivation to the work force, maintain comfortable, safe, and secure physical working
environment, and also procure and allocate financial & other resources to ensure the optimal
utilization of such resources.

Orientation Workshop on CDP/CDIP Formulation at Chali Beach Resort

Seminar on Expanding Cold Chain Systems to Improve Food Safety

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 Kantahan sa Merkado
(Westbound Public
Market)

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Grand Pahina at Westbound Terminals & Public Market with stakeholders and
laborers

Labors Meeting at Second Floor Westbound Public Market with EWTPM-OIC, Ms.
Jocelyn Q. Peñ alosa, COFAMTA President, Mr. Peter B. Sumabong and special guests
from Department of Information and Communications Technology (DICT) and Dr.
Hector R. San Juan of the City Agriculture Office

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 Thanksgiving Mass for the Project Implementation of the Rehabilitation and
Improvement of the Westbound Terminal and Public Market and the releasing of the
Lease Contract to all Westbound Terminal and Public Market Stakeholders

Public Hearing for the Proposed Used of Alley Stickers for Alley Vehicles plying
within the Westbound Terminals and Public Market, Food Terminal Rate and the One
Entrance and One Exit Scheme for Westbound Terminals and Public Market

Workshop on Improving Internal Audit and Revenue Generation Services at Mallberry

Suites Business Hotel

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 Bu
dget
Forum on Budget Preparation for FY 2020

Rapid Market Assessment, a detailed objective evaluation, comprehensive analysis

of environment forces, market trends, entry barriers, competition, risks,
opportunities and organization's resources and constraints.

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At WTPM Interview conducted by VSU assisted by Sir Archie Archagri Alamban
representing NorthMin Veggies.

 AO.Net of the City Government of Cagayan de Oro in partnership with EWTPM

gave donations to the LEUPAPO Inc. during the Philippine Civil Service Month
Outreach Program. Our deepest appreciation for the unwavering support and
commitment of our stallholders for always donating, sharing their blessings

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MOA Signing between EWTPM and DICT for the Free Public WiFi at Westbound
Terminal and Public Market in the presence of our Committee Chairman on
Economic Enterprise, Hon. Ian Mark Q. Nacaya

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EWTPM Drug-Free Workplace Orientation presided by our Officer In-Charge Ms.
Jocelyn Q. Peñ alosa. A re-echo of the previous orientation conducted by PDEA in
collaboration with the City Anti-Drug Abuse Council to help promote a healthy and
safe workplace

July 22, 2019 Applied Horticulture Research (AHR) in collaboration with

LANDCARE FOUNDATION of the Philippines, Inc. funded by the Australian
Centre for International Agricultural Research workshop...to conduct RAPID
MARKET APPRAISAL.

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SANITATION DIVISION

This division is responsible for controlling, collecting, processing, and disposing East-
Westbound Terminals & Public Market wastes; this includes garbage, recyclables, and organics.
It is also responsible in prescribing policies to effectively achieve the objectives of local and
national codes especially, Republic Act 9003, the Ecological Solid Waste Management Act of
2000 whilst will also oversee the implementation of appropriate solid waste management plans.

Water Sampling Activity from drainage canals with CLENRO for the looming of Waste
Water Treatment - to remove as much of the suspended solids as possible before the
remaining water called effluent is discharged back to environment and consequently
to avoid sewerage overflow.

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Impounding of stray Animals within Westbound Terminals and Public Market
Premises for health and safety purposes.

A Technical Conference with CLENRO in coordination with DENR-EMB as

compliance to the Republic Act 9275, otherwise known as "Philippine Clean

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Water Act of 2004" and other environmental issues to plan and make
wastewater plants that would be suitable for public markets.
Information Education Campaign with regards to the National Dengue Epidemic
Declaration to disseminate awareness in having a safe, clean and healthy
environment to avoid chronic diseases.

Information Education Campaign with regards to the Solid Waste Management

Act - a discipline associated with the control of generation, storage, collection,
transfer and transport, processing and disposal of solid wastes.

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Removal of Cobwebs

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 Flushing

at PUJ & PUB Terminal

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SECURITY DIVISION

This division implements security enforcement programs, recommend best security policies,
identify and provide emphasis on core issues pertaining to the department’s security, whilst
maintaining law and order, and protection of persons, property, and buildings under the
jurisdiction of the department.

Safety and Order at Brgy Bulua Session with Kap. Al Legaspi Jr., Police Precinct 7
EWTPM, BPAT

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RCB Inspection and Issuance of Notice for PisoNet Operating Stalls at Westbound
Public Market

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COCPO Conference Call from our ever-active City Director Police Col Henry
Galanara Dampal

Peace and Security Awareness Advocacy Seminar to Security officers of Business

Sector

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Bus/Terminal Operator and OTS Forum with EWTPM Officer In-Charge Ms. Jocelyn
Q. Peñ alosa together with Security Head, Mr. John Jace Dablo and Assistant Security
Head, Mr. Leonito Valmores. A National Land Transportation Security Program
conducted by Department of Transportation, Office for Transportation Security. This
program serves as the national framework through which the stakeholders of the
land transportation system shall cooperate, to ensure the security system in
reference to the countrys commitments to maintain a secure and dependable
transportation and in support to the National Security Strategy and Objectives

Road and Traffic Management monitoring, inspection and issuance of Illegal

Parking Ticket within the premises of Westbound Terminals and Public Market in
collaboration with the Roads and Traffic Administration Officers. This is to
ensure the orderliness and compliance to each and every regulations of EWTPM.

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 Security and WOW-ROMOSO Team conducted monitoring and inspection of
parking areas and clearing of pathways at around Westbound Terminals and
Public Market. This is to ensure that products do not exceed the provided border
line to each respective stall and that walkways are still open as to allow passage.

Oplan: Harabas " Drug Test Muna Bago Pasada" at Westbound Terminal

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Road and Traffic Management Monitoring and Issuance of Illegal Parking Ticket

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ENGINEERING & MAINTENANCE DIVISION

This division is responsible for building improvements and maintenance works at East-
Westbound Terminals & Public Market. This division is responsible in preparing estimates for
civil works, design electrical systems, and preparation of annual building inspection.

The division manages building and ground maintenance and repair, equipment operation,
materials handling, custodial services, conducts inventory assignments of the properties,
equipment, and other machineries. The division possesses a wide-range of familiarity with
regards to the principles and practices of facilities infrastructure, public services, construction
management, engineering, design, and extensive knowledge of local and national regulations
which associated to the development and design of works and utilities.

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 Imposing Signage

Installing the Project Billboard for Implementation 2019.

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 Ceiling Repair at Public Utility Bus Terminal Entrance with WOW-ROMOSO.

EWTPM Engineering personnel Mr. Nestor Palicte, Mr. Andrew Ellovido and Mr. Jojo
Canoy in their on the spot and random inspection with regards to Illegal Electrical
Tapping at PUJ and PUB Terminal

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STAKEHOLDERS DIVISION

This division is fundamentally responsible for establishing and strengthening the relationship of
the department with the public. This division is the first line of contact with the public, clients,
and stallholders. It ensures to have a strong reputation for customer service by exhibiting
concern, cooperation, and helpfulness in assisting customers. It creates and nurtures long-term
relationships with all its clients and stallholders and is responsible in resolving any concerns
that arise to ensure the satisfaction of all stallholders with regards to the services offered by the
department.

Successful and mind-opening KATROPA Seminar with the CID and CHIO staff together
with the labors and EWTPM management spearheaded by Officer In-Charge, Ms.
Jocelyn Q. Peñ alosa.

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Nutrition Month Culminating Activity at East & Westbound Terminals & Public
Market

Annual General Assembly of East & Westbound Terminals & Public Market - An
assemblage to effectively discuss important issues: Zero Waste Program, Road
Clearing, Proper Waste Segregation & Management, the upcoming Westbound
Market Day and the much-awaited State of the Westbound Address (SOWA).
Moreover to improve communication and coordination to the management's
future undertakings.

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Market Matching Forum and Good Agricultural Practices (GAP) Orientation

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 MAJOR
ACCOMPLISHMENTS

LED STREETLIGHTS

City Engineering’s Office in collaboration with East-Westbound Terminals and Public

Market already installed LED
Streetlights within the premises of
Westbound Terminals. This is of
course with the initiative of the
management. This is to assist the
public in finding their way in the
dark. Having streetlights also helps in
preventing crime and business
district lighting may also help in
creating a pleasant environment.

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Furthermore, streetlights can promote security in areas and to increase the quality of
life by artificially extending the hours in which it is light so that activity can take place.
Furthermore, the management is committed in providing good street lighting using the
latest technology available. Thus installation of streetlights can improve road safety,
reduce incident of night time crime, and improve the perception of street safety and
security.

FREE WI-FI AT EWTPM

Another success from the unity of two

empowered departments, Department of
Information and Communications
Technology and the department who was
recognized as the most responsive Local
Government Unit, the East-Westbound
Terminals and Public Market is the Free
Wi-fi for All, Free Internet Access
Program, Republic Act 10929 the Free
Internet Access in Public Places Act that
institutionalizes the provision of Internet
Access free of charge at all public places
which will make the economic, social and
education opportunities strengthen and will bridge the growing digital divide.

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REPAIR & IMPROVEMENT

The building of infrastructures that are related to economic enterprise is part of the
priority projects of the City Government.
Thus, a proposed project was already
carried out and is entitled REPAIR AND
IMPROVEMENT OF WESTBOUND
TERMINAL (PUJ/PUB) BUILDINGS,
COVERED-WALK IMPLEMENTATION
READY (BULUA); SN 127-2019. Indeed
the project is already on its first phase for
full implementation. Moreover,
performing physical upgrades on
infrastructures, we will then be able to
restore things out to an acceptable condition that’s conducive with operating standards.
The infrastructure’s rehabilitation process, in turn, will also improve the operational
efficiency of groundwork while extending its lifespan.

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CCTV CAMERAS

EWTPM’s security system will be heightened through the upcoming installation of CCTV
surveillance cameras. This is to obtain a visual record of every activities within
Westbound premises in all situations for it is necessary to maintain proper security,
access controls and observation of the whole to maintain an effective and efficient
security management system.

LEASE OF CONTRACT

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Last October 2019, for the first time in history, stallholders of Westbound Terminals
and Public Market have been awarded with their own contract of lease. Since 2002
when the public market started, stallholders have no sense of ownership with their
stalls. The contract of lease will be the legal binding document that verifies tenure and
individual responsibility of each stallholder. As a business entity, it is only appropriate
for a stallholder to be well informed with the duties and responsibilities stipulated in
the ordinances that governs the city owned and managed public market and terminal.

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PROGRAM OF WORKS
Proposed Garbage Holding Facility
Proposed Adjustment of Perimeter Fence
Proposed Gate Entrance & Exit of PUB Terminal
Proposed Gate Entrance & Exit of PUJ Terminal
Proposed Transient Lodging Facility
Proposed One Entry-Exit Scheme

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 “Ang kalipay ninyo, ang kalipay sa katawhan mao ra ang akong inspirasyon. Time will
come when people will no longer remember us but what is important is, we have done our
best and the best still is being pushed by our children and the future generations to come"

- Hon. Oscar S. Moreno, City Mayor

Cagayan de Oro City

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